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Starting up a new business

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Nhóm tiếng anh thành viên người START WHEN you are thinking of starting your own small business it is hard not to get carried away by all the excitement But for every entrepreneur that makes it look easy, there is another who fails, in fact almost half of all new businesses in Australia close within three years, according to the Australian Bureau of Statistics So what are the things that you should consider before taking the plunge to give you the best chance of success? After then important things which the founder should before setting up a new business : Why are you thinking of starting a business? You need to be clear about why you want to start out on your own Do you have the right skills, and avilable business idea that people will buy into? Are you simply frustrated with your current job and need a career move, or you have a strong desire to something new – on your own? You need to be sure that you’re doing it for the right reasons, as running your own business can be tough at times (but immensely rewarding if you get things right) The people said: When you disappointed, let think the starting reasons So you had to judge your idea If it is great or not to feasibility follow Is there a market for your idea? If you’re going to offer a new product or service, you will either have to be sure that you can create a new market, or take a slice of an existing market How are your potential competitors faring, and what can you offer customers that they don’t? If you’re entering a busy market, can you things better than your competitors? If you can’t compete on price, can you compete on quality or something else? Identifying your customers Once you’ve decided that you have a viable product or service, how to present it in front of your target audience? What is your route to market? Deciding upon the right sales channel will depend to a great extent on what you are offering If you’re setting up a web design firm, your sales channel will be very different than if you’re setting up a local childcare business, for example In all cases, you will need to determine where your customers are, and how they’re likely to interact with your business Examples include: direct mail, PPC (Pay-Per-Click), attending trade shows, sponsoring events, local / national press, and any number of less mainstream (and even ‘quirky’) ways of reaching out to your audience Focus on their product especial the different What makes you different? How are you going to differentiate your business? What are your unique selling points (USPs)? You may not be able to compete with your competitors on price, perhaps, or on location, but you should be able to identify qualities your business offers which others can’t, or don’t effectively Example: Sometimes you can take time to visit any competitors, or similar styles of business See what they well, see what they could better This gives you the opportunity to figure out how your business offering is going to be different and ideally better than your competitors To start a business without checking out the competition is madness You find out the competiton that is your difference Example: After researching market and competitors you can give USP What makes you unique may be as subtle as unusual branding, or the way you deal with your customers When your company service customers well They will come back with you Almost business aware rarely so you should focus on the other competition don’t note human resources An enterprise, when conducting production and business, must have human resources and material resources Human resources is very important Business can't operate without human control Human resources is the element that makes up the organization, operate and determine the success of the business, helping businesses survive and develop in the market With intelligence, people know how to manage, operate, facilitate the business to make the profit Human resources are dividing into many levels, departments to manage and work effectively Human resources decide on the use of other resources: capital, technology, natural resources After all, Human resources are the main actors in creating capital and proposing new ideas, take the role of selecting and applying advanced technologies In many cases, capital and technology can be mobilized and implemented, but to build a team of enthusiastic, dedicated, capable and effective employees is much more difficult Therefore, in order to survive in the long run, enterprises should focus on developing human resources right from the beginning Human resources are precious assets Businesses will fail if not organized, using human resources properly, science Therefore, there should be incentive policies, talent detection, combined with other resources to achieve the goal 5, Finding a mentor A mentor is someone who agrees to share their skills, knowledge, expertise, and professional contacts with you Mentors can help you set career goals, resolve difficult problems, and make sound career decisions People with mentors earn higher salaries, are promoted more frequently, and report higher job satisfaction than those without mentors Sounds pretty good, right? You may already have one, since many mentoring relationships arise organically at work or in school But if you’ve found yourself without a mentor, and you want one, here’s how to go about finding one: 1.What you need from a mentor? Having a mentor can: - Provide you with many advantages Mentoring is a brain to pick, an ear to listen ,and a push in the right direction - Help to shorten your learning curve, open yourmind to new ideas and possibilities ,identify opportunities and advise on how to promote yourself - if you select mentor who works at the same company as you do, they can provide in valuable insider information how to navigate the company polities and achieve your goals => Mentoring is a great idea Where should you look for a mentor? Once you narrow down what you need from a mentor, searching for one becomes a bit easier Here are a few places to look - Within your network: Former supervisors, professors, volunteer managers, or contacts you know through your friends and family are great places to star - Strangers: Perhaps no one in your immediate network quite fits what you’re looking for There is no harm in considering a stranger to be your mentor and there are a few placestolook: *Look through the members of associations related to your field or the field you’re interested *Check the alumni directory of your alma mater for potential connections - Programs: There are a growing number of programs that facilitate mentoring relationship 3.What does your relationship look like? In your initial contact, send an email asking to meet up for coffee, in their office, or a phone call Conduct this initial meeting like an informational interview: ask some specific questions about their career path and experiences Also, get a sense of the chemistry This is an exploratory conversation to get a sense of whether or not you’ll be a great pair Once you’ve established contact with the person, continue to cultivate the relationship, you can provide valuable information to your potential mentor, it! At this point, you’re also testing the waters yourself—is this person who you want to be your mentor? Are you clicking? Are you finding their advice useful? If the answer is yes, you may want to formalize the relationship

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