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Lecture Managerial economics (Ninth edition): Chapter 4 – Thomas, Maurice

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Chapter 4 - Basic estimation techniques. After completing this unit, you should be able to: Set up a regression equation that can be estimated using a computerized regression routine, interpret and understand how to use the computer output to investigate problems that are of interest to managers of a firm, specify a relation or model between a dependent variable and the appropriate independent variable(s) that can be estimated using regression techniques,...

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McGraw­Hill/Irwin

Managerial Economics, 9e

Maurice

ninth edition

Copyright © 2008 by the McGraw­Hill Companies, Inc. All rights reserved.

McGraw­Hill/Irwin

Managerial Economics, 9e

Maurice

ninth edition

Chapter 4

Basic Estimation

Techniques

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4­2

Simple Linear Regression

• Simple linear regression model relates

Y a bX

Y

I nt e r c e pt  par am e t e r  ( )  g ive s  value  o f  

wh e r e  r e g r e s s io n line  c r o s s e s   ­ax is  (value

o f    wh e n   is  ze r o )

•  Slope parameter ( b ) gives the change in  Y   associated with a one­unit change in  X,   

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4­3

Method of Least Squares

• The sample regression line is an

estimate of the true regression line

a b

Parameter estimates are obtained by choosing values of & that minimize the sum of squared residuals

Y Y Y

T h e  r e s id ual is  t h e  d if f e r e nc e  b e t we e n t h e

ac t ual & f it t e d  value s  o f   , 

ˆ

Y a bX

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4­4

i

ˆS , A

Sample regression line

11573 4 9719

Sample Regression Line

(Figure 4.2)

A

0 2,000 4,000 6,000 8,000 10,000 10,000

20,000 30,000 40,000 50,000 60,000 70,000

Advertising expenditures (dollars)

S

i

ˆS 46,376

e i

i

S 60,000

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• The distribution of values the estimates might take is centered around the true value of the parameter

• An estimator is unbiased if its average

value (or expected value) is equal to the true value of the parameter

Unbiased Estimators

a b

The estimates of & do not generally equal the true values of &

ˆa b  &   ar e  r and o m  var iab le s  c o m put e d  us ing ˆ

d at a f r o m  a r and o m  s am ple

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4­6

Relative Frequency Distribution*

(Figure 4.3)

0 2 4 6 8 10

1

Relative frequency of ˆb

*Also called a probability density function (pdf)

Relative Frequency Distribution* ˆ

for   when b b = 5

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4­7

• Must determine if there is sufficient statistical evidence to indicate that

Y is truly related to X (i.e., b 0)

Statistical Significance

ˆb

Even if = 0 it is possible that the sample will produce an estimate that is different from zero

• Test for statistical significance using t-tests or p-values

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4­8

• First determine the level of

significance

• Probability of finding a parameter estimate to be  statistically different from zero when, in fact, it is  zero

• Probability of a Type I Error

• 1 – level of significance = level of

confidence

Performing a t-Test

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Performing a t -Test

• Use t-table to choose critical t-value

with n – k degrees of freedom for the

chosen level of significance

• n = number of observations

• k = number of parameters estimated

ˆb

ˆb

S

-ratio is computed as

where is the standard error of the estimate

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10

Performing a t -Test

estimate is statistically significant

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Using p -Values

• Treat as statistically significant

only those parameter estimates

maximum acceptable significance level

• p-value gives exact level of

significance

• Also the probability of finding significance when  none exists

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Coefficient of Determination

variation in the dependent variable that is explained by the regression equation

• Ranges from 0 to 1

• High R2 indicates Y and X are highly correlated

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F -Test

• Used to test for significance of

overall regression equation

• Two degrees of freedom, n – k & k – 1

• Level of significance

the regression equation overall is statistically significant

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Multiple Regression

• Uses more than one explanatory

variable

• Coefficient for each explanatory

variable measures the change in the dependent variable associated with a one-unit change in that

explanatory variable

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• Use when curve fitting scatter plot

Quadratic Regression Models

2

Z X

Fo r  line ar  t r ans f o r m at io n c o m put e

ne w var iab le  

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Log-Linear Regression Models

X

Pe r c e nt ag e  c h ang e  in   

Pe r c e nt ag e  c h ang e  in 

Z

Pe r c e nt ag e  c h ange  in   

Pe r c e nt ag e  c h ange  in 

lnY lna bln X c ln Z

T r ans f o r m  b y t aking  nat ur al lo g ar it h m s :

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