Lafooco - a member of pan group - is a punionalenterprise in cashew nutrition and procession production in Long An province, VietNam.As a leading manufacturer, processing and exporting n
Analyze current business situation
Company background
Lafooco was established in 1985 Lafooco - a member of pan group - is a punional enterprise in cashew nutrition and procession production in Long An province, VietNam.
As a leading manufacturer, processing and exporting nuts and dried fruits in Vietnam,supplying our products to major markets such as the United States, Europe, China,Australia, Japan and the Middle East and proud to be the only nuts manufacturing and processing company listed on Vietnam stock market With significant growth, Lafooco has expanded its portfolio with nuts, dried fruits and other health products for consumers.With the motto of devoting our whole heart to the cashew industry, customers,farmers and the red land where the cashew tree bears fruit, we are always committed to bringing the highest quality products to satisfy the needs of our customers most demanding market Their passion “Doing things with all your heart” is embedded in the heart-shaped cashew symbol in the LAFOOCO brand logo.
Lafooco’s current activities and opportunities in a foreign market
Accumulated in 12 months of 2022, LAF's net revenue reached VND 509 billion net revenue, an increase of 22% compared to 2021 As of December 31, 2022, LAF's total assets stood at VND 403 billion, an increase of 44 % compared to the first day of the year.Production capacity of 20,000 tons of raw cashew nuts/year In the year of Covid, the company still maintained good sales in both domestic and export markets In the cashew kernel processing industry for export, there are more than 60 enterprises, of whichLAFOOCO is one of the four largest enterprises Lafooco was honored by ForbesMagazine as one of the 200 best small and medium enterprises in Asia As an enterprise that is always in the top 10 largest trading and exporting companies of cashew kernels(semi-finished products) in Vietnam.
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In 2009, Lafooco ranked 3rd among enterprises with the largest export turnover of cashew in Vietnam More than 90% of the Company's revenue now comes from cashew exports. The major export markets of Long An Lafooco export processing joint stock company are the US, China, the Netherlands, Australia, Japan, Israel, Canada, Russia and Taiwan. Lafooco is currently one of the first Vietnamese consumer product brands to be branded
"Climate Pledge Friendly" on Amazon, helping shoppers identify and select products that meet sustainability and conservation standards natural world 3 out of 4 types of Lafooco cashew nuts entered the top 10 best-selling new cashew products on this platform. Particularly, 2 product lines of Caramelized Sea Salt Roasted Cashews and Coconut Sea Salt Roasted Cashews are among the top 100 cashew products at Amazon's store in the US.
The United Kingdom is a unitary state with devolution that is maintaining within the framework of a democracy under a constitutional monarchy The United Kingdom's economic freedom score is 72.7, making its economy the 24th freest in the 2022 Index.The United Kingdom is ranked 17th among 45 countries in the Europe region, and its overall score is above the regional and world averages.
About cashew nuts of lafooco
With a clear source of cashew raw materials, grown on the red land of Long An, carefully monitored and selected, Lafooco is always committed to bringing the best quality cashew products to customers
Up to now, the company has successfully built an organic cashew growing area in Binh Phuoc province and has been certified organic by the US and Europe Lafooco's organic cashew products also successfully passed the strict censorship round of FDA, Control Union and received positive feedback from international customers, expanding the way to reach the big sea for domestic agricultural products.
Burger King Case Study Analysis
Market penetration goals
Core goals when entering the market
Two core goals Lafooco sets we want to focus Firstly, Lafocoo will increase the revenue of roasted cashew's Lafooco The UK is a potential market for salted roasted cashews for many reasons that we will analyze in Consumer Analysis Secondly, increasing brand awareness of lafooco in the UK market is also a significant condition Lafooco has never entered the UK market, but this entry may make UK consumers that have a better impression of Vietnamese products.
Lafooco's first priority is to cooperate with major supermarkets in the UK, exporting products to supermarkets with large market shares such as: Tesco, Sainsbury's, Asda, andMorrisons Besides, selling via e-commerce like Tesco can also be an option and Lafooco will probably expand to take care of this channel after stabilizing In addition, Lafooco can also apply some products promotion strategies when launching products such as:Create an image and seek out customers and trade partners in the UK, Develop media promotion channels, Word-of-mouth marketing (WOM marketing).
