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COVER PAGE
TABLE OF CONTENTS
LIST OF TABLES
LIST OF ABBREVIATIONS
ACKNOWLEDGEMENT
INTRODUCTION
CHAPTER 1 : BASIC THEORY OF STRATEGIC MANAGEMENT
1.1. Definition of business strategy
1.2. Classification of the strategy
1.3. The strategic management process
1.4. Analysis of the external environment
1.5. Analysis of the internal environment of the company
1.6. The construction tools and strategic choices
CHAPTER 2 : ANALYSIS SITUATION OF AGRIBANKS SAIGON BRANCH
2.1. Overview
2.2. Assessment of business agribank Saigon branche in 2009-2011
2.3. Analysis of the external environment
2.4. Analysis of industry environment
2.5. Matrix external factor evaluation
2.6. Analysis environment inside agribank saigon branch
CHAPTER 3 : THE BUSINESS STRATEGIES PERIOD 2013-2018 OF AGRIBANK SAIGON
3.1. Forecasting the development banking sector in the period 2013-2018
3.2. Vision,mission,core value and goals of agribank saigon
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