THÔNG TIN TÀI LIỆU
TỪ KHÓA LIÊN QUAN
Mục lục
WHAT’S IN IT FOR ME?
Opening Case: Google’s Steep Learning Curve in China
1.1 What Is International Business?
The Definition of International Business
Strategic Management and Entrepreneurship
Spotlight on International Strategy and Entrepreneurship
1.2 Who Is Interested in International Business?
1.3 What Forms Do International Businesses Take?
The Forms of International Business
International Forms of Government
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