Tài liệu tham khảo |
Loại |
Chi tiết |
1. Almana, A.M. & Mirza, A.A. (2013), “The Impact of Electronic word of mouth on Consumers’ purchasing decisions”, International Journal of Computer Applications, Vol. 82, No.9, pp.23-31 |
Sách, tạp chí |
Tiêu đề: |
The Impact of Electronic word ofmouth on Consumers’ purchasing decisions”, "International Journal ofComputer Applications |
Tác giả: |
Almana, A.M. & Mirza, A.A |
Năm: |
2013 |
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2. Anderson (1998), “The informal communication (or rumors) between private parties concerning evaluation of goods and services”, Journal of Marketing Research, Vol. 5(4) |
Sách, tạp chí |
Tiêu đề: |
The informal communication (or rumors) between privateparties concerning evaluation of goods and services”, "Journal of MarketingResearch |
Tác giả: |
Anderson |
Năm: |
1998 |
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3. Anderson, J. and Gerbing, W. (1998), “Structural Equation Modelling in practice: A review andrecommended two stage approach”, Psychological Bulletin, Vol. 27, No.1, pp. 5-24 |
Sách, tạp chí |
Tiêu đề: |
Structural Equation Modelling inpractice: A review andrecommended two stage approach”, "PsychologicalBulletin |
Tác giả: |
Anderson, J. and Gerbing, W |
Năm: |
1998 |
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4. Assael, H. (2004), Consumer Behavior: a strategic approach, Boston, MA: Houghton Mifflin Company |
Sách, tạp chí |
Tiêu đề: |
Consumer Behavior: a strategic approach |
Tác giả: |
Assael, H |
Năm: |
2004 |
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5. Arndt, J. (1967), “Role of product-related conversations in the diffusion of anew product”, Journal of Marketing Research, Vol. 4, pp.291 – 295 |
Sách, tạp chí |
Tiêu đề: |
Role of product-related conversations in the diffusion of anew product”, "Journal of Marketing Research |
Tác giả: |
Arndt, J |
Năm: |
1967 |
|
6. Bansal, H. S. and Voyer, P. A. (2011), “Word-ofmouth processes within a services purchase decision context”, Journal of service research, Vol. 3, No.2, pp. 166-177 |
Sách, tạp chí |
Tiêu đề: |
Word-ofmouth processes within a servicespurchase decision context”, "Journal of service research |
Tác giả: |
Bansal, H. S. and Voyer, P. A |
Năm: |
2011 |
|
7. Bộ Xây dựng (2016), Thông tư số 31/2016/TT-BXD của Bộ trưởng Bộ Xây dựng quy định việc phân hạng và công nhận hạng nhà chung cư, ban hành ngày 30 tháng 12 năm 2016 |
Sách, tạp chí |
Tiêu đề: |
Thông tư số 31/2016/TT-BXD của Bộ trưởng Bộ Xâydựng quy định việc phân hạng và công nhận hạng nhà chung cư |
Tác giả: |
Bộ Xây dựng |
Năm: |
2016 |
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8. Bronner, A. E., & De Hoog, R. (2010), “Consumer-generated versus marketer- generated websites in consumer decision making”, International Journal of Market Research, Vol. 52, pp. 231-248 |
Sách, tạp chí |
Tiêu đề: |
Consumer-generated versus marketer-generated websites in consumer decision making”, "International Journal ofMarket Research |
Tác giả: |
Bronner, A. E., & De Hoog, R |
Năm: |
2010 |
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9. Brown J., Amanda J.B. & Lee N. (2007), “Word of mouth communication within online communities: Conceptualizing the online social network”,Journal of Interactive Marketing, Vol. 21, Iss: 3, pp. 2-20 |
Sách, tạp chí |
Tiêu đề: |
Word of mouth communicationwithin online communities: Conceptualizing the online social network”,"Journal of Interactive Marketing |
Tác giả: |
Brown J., Amanda J.B. & Lee N |
Năm: |
2007 |
|
10. Buttle, F. A. (1998), “Word of Mouth: understanding and managing referral Marketing”, Journal of strategic Marketing, Vol. 6, No.3, pp. 241-254 |
Sách, tạp chí |
Tiêu đề: |
Word of Mouth: understanding and managing referral Marketing”, "Journal of strategic Marketing |
Tác giả: |
Buttle, F. A |
Năm: |
1998 |
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11. Chang Lung-Yu, Yu-Je Lee & Ching-Lin Huang (2010), “The Influence of E- Word-Of-Mouth on the Consumer’s purchase decision: A case of body care products”, Journal of Consumer Research, Vol. 47, pp. 69-76 |
