Trong su ngdn ngang, bdn be cdng viec va khdng kem phan bd ngd trude mdt tiem nang mdi duge danh thirc, vdi tinh than "vira hoc, vira lam", nhiing nam qua, Binh Thuan da tirn[r]
(1)f5 Thue tien - Kinh nahiem Tap chi C6n<|sdn BINH THUAN HUY DONG
MOI NGUON LUC, DUA DU LICH THANH NGANH KINH TE MUl NHON
HUYNH VAN TI
Du lich Binh Thuan duac biit din ki td su kien nhdt thue todn phan ndm 1995 vdi dia danh Mdi Ne - Phan Thiit Sau gdn 15 ndm hinh thdnh vdphdt trien, du lich Binh Thuan da tung bude khdng dinh thuong hieu vd vi the eua minh tren bdn du lich Viet Nam vd thi gidi Sund luc cua cdc cdp, cdc ngdnh vd todn ddn dang tdng bude thue ddy "ngdnh cdng nghiep khong khdi" ndy trd thdnh ngdnh kinh ti mui nhgn cua tinh
Tiem nang va loi the
La mdt tinh duyen hai Nam Trung Bd, Binh Thuan cd vj tri dja ly ciing rat nhieu dieu kien thuan lgi de phat trien kinh te ndi chung, kinh te du ljch ndi rieng Giao thdng tii Binh Thuan den cac trung tam du ljch Idn nhu Vung Tau, Thanh phd Hd Chi Minh, Nha Trang, Da Lat chi vdng ban kinh tir 200 km din 250 km Trong dd, qudc Id lA va dudng sat Thdng Nhit di qua ndi Binh Thuan vdi cac tinh phia BSe va phia Nam; qudc Id 28 ndi Binh Thuan vdi eae tinh phia nam Tay Nguyen; qudc Id 55 ndi Binh Thuan vdi trung tam djch vu diu va du ljch Vung Tau Binh Thuan cd dja hinh da dang, gom ddng bing, niii, ddi; cd ao hd, bien dao; ciing rit nhilu di tich van hda - ljch sii, nhu: Trudng Due Thanh - noi Chii tich
Hd Chi Minh da day hpc vao nhung nam 1910-1911; chiia Hang, chiia Cd Thach, dinh Thay Thim, dinh Van Thuy Tu; niii Ta Cii, thap Cham Pd-sa-nu v.v Trong cdng ddng cu dan Binh Thuan dang bao tdn va luu giir nhieu di san, sac thai van hda dae thii ciia ddng bao Cham va mot sd dan tdc thieu so khae Dae biet, vin hon 190 km bd bien, ben canh nhiing canh quan tho mdng ndi tieng nhu: Ddi eat bay Mui Ne, Bau Trang, lang cd Miii Ne Binh Thuan la mot ngu trudng Idn ciia ca nude co trii lucmg thuy, hai san vd eiing phong phii, \6i nhung san vat biln quy hiem nhu tdm hum, mue mot nang, de huong v.v Ciing vdi mdi trudng lanh, thdi tilt im ap, du khach eo the den du
* LJy vien Trung uong Dang, Bi thu Tinh uy Binh Thuan
(2)Thue tien - Kinh nghiem Tpp chf Cdng s o n
lich quanh nam - Binh Thuan dang duge vi la "thu dd resort" eua Viet Nam, vdi nhieu khu du ljch sinh thai dep va ndi tilng thi gidi nhu: Pandanus, Victoria, Lang Thuy Si, Sai Gdn - Miii Ne, Novotel, Seahorse toa lae ben nhirng bai bien xanh tuyet dep
Dd ehinh la nhiing ylu td quan va la dilu kien ly tudng dl Binh Thuan ed thi cung luc phat trien nhieu loai hinh du lich khae nhu du ljch tren bien, du lich nghi dudng, du ljch thi thao - giai tri, du lich da ngoai, du ljch cdng ddng v.v
