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Startup ideas and validation

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IDEAS and VALIDATION Startup Every startup begins with an idea Links in websites can be ranked like citations in academic papers Professionals need an online presence and social network This is a talk about coming up with ideas And picking a good one through validation It’s based on the book, Hello, Startup hello-startup.net I’m Yevgeniy Brikman ybrikman.com Founder of Atomic Squirrel atomic-squirrel.net PAST LIVES Landing page MVP (Buffer) Explainer video MVP (Dropbox) Crowd-funding MVP (Pebble) Wizard of Oz MVP (Zappos) Piecemeal MVP (Groupon) The smallest experiment does have to be viable How to build an MVP Let’s go through an example Outline Inspiration Knowledge Environment Problem Market MVP For more info, see Hello, Startup hello-startup.net For a list of startup ideas, market sizing tools, and MVP tools, see hello-startup.net/resources Axis of Awesome Chord Song Questions? References & image credits, part Light bulb (blue): Serge Saint Light bulbs (many): Andrew Moore Thomas Edison with bulb: Wikimedia Isaac Newton: Wikimedia Archimedes: Wikimedia Thomas Edison: Louis Bachrach Potted plant: Craig Sunter Windows: Wikimedia Mac OS: Wikimedia Xerox Alto: DigiBarn NLS Computer: Mother of All Demos Journey: Wikimedia Elton John: Wikimedia Beatles: Wikimedia Lady Gaga: Wikimedia Information vs knowledge: gapingvoid Everything is a Remix: Kirby Ferguson Copy, transform, combine: Kirby Ferguson Gottfried Wilhelm von Leibniz: Wikimedia Isaac Newton: Wikimedia Alfred Russel Wallace: Wikimedia Charles Darwin: Wikimedia Elisha Gray: Wikimedia Alexander Graham Bell: Wikimedia Henry Ford: Wikimedia Moleskine: Barn Images Linus Pauling: Wikimedia Glasses: Matheus Almeida Walk in the park: Brian Smithson Barbed wire: Alexandre Dulaunoy Wayne Gretzky Game: Alan Kay Blueprint: Will Scullin References & image credits, part Egg: Kate Ter Haar Meeting: Simon Blackley Steve Blank: Wikimedia Death Valley: 白士 李 Men shaking hands: Didriks Toothpaste: William Warby Colgate aisle: Fredrik Rubensson Crest Pro Health: m01229 Listerine: Mike Mozart Crowd: Scott Cresswell Arm wrestling: U.S Army Europe Images Community: Kat Clock: Earls37a Evan Williams: Wikimedia MVP car: Henrik Kniberg Wayne Gretzky: Wikimedia Paul Graham: Wikimedia Lab experiment: UCL Dean Simonton: UC Davis Google Analytics: Blue Fountain Media Coffee cup: OiMax Truck: darkday Report: Juhan Sonin ... social network This is a talk about coming up with ideas And picking a good one through validation It’s based on the book, Hello, Startup hello -startup. net I’m Yevgeniy Brikman ybrikman.com Founder... Environment Problem Market MVP Where ideas come from? Is it from a flash of insight? Thomas Edison and a light bulb Isaac Newton and an apple Archimedes and “Eureka!” Actually, most historians...Every startup begins with an idea Links in websites can be ranked like citations in academic papers Professionals need an online presence and social network This is a talk about coming up with ideas

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