0

marketỉng activities of nike inc vietnam

Building digital marketing plan the case of Nike Inc Vietnam

Building digital marketing plan the case of Nike Inc Vietnam

Quản trị kinh doanh

... THE POTENTIAL DEVELOPMENT OF DIGITAL MARKETING IN VIETNAM AND ANALYZING MARKETING ACTIVITIES OF NIKE INC VIETNAM 2.1 The Potential Development of Digital M arketing in Vietnam A m o n g m a r k ... tn a m 2.1.1 The development of Internet activities in Vietnam 2.1.1.1 Internet users in Vỉetnam a The Number o f Internet users in Vietnam s The position o f Vietnam in Top countries over the ... of Users 250.000,000 Source: TNS Vietnam (2008) Figure 2.2 Top 10 Countries in South East Asia - Internet users in 2008 Source: Vietnam Network Information Center (VNN1C) s The position o f Vietnam...
  • 98
  • 620
  • 0
Solutions to improve marketing activities of manulife Vietnam from 2007 to 2010

Solutions to improve marketing activities of manulife Vietnam from 2007 to 2010

Kinh tế

... 2.1.7 Roles of marketing to an enterprise activities 18 2.1.8 Content of marketing activities of a life insurance company 19 2.1.9 Factors effect to Marketing activities of a life insurance ... 3.2.12 Income – Life insurance 54 3.2.13 Draft of future market shares of life insurance .55 3.3 MARKETING ACTIVITIES ANALYSIS OF MANULIFE VIETNAM 56 3.3.1 Human resource of Marketing ... and is subject to the point of time when the bonus is surrendered, and increases in proportion of the length of validity of the policy Policy benefits payable in case of life assured's total and...
  • 140
  • 635
  • 3
the marketing mix of KFC in Vietnam

the marketing mix of KFC in Vietnam

Internet Marketing

... developed the secret formula of 11 herbs and spices which cost millions of dollar andit still defines irresistible flavor of KFC today Also, the products of KFC in Vietnam, aswell as all over ... areas of customer expectation common to all cultures and all restaurantconcepts • • • • • • Cleanliness Hospitality Accuracy Maintenance of Facilities Product Quality Speed of Service KFC Vietnam ... Minh city Nowthis fast food restaurant chain has been in more than 18 provinces and cities of Vietnam •      Time lines of first restaurants: 12/1997 – Ho Chi Minh City 06/2006 – Ha Noi 08/2006...
  • 11
  • 6,471
  • 96
Enhancing the marketing activities of PNAT trading and services co.,ltd

Enhancing the marketing activities of PNAT trading and services co.,ltd

Kinh tế

... PNAT’s webpage of “Web Design Service” still incompleted Figure 8: Competitor Rating Matrix of PNAT Figure 9: List of Loyal Customers of PNAT 10 Figure 10: Website of Phuong Nhut ... from 2000-2006, Vietnam internet users have increased to 5,255.5% in 2006, with a total of 10,711,000 users, equivalent to a 12.8% of total population penetration16 • 70% of Vietnamese organisations ... version www.pdffactory.com x LIST OF FIGURES Figure 1: Organization Chart of PNAT Figure 2: Balance Sheet of PNAT for 2006 Figure 3: Income Statement of PNAT for 2006 Figure...
  • 62
  • 575
  • 0
understanding vietnamese consumer behavior for toyota yaris and recommendation for promotion activities of toyota motor vietnam

understanding vietnamese consumer behavior for toyota yaris and recommendation for promotion activities of toyota motor vietnam

Thạc sĩ - Cao học

... Yaris market in Vietnam 52 3.4.1 Overview of Small- car market in Vietnam 52 iii 3.4.2 Development history of Yaris in Vietnam market .53 3.4.2 Competitors of Yaris in Vietnam market ... v LIST OF TABLES Table 3.1: Sales volumes of Vietnamese hatchback segment 55 Table 4.1: Demographic information of the respondents 57 Table 4.2: Table of average monthly income of the ... 1.1.Background Vietnam is a developing country with a population of about 88.78 million as the end of 2012, an increase of 1.06 percent over last year, reported by the Vietnam General Statistics Office...
  • 121
  • 1,025
  • 7
Practice report Marketing activities of TNG Fashion Company

Practice report Marketing activities of TNG Fashion Company

Kinh tế - Thương mại

... Function increase efficiency of production and business activities is the relationship between the interests of society, the interests of business and the interests of the market Marketing activities ... to increase the attractiveness of the product on the market, satisfying the needs of customers Distribution function: Distribution function includes all activities to organize the movement of ... Marketing is the process of implementation of activities to achieve the objectives of an organization through anticipating the needs of customers to control the flow of goods and services to...
  • 34
  • 311
  • 0
Practice report Marketing activities of TNG Fashion Company