Trong su ngdn ngang, bdn be cdng viec va khdng kem phan bd ngd trude mdt tiem nang mdi duge danh thirc, vdi tinh than "vira hoc, vira lam", nhiing nam qua, Binh Thuan da tirng bude xay dung va hoan thien dan quy hoach tdng the, quy hoach ehi tiet eae viing, cac khu du ljch tren dja ban; timg bude djnh hudng rd dan cac loai san pham du lich; ban hanh cac chinh saeh, cac quy dinh, khdng ngimg cai each thu tue hanh chinh, day manh xuc tiln keu goi, khuyen khich mpi td chiic va ca nhan, eae phan kinh tl va ngoai nude tham gia dau tu phat triln, md rdng lien ket vdi cae viing, cac tinh lan can, eham lo dao tao va phat trien ngudn nhan luc, tang cudng cac bien phap bao dam mdi trudng Tiem nang du lich cua Binh Thuan, theo dd, dan dan duge khai thac cang tdt hon
"Dat lanh chim dau"
Tinh den cudi thang 8-2009, toan tinh BinhThuan da cd 409 du an du ljch duge chap thuan dau tu cdn hieu luc, vdi tdng sd vdn dang ky 41.862 ti ddng; dd cd 30 du an dau tu nude ngoai Da ed 119 du an di vao boat ddng vdi 134 "resort" va co sd luu
tni, vdi tren 5.000 budng, phdng; hon 300 co sd nha nghi, nha tro dang boat ddng tdt Cac du an duge chip thuan diu tu cang vl sau cang cd quy md Idn vdi chit lugng cao cung vdi san pham va chit lugng cac loai dich vu phuc vu du ljch cang phat trien da dang, phong phii hon Ngoai cac ll hpi truyin thdng nhu ll Nghinh Ong, le hoi Cau Ngu, ll hdi Dinh Thiy Thim, ll hdi Kate, Ramwan mang dam ban sic van hda cae dan tdc ban dja duge tri va nang dan ve chit lucmg, cae boat ddng du ljch the thao khae nhu dua thuyen tren sdng, hdi thi chay vugt ddi cat, leo niii duge td chue bang nam Rieng nhiing co sd ven bien cd dieu kien eiing tan dung lgi the dia hinh de kinh doanh cac loai hinh thi thao nhu ludt van budm, ludt van dilu, md-td nude kha hieu qua va thu hut cang ddng du khach va ngoai nude
Cac td chue, doanh nghiep tim den dau tu cang nhieu, vdi cac du an Idn tiing bude phat huy hieu qua nhu: san golf Sealinks, khu vui choi giai tri Sudi Cat, nha hang Hoa vien, vii trudng Hoang Ngoc, Sieu thj Coop - mart, xe buyt cdng cdng Nhieu CO sd kinh doanh du ljch da chu ddng tim kiem dieh vu moi la dua vao boat ddng Co resort md ldp hoc gdi banh chung hoac to chue tet Viet cho khach nude ngoai tham gia an d eiing gia dinh eae nhan vien Hay cd eo sd hinh dpi ea miia Cham tai ehd, hoac dua "sd" ca nhae tir eae trung tam du lich Idn ve phuc vu du khach Tai khu du lich Sai Gdn - Mui Ne, dieh vu cat may trang phuc "tdc hanh" resort bat dau duge du khach chu y va lua ebon
Ben canh dd, cae loai hinh dich vu bd trg eho boat ddng du lich nhu kinh doanh lir
(3)Thue tiln - Kinh nghiem Tpp chf Cpng sdn
hanh, van chuyen cung cd bude phat trien nhanh ehdng Hien toan tinh ed 15 eo sd hoat ddng kinh doanh lii hanh (13 eo sd ndi dia, eo sd qude te) Djch vu kinh doanh van ehuyen khach du lich cang dap iing tot hon nhu cau di lai, tham quan va mua sam d nhieu dia diem khae voi gan 30 CO sd boat ddng kinh doanh, van ehuyen lien tinh chat lugng cao, hang taxi gan 100 xe va tuyen xe buyt tir trung tam Phan Thilt toa di nhieu noi