Product categories for market penetration
Lafooco’s products have specific important characteristics that differentiate them from the competitors in the foreign market First of all, cashew nuts and other types of nuts include various amounts of nutritious ingredients that are natural and good for health. Besides, not only the price of these products is reasonable but also the categories of cashews nuts of Lafooco are really varied The cashew nuts of this brand are processed according to different flavors, so people can experience all of them without getting bored. This point is also relatively new for UK consumers because mainly the nuts here are only roasted or processed into butter or milk.
We also aim to focus on all ages of consumers to attract sales and regard them as our target customers because these nuts are good for health, and children to older can use them Also, UK people usually have grain cereals for breakfast so the consumption of nuts here is enormous, and Lafooco's cashews products can be used as a cereal for people's mornings.
Market analysis
Environment analysis
- The Brexit event had a profound effect on the country's socio-politics The most obvious is the internal divisions of the people.
- The duty-free trade deal Johnson signed with EU leaders two years ago has caused a significant increase in customs paperwork, leading to difficulties for businesses in importing and exporting.
- Brexit has negatively impacted UK socio-economic and public support for this option has diminished Several agreements signed with other countries have hardly brought significant change Although additional trade with other countries could partially offset the decline in trade with the EU.
- Brexit has led to a procedural split between Northern Ireland and the rest of the UK.
- Imports of Vietnamese cashew nuts to the UK market increased dramatically in the early months of 2022, capturing the lion's share of the market in the first 2 months of 2022.
- The market share of Vietnamese cashews left a huge gap between them and other suppliers such as India (2.83 percent), the Netherlands (2.12 percent), and Côte d'Ivoire
- Explaining the cause of the UK's economic decline, analysts say that the UK is still paying the price for Brexit (UK leaves the EU)
- At the moment, the British pound also depreciates more than the euro against the dollar in the money market.
- The United Kingdom (UK) is a net importer of cashew nuts
- The latest figures show there are over 3 million vegetarian and vegans (adults and children over the age of 18 months) in the UK-> Eating nuts regularly can help vegetarians to meet requirements for all of these important nutrients
- UK people like convenience food -> Cashews mix milk or yogurt as a cereal bowl is a good choice for a fast breakfast
- In the context of the global economy, Vietnam has developed in terms of technology companies have applied technology in the production, promotion and introduction of products More and more people are using social media.
- Instead of the old technology that used a lot of labor and the processing capacity was low, cashew processing enterprises and establishments boldly invested and replaced it with new technology.
- Factories use technology in the production and processing of cashews with HACCP standards
- Developing high-tech agricultural enterprises (NNNCs) is a new development trend of world agriculture due to its advantages compared to traditional production methods.
- The UK has a general tariff on imported goods of 17.5% that applies to all business transactions that include imports UK import duties are calculated based on a percentage of the value of goods except for some special items that are subject to detailed tariffs.
- Some specific provisions on import tax rates for some items are as follows:
+ Semi-finished products: from 2% to 14%
- The UK adopts a GSP preferential tax system that allows goods imported from developing countries to receive tax breaks or be subject to a zero tax rate."
- The UK currently has three tariffs: a standard tax rate of 17.5%, a 5% exemption and a 0% tax rate The UK's common VAT rate is 17.5%
- Anti-dumping duties are taxes imposed on imports to combat the dumping of goods in Europe Each anti-dumping duty may apply to certain goods originating in certain countries or exported by certain exporters.
- All goods imported into the UK must be in the name of the country of origin (country of manufacture) as required by customs The UK requires goods to have labels showing the origin, weight, size and composition of products to protect the interests of consumers.
- Products that do not originate in Europe and are not freely circulated in Europe must comply with standards for packaging and labeling Food products intended for human and animal consumption that contain GM (genetically modified) substances must be appropriately labeled.
- Population: is the 22nd most populous country in the world, with an estimated population of more than 68 million people (2022).
- Natural benefits: Tourism development, high-level demand.
