Test bank for operations and supply chain management 14th edition f robert jacobs

Test Bank For Operations And Supply Chain Management 14th Edition By F Robert Jacobs, Richard Chase Completed download: Chapter 03 Design of Products and Services True / False Questions Concept development is one of the typical phases of product development True False Early prototypes of a new product, using the same geometry and material processes as the production versions, are usually constructed during the concept development phase of the product development process True False 3-1 A key decision point in the generic development process during "Phase 4: Testing and Refinement" is concept approval True False A key decision point in the generic development process during "Phase 1: Concept Development" is project approval True False The generic development process outlined in the textbook is followed by many, if not most, of the firms in the Fortune 500 True False Target customers are specified during "Phase 0: Planning" of the generic product development process True False The main purpose of concurrent engineering is to improve product quality True False Quality function deployment is an engineering analysis whose purpose is to simplify products and processes True False 3-2 Quality function deployment involves listening to customers to determine the characteristics of a superior product True False 10 Designing a new product for aesthetics and for the user is generally termed industrial design True False 11 One of the methodologies that can aid in designing a new product for customers is a house of quality matrix True False 12 Value analysis/value engineering has as its objective to increase product quality and reduce costs True False 13 DFMA stands for design for manufacturing and assembly True False 14 In a concurrent engineering approach to product design and development, an integration team ensures that various parts of the product are compatible with the needs of the target customer True False 15 A key tool of a quality function deployment team is the house of quality matrix True False 3-3 16 A contract manufacturer is an organization capable of manufacturing and/or purchasing all of the components needed to produce a finished product or device True False 17 Specialized design firms tend to have highly developed processes that support the needs of particular industries True False 18 Core competencies are those things that everyone in the firm must be able to well True False 19 A competency is not core if it is easy for competitors to imitate True False 20 One goal of having a core competency is to something better than anyone else True False 21 The conclusion of the product development process is when the product is withdrawn from the market True False 22 In the generic product development process, phase (system-level design) begins with corporate strategy and incorporates market objectives True False 3-4 23 In the generic product development process, collecting customer needs is accomplished during phase (planning) True False 24 Most purchasers of electronic products cannot fully operate them and use only a small number of the available features True False 25 The "house of quality" matrix is a technique that relates customer requirements to concrete operating or engineering goals True False 26 One of the major benefits of DFMA is that products are designed that customers will want True False 27 Incorporation of environmental considerations in the design and development of products or services is called ecodesign True False 28 Ecodesign replaces one or more of the other requirements considered in the design process True False 29 Because ecodesigned products are innovative and have better environmental performance, they can be of a slightly lesser quality than the market standard True False 3-5 30 The ecodesign approach focuses exclusively on the design and commercial launch phases of the product's life cycle True False Multiple Choice Questions 31 Which of the following is not a typical phases of product development? A Concept development B Value engineering C System-level design D Testing and refinement E Production/ramp-up 32 Which of the following is a characteristic of concurrent engineering? A Integrated computer-assisted design B Using automated guided vehicles C Separate development teams working at once D Having an excellent forecasting system E The design-build-test cycle 3-6 33 Which of the following is primarily used to help design products that will connect product attributes with customer desires? A Phase 0: Planning B House of quality matrix C Value analysis/value engineering D Concurrent engineering E System-level design 34 Design for manufacturing and assembly delivers product improvements by emphasizing which of the following? A Reducing product quality during the assembly process B Simplification of the product by reducing the number of separate parts C Reducing equipment in the production process D Designing products so they can be manufactured by a virtual factory E Designing products that customers will want 35 Which of the following is a time-to-market performance measure used in judging product development performance? A Frequency of new-product introductions B Product reliability C Customer loyalty D Yield E Value analysis 3-7 36 What dimension of competitiveness does time-to-market performance in product design and process selection affect? A Engineering hours per project B The cost of ongoing service C Responsiveness to customer needs D Aesthetics of design E None of these 37 What dimension of competitiveness does quality in product design affect? A Engineering hours per project B The cost of ongoing service C Responsiveness to customer needs D Aesthetics of design E None of these 38 A reason that firms must develop more new products than ever is which of the following? A Product life cycles are shorter B Commitments to joint venture partners C They are replacing old customers with new ones D To amortize heavy investments in development labs E The increased difficulty of defending patents and trade names 3-8 39 Concept development assumes a proven technology in which variant of the generic product development process? A Technology-push products B Quick-build products C Complex systems D Platform products E Process-intensive products 40 Similarity of projects allows for a streamlined and highly structured development process in which variant of the generic product development process? A Technology-push products