The resources and capabilities of the Nafoods Group

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The resources and capabilities of the Nafoods Group

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The resources and capabilities of the Nafoods Group The resources and capabilities of the Nafoods Group The resources and capabilities of the Nafoods Group The resources and capabilities of the Nafoods Group The resources and capabilities of the Nafoods Group The resources and capabilities of the Nafoods Group The resources and capabilities of the Nafoods Group The resources and capabilities of the Nafoods Group The resources and capabilities of the Nafoods Group The resources and capabilities of the Nafoods Group The resources and capabilities of the Nafoods Group The resources and capabilities of the Nafoods Group The resources and capabilities of the Nafoods Group The resources and capabilities of the Nafoods Group The resources and capabilities of the Nafoods Group The resources and capabilities of the Nafoods Group The resources and capabilities of the Nafoods Group The resources and capabilities of the Nafoods Group The resources and capabilities of the Nafoods Group The resources and capabilities of the Nafoods Group

TABLE OF CONTENTS Highlights about Nafoods Group The resources and capabilities of the Nafoods Group 2.1 Resources of the Nafoods group 2.1.1 Tangible resources .1 2.1.2 Intangible resources 2.2.The capacity of the Nafoods group .3 2.2.1 Management capacity: 2.2.2 Production capacity: 2.3 Nafoods Group's core competencies .4 2.3.2 Rare 2.3.3 Inimitable & Non-substitutable 3.The competitive advantages of the Nafoods Group .9 3.1 Advantage in low cost 3.3 The advantage of centralization 4.Factors affecting competitive advantage of Nafoods 10 4.1 Productivity 10 4.2 Quality 11 4.4 Customer feedback 14 5.Value chain of the Nafoods Group 15 5.1 Logistics input .15 5.2 Manufacturing .15 Highlights about Nafoods Group Nafoods Group is among the most innovative fruit and vegetable growers,processors and exporters in Vietnam, specializing in Fruit Juice/NFC, Puree,Concentrate, IQF and Fresh Fruits The Company sources more than 13,300 tonnes of fresh and processed fruits annually from various regions in Vietnam including the Central Highlands, Northwest, and North Central Coast The Company's products are distributed all over the world, especially in Europe, the United States, Oceania, the Middle East,Japan and South Korea.Nafoods Group is one of the frontrunners in Asia in the field of integrated agricultural processing Nafoods has taken full control over their own value chain including: raw material areas (seedling, cultivating),harvesting (fresh fruits), processing & manufacturing, exporting & distribution in order to bring the highest added value to customers, employees, shareholders and the market The resources and capabilities of the Nafoods Group 2.1 Resources of the Nafoods group 2.1.1 Tangible resources a, Financial resource Nafoods group has expanded cooperation relationship with a number of financial and investment partners IFC's investment helps Nafoods expand their numbers into cold chain companies that match them to receive the system ISO: 22000 food is widely recognized in the world Besides investment and technical advice of IFC Nafoods in an effort to add value to our products use principles of safe and sustainable agricultural practices production department That gives Nafoods the upper hand prominent paintings such as AFIEX, Quang Ngai Agricultural and Foodstuff Joint Stock Company Exported agricultural food in Nam Dinh when they are not the development and supply of new products to the market b,Physical resource Regarding agricultural product procurement: Nafoods raw materials are collected from monopolistic farms With the goal of expanding the material area to include 30% processing machines in Nghe An and Long An are convenient from all directions Cambodia Currently, Nafoods has a system of factories in many localities across the country Typically the Naprod factory Que Phong seedling, Nasoco Long An factory, that factory c, Human resource Resource development is paid atten-tion by Nafoods through organizing training courses on skills, knowledge and especially attitudes to ensure quantity Previously, Nafoods applied human resource management method The salary and bonus system has not clearly reflected capacity and results implementing a new way: innovative application of BSC & KPI; Policy 3P for the entire organization; Talent management system and successor team treat Nafoods; internal pricing system for efficient operation With effective human resources, including many professionals with a deep understanding of agricultural practices Nafoods world has boldly integrated information technology into the garden management and control system, building middle, agent and customer management application development; step by step agriculture, asymptotic digital agriculture background d, Organizational resource At factories, the Group strictly applies quality management standards, effectively and rationally controls food safety and hygiene 2.1.2 Intangible resources a Resources for