3.1.2 Five Forces (External micro environment)
- Raw materials for cashews come from domestic suppliers, using 100% of Vietnamese cashew nuts to make processed products for export to other countries
- Up to now, the company has successfully built an organic cashew growing area in Binh Phuoc province The rationalization of the production process, product path, renewal of equipment and machinery, etc., so that the labor productivity of workers is improved, the quality of goods is kept stable and production costs are maintained also significantly reduced
- In addition, the central delegates promulgated a number of new mechanisms and policies such as support for replanting, renovation, restoration and new planting and intercropping of cocoa in the cashew planning area; promulgating the annual price floor for purchasing cashew nuts as a basis for purchasing enterprises; establish the Cashew Industry Risk Insurance Fund, have a policy of reducing Value Added Tax on cashew products for domestic consumption Therefore, the cost of supplying raw materials for cashew nuts will not be affected and will be stable.
=> Suppliers have little impact on businesses
- The UK is a big market but has high requirements for quality agricultural products and is very competitive Many people, mostly children, in the UK eat only one bowl of cereal for breakfast (which includes a variety of cereals, including cashews) Customers will be more concerned about product quality, which comes with a reasonable price, buyers can have medium power in this aspect
● New entrants threat in industry
- Cashew nut importers to the UK have to face high standards of technical requirements, food hygiene and safety, etc This requires businesses to have a thorough preparation in terms of business plans and construction and develop products and brands methodically.
In addition, businesses also need to pay attention to some regulations on sustainable development such as labor, environment because the UK is a country that is very interested in these issues
- The UK is the third largest cashew nut importer and the second largest cashew nut consumption market in Europe, But this is a dynamic and open environment for the cashew industry to develop, so the possibility of being threatened by new entrants is quite large.
- Every week, the average UK household consumes 128 grams of breakfast cereals. Breakfast cereals are still eaten once or more times a day by close to 14 million Brits But during the past decade, consumption had overall been slowly declining.
- Cereals include many types of seeds, so the appearance of substitutes such as green beans, chestnuts, etc has great competition to gain a foothold in the market Buyers' substitution trends may change, as they always appreciate the taste, quality and nutritional value of the product.
Customer Analysis
+ According to The Spruce Eats, the British meals of the day (called ""meal times"") usually take place at 6-7 regular time frames as follows:
- Breakfast, from 7am to 9am and the same in all parts of the UK Modern Brits often eat cereal, toast with orange juice or coffee In winter, the British will usually eat porridge or oats Some people even call this meal ""Brekkie"".
- Eleven is number 11, meaning 11 am The British used this number to refer to the mid- morning and mid-afternoon snack, usually at 11 o'clock This meal traditionally consists of sweets such as scones, muffins or biscuits, served with tea or coffee.
- Lunch in the UK is actually quite a light meal, with tuna sandwiches, shrimp, meats, served with fruit and drinks.
- The British afternoon tea culture is actually quite ""young"", having only originated in the 18th century with the primary purpose of ""pushing"" until dinner time Usually, the dishes of afternoon tea are finger foods such as small sandwiches, biscuits, cakes
- British dinner is quite diverse with many dishes such as curry, pasta or even rice.
- Supper is a late night meal after dinner and before bedtime British people often like to eat savory dishes for this meal such as curries, fish and chips, spaghetti or meat cakes. + UK F&B report 2022 - How food inflation is changing British diets:
- 54% of participants reported feeling concerned about the healthiness of the food in their personal diet This is not significantly different to the previous month (55%, December
2022) or to the same month last year (57%, January 2022).
- 56% of participants reported feeling concerned about animal welfare in the food industry This is not significantly different to the previous month (59%, December 2022) but is significantly lower than the same month last year (60%, January 2022).
- 56% of participants reported feeling concerned about sustainability/the impact of food production on the environment This is the same proportion as in the previous month (56%, December 2022) and in the same month last year (56%, January 2022).
- 38% of participants felt concerned about the safety of food produced in the UK, compared to 50% who felt concerned about the safety of food imported from outside the UK
- 40% of participants felt concerned about the quality of food produced in the UK, compared to 50% who felt concerned about the quality of food imported from outside the UK.