Cam nhan duge su hap dan va thii vj tir nhiing lgi the va dae trung rieng cd ciia Binh Thuan, du khach tim den vdi manh dat duge menh danh "bien xanh, eat trang, nang vang" cang tang Neu nam 2003, binh quan mdi ngudi dan Binh Thuan ddn 0,73 du khach, thi hien eon sd la 1,6; vdi thdi gian luu trii eua du khach nude la 1,55 ngay/khaeh, du khach nude ngoai la 3,2 ngay/khaeh, tang 1,12 so vdi trude Theo do, lugng du khach tang binh quan mdi nam la 30%; dd du khach qudc te chiem 10%; keo theo doanh thu du ljch tang binh quan 32% - 35%/nam Ngay ea nhiing thang dau nam 2009, mac dii bj anh hudng bdi suy thoai kinh te toan cau, nhung lugng du khach ea va ngoai nude den Binh Thuan van tiep tue tang gin 12% Cdng suit buong, phdng thudng xuyen dat tu 55%; -58%; vao cae djp le, tit, eae ky nghi he ty le thudng dat tren 90%o
Nhu vay, eo thi ndi, so vdi nam vl trude, du ljch Binh Thuan da cd mdt bude tien dai Nhung cai ten Mui Ne, Hdn Rom, doi cat bay Mui Ne, Bau Tring da trd nen quen thudc va la dilm din eua eae du khach va ngoai nude
Co duge nhung ket qua bude dau ndi tren la nhd su quan tam, lanh dao, ehi dao sau sat, chat ehe, kjp thdi eua Tinh uy, Hdi ddng nhan dan va Uy ban nhan dan tinh; su phdi hgp cua cae sd, ban, nganh va dja phuong thdng qua boat ddng ctia Ban Chi dao phat trien du ljch; eiing vdi su nd luc, nang ddng, sang tao boat ddng cua Hiep hdi Du ljch tinh va su tam huyet eiia eae doanh nghiep viee tao dung nen thuong hieu du ljch Binh Thuan hdm
Nhan ro nhung bat cap, dl nhihig giai phap phii hop
Nhung ket qua neu tren chua the ndi la tuong xung vdi tiem nang va nhiing lgi thi so sanh eiia du ljch BinhThuan Du ljch Binh Thuan van dang dung trude nhiing thach thue va ap lire khong nhd Vl khach quan, dd la su canh tranh gay gat tir nhiing trung tam du ljch ndi tieng nude, khu vuc va qudc te nhu: Vung Tau, Nha Trang, Da Lat (Viet Nam) hay Pa-tay-a, Phu-ket (Thai Lan), Ba-li (In-dd-ne-xi-a) v.v Ve ehii quan, ket cau tang du lich chua duge dau tu ddng bd, yeu kem, thieu toan dien, sd du an chua tae dpng van eon nhieu Viee thue dat, den bii, giao dat, lap hd so thu tue de xay dung chua duge giai quyet triet de dan den tam ly ngai dau tu Ben canh dd, cdng tac bao ve mdi trudng sinh thai chua duge quan tam diing miic; san pham du ljch cdn don dieu, dd nhieu san pham eo gia trj van hda dae trung cua tinh chua duge khai thac va phat huy dung miic; chit lugng ngudn nhan luc phuc vu du ljch thap Cong tae tuyen truyin, quang ba du ljch cd cd ging song chua thue su hap dan du khach
(4)Thue tiln - Kinh nghiem Tpp chf c a n g son
Cdng tac quan ly nha nude ve du lich edn liing tung, thilu tinh ehuyen nghiep
De phat huy nhung lgi thi vl du ljch, phin diu din nam 2010, Binh Thuan cd the ddn trieu lucrt khach, dd khach du lich qude te tren 10%; doanh thu tii boat ddng du ljch dat 1.500 ti ddng; tren co sd nhimg nhiem vu, giai phap da duge xac dinh Nghi quyet Dai hdi Dang bd tinh lan thii XL Tinh uy, Uy ban nhan dan tinh Binh Thuan dang tap trung ehi dao viee trien khai thue hien eo hieu qua mdt sd giai phap va nhiem vu trpng tam sau day:
Mot Id, soat lai quy hoach tdng the va
quy hoach chi tiet ve phat trien du lich tren dja ban toan tinh va timg khu vuc, xii ly tdt cae mau thuan dat giiia phat trien du lich vdi phat trien thiiy san va cdng nghiep, bao dam kinh te tinh ndi chung va du lich ndi rieng eiing vdi cac nganh khae phat trien mot each hai hda, ben vung va dat hieu qua eao nhat Hoan thien eo ehe, ehinh saeh thue dat, den bii, giao dat, lap hd so thii tue trien khai xay dung, nham huy ddng tdi da cae ngudn lire, dap ung tdt nhu cau xay dung va phat trien du ljch, nhat la cae khu va diem du ljch trpng diem
Tap trung thao gd nhiing vudng mac thue te de day nhanh tien dp trien khai cac du an edn lai; kien quyet thu hdi nhiing du an xet thay chu dau tu khdng cd nang luc thue sir Khuyen khich cae doanh nghiep dau tu xay dung eae khu vui choi giai tri; uu tien khuyen khich dau tu de hinh eae td hgp du ljch - the thao qudc te hoac cac du an gan vdi du lich sinh thai va cac djch vu the thao tren bien nhu lan bien, md-td nude, van trugt, dii lugn Chii trpng tdn tao cac di tich
van hda - lich su, khdi phuc bao tdn va phat trien cac le hdi truyin thdng mdt each ehinh quy va ddng bd
Hai Id, trude mat, tap trung cung cd, nang
chat linrng khu du lich trpng diem Ham Tien -Miii Ne; khuyen khich eae du an moi dau hr vao cac vung dang cd tiem nang nhu: Ham Thuan Nam, Ham Tan, La Gi, Ham Thuan Bac, Bac Binh, Tuy Phong, Tanh Linh Chii thu hiit dau tu de cai thien ket cau tang du lich nhu: nang cap tuyen dudng bo ndi cae diem, cae khu du lich (Phan Thiet ga Muong Man, Phan Thiet Ham Thuan -Ddng Giang - Da Mi ) Keu goi dau tu xay dung cac tuyen xe buyt ndi tinh; dau tu xay dung ga Phan Thiet hien dai de ddn du khach den Binh Thuan bang xe lua Xay dung he thdng van tai thuy, eau tau phuc vu khach du lich
Tranh thu su hd trg ctia Trung uong de day nhanh tien dp dau tu tuyen dudng cao tdc Dau Giay - Phan Thilt; cang nude sau Ke Ga; san bay d khu vuc Hda Thing dl nit ngin thdi gian du khach tii Thanh phd Hd Chi Minh din Phan Thilt va cd kha nang ddn true tiep khach qude tl qua san bay va cang Nang cao chit lugng khu du lich Ham Tien - Mui Ne khu du lich cao cip va la khu du ljch qudc gia Tilp tue triln khai cac dy an d khu vuc La Gi, Thuan Quy, Tan Thanh (Ham Thuan Nam), Tiln Thanh (Phan Thilt), Hda Thing (Bic Binh) va khu vuc Ham Thuan - Da Mi (Ham Thuan Bic); Thac Ba (Tanh Linh) v.v
Ba la, (lay manh cdng tac tuyen truyen,
quang ba ve du ljch; dd tap trung tuyen truyen ve cac eo ehi, chinh sach, cai each thu tue hanh chinh, nhim tilp tue thu hiit
(5)Thue tien - Kinh nghiem T p p chf C d n g s d n