Practice report Marketing activities of TNG Fashion Company

Luận văn báo cáo - ngoại ngữ

... Logo registered in the Department of Intellectual property of Vietnam Symbol Company has been patented, patent in the National Office of Intellectual Property of Vietnam August 24th , 2005 2.3 Assess ... the interests of society, the interests of business and the interests of the market Marketing activities aimed at satisfying the needs of society and the market to satisfy the needs of business ... spans a number of stages, including the definition of a problem, development of a research plan, collection and interpretation of data and disseminating information formally in the form of a report...
  • 34
  • 361
  • 0
DSpace at VNU: Some methodical problems on allocating budget for marketing activities of enterprise

DSpace at VNU: Some methodical problems on allocating budget for marketing activities of enterprise

Tài liệu khác

... busin ess m an agers is to m axim ize profits The model of m axim izing profits is based on two m ain a ss u m p tio n s below: + The income from each u n it of cost added to m a rk e tin g efforts ... l profits and real m arginal profits a re s tip u la te d by the level of turnover Therefore, it is necessary to exam ine th e level of tu rn o v e r created from a certain q u a n tity of cost ... Effective m ark etin g activities 2.2 The R e la tio n s h ip M a r k e tin g E fforts a n d T u rn over Profits m axim al p a th betw een W hen applying th e theory of m aximizing profits, m a n a g...
  • 10
  • 161
  • 0
nP IN THE MARKETING ACTIVITIES OF PUBLIC LIBRARY   Nguyen Huu Nghia

nP IN THE MARKETING ACTIVITIES OF PUBLIC LIBRARY Nguyen Huu Nghia

Tài liệu khác

... total number of officers increase from 1,394 up to 1,604; District level library: district-level library network has been added 1775 officers, making the total number of officers increase from ... parts of the city since the completion of construction of the building in 1913 and it was put in the registration category of the national historic sites In 1993, the increasingly strong seismic activities ... number of officers with over university-level and the university level have increased to 3.3 % and 68%, respectively It can be said that the number of library officers is more and more, professional...
  • 9
  • 92
  • 0
Organizing marketing activities for Vietnamese-Owned automobile assemblers in the present development process of Vietnamese economy

Organizing marketing activities for Vietnamese-Owned automobile assemblers in the present development process of Vietnamese economy

Kinh tế

... Primary Activities The goal of these activities is to offer the customer a level of value that exceeds the cost of the activities, thereby resulting in a profit margin The primary value chain activities ... Name Ford Vietnam Hino Vietnam Isuzu Vietnam Mekong Auto Mercedes Benz Vietnam Toyota Vietnam Vietindo Daihatsu GM Daewoo Vietnam Vietnam Motors Corporation Star Auto JV Vietnam Suzuki Samco Truong ... operating in Vietnam Of the foreign firms present in Vietnam, six have established manufacturing facilities in northern portion of the country (Ford Vietnam, Toyota, Vietnam Motor Corporation, Vietnam...
  • 124
  • 507
  • 0
153 The role of marketing activities to bankcard and actual state of Ngân hàng nông nghiệp và phát triển nông thôn (AgriBank) cards

153 The role of marketing activities to bankcard and actual state of Ngân hàng nông nghiệp và phát triển nông thôn (AgriBank) cards

Quản trị kinh doanh

... been higher than average speed of card growth in the card market of Vietnam Especially, in 2009, the speed of Agribank card growth was times higher than the rate of Vietnam card market At the present ... per month, profit of transactions was nearly VND billion, balance of call deposit account was VND 1,425 million Collected service fee of the last quarter of the year was zero because of free issuing ... activities related to marketing, promotion, press, medium…, activities related to marketing, promotion of organization of Party, Union, or Youth Union at the branch - Carrying out marketing activities...
  • 33
  • 662
  • 0
494 The role of marketing activities to bankcard and actual state of Ngân hàng nông nghiệp và phát triển nông thôn (AgriBank) cards

494 The role of marketing activities to bankcard and actual state of Ngân hàng nông nghiệp và phát triển nông thôn (AgriBank) cards

Kinh tế - Thương mại

... mối hàn Bán tự Thép hợp Thuốc động kim thấp hàn Thép không gỉ Phục hồi phủ cứng Nhôm, đồng, gang, niken… Thiết cắt Thiết bị bị Thiết bị điện phụ tùng xe Hạ Trung cao Máy Cắt Các Cáp biến khí Ơxy-...
  • 66
  • 670
  • 0
EVALUATION OF THE REAL SITUATION OF IMPORT ACTIVITIES OF VIETNAM ENERGY DEVELOPMENT SUPPORT JOINT STOCK COMPANY FROM 2009 TO 2011.  PROBLEMS AND SOLUTIONS.

EVALUATION OF THE REAL SITUATION OF IMPORT ACTIVITIES OF VIETNAM ENERGY DEVELOPMENT SUPPORT JOINT STOCK COMPANY FROM 2009 TO 2011. PROBLEMS AND SOLUTIONS.

