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COVER PAGE
CONFIRMATION
TESTIMONY
ACKNOWLEDGEMENT
TABLE OF CONTENTS
LIST OF TABLES AND GRAPHS
PREFACE
1. The urgency of the subject
2. The objectives of the research
3. Subject and scope of research
4. Methods of research
5. Lay-out
CHAPTER I. BASIC THEORY OF BUSINESS STRATEGY BUILDING
1.1. Basic issues of strategy and business strategy
1.2. Process of business strategy building
CHAPTER II. ANALYSIS OF THE CURRENT BUSINESS OPERATION OF LISEMCO 2
2.1. Overview
2.2. Internal environment analysis for LISEMCO-2
2.3. External environment analysis for LISEMCO2
2.4. Strategy selection matrix
2.5. Selection of strategy
CHAPTER III. SOLUTIONS TO IMPLEMENT SELECTED STRATEGIES
3.1. Reorganization solutions
3.2. Financial solutions
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