manh me eae du an dau tu phat trien du ljch vdi hudng uu tien cac du an ed quy md Idn, chat lugng eao Tang cudng dau tu xiic tiln quang ba du ljch, nhat la tich cue tham gia cac hdi thao, hdi chg quang ba san pham du ljch Binh Thuan ca va ngoai nude Day manh da dang hda san pham du ljch gan vdi khdng ngimg nang cao chat lucmg cae loai djch vu phuc vu tren eo sd di sau khai thac va phat huy tdi da cae loi the so sanh ve bien, ddi, rimg; nhirng gia trj van hda, nhimg net dae trung rieng cd cua dja phuong nhu cae net ddc dao ve am thue, cac di tich ljch su, nhiing ldi ea, dieu miia Ben canh phat trien eae djch vu cao cap, can di sau nghien cihi tim hieu thj hieu, nhu cau eiia du khach ea ve an udng, vui choi, mua sam huong den phuc vu cho sd ddng du khach
Bdn la, dae biet quan tam den cdng tac
dao tao, bdi dudng nham khdng ngimg nang cao chat lupng ngudn nhan lire phuc vu du ljch Day la nhiem vu vira ed tinh cap bach, vira cd tinh thudng xuyen va lau dai De cd mot dpi ngu lam du ljch "ehinh quy - tinh nhue - hien dai", can ed ke hoach dao tao bai ban, "dai hoi" va kha thi; dd ed sir ket hcrp chat ehe giira Nha nude, doanh nghiep du ljch va nhan dan cdng tae dao tao, bdi dudng, sir dung Phuong phap, ndi dung giang day can ngan gpn, thiet thue va gan vdi thue te hon Xac lap mdi quan he chat ehe giua cac td chue gdm nha trudng, nha doanh nghiep du ljch; tii dd ed tieng ndi chung dao tao va thue hanh, giiip sinh vien CO viee lam trudng, tranh tinh trang "chay mau chat xam" nganh du ljch
Ndm la, ehu trpng bao ve mdi trudng, bao
gom mdi trudng tu nhien, mdi trudng van
hda - xa hdi, mdi trudng dau tu va mdi trudng kinh doanh, nhat la van de ve sinh, an ninh trat hr, quan ly gia ea, bao ve eanh quan, hinh nep sdng van hda, thdi quen ung xu van minh eua cpng ddng Xay dung mdi trudng lanh manh, than thien la mdt nhan td cdt yeu de tri va phat triln ben vimg du ljch Tang cudng cdng tae tra, kiem tra; md cac ldp tap huin phd biln Luat Du ljch, Luat Mdi trudng va cae nghj djnh hudng dan cho cdng ddng lln eae nha kinh doanh du ljch Quy hoach, khdi phuc va md rdng dien tich cay xanh, tham thire vat vung ven bien, di ddi vdi xay dung va thue hien quy ehe quan ly rieng ve kien true, dien tich khudn vien cay xanh, tham thue vat v.v
Sdu la, day manh dau tu cai tao, nang cip
va phat trien he thong ket cau tang phuc vu du ljch mdt each ddng bd, toan dien theo hudng cang hien dai; di ddi voi hoan thien co ehe, chinh saeh thue dat, den bii, giao dat, lap hd so thu tue trien khai xay dung nham huy ddng tdi da cae ngudn lue vao dau tu xay dung va phat trien cac loai hinh du ljch, tnrdc bet la tai eae khu vuc trpng diem da duge quy hoach • ' ••-•
•• •-Vdi sir uu dai eiia thien nhien, nhat la tren CO sd nhiing Icri the so sanh ciia dja phuong; ciing voi nhung kinh nghiem duge tich luy nhung nam qua va sir nd luc, quyet tam ciia Dang bd, chinh quyen, nhan dan; cac nha dau tu va dpi ngu doanh nhan, doanh nghiep nganh; tin tudng rang, "nganh cdng nghiep khdng khdi" eiia Binh Thuan se tiep tue phat trien voi tdc dp nhanh, manh va ben vung hon, xung dang la nganh kinh te miii nhpn cua tinh, nhanh chdng hdi nhap vao khu vuc mien Trung va ca nude cung nhu qude te •