the language of business writing

... Overview of the principles of business writing Focus Adjust the scope and scale of your writing to influence the attitude and behavi- our of your readers. Develop a brief and outline, execute these ... colleague are examples of small-scale writing. Annual reports or business plans are examples of large-scale writing. The larger the scale, the more important it is to plan your writing. - Attitude ... Minister of Foreign Affairs, who needs to address a conference about the future of the UN. The issue is contentious and highly politicised, with this of? ??cial’s country one of the few in favour of

Ngày tải lên: 07/08/2014, 02:20

... done by analysing business issues in terms of their purpose and explaining what this means to people’s lives or the organisation. The principle of meaning is the subject of the next chapter, ... edge night on the town). This is because a purely rational approach to business writing doesn’t engage people on the level of their identity. As a result, traditional business writing fails ... have the sequence that feels right to you or makes the most sense to your audience. What does such an outline look like? In the case of the article for the in-house maga- zine about the recently

Ngày tải lên: 07/08/2014, 02:20

... journey. The writing process takes time, the circumstances tend to change and others who get involved have ideas of their own. In other words: it is easy to get distracted and lose sight of the ... m Using purpose in business writing If you accept the value of organisational purpose and the language that supports it, you may wonder how to use it in your own writing. The answer is that ... readers - Find the areas where the two overlap, emphasise the commonalities and address the discrepancies, taking into consideration your own goals and interests and those of the other party This

Ngày tải lên: 07/08/2014, 02:20

... see the logic of change. This helps people understand the underlying business case and how it impacts their own plans and targets. But winning the hearts of people, which is needed to get them ... will affect the organisation. For example, the introduction of a performance-based pay system will change the way people are motivated and how they relate to each other. Outlining the strategic ... The meaning of goals and purpose in organisations You just read how the principle of meaning can help you to be more precise in your use of language. This principle can also be applied to the

Ngày tải lên: 07/08/2014, 02:20

... small team to use their spare time to develop product Y.’ At the same time: ‘We have reduced the number of staff to 1,500, but at the same time we hired more staff in the other business unit.’ ... Irrespective: ‘Irrespective of the team’s performance this quarter, we will get a bonus this year.’ In spite of: ‘In spite of the performance of the Widgets Division, the CEO will not step down.’ ... process is guided by a brief and an outline. Once the main structure of the text has been prepared, and the text meets the goals and needs of the project, you are free to add details. c a p

Ngày tải lên: 07/08/2014, 02:20

... the essence of a story, the core of an idea, by formulating the executive summary of the executive summary. That core might prompt wonder or disagreement, but there can be no doubt as to the ... descriptions apply to business writing as well, as clarity of language is characterised by a number of qualities: - The content is essential and self-evident. This means the words capture the most elementary ... that is experienced rather than understood. What you should look for, is whether there is harmony between the flow on the one hand and the content and structure on the other. Probing your text

Ngày tải lên: 07/08/2014, 02:20

... lower levels of the organisation may know more about the subject. - The Proofreaders: concerned with the technical quality of the writing in the final stages of the process. Proofreaders fix ... makes text the memory and consciousness of the organisa- tion. Writing can also align stakeholders, making it the grease in the complex machine called The Of? ??ce. Business writing, therefore, ... to the flow of sentences or paragraphs. Because they have not been involved in the earlier stages of the process, they bring a fresh pair of eyes and a critical mind to the process. - The

Ngày tải lên: 07/08/2014, 02:20

... whether the text meets the criteria specified in the brief. You are also waiting to hear whether the text is politically acceptable and whether the juicy bits will be cut out. The principle of ... criteria: the strategic context of the organisation and the specific medium or event for which the text is developed. As for the first criterion, you should not lose sight of the fact that the overriding ... organisations earn 80% of their income from 20% of their clients - you should be prepared for a similarly lopsided distribution of effort in writing. While the initial part of the process will be

Ngày tải lên: 07/08/2014, 02:20

... the level of detail you...Overview of the principles of business writing Focus Adjust the scope and scale of your writing to influence the attitude and behaviour of your ... Overview of the principles of business writing 11 The first principle: focus 13 The second principle: purpose 27 The third principle: meaning 39 The fourth principle: substance 47 The fifth ... lacked one of the crucial ingredients of good business writing: focus Focus involves adjusting the scope and scale of your writing in such a way that you are able to influence the attitude

Ngày tải lên: 04/11/2014, 16:19

... words, on the one hand, they help to set the agenda the author has in mind when writing the text, and on the other they help the author to drive the point home to the reader The HEALTH and ILLNESSES ... with the word ’passengers’, the meaning of ? ?the events of the love affair’ with the word ’journey’ and ? ?the goal of the relationship’ with the word ’destination’ In other words, we conceive and ... blood in the human body between the organs, i.e the heart, the lungs and the stomach, which represent the different sectors of the economy In his view, the agricultural labourers represent the stomach

Ngày tải lên: 20/10/2022, 03:39

... violate the law"), affd HeinOnline 52 Case W Res L Rev 328 2001-2002 2001] 329 THE LANGUAGE OFLAWAND THE LANGUAGE OF BUSINESS management and marketing were part of the underlying theories of liabilities ... HeinOnline 52 Case W Res L Rev 334 2001-2002 2001] THE LANGUAGE OFLAWAND THE LANGUAGE OF BUSINESS 335 of the rule of reason Business discourse gives the government decision-maker, corporate actor, ... 2001-2002 2001] THE LANGUAGE OF LA WAND THE LANGUAGE OF BUSINESS 327 ' 177 tract) value to the product or service being offered." Branding is viewed as a source of a price premium or at least the ability

