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10 marketing mistakes you should never commit

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! L I A F 10 #MarketingMistakes You Should Never Ever Commit 01 Trying To Be Everything To Everyone You can't solve everyone's problems You have a target audience, an ideal customer Segment your lists Aim for the sweet spot Don't try to be a swiss army tool 02 Trying To Go It Alone Activate your network, followers, influencers, or partners to grow your brand's presence Get them involved in helping you create & promote inspiring stories, great visual content or helpful resources 03 Ignoring SEO If you ignore SEO, you’ll never be found on the web, and your business will never gain the online credibility it needs for search engines to send you the right visitors 04 Following Each New Trend Do you follow each new trend or strategy before following through on previous strategies? That could be severely limiting the impact of your marketing and burning your team out 05 Pushing Your Brand On Social Media All The Time Nothing's more boring than the dinner guest who only talks about himself Don't be that guy Instead, be helpful, be genuine, share stuff which your contacts will find useful 06 Running Your Team With Email/Spreadsheets Using the wrong tools will result in lost productivity and inefficiency The quality of your work and the swiftness of your response time will suffer Instead, use a proper work management tool Download our free ebook to understand why Click here! 07 Working In Silos Are your Lead Gen, Content, SEO, Web and PR teams working from the same playbook? Are you aligned with the Product and Sales priorities as well? Working in silos will kill your growth potential 08 Not Measuring Your Efforts Always measure and adjust your plan according to the results of previous performance Make sure your efforts are not being wasted by posting/emailing at the wrong time or to the wrong segments 09 Forgetting Your Current Customers Do you stress about growing awareness and bringing new prospects into your sales cycle but forget about who's paying the bills today? Don't ignore your current customers - keep them happy, focus on repurchase and retention, and don't forget about upselling too! 10 Forgetting “Calls To Action” Do readers of your blog posts know what to next (Subscribe, Read this, Download this, etc.)? Do you give web visitors a place to go next? Do you have CTAs on key social sites and profiles? For example: click below to learn how to build a world-class internal creative agency Download it! Image Credits 01 Swiss Army Pen Knife Pocket Knife by Alan O’Rourke https://flic.kr/p/tgGsCb 02 Cowboy by Daniel Huntley https://flic.kr/p/5xEThx 03 Prolegomena to an evidence-based policy for software patents by Opensource com https://flic.kr/p/a9LrN3 04 _DSC6314 by FIT Lab Swansea https://flic.kr/p/kw7neH 05 Promote, Speaker, Megaphone, Hold by Joe The Goat Farmer 07 Datacenter Work by Leonardo Rizzi https://flic.kr/p/7Fd8JJ 08 Rulers by Dean Hochman https://flic.kr/p/mKQ2JR 09 Shopping by Elliot Stokes.https://flic.kr/p/aipaCc Brought to you by www.wrike.com [...].. .10 Forgetting “Calls To Action” Do readers of your blog posts know what to do next (Subscribe, Read this, Download this, etc.)? Do you give web visitors a place to go next? Do you have CTAs on key social sites and profiles? For example: click below to learn how to build a world-class internal... by Joe The Goat Farmer 07 Datacenter Work by Leonardo Rizzi https://flic.kr/p/7Fd8JJ 08 Rulers by Dean Hochman https://flic.kr/p/mKQ2JR 09 Shopping by Elliot Stokes.https://flic.kr/p/aipaCc Brought to you by www.wrike.com ... resources 03 Ignoring SEO If you ignore SEO, you ll never be found on the web, and your business will never gain the online credibility it needs for search engines to send you the right visitors 04... Do you follow each new trend or strategy before following through on previous strategies? That could be severely limiting the impact of your marketing and burning your team out 05 Pushing Your... playbook? Are you aligned with the Product and Sales priorities as well? Working in silos will kill your growth potential 08 Not Measuring Your Efforts Always measure and adjust your plan according

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