Sách, tạp chí |
Tiêu đề: |
The Influence of E-Word-Of-Mouth on the Consumer’s purchase decision: A case of body care products”, "Journal of Consumer Research |
Tác giả: |
Chang Lung-Yu, Yu-Je Lee & Ching-Lin Huang |
Năm: |
2010 |
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12. Chatterjee, P. (2001), “Online reviews: do consumers use them? In Advances in Consumer”, Research, Vol. 28, pp.12-15 |
Sách, tạp chí |
Tiêu đề: |
Online reviews: do consumers use them? In Advances in Consumer”, "Research |
Tác giả: |
Chatterjee, P |
Năm: |
2001 |
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13. Chen, C. W., Chen, W. K. & Hsu, Y.Y. (2011), “The Study of eWOM Adoption Model”, Marketing Review, Vol. 2, pp.175-198 |
Sách, tạp chí |
Tiêu đề: |
The Study of eWOM Adoption Model”, "Marketing Review |
Tác giả: |
Chen, C. W., Chen, W. K. & Hsu, Y.Y |
Năm: |
2011 |
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14. Cheng, T.C.E., David, Y.C. L. & Andy, C.L. Y. (2006), “Adoption of Internet banking: an empirical study in Hong Kong”, Decision Support Systems, Vol. 42, Iss: 3, pp.1558-1572 |
Sách, tạp chí |
Tiêu đề: |
Adoption of Internetbanking: an empirical study in Hong Kong”, "Decision Support Systems |
Tác giả: |
Cheng, T.C.E., David, Y.C. L. & Andy, C.L. Y |
Năm: |
2006 |
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15. Cheung, C.M.K., Lee, M.K.O. & Rabjohn, N. (2008), “The impact of Electronic word-of-mouth: The adoption of online opinions in online customer communities", Journal of Internet Research, Vol.18, No.3, pp. 229-247 |
Sách, tạp chí |
Tiêu đề: |
The impact of Electronicword-of-mouth: The adoption of online opinions in online customer communities |
Tác giả: |
Cheung, C.M.K., Lee, M.K.O. & Rabjohn, N |
Năm: |
2008 |
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16. Cheung, M. Y., Luo, C., Sia, C. L. and Chen, H. (2009), “Credibility of electronic Word of mouth: Informationnal and normative determinants of online consumer recommendations”, International Journal of Electronic Commerce, Vol. 13, No.4, pp.9-38 |
Sách, tạp chí |
Tiêu đề: |
Credibility of electronicWord of mouth: Informationnal and normative determinants of online consumerrecommendations”, "International Journal of Electronic Commerce |
Tác giả: |
Cheung, M. Y., Luo, C., Sia, C. L. and Chen, H |
Năm: |
2009 |
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17. Cheung, C.M.K. & Thadani, D.R. (2010), “The Effectiveness of Electronic Word-of-Mouth Communication: A Literature Analysis”, BLED 2010 Proceedings, No.18, pp.329-345 |
Sách, tạp chí |
Tiêu đề: |
The Effectiveness of ElectronicWord-of-Mouth Communication: A Literature Analysis”, "BLED 2010 Proceedings |
Tác giả: |
Cheung, C.M.K. & Thadani, D.R |
Năm: |
2010 |
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18. Cheung, C. M. K. & Thadani, D. R. (2012), “The impact of Electronic Word-of- Mouth communication: A literature analysis and integrative model”, Journal Decision Support Systems, Vol. 54 (1), pp.461-470 |
Sách, tạp chí |
Tiêu đề: |
The impact of Electronic Word-of-Mouth communication: A literature analysis and integrative model”, "JournalDecision Support Systems |
Tác giả: |
Cheung, C. M. K. & Thadani, D. R |
Năm: |
2012 |
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19. Cheung, C. M., & Lee, M. K. (2012), “What drives consumers to spread Electronic word of mouth in online consumer-opinion platforms”, Decision support systems, Vol. 53, No.1, pp. 218-225 |
Sách, tạp chí |
Tiêu đề: |
What drives consumers to spreadElectronic word of mouth in online consumer-opinion platforms”, "Decision support systems |
Tác giả: |
Cheung, C. M., & Lee, M. K |
Năm: |
2012 |
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20. Chevalier, J. A. & Mayzlin, D. (2006), “The effect of Word of mouth on sales: Online book reviews”, Journal of Marketing Research, Vol. 43, Issue:3, pp. 345-354 |
Sách, tạp chí |
Tiêu đề: |
The effect of Word of mouth on sales: Online book reviews”, "Journal of Marketing Research |
Tác giả: |
Chevalier, J. A. & Mayzlin, D |
Năm: |
2006 |
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