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1.1.1 WHAT IS MARKETING STRATEGY
1.1.2 THE MARKETING STRATEGY PROCESS
1.2 THE IMPORTANCE OF MARKETING STRATEGY TO REAL ESTATE
1.6 TYPES OF MARKETING STRATEGY
1.6.2 STRATEGIES BASED ON MARKET DOMINANCE
1.7 SELECT MARKETING STRATEGY AND APPLICATION
2.2.1 HANOI REAL ESTATE MARKET OVERVIEW
2.5 SEGMENT AND SELECT TARGET MARKET OF VINACONEX
2.7 LIFE CYCLE FOR REAL ESTATE PRODUCT
2.8 BCG AND GE MODEL
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