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Statistical techniques in business ecohomics chap001

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1-1 Chapter One McGraw- © 2005 The McGraw-Hill Companies, Inc., All 1-2 Chapter One GOALS What is Statistics? When you have completed this chapter, you will be able to: ONE Understand why we study statistics TWO Explain what is meant by descriptive statistics and inferential THREE statistics Distinguish between a qualitative variable and a quantitative variable FOUR Distinguish between a discrete variable and a continuous variable FIVE Distinguish among the nominal, ordinal, interval, and ratio levels of measurement SIX Define the terms mutually exclusive and exhaustive Goals 1-3 Statistics is the science of collecting, organizing, presenting, analyzing, and interpreting numerical data to assist in making more effective decisions      What is Meant by Statistics? 1-4 Statistical techniques are used extensively by marketing, accounting, quality control, consumers, professional sports people, hospital administrators, educators, politicians, physicians, and many others Who Uses Statistics? 1-5 Descriptive Statistics: Methods of organizing, summarizing, and presenting data in an informative way EXAMPLE 1: A EXAMPLE 2: According Gallup poll found that to Consumer Reports, 49% of the people in a General Electric washing survey knew the name machine owners reported of the first book of the problems per 100 Bible The statistic 49 machines during 2001 describes the number The statistic describes out of every 100 the number of problems persons who knew the out of every 100 machines answer Types of Statistics 1-6 Inferential Statistics: A decision, estimate, prediction, or generalization about a population, based on a sample A Population is a Collection of all possible individuals, objects, or measurements of interest A Sample is a portion, or part, of the population of interest Types of Statistics 1-7 Example 1: TV networks constantly monitor the popularity of their programs by hiring Nielsen and other organizations to sample the preferences of TV viewers #1 Example 2: Wine tasters sip a few drops of wine to make a decision with respect to all the wine waiting to be released for sale Example 3: The accounting department of a large firm will select a sample of the invoices to check for accuracy for all the invoices of the company Types of Statistics (examples of inferential statistics) 1-8 For a Qualitative or Attribute Variable the characteristic being studied is nonnumeric G en d er T yp e of ca r E ye C o lo r S tate of B irth Types of Variables 1-9 In a Quantitative Variable information is reported numerically Balance in your checking account Minutes remaining in class Number of children in a family Types of Variables 1-10 Quantitative variables can be classified as either Discrete or Continuous Discrete Variables: can only assume certain values and there are usually “gaps” between values Example: the number of bedrooms in a house, or the number of hammers sold at the local Home Depot (1,2,3,…,etc) Types of Variables 1-11 A Continuous Variable can assume any value within a specified range The pressure in a tire The weight of a pork chop The height of students in a class Types of Variables 1-12 DATA Q u a li t a t iv e o r a t t r i b u t e (ty p e o f c a r o w n e d ) Q u a n t i t a t iv e o r n u m e r ic a l d is c r e t e ( n u m b e r o f c h ild r e n ) c o n t in u o u s ( t im e t a k e n f o r a n e x a m ) Summary of Types of Variables 1-13 There are four levels of data Nominal Ordinal Interval Ratio Levels of Measurement 1-14 Nominal level Data that is classified into categories and cannot be arranged in any particular order G en d er E ye C o lo r Nominal data 1-15 Nominal level variables must be: Mutually exclusive An individual, object, or measurement is included in only one category Exhaustive Each individual, object, or measurement must appear in one of the categories Levels of Measurement 1-16 Ordinal level: involves data arranged in some order, but the differences between data values cannot be determined or are meaningless During a taste test of soft drinks, Coca Cola was ranked number 1, Dr Pepper number 2, Pepsi number 3, and Root Beer number 4 Levels of Measurement 1-17 Interval level Similar to the ordinal level, with the additional property that meaningful amounts of differences between data values can be determined There is no natural zero point Temperature on the Fahrenheit scale Levels of Measurement 1-18 Ratio level: the interval level with an inherent zero starting point Differences and ratios are meaningful for this level of measurement M iles t v eled b y sa les rep resen t a t iv e in a m o n t h M o n th ly in co m e o f su rg eo n s Levels of Measurement ... of collecting, organizing, presenting, analyzing, and interpreting numerical data to assist in making more effective decisions      What is Meant by Statistics? 1-4 Statistical techniques. .. organizing, summarizing, and presenting data in an informative way EXAMPLE 1: A EXAMPLE 2: According Gallup poll found that to Consumer Reports, 49% of the people in a General Electric washing survey... measurement is included in only one category Exhaustive Each individual, object, or measurement must appear in one of the categories Levels of Measurement 1-16 Ordinal level: involves data arranged in some

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