B Customized products C Complex systems D Quick-build products E Process-intensive products 41 Sensitivity analysis of the base-case financial model is a useful tool for which of the following reasons? A To determine how long the development process can profitably last B To understand how many technical people are needed to make the project a success C To help understand the basic trade-offs of resources committed and cash received D To identify the necessary product launch date E To set marketing and sales budgets 3-9 42 Advocates of financial modeling of product design projects argue that: A Financial analysis focuses on measurable quantities only B Financial analysis brings discipline and control to the product development process C Sufficiently rigorous financial analysis can accurately forecast the product's profit potential D Financial analysis is as solid as the assumptions that go into the model E Financial analysis nurtures innovation and creativity 43 System integration and validation are an important step in which variant of the generic product development process? A Technology-push products B Customized products C Complex systems D Quick-build products E Process-intensive products 44 Consumer electronics is an example of a product developed in which variant of the generic product development process? A Technology-push products B Customized products C Platform products D Quick-build products E Process-intensive products 3-10 42 Advocates of financial modeling of product design projects argue that: A Financial analysis focuses on measurable quantities only B Financial analysis brings discipline and control to the product development process C Sufficiently rigorous financial analysis can accurately forecast the product's profit potential D Financial analysis is as solid as the assumptions that go into the model E Financial analysis nurtures innovation and creativity Financial modeling and sensitivity analysis are powerful tools for supporting product development decisions, but these techniques have important limitations Many argue that rigorous financial analyses are required to bring discipline and control to the product development process Others argue that financial analysis only focuses on measurable quantities and that it is often extremely difficult to predict these values accurately AACSB: Analytic Blooms: Remember Difficulty: Medium Learning Objective: 03-04 Discuss three ways to improve perceptions; with specific application to organizational situations Topic: Measuring Product Development Performance 3-45 43 System integration and validation are an important step in which variant of the generic product development process? A Technology-push products B Customized products C Complex systems D Quick-build products E Process-intensive products See Exhibit 3.2 AACSB: Analytic Blooms: Remember Difficulty: Easy Learning Objective: 03-01 Describe the elements of self concept and explain how they affect an individual's behavior and wellbeing Topic: The Product Development Process 3-46 44 Consumer electronics is an example of a product developed in which variant of the generic product development process? A Technology-push products B Customized products C Platform products D Quick-build products E Process-intensive products See Exhibit 3.2 AACSB: Analytic Blooms: Remember Difficulty: Medium Learning Objective: 03-01 Describe the elements of self concept and explain how they affect an individual's behavior and wellbeing Topic: The Product Development Process 3-47 45 The most basic categories of cash flow for a typical new product not include: A Depreciation B Ramp-up cost C Development cost D Sales revenue E Marketing cost The most basic categories of cash flow for a typical new-product-development project are: • Development cost • Ramp-up cost • Marketing and support cost • Production cost • Sales revenue AACSB: Analytic Blooms: Remember Difficulty: Easy Learning Objective: 03-04 Discuss three ways to improve perceptions; with specific application to organizational situations Topic: Economic Analysis of Product Development Projects 3-48 46 Economic analysis of product development projects is useful in which of the following circumstances? A Factory location B Distribution decisions C Go/no-go milestones D Demand estimation E Pricing Economic analysis is useful in at least two different circumstances: Go/no-go milestones Operational design and development decisions AACSB: Analytic Blooms: Remember Difficulty: Easy Learning Objective: 03-04 Discuss three ways to improve perceptions; with specific application to organizational situations Topic: Economic Analysis of Product Development Projects 3-49 47 Economic analysis of product development projects must evaluate which of the following? A Planned profitability of the product B Expected market share to be attained C Net present value of profits D Timing and amount of net cash flow E Demand elasticity of the product Computing the NPV requires that the net cash flow for each period be determined AACSB: Analytic Blooms: Remember Difficulty: Medium Learning Objective: 03-04 Discuss three ways to improve perceptions; with specific application to organizational situations Topic: Economic Analysis of Product Development Projects 3-50 48 Quality function deployment (QFD): A Is a manufacturing function aimed at lowering cost by reducing the portion of rejected units B Fills the house of quality matrix with the designer's aspirations for the product C Starts with studying and listening to customers D Is a place where the quality assurance function is housed E Is another term for value engineering The QFD process starts with studying and listening to customers to determine the characteristics of a superior product AACSB: Analytic Blooms: Remember Difficulty: Easy Learning Objective: 03-02 Outline the perceptual process and discuss the effects of categorical thinking and mental models in that process Topic: Designing for the Customer 3-51 49 The aim of quality function deployment (QFD) is: A To facilitate house of quality analysis B To provide value analysis/value engineering input C To integrate design for manufacturing and assembly (DFMA) D To facilitate better cooperation between business functions E To get the voice of the customer into the design of a product One approach to getting the voice of the customer into the design specification of a product is quality function deployment (QFD) AACSB: Analytic Blooms: Remember Difficulty: Medium Learning Objective: 03-02 