skills In 2013, Nafoods Group invested in more multi-production lines diversify products and expand export markets In 2019, Nafoods is the first and only business varieties of passion fruit are protected by the Ministry of Agriculture and Agricultural Development, including Nafoods 1, Que Phong b Resources for innovation The Nafoods Group focuses on training especially attitude The Group has organized a training of 1,467 taels hours of training In which, the outstanding training programs such as: responsibility and not blame internally; Training on standards PRP, hazards affecting product quality at Use the program selectively suitable for each object The more you improve your skills, perfect yourself, in order to meet the needs Corporate business in 4.0 era c Reputation, position Nafoods Group is one of the growing and processing groups the most innovative fruit in Vietnam, specializing in fruit juice / NF Fresh fruit, IQF, and condensed fruit are produced on industrial lines with strict quality requirements, ensuring the standards ISO 22000: 2500, HACCP, SGF In Vietnam, Nafoods Group is the pioneer and leader in the production of concentrated passion fruit juice Currently, the Company accounts for more than 80% Concentrated passion fruit made in Vietnam with a wide range of raw materials stretching across regions and neighboring countries In the international arena, Nafoods Group's passion fruit products in the most demanding markets such as Europe, America, and Japan, the company provides about 8% of the above concentrated passion fruit 2.2.The capacity of the Nafoods group 2.2.1 Management capacity: Towards sustainable development, managers Nafoods is constantly learning, exploring and developing and diversifying According to experience from developed countries, want to develop production All along the value chain, S&T application is an inevitable trend.Meanwhile, the Nafoods manager has proactively developed agriculture high, helping to create a breakthrough to improve productivity and quality of the product At the same time actively promote the media, give effective, strong enough to enhance competitiveness Put food safety as the top principle, and strictly control the management and quality control in international standards Human resources are defined by the company as one of the assets that contributes to a competitive advantage Hence staff development, is focused through the organization of training in skills, knowledge, day by day perfecting and building a corporate culture mcreate a solid foundation, civilized, guaranteed to be of employees in the company Employees are guaranteed benefits that rule out laws, are respected, developed, and recognized Regarding environmental protection, Nafoods Group always takes care of the matter Every crop and production has impacts on the environment So all solutions are aimed at the main purposes: use inputs (materials, energy, water sources) and controls minimizing the impact on the environment, supporting the community and striving to build a rich, beautiful and civilized homeland In all its activities, the company development is linked with the common development of the country 2.2.2 Production capacity: Raw material area: Material areas of Nafoods Group spread Group has been cooperating to work with farmers and associations partners in all three regions of North, Central, and South and some major partners in La - Production facilities: Fruit and vegetable processing factory for export in Quynh Chau, Quy Capacity: 5,000 tons of product / year concentrate line and line tons of products / year Vegetable and fruit processing factory for export at Ap Hoc Thom 1, Duc Hoa District, Long An Province Capacity: Line she product / year and line IQF 5,000 tons of products / year Plant producing passion fruit juice in Pleiku City - Gia Lai tons of epidemics / month Nursery nursery with a scale of ha, a capacity of million Tri Le commune, Que Phong, Nghe An And a number of coin facilities Nafoods Group outsourcing - Human capacity: For employees, employees: At Nafoods, awareness of developing employees in regard to building an environment And positively, Nafoods spends a big part of the budget Annual employee training through training programs out The Group wishes to create the best opportunities and conditions I improve my knowledge, develop myself and contribute company and community For partners and experts: Nafoods cooperates with many and internationally with a deep understanding of agricultural activities Thereby, Nafoods received the investment and technical consultation as well important role for development, giving due competitive advantage 2.3 Nafoods Group's core competencies 2.3.1 Value During its business operation, Nafoods Group relies on Vietnam's strengths in tropical fruits and agricultural products to develop its product portfolio The diversified product portfolio is divided into four main groups: concentrated juice, juice / NFC / Puree, fresh fruit and seedling (passion fruit) While the majority of Vietnam's agricultural products are traded on both domestic and export markets in fresh, unprocessed form and at low prices due to poor quality compared to other