Ngày tải lên: 23/10/2022, 14:57

... found the key features in language of negotiation used in English business correspondence On the basis of the politeness theory of Brown and Levinson (1987) and speech act of Yule (1998), the study ... Summary of pragmatic features The following statistics on the frequency of occurrence of pragmatic features used in language of negotiation of 65 English business correspondence Table The summary of ... apply the language of negotiation used in English business correspondence In conclusion, when people not know how to exert the art of language, they often get into trouble in the negotiations The

Ngày tải lên: 09/12/2021, 12:41

... all skills of business, especially the skill of the business writing What is business writing? Business writing involves in memorandums, reports, proposals, emails, and other forms of writing used ... difficulties in business writing 10-12 2.3 The comparison between business writing and informal writing 12-14 2.4 The definition and the role of business writing at the workplace ... when applied business writing in their internship period They asked to choose which type of business writing they use proficiently The highest category, namely Emails, occupying 94% of the total

Ngày tải lên: 01/09/2023, 22:21

... n Introduction Consider the vast amount of text that your organisation produces. Picture the sea of memos and the stack of reports you receive on an annual basis. Or think of the count- less e-mails, ... communication specialist and business writer. They reflect my experience of what works and my personal views of how business writing should be used within the organisation. The book combines a conceptual ... and multilingual environment, language has always been the best way for me to make sense of myself and the world. I love the raw po- wer, elegance and versatility of language, and not a day goes...

Ngày tải lên: 07/08/2014, 02:20

... xxiv About the Author xxvii 1 The Secret Language of Business 1 The Study of Nonverbal Communication 6 Chapter 1 Takeaways 14 Chapter 1 Worksheet 15 2 The Power of the Secret Language of Business ... www.kevinhogan. com. There is a secret link at the bottom of the page. It says Language. ” Click there and join other readers for free updates . . . forever. The Purpose of This Book There are hundreds of books ... past how the brain works (which we will only touch on here) and how it directs most of nonverbal communication, we’ll talk about the core factors of the Secret Language of Business. The context...

Ngày tải lên: 21/02/2014, 03:20

... communication. They also discuss how you can make the most of the power of The Secret Language of Business in your everyday life. For most people, everyday life includes working with a diverse array of people ... past how the brain works (which we will only touch on here) and how it directs most of nonverbal communication, we’ll talk about the core factors of the Secret Language of Business. The context ... 107 or 108 of the 1976 United States Copyright Act, without either the prior written permission of the Publisher, or authorization through payment of the appropriate per-copy fee to the Copyright...

Ngày tải lên: 28/06/2014, 08:20

... just there in the background. Often these people attend the seminar because their boss is making them go, or they feel they have to attend as part of their career development plan. In other words, ... can stay within meters of them because of their body’s scent. 18 c02 JWPR052-Hogan October 20, 2007 15:34 Char Count= The Power of the Secret Language of Business 19 So at the conscious and probably ... www.kevinhogan. com. There is a secret link at the bottom of the page. It says Language. ” Click there and join other readers for free updates . . . forever. The Purpose of This Book There are hundreds of books...

Ngày tải lên: 28/06/2014, 22:20

... Report 574 The AMA Handbook of Business Writing (Courtesy of the National Institutes of Health) 560 The AMA Handbook of Business Writing ■ May contain tables and graphs and can be either single- ... together we can do for the freedom of man. Finally, whether you are citizens of America or citizens of the world, ask of us the same high standards of strength and sacrifice which we ask of you. ... Page numbers ■ The captions used with the figures in the body of the report The body of the report (Figure 3.68) should include: ■ An introduction to the report. ■ Introductions to the major sections—headings,...

Ngày tải lên: 24/07/2014, 12:22

... possibility of hurting themselves or damaging equipment. 496 The AMA Handbook of Business Writing 499Section 3 Sample Business Documents Most introductions do the following: ■ Introduce the topic of the ... determine who the qualified beneficiaries are and the amount of time that the plan must offer the health coverage to them under COBRA. (continues) 516 The AMA Handbook of Business Writing Figure ... specified otherwise. Much of the data in this report were compiled from the public access files of the Bureau of Labor Statistics’ Web site at www.bls.gov. (Courtesy of the U.S. Department of Labor) INQUIRY...

Ngày tải lên: 24/07/2014, 12:22

... sheet ■ Statement of purpose ■ Table of contents ■ Description of the business 442 The AMA Handbook of Business Writing Figure 3.10 Annual Report Organizational Overview (Courtesy of the U.S. Securities ... likelihood of success and the overall investment potential of the business. ■ Investment documentation that details the amounts required for shareholder purchase. The overall elements of the business ... 1972, 2 years after the Bureau of Reclamation built the reservoir as part of the Strawberry-Duchesne River Project. The reservoir is located off of Highway 40, next to the city of Duchesne (population 5,000),...

Ngày tải lên: 24/07/2014, 12:22