- In the UK, food inflation has risen 9.8% year-on-year This is putting very real pressure on British consumers, 42.8% of whom were worried about affording food in our August Inflation Sentiment Tracker While Brits were spending an average of £59.16 per week on groceries six months ago, they’re now spending £67.56 However, shoppers are keeping a tight rein on their spending, with 42.3% sticking to a budget when they go to the supermarket They’re also taking other actions to bring down their shopping bills, with ramifications for F&B brands, retailers, and the health of the nation
- The food most likely to be eaten is crisps/snacks (64.1%) followed by biscuits/sweets(60.4%) and cereal (54.2%) More than half (53.8%) said they would eat bread after it had expired but only 28.6% would consume milk past its expiration date Least likely to be eaten after expiry are cooked meat (23.1%) and fresh meat (21.1%).
Market penetration strategy
Product strategy
- In fact, the regulations on quality and food safety in the UK market are very high. Therefore, it is necessary to have plans to ensure the quality of product - flavoured roasted cashew nuts:
+ Strictly monitoring the production, processing and preservation processes to satisfy quality requirements and regulations in the UK.
+ Improving techniques and technologies in production and processing to improve product quality.
+ Understanding the popular tastes of the British to have a suitable adjustment for flavour of cashew nuts.
- Diverging types of models of packaging (including paper bags and plastic containers), multilingual information to reach many different customer files.
- Noticing that healthiness is the first priority of the majority of British consumers, we should highlight the uses of cashew nuts: to supply nutrition, vitamins and nutritious minerals from plants such as fibre, protein, calcium, iron, copper, magnesium, vitamin K, vitamin B6, selenium, phosphorus, which are essential for the body.
- Informing different uses of roasted cashew nuts such as: used in eleven meals, afternoon tea or snacks,
Pricing strategy
Price survey of similar items of roasted cashew nuts in the UK:
● Reasoning: Before launching this product into the market, we have already carefully considered the following factors: willingness to pay for this type of goods from the British; tax and other fees for transportation, other related fees like an advertisement, packing,
+ Tesco Roasted Salted Cashew Nuts 150g: the product is sold in the UK at the price of about 2,20£ (about 55000 VND)
+ Sainbusy’s Salted Cashew Nuts 350g: the product is sold in the UK at the price of about 4,00£ (about 100000 VND)
+ Nutritious Roasted Cashew 100g: the product is sold in the UK at the price of about 5,00£ (about 125000 VND)
● Conclusion: When we sell in the UK, considering many factors, the price of salted cashew nuts fluctuates over a wide range from 29000 - 125000 VND/100g This price could be based on the brand, the quality and the package of the product.
In Viet Nam, we sell cashew nuts with a price of 46000 - 49000 VND/100g. Combined with tariffs on cashew products in the UK and other expenses (such as transportation cost, marketing cost), we may sell flavored roasted cashew nuts in the UK market at about 60000 VND - 70000 VND/100g → about 2,40 - 2,80£/100g For example:
+ Lafooco Roasted Salted Cashew Nuts 100g may be sold with the price of 2,80£
+ Lafooco Roasted Salted Cashew Nuts 210g may be sold with the price of 4,80£
This price is not necessarily an advantage in the UK market To minimize packaging costs and optimize profitability, Lafooco should focus on promoting paper bag packaging products.
Distribution strategy
There are various types of channels, such as Supermarkets, Traditional GroceryRetailers, Convenience Stores and more.
In 2021, the total market value of grocery retailing came to approximately 211.9 billion British pounds (GBP) in the United Kingdom Of the five major sales channels, supermarkets had the largest share of the market value with 91 billion pounds. Supermarkets had more than twice as big a market value as the convenience channel, the second largest channel By 2027, the value of grocery retailing is expected to increase to over 241 billion British pounds.
Figure: Market value of grocery retail in the United Kingdom (UK) from 2020 to 2027, by channel (in billion GBP)
Some 88 percent of surveyed grocery shoppers stated that they regularly shopped at supermarkets in the UK Online retailers ranked in second place, with 27 percent Market leader Tesco held just over one-quarter of the market share of all grocery stores in GreatBritain in September 2022 Together with Sainsbury's, the two retailers had a combined market share of 41.5 percent Tesco operated roughly 4,050 stores in the United Kingdom and the Republic of Ireland in 2022 With this presence the company regularly reached 56 percent of shoppers according to a recent survey.
4.3.1.3 Where to distribute the cashews of Lafooco?
● Supermarkets: The United Kingdom’s grocery landscape has traditionally been dominated by the ‘big four’ supermarket chains: Tesco, Asda, Sainsbury’s, and Morrisons
+ Market leader Tesco, which we can have the goods distributed here Tesco Plc (Tesco) is a multinational retailer of general merchandise The company carries out business through multi-format stores and online It operates stores in various formats differentiated by size and range of products sold, including large, small, dotcom only and one-stop
+ Asda operates over 600 stores across the United Kingdom, and it offers a wide range of products, including nuts, dried fruits, and other snack items so it is impossible for LAfooco food to sell their cashew nuts to be sold here + Sainsbury's has over 600 supermarkets and over 800 convenience stores, located in 281 retail stores in the biggest city in the UK like London. + There are 980 Morrisons retail stores in the United Kingdom as of February
20, 2023 The country with the most number of Morrisons locations in the
UK is England, with 816 retail stores, which is about 83% of all Morrisons retail stores in the UK.
● Convenience Stores: 1 out of every 4 dollars is used in a convenience store. Therefore, the distribution of cashew nuts here can easily reach customers and bring more profits.
Co-op Food: Co-op Food stores are a chain of convenience stores operated by the Co- operative Group They offer a range of groceries, fresh produce, and household items, as well as a selection of ready-to-eat meals and snacks.
Products promotion strategy
Create an image and seek out customers and trade partners in the UK
- Participate in trade shows, exhibitions, or events in the UK related to food, cuisine, health, and nutrition to introduce LAfooco food's cashew nut products to potential trade partners and customers For example, The Natural Food Show - This show is the UK's biggest trade event for natural and organic food and drink It takes place annually in London and features exhibitors from all over the world; Vegfest UK - This event is an annual celebration of veganism and plant-based living It takes place in several locations across the UK and attracts thousands of visitors every year.
- Actively engage in social activities, such as charity campaigns, and environmental and community activities in the UK For example, they can use environmentally friendly packaging to help the environmental problems This helps to create a positive image with customers and trade partners in the UK, strengthening their trust and confidence in the product
- Understand and adapt to the UK market, customs, and culture to tailor the promotion strategy accordingly This will help LAfooco food effectively communicate the product's value proposition and resonate with UK consumers.
- Develop a website dedicated to LAfooco food's cashew nut products in both English and Vietnamese, which includes information about the product, its origins and production process, nutritional value, and usage instructions Thence the customer and trade partners in the UK can reach and research the product easily In addition, create engaging and informative product videos and share them on the website This can help educate customers on the product and its uses.
- Use online channels such as Google Adwords, Facebook Ads, Instagram Ads, etc to promote LAfooco food's cashew nut products to potential customers in the UK.
- In 2022, there are 46.5 million users of social media platform Facebook in the UnitedKingdom In 2027, the number of monthly active Facebook users is projected to reach49.2 million individuals Besides, The number of Instagram users in the United Kingdom was forecast to continuously increase between 2022 and 2028 by in total 13 million users.
So it will help to increases the product's online presence on social media platforms and online search tools Especially nowadays, Tiktok is also a very developed social networking platform Based on forecasts released in May 2021, the number of TikTok users in the United Kingdom is expected to reach almost 15 million users in 2025 The app's growth is expected to keep increasing, reaching 16.8 million users in 2024 So collaborating with UK influencers and bloggers as well as KOL or KOC to introduce LAfooco food's cashew nut products to their followers Influencers and bloggers can help reach a wider audience and increase brand awareness, or Vietnamese KOL and KOC may help to advertise LAfooco’s product to the Vietnamese community living in the UK
- Partner with local restaurants, cafes, and supermarkets to showcase and sell LAfooco food's cashew nut products, also offering product samples or trial packs to potential customers in the UK This strategy helps increase the product's visibility, reach in the UK market, and allows customers to experience the product, and increases the likelihood of repeat purchases
Word-of-mouth marketing (WOM marketing)
This is a form of product promotion where existing customers share information about the product with others without having to go through traditional communication channels. Word of mouth is often very effective, as consumers trust the opinions and reviews of people who have experience using the product Having customers recommend your product can lead to increased sales and attention to LAfooco’s product There are some ways to use this form of marketing:
- Create high-quality products and meet customer needs: If LAfooco’s products meet customer needs and have good quality, customers will feel satisfied and automatically recommend cashew nuts to someone else
- Create a positive customer experience: If LAfooco can create a positive customer experience, for example, by offering a flexible return policy or providing good customer service, customers will feel better and feel friendly to the company and will recommend their products to others.
- Build customer relationships: Create relationships with customers by communicating with them, listening to their opinions, and answering all their questions If customers feel they are cared for, they will be more inclined to recommend the product to others
Encouraging satisfied customers to share their product reviews on your website or popular review platforms can significantly boost your product's credibility Positive feedback not only enhances trust among potential buyers but also encourages customers to recommend your product to others, ultimately driving sales and fostering brand loyalty.
- Give promotional gifts to customers: Giving promotional gifts to customers will help customers feel appreciated and motivate them to recommend the products to others.
Evaluate market penetration strategy
The company's readiness to enter the UK market is moderate, presenting both challenges and opportunities While LAFOOCO faces certain weaknesses that require attention, it also possesses strengths that can facilitate its success in this competitive landscape.
Lafooco, established in 1985, is a leading player in Vietnam's cashew nut industry, consistently ranking among the top 10 largest production and trading companies Over the years, the company has not only generated significant revenue but also created numerous jobs with attractive benefits for its employees In the past five years, Lafooco has shifted its focus from exporting semi-finished kernels to producing value-added products for high-end markets, aligning with a sustainable development strategy that emphasizes environmental responsibility and community engagement This approach positions Lafooco to capitalize on its strengths and opportunities in the international market.
UK, will be high if domestic production is improved.Because the climate in Vietnam is very suitable for the development of cashew nuts, the quality of cashew nuts will be greatly improved through the process of fertilization and irrigation Vietnam's economy is still at the bottom of the smile chart (focusing on production), so product quality will be more focused British people are very interested in healthy food, so they will often focus on potential products like Lafooco's cashews.
The future development of the cashew nut market presents several challenges, primarily concerning environmental impact and worker conditions Large-scale production can harm the environment, as the toxic oils in cashew shells pose health risks to workers who may not adhere to safety protocols Many cashew workers endure low wages, long hours, and hazardous conditions, particularly in small businesses lacking employee support and corporate responsibility Traditional production methods contribute to environmental pollution through unpleasant odors and wastewater discharge However, advancements like steam steaming technology have mitigated these issues by eliminating harmful wastewater, while Low Oxygen technology ensures safety for organic products Lafooco's commitment to these innovations has led to consistent certifications such as HACCP, BRC, and SEDEX Additionally, the Vietnamese cashew industry faces significant challenges from fluctuating prices of raw cashew nuts and finished products, leading to financial difficulties for some producers.
2018, 80% of business enterprises with losses had to close factories Cashew acreage also tends to decrease Moreover, not to mention the difficulties of entry due to high tax prices and competition in the consumption of cereals and cashew nuts in the UK Thirdly, the company has no clear strategy about financial and human resources
In summary, the market with many difficulties also has potential for development, so the
UK market is also an effective strategy of Lafooco in the future.
Chi phí sản xuất gia tăng đã dẫn đến lợi nhuận của Lafooco giảm trong quý IV năm 2022.
2 Điền, K.- L K (n.d.) QUY TRÌNH SẢN XUẤT VÀ CHẾ BIẾN HẠT ĐIỀU BÌNH PHƯỚC - Pacific nhập khẩu, phân phối máy hút bụi, máy lau sàn, máy phun áp lực.