countries While the prominent competitors of Nafoods such as AFIEX, Lafooco, have no breakthroughs in the development and supply of new products in the market, the investment and technical advice of The IFC has provided great support to Nafoods in enhancing the value of its products by adopting principles of safe, sustainable agricultural practices and improving production facilities The Group's increased production capacity will enable more opportunities for local farmers to increase income and meet the market requirements of high value export markets In cooperation and support relationship: The Company expands the cooperation relationship with a number of financial and investment partners such as IFC Financial Institution under the World Bank In 2019, successfully calling for million USD of investment in preferential stocks from IFC, IFC advised Nafoods to implement a food safety management system for the company's cold supply chain in accordance with the system certification Food Safety System ISO: 22000 is widely recognized in the world IFC's investment and technical advisory greatly support Nafoods in their efforts to add value to their products by applying the principles of safe and sustainable agricultural practices and improving mechanisms production department, which helps the group to improve production capacity, expand export markets and develop a new fruit seed business In addition, the company cooperates with Chung Hsing University of Taiwan The Plant Research and Breeding Institute was established with a capacity of million plant varieties per year, meeting domestic demand and exporting to Laos and China Nafoods Group has exploited Southeast Asia's competitive advantage in growing vspecific fruits including passion fruit, banana, dragon fruit, coconut and citrus fruit to develop material areas of Nafoods Group in Vietnam, Laos, and Cambodia Along with the convenient location of warehouses and factories near local seaports, more than 5000 tons of the company's fruit products (~ 85% of export losses) are shipped to all over the country each year 2.3.2 Rare Management's mindset: The different mindset made Mr Nguyen Manh Hung decide to choose Que Phong, a poor border district of Nghe An province, to build the Nafoods Seed Institute, which surprised many people when he was far away lack of conditions He has a right mindset and vision when he sees that Nghe An has a suitable climate, clean soil, low virus infection for breeds, and keeps technological know-how safe And so far, passion fruit has become the main crop of Que Phong district when 1,200ha is planned for this plant When Nafoods identified key products, the Company found that many fruit and vegetable products suffered from great competition from China, Thailand and the Philippines There are only a few products such as passion fruit, gac, we have a competitive advantage and other products such as pineapple, lychee, banana we not have a competitive advantage compared to regional competitors Furthermore, we are also at a more tax disadvantage During the development of passion fruit tree, the company found this to be the most suitable variety in Vietnam, although passion fruit appeared first in Taiwan, Thailand, Malaysia, China 30 years ago, but in terms of efficiency then in Vietnam is still the most effective In 2019, Nafoods is the first and only enterprise in Vietnam to create varieties of passion fruit certified and granted protection rights by the Ministry of Agriculture and Rural Development, including Nafoods 1, Que Phong and Bach Huong - Passion fruit seedlings: The seedling product of Dai Nong passion fruit seedling is produced by Nafoods Seed Institute in a modern greenhouse system with a closed process, strictly controlling the virus and introduced to the market since 2014 The launch of the product This product creates a closed circle of a vertical agricultural value chain at Nafoods Group, not only gives Nafoods Group a significant revenue structure but also acts as a bridge, a vehicle for Nafoods Group to control and well manage raw material areas, ensure stable sources of raw materials for production Therefore, Nafoods Group has determined that passion fruit seedling will be an important product contributing to its differentiation and sustainable development - IQF frozen fruits and vegetables: Including fast frozen processed vegetables, tubers and fruits such as: Banana IQF, Red Dragon fruit IQF, IQF Coconut, IQF Mango, IQF Pineapple, IQF Passion Fruit, IQF Carrot, IQF Ginger After the production complex and fruit processing for export in Long An came into operation in April 2018, the processing output and sales of these products have increased strongly, contributing more and more to the revenue structure of Nafoods Group, especially IQF Dragon fruit, IQF Mango and IQF Coconut In addition, the company has expanded cooperation relationships with a number of financial and investment partners, such as IFC - a financial institution under the World Bank Nafoods is the second agricultural company in Vietnam, invested by IFC in phase with million USD and committed to continue long-term investment 2.3.3 Inimitable & Non-substitutable The management's leadership ability for the staff has a great influence on Nafoods Group Because in the production and processing of these fruits products can be easily replicated, but people themselves are the only difference that cannot be reproduced, and then from different people create products product difference For that reason, since its inception, Nafoods has attached great importance to building staff to create a core competency through organizing training on skills, knowledge and especially attitudes to ensure that the quantity and quality are suitable for the job and the inheritance The Group has trained 1467 people, with 5205 hours of training This is the hardest resource to imitate and the company has exploited it well to create differentiated products, successfully developing in areas where there are many big competitors to complete its value chain 2.3.4 Exploitable by the firm With existing human resources, including many domestic and international experts, with a deep understanding of the agricultural activities of Vietnam and the world Nafoods has boldly integrated information technology (IoT - Internet of Things) into the garden management and control system, built a centralized database, developed the application of agent and customer management; step by step modernize agricultural activities, asymptotic to smart digital agriculture The company also started construction of a factory processing passion fruit, vegetables, fruits for export; received Global GAP certification for Nafoods passion fruit farm in Moc Chau The passion fruit, vegetable and fruit processing factory was built in Bo Bun Industrial Park, Dong Sang Commune, Moc Chau District, Son La Province on an area of 2ha, the total investment for phases is 200 billion VND Nafoods has boldly invested in a chain of frozen fruits and vegetables and is now a reputable frozen fruit and vegetable producer and exporter to fastidious markets such as Europe, Australia, America, and Korea National, Japanese Nafoods' products all achieved prestigious international certificates such as: System international quality assurance control system (SGF IRMA); Certificate of global food safety and quality standards for retail food KOSHER, HALAL, BRC; Food safety management system ISO 22000: 2005 / HACCP Some typical products of Nafoods have a significant impact on the revenue growth of the business such as: - Cashew nuts - value added products These are the newly tested products of Nafoods Group in Q4 2018, including value-added products such as cashew kernel, dried mango exported to Russia, Middle East However, these products have yielded remarkable and promising sales results in a short time period - Fresh fruit: At the end of 2017, Nafoods 'fresh fruit passion fruit products were officially exported to the European market, marking an important step in Nafoods' business strategy Following that success, in 2018, fresh fruit products such as dragon fruit, sour lemon, banana, were exported to Asian and Middle East markets, especially China - Market the world's greatest potential for fresh fruit demand → Assess the core competencies of Nafoods At Nafood group, people are the core values of the business, so the company always focuses on building a team of human resources with enough talent and virtue to participate and dedicate themselves in the construction career business development is more and more successful The company determines that human resources are one of the most important assets, contributing to creating a competitive advantage for businesses Therefore, resource development is really focused on by Nafoods Group through training of skills, knowledge and especially attitude to ensure quantity, quality, suitability and inheritance The enterprise has organized training courses for 1,467 people, with 5,205 hours of training Including outstanding training programs such as Responsible Cultural Training and not blame internally; training on ISO standards, PRP regulations, hazards affecting product quality at factories Selective program content, suitable for each object, helps employees increasingly raise their hands career, self-improvement to meet the production and business requirements of the Company in the 4.0 era 3.The competitive advantages of the Nafoods Group 3.1 Advantage in low cost When the business offers similar products / services at a lower price than its competitors + According to the website of Nafoods, their first competitive advantage is the raw material area Taking advantage of local agricultural products is cheaper for Nafoods The company drafted cooperation contracts with clear commitments that the Nafoods Group purchased all types of fruit every year that farmers co-produced This ensures farmers benefit in stable quantity and competitive price + Regarding the technological process, in order to reduce production costs, including transporting and handling post-harvest damage to fresh produce, Nafoods Group has developed its processing plants close to raw supply 3.2 Advantage of differentiation When the business offers different products / services from the competition + Nafoods Group has exploited Southeast Asia's competitive advantage in growing specific fruits including passion fruit, banana, dragon fruit, coconut and citrus fruit 3.3 The advantage of centralization Requires businesses to focus on the process of responding to a narrow and exclusive competitive segment to gain a local competitive advantage rather than a large market + "King of passion fruit" is the name people use to call Nafoods In 2019, the company focuses and develops on passion fruit as follows: Select and create 03 new varieties of passion fruit suitable for processing and fresh food needs Higher productivity and better resistance to disease In addition, the Company has a bigger advantage with the factory chain Nafoods Group: The factory chain of Nafoods Group is evenly distributed throughout Vietnam, including: Nghe An province, Long An province, Son La province, Gia Lai province and province Binh Thuan Total capacity of more than 20,000 tons of products per year, meeting the needs of domestic consumption and export, creating good jobs for thousands of people across the province Two processing factories in Nghe An and Long An are convenient from all directions of Vietnam, Cambodia and Laos 4.Factors affecting competitive advantage of Nafoods 4.1 Productivity The company supplies more than 13,300 tons of fresh and processed fruit annually from farmers in different regions in Vietnam including the Central Highlands, Northwest and North Central Coast regions The company's products are distributed all over the world especially in Europe, the United States, Oceania, China, Japan and Korea · Nafoods has a system of modern factories in many localities across the country Highlights can be mentioned as: - Naprod Nghe An factory, located at Quynh Luu army, includes concentrated juice production line and IFQ production line with an area of 5ha, capacity of 5000 tons of concentrated juice / year - Que Phong breeding factory, located in Que Phong district in association with experts from Chung Hsing University - Taiwan, factory has an area of 6ha, capacity of million seedlings / year - Nascoco Long An factory, located in Duc Hoa district Includes fruit juice production line and IQF production lines, with an area of 6.5ha, capacity of 7000 10 tons of concentrated juice / year and 5000 tons of IQF products / year, consumption of 100,000 tons fruit material / year - Tay Bac Packing Factory preliminary processing, packaging and preserving fruit for export in Moc Chau; classification system, freezing and preservation, covering an area of hectares (to be expanded to hectares by 2020), consuming 50000 tons of fruit materials / year - The Central Highlands agricultural complex in Gia Lai province, covering an area of 13 hectares, includes: research center for high-tech plant breeding, production plants for classification, separation, packaging and preservation fruit export - Nafoods Binh Thuan Fruit Packaging Complex, located in Binh Thuan Industrial Park, includes a packaging factory and a cold storage system with an area of hectares, consuming 60000 tons of fruit materials / year - The total capacity of the current fruit is 200,000 tons / year and the year 2022 is 325,000 tons / year Nafoods Group has exploited Southeast Asia's competitive advantage in growing specific crops including passion fruit, banana, dragon fruit, coconut and citrus fruit to develop its raw material areas The Mekong Delta accounts for nearly 40% of the country's total fruit production area, and the northern mountainous region accounts for about 23% of the total production area 4.2 Quality Nafoods is committed to improving the quality of its products to meet the high standards of strict markets like the EU Nafoods also has international certifications such as GLOBALGAP, Rainforest Alliance and Fair trade, which will help the group's farmers grow high quality and sustainable fruit and expand their access to new markets · Nafoods is the second Vietnamese company invested by IFC in phase with USD million and committed to continue long-term investment IFC's investment will increase the number of farmers participating in the company's supply chain by 11,500 people Thereby, IFC will advise Nafoods to implement a food safety management system for the company's cold chain in accordance with the ISO: 22000 food safety system certification which is widely recognized in the world 11 To ensure the quality of products, Nafoods always focuses on investing in leading modern technology machinery, catching up with the world's production technology · Nafoods' product development strategy, up to now, has always been aimed at the safety and health benefits of customers Therefore, Nafoods is extremely careful in each stage: from material source to product packaging design to ensure maximum safety for users In addition, Nafoods absolutely not use ingredients that can adversely affect the health of consumers such as pesticide residues for all Nafoods products at present and in the future 4.3 Creative innovation In terms of technological processes, in order to minimize production costs, including transporting, minimizing and handling post-harvest damage to fresh produce, the Nafoods Group has developed its processing plants close to the source supply of raw materials Two processing factories in Nghe An and Long An are convenient from all directions of Vietnam, Cambodia and Laos Hence, the raw fruit material is processed shortly after being harvested Currently, Nafood has a system of modern factories in many localities in the country Featured as: + Que Phong seedling plant + Nasoco Long An Factory + Northwest packing factory + Central Highlands high-tech agricultural complex + Nafoods Binh Dinh fruit packaging complex At the factories, the Group strictly applies strict quality management standards, effectively and rationally controls the quality of international standards that has passed the rigorous assessment of customers đ Creating products that can satisfy customers better, improve the quality of existing products, and reduce costs -In terms of research and development, with the goal of differentiating, improving the quality of existing products while creating new products with added value, meeting the requirements and standards of customers: Research and 12 development activities are always interested and focused by the company Select and create new varieties of passion fruit suitable for processing and fresh food needs => Create products that customers find more valuable, increasing the profit margin for the business - Regarding the management and application of IT, the group has thoroughly applied the KPIS system for operational management in order to bring about the highest efficiency in order to bring about the highest efficiency, and to build a seed sale agent platform Successfully built the online meeting room system, increasing the need for team exchange in the coordination between the most remote geographic areas, the sales and marketing block Working with research partners to build application platforms, CRM software for fresh fruits and traditional businesses to focus the basic items on one term, deploy and upgrade server infrastructure, to meet meeting infrastructure requirements when deploying and putting into use synchronous enterprise administration software, deploying a collective monitoring system + The company determines that human resources are one of the most important assets, contributing to a competitive advantage for businesses Therefore, developing resources is really focused by Nafoods Group through organizing training courses on skills, knowledge, and especially attitudes to ensure quality quality, work suitability and accounting redundancy, The program content is selective, suitable for each object to help employees increasingly improve their skills, improve themselves, to meet the needs of production and business of the Company in the 4.0 era Creative application of BSC AND KPI The internal pricing system operates effectively the profit centers “From 2018-2020: Actively market-proactive in raw materialsproactive in production- financial initiative From 2021 on: Outstanding supplier Excellent purchasing partner Attract and select a team of highly educated, experienced and motivating employees The employees who hold high positions are carefully selected by the Company to meet the needs of expanding production capacity, qualifications and experience according to job requirements With existing human resources, domestic and international experts, a deep understanding of Vietnam's agricultural industry and the world, boldly integrating information 13 technology (IoT- Internet of Things), building muscle centralized database, step by step modernizing, approaching smart digital agriculture 4.4 Customer feedback Nafoods distributes its products in domestic and international markets through both direct and indirect channels More than 5000 tons of the company's fruit products are shipped to all over the country each year In which, the aviation market is only applied to fresh fruit orders such as the US, Australia, France, Korea, Japan and Shanghai (China) due to high air transportation costs Along with that, the group has increased more trade promotion activities, through more appearances at international agricultural trade fairs, as well as organizing social programs such as volunteering and social activities favor customers, stimulate consumer demand + For traditional products such as fruit juices, frozen fruits continue to maintain well in the available market such as Europe, America, Japan, Korea, and continue to attack strongly enter the East U, Middle East market + For seedling products, improve the quality of existing seedlings, step up the sale of seeds directly to the people with agricultural extension programs, from the supply of seeds, fertilizers, to agricultural materials Procurement of agricultural products from monopolistic farms The Company prepares cooperation contracts with clear commitments that the Nafoods Group purchases all types of fruit every year that farmers co-produce Ensure benefits to farmers in stable quantities and competitive prices, provide farmers with high quality seedlings, help farmers to have better farming options, as well as support farmers through talent major and agricultural engineering + For fresh fruit products, promote fresh fruit products, also exploit and develop more high-value products to