Outline the perceptual process and discuss the effects of categorical thinking and mental models in that process Topic: Designing for the Customer 3-52 50 The purpose of value analysis/value engineering (VA/VE) is to: A Simplify products and processes B Improve the value that customers find in existing products C Relate the customer's needs to technical specifications D Meet budgets and improve the results of financial models E Facilitate better cooperation between business functions The purpose of value analysis/value engineering (VA/VE) is to simplify products and processes AACSB: Analytic Blooms: Remember Difficulty: Easy Learning Objective: 03-02 Outline the perceptual process and discuss the effects of categorical thinking and mental models in that process Topic: Designing for the Customer Fill in the Blank Questions 3-53 51 What are the six phases of the generic product development process? Phase 0: Planning; Phase 1: Concept development; Phase 2: System level design; Phase 3: Design detail; Phase 4: Testing and refinement; Phase 5: Production ramp-up The six phases of the generic development process are: Phase 0: Planning Phase 1: Concept development Phase 2: System level design Phase 3: Design detail Phase 4: Testing and refinement Phase 5: Production ramp-up AACSB: Analytic Blooms: Remember Difficulty: Hard Learning Objective: 03-01 Describe the elements of self concept and explain how they affect an individual's behavior and wellbeing Topic: The Product Development Process 3-54 52 What seven variants of the generic product development process are discussed in the text? technology-push; platform; process-intensive; customized; high-risk; quick-build; complex systems In addition to the generic market-pull processes, several variants are common and correspond to the following: technology-push products, platform products, process-intensive products, customized products, high-risk products, quick-build products, and complex systems AACSB: Analytic Blooms: Remember Difficulty: Hard Learning Objective: 03-01 Describe the elements of self concept and explain how they affect an individual's behavior and wellbeing Topic: The Product Development Process 3-55 53 What is the name for a matrix that helps a product design team translate customer requirements into operating and engineering goals? _ house of quality By building a house of quality matrix, the cross-functional QFD team can use customer feedback to make engineering, marketing, and design decisions AACSB: Analytic Blooms: Remember Difficulty: Easy Learning Objective: 03-02 Outline the perceptual process and discuss the effects of categorical thinking and mental models in that process Topic: Designing for the Customer 54 In product development, what is the analysis called that works toward simplifying products and processes to achieve equivalent or better performance at lower cost? value analysis/value engineering (VA/VE) The purpose of value analysis/value engineering (VA/VE) is to simplify products and processes Its objective is to achieve equivalent or better performance at a lower cost while maintaining all functional requirements defined by the customer AACSB: Analytic Blooms: Remember Difficulty: Easy Learning Objective: 03-02 Outline the perceptual process and discuss the effects of categorical thinking and mental models in that process Topic: Designing for the Customer 3-56 55 What are the three characteristics of a core competency? _ _ _ It provides potential access to a wide variety of markets It increases perceived customer benefits It is hard for competitors to imitate A core competency has three characteristics: It provides potential access to a wide variety of markets It increases perceived customer benefits It is hard for competitors to imitate AACSB: Analytic Blooms: Remember Difficulty: Medium Learning Objective: 03-01 Describe the elements of self concept and explain how they affect an individual's behavior and wellbeing Topic: The Product Design Process Essay Questions 3-57 56 Describe what rapid prototyping is and where it is particularly useful in the development process There are two non-contradictory answers to this question supported by the text The first, in the discussion of IDEO Product Development, indicates that rapid prototyping has to with communication and trying out abstract ideas cheaply with rough, rapid and right physical representations of the product The second answer is supported (Exhibit 3.2) where rapid modeling and prototyping enables many design-build-test cycles AACSB: Analytic Blooms: Remember Difficulty: Hard Learning Objective: 03-01 Describe the elements of self concept and explain how they affect an individual's behavior and wellbeing Topic: The Product Development Process 57 Describe what concurrent engineering teams are and what problems they address Concurrent engineering teams include both designers and manufacturing engineers and, by applying design for manufacturing and assembly (DFMA) techniques, help avoid problems that arise in manufacturing stages of the project that result from these groups working in isolation AACSB: Analytic Blooms: Remember Difficulty: Medium Learning Objective: 03-02 Outline the perceptual process and discuss the effects of categorical thinking and mental models in that process Topic: Designing Products for Manufacture and Assembly 3-58 58 How might the generic product development process described in the text be different if developing a process-intensive product? A successful answer to this question will include the basic outline of the generic product development process and the notion that the process either is already extant or thus imposes constraints on product design or that the process needs to be developed in consort with the product AACSB: Analytic Blooms: Create Difficulty: Medium Learning Objective: 03-01 Describe the elements of self concept and explain how they affect an individual's behavior and wellbeing Topic: The Product Development Process More download links: operations and supply chain management jacobs test bank operations and supply chain management 14th edition solutions manual pdf operations and supply chain management test bank operations and supply chain management 13th edition solutions manual free download sample operations and supply chain management 14th edition free download operations and supply chain management 14th edition ebook operations and supply chain management 14th edition test bank operations and supply chain management 14th edition online 3-59