Lý Khắc Điền [khacdienk8@gmail.com] https://pacific-vietnam.com/tin-tuc/quy- trinh-san-xuat-va-che-bien-hat-dieu-binh-phuoc-314.html
3 F (2020, November 18) Top 10 Ecommerce Sites in the UK - Ecommerce Guide. Ecommerce Guide https://ecommerceguide.com/top/top-10-ecommerce-sites-in-the- uk/
4 Giới thiệu (n.d.) https://www.lafoocostore.vn/vi/gioi-thieu-st8? fbclid=IwAR2YjKhs5zMDCOoT96ysneW9itL1ZcYJpGe2n7OOzuMzBzbXXNBEn G45l8k
IDP Education highlights over ten distinctive features of the people and culture of England, showcasing the rich heritage and diversity that define the nation The article delves into various aspects, including social customs, traditional values, and the unique characteristics of the English populace It emphasizes the importance of understanding these cultural nuances for anyone looking to study or engage with England, providing valuable insights for prospective students and travelers alike For more information, visit IDP Education's website.
6 Importing nuts (n.d.) Food Standards Agency https://www.food.gov.uk/business- guidance/importing-nuts#organics
7 Index of Economic Freedom: Promoting Economic Opportunity and Prosperity by Country (n.d.) Index of Ecnomic Freedom https://www.heritage.org/index/
Xuất khẩu của Việt Nam sang Vương quốc Anh hiện đang đối mặt với ba thách thức lớn Những thách thức này bao gồm sự thay đổi trong chính sách thương mại, cạnh tranh gia tăng từ các quốc gia khác và yêu cầu ngày càng cao về chất lượng sản phẩm Để vượt qua những khó khăn này, các doanh nghiệp cần điều chỉnh chiến lược xuất khẩu và nâng cao chất lượng hàng hóa Việc nắm bắt xu hướng thị trường và đáp ứng nhu cầu của người tiêu dùng cũng là yếu tố quan trọng để duy trì và mở rộng thị phần tại thị trường Anh.
Thực trạng phát triển doanh nghiệp nông nghiệp công nghệ cao tại tỉnh Nghệ An đang có những bước tiến đáng kể, với nhiều cơ hội và thách thức Các doanh nghiệp trong lĩnh vực này đang áp dụng công nghệ tiên tiến nhằm nâng cao năng suất và chất lượng sản phẩm Tuy nhiên, cần cải thiện hạ tầng và chính sách hỗ trợ để thúc đẩy sự phát triển bền vững Việc tăng cường hợp tác giữa các bên liên quan cũng là yếu tố quan trọng trong việc phát triển doanh nghiệp nông nghiệp công nghệ cao tại Nghệ An.
10 Lafooco: Mảng màu tươi sáng trong bức tranh ngành điều 2020 (n.d.). https://thepangroup.vn/lafooco-mang-mau-tuoi-sang-trong-buc-tranh-nganh-dieu- 2020-2811.htm
11 Loong, J (2019a, April 26) Nuts and Vegetarian - Nutsculture Nutsculture. https://nutsculture.com/nuts-and-vegetarian-diet/
Công ty cổ phần chế biến hàng xuất khẩu Long An (LAFOOCO) đang hoạt động trong lĩnh vực xuất khẩu hạt điều, với mục tiêu nâng cao giá trị sản phẩm và mở rộng thị trường Luận văn phân tích tình hình xuất khẩu của công ty, chỉ ra những cơ hội và thách thức mà LAFOOCO đang đối mặt Qua đó, bài viết cung cấp cái nhìn tổng quát về chiến lược phát triển và cải thiện hiệu quả xuất khẩu hạt điều của công ty trong bối cảnh cạnh tranh ngày càng gay gắt.
Nền kinh tế của Xứ sở Sương mù đang đối mặt với tình trạng suy thoái nghiêm trọng Theo bài viết của Minh Q trên Báo Nhân Dân Điện Tử, sự suy giảm này diễn ra trong bối cảnh nhiều thách thức kinh tế toàn cầu Các yếu tố như lạm phát gia tăng và sự không ổn định của thị trường đã góp phần làm trầm trọng thêm tình hình Chính phủ và các chuyên gia kinh tế đang tìm kiếm giải pháp để khôi phục tăng trưởng và ổn định nền kinh tế.
Vietnamese cashew nuts dominate the UK market, comprising 90% of its total supply, according to a report by Nam B N N V in April 2022 This significant market share highlights Vietnam's pivotal role in the global cashew trade The article published in Báo Nông Nghiệp Việt Nam underscores the growing demand for Vietnamese cashews in international markets, reflecting the country's strong agricultural export capabilities.
15 Natural & Organic Products Europe (2023, March 14) The Natural Food Show at Natural & Organic Products Europe Natural Products Europe. https://www.naturalproducts.co.uk/natural-food-show/
16 S (2023, February 20) United Kingdom - February 2023 ScrapeHero. https://www.scrapehero.com/location-reports/Morrisons-UK/
17 Selina Wamucii (2020a, February 18) Page Analysis ằ Selina Wamucii. https://www.selinawamucii.com/insights/market/united-kingdom/cashew-nuts/
18 ShieldSquare Captcha (n.d.-b) https://www.globaldata.com/company-profile/tesco- plc/
19 Statista (n.d.) Convenience Food - UK | Statista Market Forecast. https://www.statista.com/outlook/cmo/food/convenience-food/united-kingdom
Thị trường nông sản tại Anh đang chứng kiến nhu cầu lớn, tuy nhiên, các yêu cầu về chất lượng và tiêu chuẩn lại rất cao Điều này đặt ra thách thức cho các nhà sản xuất và cung cấp nông sản khi phải đáp ứng những tiêu chí khắt khe để có thể thâm nhập vào thị trường này Các doanh nghiệp cần chú trọng cải thiện quy trình sản xuất và nâng cao chất lượng sản phẩm để phù hợp với yêu cầu của người tiêu dùng và các nhà phân phối tại Anh.
21 The Vegetarian Society (2022, October 12) Facts and Figures | The Vegetarian Society Vegetarian Society https://vegsoc.org/facts-and-figures/
Công nghệ chế biến mới đang trở thành “đòn bẩy” quan trọng cho ngành điều, giúp nâng cao giá trị sản phẩm và tăng cường khả năng cạnh tranh trên thị trường Những cải tiến trong quy trình chế biến không chỉ nâng cao chất lượng hạt điều mà còn mở rộng cơ hội xuất khẩu Sự đổi mới này không chỉ mang lại lợi ích kinh tế mà còn góp phần phát triển bền vững cho ngành nông nghiệp Việt Nam.
23 Topic: Breakfast cereals in the UK (2022a, March 9) Statista. https://www.statista.com/topics/7300/breakfast-cereals-in-the-uk/#topicOverview
24 UK grocery retail market by channel 2027 | Statista (2022, September 28) Statista. https://www.statista.com/statistics/295656/grocery-retail-market-value-by-channel-in- the-united-kingdom-uk/
25 Topic: Social media usage in the UK (2022, October 18) Statista. https://www.statista.com/topics/3236/social-media-usage-in-the-uk/#dossier-chapter6
26 Tin bộ tài chính (n.d.) Tin bộ tài chính. http://mof.gov.vn/webcenter/portal/btcvn/pages_r/l/tin-bo-tai-chinh? dDocName=MOFUCM092166
27 Kinh tế Anh bị ảnh hưởng của Brexit như thế nào? (n.d.) Bnews. https://bnews.vn/kinh-te-anh-bi-anh-huong-cua-brexit-nhu-the-nao/270533.html
28 Kinh tế Anh sau khi rời EU (2022, December 1) VnExpress. https://vnexpress.net/kinh-te-anh-sau-khi-roi-eu-4541972.html
Khi xuất khẩu vào thị trường Anh Quốc, doanh nghiệp cần nắm rõ các quy định pháp lý và tiêu chuẩn chất lượng sản phẩm Việc nghiên cứu thị trường và hiểu biết về nhu cầu của người tiêu dùng là rất quan trọng Ngoài ra, doanh nghiệp cũng cần chú ý đến các thủ tục hải quan và thuế xuất khẩu để đảm bảo quy trình thông suốt Hợp tác với các đối tác địa phương có thể giúp tăng cường khả năng cạnh tranh và mở rộng mạng lưới phân phối Cuối cùng, việc duy trì chất lượng sản phẩm và dịch vụ khách hàng sẽ góp phần xây dựng uy tín thương hiệu trên thị trường Anh Quốc.
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