markets with the most potential for fresh fruit demand And choose to create new varieties of passion fruit suitable for processing and fresh food needs Identifying and satisfying customer needs significantly better than competitors Customers goods products and services according to the special needs of customers, individuals, organizations Increase customer response through time to respond to customer support Satisfying customers excellently creates differentiation of the 14 business, creates customer loyalty to the brand and the business can achieve optimal prices 5.Value chain of the Nafoods Group 5.1 Logistics input Regarding agricultural product procurement, Nafoods raw materials are collected from monopolistic farms and contract manufacturers, with about 70% of raw materials coming from smallholder farmers or ethnic minorities The company drafted cooperation contracts with clear commitments Nafoods purchased all the fruits annually that the cooperative farmers produce With the goal of expanding the material area including 30% exclusive material areas, 50% from subsidiaries and branches, the rest from farmers cooperating with the company who has cooperated with local authorities in raw material areas important material in Vietnam, expanding in Southeast Asia and investing heavily in R&D for seedlings to develop raw material areas, On seed products, in collaboration with Chung Hsing University of Taiwan Plant research and propagation institute was established by a capacity of million seedlings per year Nafoods owns a high-tech passion fruit seed institute with an area of 24 6-hectare greenhouses, with a capacity of - 6.5 million disease-free seedlings / year, supplying seeds for a large area of passion fruit material nationwide and for export to Laos Currently, Nafoods Group has cooperated with local authorities to plant 1500 hectares of passion fruit in Nghe An, 3000 hectares in Gia Lai and 5000 hectares in Son La 5.2 Manufacturing In order to minimize production costs including transporting, minimizing and treating post-harvest damage to fresh produce, the Nafoods Group has developed its processing plants close to the raw material supply Two factories in Nghe An and Long An are convenient from all directions of Vietnam, Laos and Cambodia Therefore, the raw materials are processed shortly after harvest For raw material areas, they are invested with a modern irrigation system, synchronous farming techniques to bring clean fruit and vegetables with quality standards Currently, Nafoods has a system of modern factories in many localities across the country With the modern European technological line of machinery and equipment, clean fruits, vegetables and fruits are 15 quickly transported to the factory, classified and put into the production line Nafoods Group's factory chains are evenly distributed throughout Vietnam, including: Nghe An province, Long An province, Son La province, Gia Lai province and Binh Thuan province Total capacity of more than 20,000 tons of products per year, meeting the needs of domestic consumption and export, creating good jobs for thousands of people across the province The highlights can be mentioned as: - Naprod Nghe An factory, in Quynh Luu district: includes condensed juice production line and IQF production line, with an area of 5ha, capacity of 5,000 tons of coke juice special / year and 2,900 tons of IQF products / year - Que Phong seedling factory, in Que Phong district, in association with experts from Chung Hsing University - Taiwan has a greenhouse area of 6ha, capacity of million seedlings / year Nasaco Long An factory in Duc Hoa district includes condensed juice production line and IQF production lines with area of 6.5 ha, capacity of 7,000 16 17 ... bring the highest added value to customers, employees, shareholders and the market The resources and capabilities of the Nafoods Group 2.1 Resources of the Nafoods group 2.1.1 Tangible resources. .. increasingly raise their hands career, self-improvement to meet the production and business requirements of the Company in the 4.0 era 3 .The competitive advantages of the Nafoods Group 3.1 Advantage... employees increasingly improve their skills, improve themselves, to meet the needs of production and business of the Company in the 4.0 era Creative application of BSC AND KPI The internal pricing system

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Mục lục

  • 1. Highlights about Nafoods Group

  • 2. The resources and capabilities of the Nafoods Group

  • 2.1. Resources of the Nafoods group

  • 2.1.1. Tangible resources

  • 2.1.2 Intangible resources

  • 2.2.The capacity of the Nafoods group

  • 2.2.1 Management capacity:

  • 2.2.2. Production capacity:

  • 2.3 Nafoods Group's core competencies

  • 2.3.2 Rare

  • 2.3.3 Inimitable & Non-substitutable

  • 3.The competitive advantages of the Nafoods Group

  • 3.1. Advantage in low cost

  • 3.3 The advantage of centralization

  • 4.Factors affecting competitive advantage of Nafoods

  • 4.1 Productivity

  • 4.2 Quality

  • 4.4 Customer feedback

  • 5.Value chain of the Nafoods Group

  • 5.1 Logistics input

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