... from those alignments have high recall and low precision Gappy Phrasal Alignment Our goal is to unify phrasal alignmentandalignmentby agreement We use a phrasal hidden semiMarkov alignment ... sentences, and a test set of 258 sentences, also annotated with a set of sure and possible alignments Given a predicted alignment A, precision and recall are computed using sure alignments S and possible ... 7.2 Alignment Results (F1) The validation and test sentences have been handaligned (see Och and Ney (2003)) and are marked with both sure and possible alignments For FrenchEnglish, following Liang...
... two aligners (YAWA and MEBA) merging the individual alignments and filtering the result At the Shared Task on Word Alignment organized by the ACL2005 Workshop on “Building and Using Parallel ... Gold Standard alignment was used as positive examples set The same number of negative examples was extracted from the alignments produced by COWAL and MEBA where they differ from the Gold Standard ... 3.1 Phase 1: Content Words Alignment YAWA begins by taking into account only very probable links that represent the skeleton alignment used by the second phase This alignment is done using outside...
... atomic paraphrase alignment, and we explain in section how we can inform such a technique with paraphrase candidates extracted by additional techniques We present our experiments and discuss their ... tokens) and 78.19% (content words only) These Syntactic similarity The algorithm introduced by Pang et al (2003) takes two sentences as input and merges them by top-down syntactic fusion guided by ... compact fusion from any pair of candidate parses Experiments and discussion We used the methodology described by Cohn et al (2008) for constructing evaluation corpora and assessing the performance...
... Purchasing and Supply Management Ethics • Principles and Standards of Purchasing and supply Management Practice • Management Responsibilities » Written Standards » Ethics Training and Education ... management departments and on individual buyers make it essential that top management and supply management recognize and understand both the professional and ethical standards required in the ... 11 Responsibilities to the Profession • Enhance the proficiency and stature of the supply management profession by acquiring and maintaining current technical knowledge and the highest standards...
... your salesandmarketing skills…today! Guest Lectures: Chaz Seale Dustin Seale November 2011 Like it or not… We are all in sales, and if we want to be good in sales, we better understand marketing ... by the state government as their symbol of pride And all started from an initial failure 12 Getting on the same page Quick review of some basics on marketingandsales 13 Basics - Marketingand ... our competitors What makes us stand out and absolutely appealing The reason we can penetrate markets 33 “Brand You” Now let’s take the marketing concepts and relate them to you Remember “You’re...
... Delivering SalesandMarketing Dashboards ■■■ Brian Paulen and Jeff Finken Paulen_19286 FRONT.fm Page ii Friday, May 1, 2009 5:01 PM Pro SQL Server 2008 Analytics: Delivering SalesandMarketing ... managers and individual salesandmarketing professionals Implemented correctly, these can help users make better decisions and find root causes, empower front-line marketingandsales users, improve ... behind Effective and fully realized analytics will help you measure the past, understand the present, and even project the future Unlike using a Magic Ball, marketingandsales analysis and forecasting...
... follow: • Do Excel pivot tables and graphs achieve my goals? • Can I develop and understand my KPIs using SQL Server Reporting Services (SSRS)? • How should the reports and dashboards I develop be ... you have secured executive sponsorship and reviewed and developed the KPIs that are pertinent to the business, it is appropriate to move into the evaluation and solution design process Keep in mind ... Your solution and evaluation process should include selecting the appropriate technologies, reviewing the appropriate Microsoft BI tools for various user roles, and identifying and prioritizing...
... beginning there was sales Marketing appeared later to help sales people: By using marketing research to size and segment the market By using communications to build the brand and develop collateral ... Mobile marketing THE Y&R MODEL OF BRAND STRENGTH A successful brand has brand vitality and brand stature Brand vitality consists of: Differentiation, the brand is distinct Relevance, the brand is ... to Technology-Enabled Marketing Direct marketingand predictive analytics Marketing metrics Marketing models Sales automation andmarketing automation systems Marketing dashboards Needed:...
... credit card number and they haven't picked a company They're simply aware that they need a larger car Content mapped to the awareness stage of the sales funnel will be based on topics and concepts ... soon, and you're working on nailing down a price range During the interest stage, the content becomes more targeted and specific Barring pre-existing loyalties, the consumer is open to all brands, ... weekend, but for now you're reading everything you can get your hands on and making a few test drives after work At the stage of the sales funnel known to marketers as "desire," it's well-established...
... One: Online Marketing Volume Two: Event Marketing Volume Three: Direct Marketing Volume Four: MarketingandSalesAlignment Volume Five: More MarketingandSales Tips VOLUME ONE • Online Marketing ... the microsite and finally to product pages and offers VOLUME ONE • Online Marketing 24 101 B2B MarketingandSales Tips from The B2B Lead PRESENTED BY Viral Video Idea #15: Automate and expedite ... team to discuss and prioritize objectives and scope your initial project Research: Review your marketing objectives, competition, and your web site and blog to get a lay of the land and identify...
... ing andsales to align with customer engagement, a sales with marketingSalesandmarketing later measure the qual- andmarketing “future state.” Each stage of the “purchase ity of leads by the ... conducted two sales enables salesandmarketing organizations to adapt to rapid andmarketing surveys The first was to 600 salesand mar- marketplace changes and evolving customer wants and keting ... drives alignment way “A disconnect between marketingandsales exist- Next steps ed in our organization and we were suffering from poor Conclusion cohesive salesand marketing...
... Cycle: A New Model for SalesandMarketing VOLUME FOUR • MarketingandSalesAlignment 101 B2B MarketingandSales Tips from The B2B Lead PRESENTED BY Here’s Why MarketingandSales Can’t Get Along ... • Event Marketing 101 B2B MarketingandSales Tips from The B2B Lead PRESENTED BY Table of Contents MarketingandSalesAlignment Here’s Why MarketingandSales Can’t Get Along What is Marketing s ... marriage between salesand marketing, so stay tuned! VOLUME FOUR • MarketingandSalesAlignment 101 B2B MarketingandSales Tips from The B2B Lead PRESENTED BY What is Marketing s #1 Job? Marketing s...
... The Meeting RYAN MILLER was 22 years into his career in salesandmarketingand he’d hit a wall He was the Vice President of SalesandMarketing for Wolfson Furnishings, a wellestablished furniture ... seeing a “Vice President of salesand marketing. ” There was an [16] R OA R ! operations VP and a business development VP, but he would have remembered the salesandmarketing person since he held ... concept He brought in Courtney and a couple of other producing salespeople and together over time they identified the three components The Golden Box V.P of salesandmarketing was born “So why does...
... Mining Techniques For Marketing, Sales, and Customer Relationship Management Second Edition Michael J.A Berry Gordon S Linoff Data Mining Techniques For Marketing, Sales, and Customer Relationship ... those needs, preferences, and propensities The task is made dif ficult by the fact that the patterns are not always strong, and the signals sent by customers are noisy and confusing Separating ... corporation to improve its marketing, sales, and customer support operations through a better understanding of its customers Keep in mind, however, that the data mining techniques and tools described...
... negatively affected by process control and positively by clan control, suggesting that centrally controlled and monitored marketing programs need to be backed by flexibility and social relations ... models, Andersen (1993) distinguishes between the U-model (Uppsala) by Johanson and Vahlne (1977) and the I-models (Innovation) by Bilkey and Tesar (1977), Cavusgil (1980, 1984), Czinkota (1982), and ... small- and medium-sized New Zealand, Danish, and Swedish firms The sampling frame was the New Zealand, Danish, and Swedish Business Directories All firms that exported more than 10% of total sales and...