Kinh tế - Thương mại

... effectiveness of those activities - Recommending some solutions to enhance import activities Scope of this report: The scope of this report is about the real situation of import activities of Vietnam ... VND Criteria Total revenue Net income Gross profit Net profit from business activities Net profit from financing activities Other profit Corporate income tax (28%) Profit after tax 2009 1,595,898,001 ... through the activities of the company in recent years that I researched during my internship period, I would like to make a report on: “Evaluation of the real situation of import activities of Vietnam...
  • 49
  • 894
  • 2
solutions for the development of bank marketing towards individual customers in vietnam prosperity joint stock commercial bank vpbank

solutions for the development of bank marketing towards individual customers in vietnam prosperity joint stock commercial bank vpbank

PR - Truyền thông

... an increase of 24% over 2010, accounting for 30% of Vietnam' s population This number of Internet users has become the target customers of many businesses, including banks VPBank is also aware of ... stylized image of a lotus in blossom, the symbol of Vietnam, implying VPBank's desire of contributing to the sustainable, prosperous and perpetual development of Vietnam The design of this logo ... today includes offline marketing and online marketing (Internet marketing), in which online marketing is becoming increasingly important as the number of Internet users is rapidly increasing In Vietnam, ...
  • 59
  • 846
  • 2
Marketing plan for SaiGon special brand of SABECO in VietNam

Marketing plan for SaiGon special brand of SABECO in VietNam

Kinh tế

... previous year; and 17.3 million liters of draught beer, up 27.5 % It earned profits of more than VND 2,550 billion, an increase of 10.3 % Meanwhile, Habeco profit increased 9% over last year Although ... outstanding of its relative, some marketing activities of Saigon Special still put on the shoes of SABECO Saigon Special is nearly loose awareness of consumer in the premium segment, because the lack of ... changable Vietnamese economy and regions, higher inflation leads to the rise of the price of raw materials since 2008, all the price of the beer products has been raised as well, not only those of SABECO...
  • 45
  • 3,844
  • 23
Research and recommendations about marketing comunication of securities companies in Vietnam

Research and recommendations about marketing comunication of securities companies in Vietnam

Quản trị kinh doanh

... number of special-interest publications that appear to narrowly defined segments Each magazine‟s readers often represent a unique profile In addition to the distinct audience profiles of magazines, ... cash rebate, offers the return of money based on proof of purchase Product placement MBA Graduation Thesis 2007 Page 33 of 82 Hanoi, Dec Nguyen Xuan Quynh ~ Remba Business Hanoi School of The final ... Thesis 2007 Page of 82 Hanoi, Dec Nguyen Xuan Quynh ~ Remba Business Hanoi School of INTRODUCTION The Problem Recently, after the booming from the end of 2006 and beginning of 2007, Vietnam stock...
  • 79
  • 544
  • 0
thảo luận tiếng anh VCU đề MARKETING ACTIVITIES WITH the development of NEW PRODUCTS

thảo luận tiếng anh VCU đề MARKETING ACTIVITIES WITH the development of NEW PRODUCTS

Đại cương

... kinds of bonuses • Policy "Day": This policy has contributed to support retail activities and opportunities of agents Activities in support of this policy may be training for 12 sales staff of retail ... Outdoor Advertising The role of team selling They often lower the value of professional sales and does not properly understand the Vendor This is the wrong point The role of vendors is very large ... of the product • Creating conditions for customers to access and buy products easily • Review distribution channels of competitors • The distribution channels need to ensure increased sales of...
  • 19
  • 610
  • 0
Chemical composition antioxidant and antimicrobial activities of essential oils extracted from citrus varieties in vietnam

Chemical composition antioxidant and antimicrobial activities of essential oils extracted from citrus varieties in vietnam

Tổng hợp

... method Evaluation of antioxidant activities Evaluation of antioxidant activities by DPPH assay Evaluation of antioxidant activities by lipid peroxidation assay Figure 3.1 Flow chart of experimental ... the incorporation of different concentrations of the antimicrobial substance into a nutrient agar medium followed by the application of a standardized concentration of organisms to the surface of ... for 35-40% of citrus production in Vietnam The Mekong River Delta in the south of Vietnam accounting for 55-60% of citrus production, and the rest concentrated in the central provinces (Agro,...
  • 110
  • 1,023
  • 0
Evaluation on sources of fund and capital raising activities of military commercial joint stock bank of vietnam (MB)

Evaluation on sources of fund and capital raising activities of military commercial joint stock bank of vietnam (MB)

Ngân hàng - Tín dụng

... in terms of fund mobilizations, loans and securities investment activities OVERVIEW OF MILITARY COMMERCIAL JOINT STOCK BANK OF VIETNAM I History: Military Commercial Joint Stock Bank of Vietnam, ... General business activities: II Military Commercial Joint Stock Bank (MB) provides a wide range of products and services The major offerings and activities include: - Commerical banking activities ... dropped 53% the length of the contract from 26 pages to 10 pages, reduce 81% of the signatures of individual customers, down 37% the number of signatures and 27% of all forms of enterprise customers...
  • 39
  • 325
  • 1

Xem thêm