Microsoft Expression Web For Dummies byLinda HeffermanandAsha Dornfest John Wiley & Sons 2007 (404 pages) ISBN:9780470115091 Providing tools for beginners and Web design pros alike, this plain-English book offers explanations of how to create Web pages, and shortcuts to make tasks like using style sheets and complying with Web standards easy Table of Contents Microsoft Expression Web for Dummies Introduction Part I - Getting Started with Expression Web Chapter 1 - Creating a Web Site with Expression Web Chapter 2 - Working with Web Pages Part II - Coaxing Content onto the Page Chapter 3 - Just the Text, Ma'am Chapter 4 - Getting Around with Hyperlinks Chapter 5 - Graphically Speaking Chapter 6 - Forms for Any Purpose Part III - Great Design Doesn't Have to Be Difficult Chapter 7 - Using Styles to Gussy Up Your Content Chapter 8 - Putting Page Elements in Their Place Chapter 9 - External Style Sheets and CSS Code Chapter 10 - Tables for Data (And Layout, If You Must) Chapter 11 - Streamlining Sites with Dynamic Web Templates Part IV - Going Live and Keeping House Chapter 12 - Making Your Worldwide Debut Chapter 13 - Web Site Management Chapter 14 - Getting Cozy with Code Part V - The Part of Tens Chapter 15 - Ten Cool Gizmos for Your Web Site Chapter 16 - Ten Essential Resources for Web Designers Index List of Figures List of Tables List of Sidebars Back Cover Covers tools for beginners and Web design pros Create and maintain dynamic Web sites that express your personality! Expression Web is Microsoft's latest program for designing attractive, easy-to-navigate Web sites Design beginners will love this book's plain-English explanations on how to set up a new site and create Web pages Design pros will benefit from shortcuts showing how Expression Web makes tasks like using style sheets and complying with Web standards a breeze Work with text, hyperlinks, and graphics Use templates to streamline your site Tweak your pages with CSS and HTML Publish your site on the Internet Back up and move your site About the Authors Since 1989, Linda Hefferman has been explaining technical stuff to everyday people who use technology but are not exactly best buddies with their computers Her first computer manual taught people how to make pretty graphs and charts from project management data using a software program written for the first version of Microsoft Windows Since then she has written help systems and user manuals on such diverse products as Web stores, Flash-based educational Web sites, and customer management software for cosmetic salespeople This is her first title for the For Dummies series, and she's thrilled to combine her passion for writing with her technical skills to do what she loves best: help the average Joe and Jane feel comfortable and confident on computers On her first day of college, Asha Dornfest took a bold step: She replaced her broken typewriter with a PC Asha didn't consider herself a geek; her computer was simply a tool to help her write papers and reports But by her senior year, she came to regard her computer with a sense of kinship In 1994, Asha discovered the Internet Soon after, she and her husband Rael started a Web design business in their dining room and began hawking their electronic wares Mind you, this venture began during the Webpublishing Stone Age, when many people had never even heard of the World Wide Web Rael quipped that For Dummies books about Web publishing may one day hit the shelves Asha scoffed Rael obviously had more foresight than Asha did; Asha went on to write several books and articles on the topic, including Microsoft FrontPage For Dummies She now spends an inordinate amount of time online-she's the founder and editor of the popular parenting Weblog Parent Hacks Microsoft Expression Web for Dummies Linda Hefferman Asha Dornfest Wiley Publishing, Inc Published by Wiley Publishing, Inc 111 River Street Hoboken, NJ 07030-5774 http://www.wiley.com © 2007 Wiley Publishing, Inc Indianapolis, Indiana Published by Wiley Publishing, Inc., Indianapolis, Indiana Published simultaneously in Canada No part of this publication may be reproduced, stored in a retrieval system or transmitted in any form or by any means, electronic, mechanical, photocopying, recording, scanning or otherwise, except as permitted under Sections 107 or 108 of the 1976 United States Copyright Act, without either the prior written permission of the Publisher, or authorization through payment of the appropriate per-copy fee to the Copyright Clearance Center, 222 Rosewood Drive, Danvers, MA 01923, (978) 750-8400, fax (978) 646-8600 Requests to the