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5 4 3 2 1 Start McDonald’s Internal Analysis Do Quang Huy Group 1: Sunshin e Introduction to McDonald’s Employees Major markets Main competitors Advertising Main content I- Introduction to McDonald’s • Company: McDonald’s • Headquarter in Illinois, USA • CEO: Jim Skinner I- Introduction to McDonald’s Be the largest fast food chain in the world 1940: first start business by Dick and Mac McDonald. 1961: name Mc Donald’s and its logo first filed for US trademark 1967: first restaurant outside US Now 31000 stores In 120 countries allover the world . Market • McDonald& apos ;s is a corporate business systems fast food restaurants with approximately 31,000 restaurants in 119 countries, with 80% of sales in 4 countries: Germany USA England. McDonald s • Company: McDonald s • Headquarter in Illinois, USA • CEO: Jim Skinner I- Introduction to McDonald s Be the largest fast food chain in the world 1940: first start business by Dick and Mac McDonald. 1961:. 5 4 3 2 1 Start McDonald s Internal Analysis Do Quang Huy Group 1: Sunshin e Introduction to McDonald s Employees Major markets Main competitors Advertising Main content I- Introduction to McDonald s • Company: