GLOBALIZATION – EDUCATION AND MANAGEMENT AGENDAS pdf

EDUCATION AND MANAGEMENT AGENDAS GLOBALIZATION Edited by Hector Cuadra-Montiel GLOBALIZATION – EDUCATION AND MANAGEMENT AGENDAS Edited by Hector Cuadra-Montiel Globalization – Education and Management Agendas http://dx.doi.org/10.5772/3256 Edited by Hector Cuadra-Montiel Contributors Douglas E. Mitchell, Selin Yildiz Nielsen, James Campbell, Verónica López, Romina Madrid, Vicente Sisto, Donata Francescato, Minou E. Mebane, Manuela Tomai, Maura Benedetti, Veronica Rosa, Elsa Estrela, Gabriel Awuah, Richard Vahrenkamp, Asta Savaneviciene, Zivile Stankeviciute, Philemon Kazimil Mzee, Virgil Popa, Ioan-Constantin Dima, Mariana Man, Ştefan Vlăduţescu, Delia Mioara Popescu, Constanta Popescu, Ana Lucia Ristea, Daniel Dumitru Stan, Lowell C. Matthews, Bharat Thakkar Published by InTech Janeza Trdine 9, 51000 Rijeka, Croatia Copyright © 2012 InTech All chapters are Open Access distributed under the Creative Commons Attribution 3.0 license, which allows users to download, copy and build upon published articles even for commercial purposes, as long as the author and publisher are properly credited, which ensures maximum dissemination and a wider impact of our publications. After this work has been published by InTech, authors have the right to republish it, in whole or part, in any publication of which they are the author, and to make other personal use of the work. Any republication, referencing or personal use of the work must explicitly identify the original source. Notice Statements and opinions expressed in the chapters are these of the individual contributors and not necessarily those of the editors or publisher. No responsibility is accepted for the accuracy of information contained in the published chapters. The publisher assumes no responsibility for any damage or injury to persons or property arising out of the use of any materials, instructions, methods or ideas contained in the book. Publishing Process Manager Martina Durovic Typesetting InTech Prepress, Novi Sad Cover InTech Design Team First published August, 2012 Printed in Croatia A free online edition of this book is available at www.intechopen.com Additional hard copies can be obtained from orders@intechopen.com Globalization – Education and Management Agendas, Edited by Hector Cuadra-Montiel p. cm. ISBN 978-953-51-0702-6 Contents Preface IX Section 1 Globalization and Education 1 Chapter 1 Internationalization and Globalization in Higher Education 3 Douglas E. Mitchell and Selin Yildiz Nielsen Chapter 2 Higher Educational Reform Values and the Dilemmas of Change: Challenging Secular Neo-Liberalism 23 James Campbell Chapter 3 “Red Light” in Chile: Parents Participating as Consumers of Education Under Global Neoliberal Policies 45 Verónica López, Romina Madrid and Vicente Sisto Chapter 4 Promoting Social Capital, Empowerment and Counter-Stereotypical Behavior in Male and Female Students in Online CSCL Communuties 75 Donata Francescato, Minou E. Mebane, Manuela Tomai, Maura Benedetti and Veronica Rosa Chapter 5 From Prescribed to Narrative Curriculum – An Attempt to Understand Educational Change in Portugal 109 Elsa Estrela Section 2 Globalization and Management 151 Chapter 6 Acting in a Globalized World: Marketing Perspective 153 Gabriel Awuah Chapter 7 The Rise of Transportation and Logistics in Europe 1950 – 2000 165 Richard Vahrenkamp VI Contents Chapter 8 Human Resource Management and Performance: From Practices Towards Sustainable Competitive Advantage 179 Asta Savaneviciene and Zivile Stankeviciute Chapter 9 The Context of Globalization and Human Resource Need and Strategy for Developing Countries – The Case of African Countries 207 Philemon Kazimil Mzee Section 3 Globalization and the Firm 231 Chapter 10 Global Standards for Supply Chain Management in Consumer Packaged Goods Industry 233 Virgil Popa Chapter 11 The Company's Logistic Activity in the Conditions of Current Globalisation 263 Ioan-Constantin Dima, Mariana Man and Ştefan Vlăduţescu Chapter 12 Strategic Dimensions of the SME System in Romania in the Context of the European Strategic Framework 295 Delia Mioara Popescu, Constanta Popescu, Ana Lucia Ristea and Daniel Dumitru Stan Chapter 13 The Impact of Globalization on Cross-Cultural Communication 325 Lowell C. Matthews and Bharat Thakkar Preface Globalization is such a contested term. Not only it has been considered a cliché of our times, but at the same time it has been criticized for its lack of a precise definition. Still it holds such an appealing and powerful voice. By the sole mention of the concept it was able to attract the research efforts of leading specialists throughout the world, each one of them making a contribution to the academic debate. Among the myriad of globalization faces, several different emphases on economic process and education issues have been associated with the global agendas, clearly two of the most significant global challenges and trends. For the economic realm, globalization is transforming the way firms operate and how management is approached. However, far from universal convergence, crucial strategies in increasingly competitive markets focus on local demands. Think global, act local sums it up. At the same time that awareness of the global market niches, technological resources and scientific developments are needed, we must not forget local process, flows and networks. Far from being determined by structural systems, actors either firms or individuals, must take into account the contexts in which they are situated. Agency awareness is no doubt crucial for managers, students, workers and teachers alike. Realizing where they stand is key to all their endeavours. Thus, ideas, perceptions and approaches on globalization vary according to their particular circumstances. This collective enterprise acknowledges and celebrates such diversity of positions on globalization issues and processes. We are convinced that it is plurality that enriches debates, strengthens arguments and forges understanding. This book does not privilege a particular definition or approach on globalization. Rather, diversity of approaches on research agendas regarding globalization, management, education and the firm are presented in this volume. A key concern presented on the first part of this book focuses on education and change. It is not only the perspective that education works as a vehicle of change in the globalization processes, but also how the global tendencies push teachers, students and institutions to adapt to new and challenging environments. The centrality of education cannot be highlighted strong enough as it renders possible alternative X Preface scenarios via social and human capital empowerment. Its emancipatory potential seconds none towards a more inclusive and egalitarian future ahead. Having acknowledged education as a key issue on globalization, the centrality of individuals is also present in the second part of the book. Human resource and management are of utmost importance in the global era. Business flows and networks have reached unprecedented density and intensity, especially among various regions of the globe. All that is involved in business firms, from transportation and logistics to marketing faces increasingly tougher demands and challenges. Therefore, it comes as no surprise that firms are central actors on economic globalization. Market requirements and standards are constantly bringing up to date novelties that increase efficiency in their procedures, aiming to satisfy demanding customers of goods and services as well as international standards and regulations. Challenges arise at every step. Innovation and flexibility within such changing environments retain a nodal profile that builds on the capabilities and competences that only education could shape. It is for the above stated reasons that the present volume on globalization focuses on education, management and the firm. Finally, I would like to show my gratitude to the InTech staff whose professional enthusiasm and efficient commitment made the editor task far easier than it would have been otherwise. To each and all the Authors I greatly appreciate their exemplary work, true and authentic evidence of globalization. I dedicate this volume to the loving memory of my grandparents, Eloisa and Leonardo. Hector Cuadra-Montiel El Colegio de San Luis, México [...]... response to, and a contributing factor facilitating, globalization This was illustrated 18 Globalization – Education and Management Agendas with examples from two studies exploring globalization and internationalization in higher education settings Like the Yin and Yang forces in ancient Chinese philosophy internationalization and globalization work together to transform the self-understanding and organizational... (2004) Taking a critical stance toward internationalization ideologies in higher education: idealism, instrumentalism and educationalism In Globalisation, Societies and Education Vol 2(1) 83-97 22 Globalization – Education and Management Agendas Suarez-Orozco, M and Qin-Hillard, D.B (2004) Globalization: Culture and education in the new millennium University of California Press Taylor, T (2001) Thinking... employers and workers Ideas pioneered by David Gordon (Gordon, 1980) and creatively advanced by Wallace and Brady (2001) depict the development of the new 14 Globalization – Education and Management Agendas economy as grounded in the inevitable tensions between labor and management as they seek to establish workplace rights and responsibilities within the evolving technologies of production and management. .. on-line, distance education programs, and the proliferation of satellite research centers and instructional campuses, and the restructuring of professional work into limited obligation, contingent contracts that commission the teaching of courses one at a time and remove full- 12 Globalization – Education and Management Agendas time and tenured status from the working contracts of many teachers and staff specialists... Comparative Education Review Vol 46(1) 1-9 Carnoy, M & Rhoten, D (2002) What does globalization mean for educational change? A comparative approach In Comparative Education Review Vol 46(1) 1-9 Carnoy, M (2005) Globalization, educational trends and the open society Paper presented at Open Society Institute Education Conference: Education and Open Society: A Critical Look at New Perspectives and Demands Budapest,... Universities and globalization: Critical perspectives/ the globalization of higher education In Journal of Higher Education 72, 254-256 Altbach, P G (2002) Knowledge and education as international commodities: The collapse of the common good In International Higher Education Vol 28, 2–5 Altbach, P.G (2004a) Higher Education Crosses Borders In Change March0April pp.19-24 Altbach, P.G (2004b) Globalization and. .. Internationalization and Globalization in Higher Education 21 Marginson, S & Rhoades, G (2002) Beyond national states, markets, and systems of higher education: A glonacal agency heuristic In Higher Education 43: 28 1–3 09, Netherlands: Kluwer Academic Publishers Marginson, S & Van Der Wende, M (2007) Globalisation and Higher Education, OECD, Paris Marginson, S (2007) Global flows and global field: Imagining... activities and R & D make globalization more visible in the scientific field today (Heylin, 2006) The arrival of computer networks and systems, and the challenges they bring cannot be solved without international 8 Globalization – Education and Management Agendas collaboration, such as adapting software usage around the world, the internet not having a single owner, overcrowding of the internet and selection... internet annihilate spatial barriers when information and idea sharing, rather than exchange of material goods, are the primary goals Globalization in both its spatial and process dimensions has been happening to the world for a long time Only since the mid-twentieth century has its impact on the stability and 6 Globalization – Education and Management Agendas viability of the modern system of nation-states... of globalization and ‘internationalization’ on the character and behavior of higher education institutions has become a key theme in recent research (Enders, 2004; van der Wende, 2001) Unfortunately, the more frequently these terms are used, the more their meanings get mingled and confused (Enders, 2004) There remain some fundamental 4 Globalization – Education and Management Agendas differences . EDUCATION AND MANAGEMENT AGENDAS GLOBALIZATION Edited by Hector Cuadra-Montiel GLOBALIZATION – EDUCATION AND MANAGEMENT AGENDAS Edited by Hector Cuadra-Montiel Globalization. Globalization – Education and Management Agendas, Edited by Hector Cuadra-Montiel p. cm. ISBN 978-953-51-0702-6 Contents Preface IX Section 1 Globalization and Education. meanings get mingled and confused (Enders, 2004). There remain some fundamental Globalization – Education and Management Agendas 4 differences between these terms, however, and clarifying those