Publisher for permission should be addressed to the Legal Department, Wiley Publishing, Inc., 10475 Crosspoint Blvd., Indianapolis, IN 46256, (317) 572-3447, fax (317) 572-4355, or online at http://www.wiley.com/go/permissions Trademarks: Wiley, the Wiley Publishing logo, For Dummies, the Dummies Man logo, A Reference for the Rest of Us!, The Dummies Way, Dummies Daily, The Fun and Easy Way, http://www.Dummies.com, and related trade dress are trademarks or registered trademarks of John Wiley & Sons, Inc and/or its affiliates in the United States and other countries, and may not be used without written permission Microsoft and Expression are registered trademarks of Microsoft Corporation in the United States and/or other countries All other trademarks are the property of their respective owners Wiley Publishing, Inc., is not associated with any product or vendor mentioned in this book LIMIT OF LIABILITY/DISCLAIMER OF WARRANTY: THE PUBLISHER AND THE AUTHOR MAKE NO REPRESENTATIONS OR WARRANTIES WITH RESPECT TO THE ACCURACY OR COMPLETENESS OF THE CONTENTS OF THIS WORK AND SPECIFICALLY DISCLAIM ALL WARRANTIES, INCLUDING WITHOUT LIMITATION WARRANTIES OF FITNESS FOR A PARTICULAR PURPOSE NO WARRANTY MAY BE CREATED OR EXTENDED BY SALES OR PROMOTIONAL MATERIALS THE ADVICE AND STRATEGIES CONTAINED HEREIN MAY NOT BE SUITABLE FOR EVERY SITUATION THIS WORK IS SOLD WITH THE UNDERSTANDING THAT THE PUBLISHER IS NOT ENGAGED IN RENDERING LEGAL, ACCOUNTING, OR OTHER PROFESSIONAL SERVICES IF PROFESSIONAL ASSISTANCE IS REQUIRED, THE SERVICES OF A COMPETENT PROFESSIONAL PERSON SHOULD BE SOUGHT NEITHER THE PUBLISHER NOR THE AUTHOR SHALL BE LIABLE FOR DAMAGES ARISING HEREFROM THE FACT THAT AN ORGANIZATION OR WEBSITE IS REFERRED TO IN THIS WORK AS A CITATION AND/OR A POTENTIAL SOURCE OF FURTHER INFORMATION DOES NOT MEAN THAT THE AUTHOR OR THE PUBLISHER ENDORSES THE INFORMATION THE ORGANIZATION OR WEBSITE MAY PROVIDE OR RECOMMENDATIONS IT MAY MAKE FURTHER, READERS SHOULD BE AWARE THAT INTERNET WEBSITES LISTED IN THIS WORK MAY HAVE CHANGED OR DISAPPEARED BETWEEN WHEN THIS WORK WAS WRITTEN AND WHEN IT IS READ For general information on our other products and services, please contact our Customer Care Department within the U.S at 800-762-2974, outside the U.S at 317-572-3993, or fax 317-572-4002 For technical support, please visit http://www.wiley.com/techsupport Wiley also publishes its books in a variety of electronic formats Some content that appears in print may not be available in electronic books Library of Congress Control Number: 2007920017 978-0-470-11509-1 Manufactured in the United States of America 10 9 8 7 6 5 4 3 2 1 Dedications To my amazing co-author, Asha Dornfest We truly are the A Team And to my parents, Doris and Dave Ohde, who taught me from a young age the importance of a well-crafted sentence About the Authors Since 1989, Linda Hefferman has been explaining technical stuff to everyday people who use technology but are not exactly best buddies with their computers Her first computer manual taught people how to make pretty graphs and charts from project management data using a software program written for the first version of Microsoft Windows Since then she has written help systems and user manuals on such diverse products as Web stores, Flash-based educational Web sites, and customer management software for cosmetic salespeople This is her first title for the For Dummies series, and she's thrilled to combine her passion for writing with her technical skills to do what she loves best: help the average Joe and Jane feel comfortable and confident on computers Visit Linda on the Web at http://www.lindahefferman.com On her first day of college, Asha Dornfest took a bold step: She replaced her broken typewriter with a PC Asha didn't consider herself a geek; her computer was simply a tool to help her write papers and reports But by her senior year, she came to regard her computer with a sense of kinship In 1994, Asha discovered the Internet Soon after, she and her husband Rael started a Web design business in their dining room and began hawking their electronic wares Mind you, this venture began during the Web-publishing Stone Age, when many people had never even heard of the World Wide Web Rael quipped that For Dummies books about Web publishing may one day hit the shelves Asha scoffed Rael obviously had more foresight than Asha did; Asha went on to write several books and articles on the topic, including Microsoft FrontPage For Dummies She now spends an inordinate amount of time online-she's the founder and editor of the popular parenting Weblog Parent Hacks (http://www.parenthacks.com) and still maintains her personal site at http://www.ashaland.com Authors' Acknowledgments We'd like to thank all the people who made Microsoft Expression Web For Dummies run so smoothly Special thanks to Project Editor Becky Huehls, Acquisitions Editor Steve Hayes, Technical Editor Mike Lerch, and Copy Editor Rebecca Whitney The Microsoft Expression Web development team put together an excellent beta program and software product We are especially grateful to Wayne Smith, for making sure we had the latest information when we needed it, and Devindra Chaini, for timely answers to our nitpicky questions Cheryl D Wise offered much guidance on many of the niggling techie subtleties of moving from FrontPage to Expression Web To our family and friends … thanks for tolerating near neglect and chaos on the road to getting this book done, and still loving us anyway The wisdom of many professional Web designers graces our Part of Tens chapters, especially Jim ‘G’ Davidson, Holly Brewer, Emma McCreary, and Kevan Alan Embleton And, last but not least, I, Linda Hefferman, owe my sanity to David Bowie, Jason Webley, The Dresden Dolls, Modest Mouse, Jack White, Johann Sebastian Bach, and the folks at KNRK 94.7 FM for keeping my foot tapping while my typing digits were working overtime Publisher's Acknowledgments We're proud of this book; please send us your comments through our online registration form located at http://www.dummies.com/register/ Some of the people who helped bring this book to market include the following: Acquisitions, Editorial, and Media Development Project Editor: Rebecca Huehls Sr Acquisitions Editor: Steve Hayes Copy Editor: Rebecca Whitney Technical Editor: Michael Lerch Editorial Manager: Leah P Cameron Media Development Specialists: Angela Denny, Kate Jenkins, Steven Kudirka, Kit Malone Media Project Supervisor: Laura Moss Media Development Manager: Laura VanWinkle Editorial Assistant: Amanda Foxworth Sr Editorial Assistant: Cherie Case Cartoons: Rich Tennant (http://www.the5thwave.com) Composition Services Project Coordinator: Jennifer Theriot Layout and Graphics: Claudia Bell, Jonelle Burns, Carl Byers, Joyce Haughey, Barbara Moore, Heather Ryan, Alicia B South, Erin Zeltner Chapter 15: Ten Cool Gizmos for Your Web Site Table 15-1: Some FrontPage Web Components and Ideas for Replacing Them List of Sidebars Chapter 1: Creating a Web Site with Expression Web The care and naming of Web sites What about ASP.NET? Chapter 2: Working with Web Pages The care and naming of Web pages Saving pages containing pictures Monitors and windows: Size does matter What goes into a template? Chapter 3: Just the Text, Ma'am Serifs and such Text for the Web: Fonts and font families Practicing safe styles Chapter 4: Getting Around with Hyperlinks Choosing worthy hyperlink words But what about link bars? What's Dynamic HTML? Chapter 5: Graphically Speaking Revving up your graphics in a graphics program Alternative text is mandatory Organizing picture files Photo gallery savvy Chapter 6: Forms for Any Purpose Forms, FrontPage Server Extensions, and Expression Web Form design tips Group boxes make your forms friendlier Chapter 7: Using Styles to Gussy Up Your Content Miles of styles Anatomy of a style rule Hexa-what? How CSS understands color Chapter 8: Putting Page Elements in Their Place CSS layouts to go Measuring up Chapter 9: External Style Sheets and CSS Code Searching out style sheets Chapter 10: Tables for Data (And Layout, If You Must) Taming tables with CSS styles Chapter 12: Making Your Worldwide Debut If I created my site in FrontPage, do I still need FrontPage Server Extensions? The impotence of proofreading Chapter 13: Web Site Management Weird Expression Web folders Using Expression Web as a workgroup tool Chapter 14: Getting Cozy with Code What's up, doctype? Anatomy of an HTML element ... topic, including Microsoft FrontPage For Dummies She now spends an inordinate amount of time online-she's the founder and editor of the popular parenting Weblog Parent Hacks Microsoft Expression Web for Dummies. .. 572-3447, fax (317) 572-4355, or online at http://www .wiley. com/go/permissions Trademarks: Wiley, the Wiley Publishing logo, For Dummies, the Dummies Man logo, A Reference for the Rest of Us!, The Dummies Way, Dummies Daily, The Fun and Easy Way, http://www .Dummies. com, and... To get started, on the Windows taskbar, choose Start All Programs Microsoft Expression Microsoft Expression Web Expression Web opens What happens next varies Here are some dialog boxes you may encounter and instructions for how to handle them: