Zineb AMARGUI zineb.amargui@essec.edu Nationality : Moroccan / French CAREER OBJECTIVE PROFESSIONAL EXPERIENCE client well as MVNO Orange, SFR, Bouygues, Free, Virgin, NRJ… 2007 7 mont
Trang 1CV Book 2013 MBA in International Luxury Brand Management
Trang 24, 400 students including 1,520 international students
90 nationalities represented on 3 campuses
42, 000 alumni around the world
Worldwide Rankings
You have the answer
Since its founding in 1907, ESSEC has been developing a unique learning model
based upon its strong identity and core values:
innovation, open-mindedness, responsibility and excellence.
The ESSEC mission is to educate responsible leaders for tomorrow’s world.
Its comprehensive range of programs - covering undergraduate, graduate and
executive education -reflects ESSEC’s tailor-made approach, and is designed to
train entrepreneurs and managers who are ambitious, economically aware and
socially responsible.
ESSEC’s teaching method is focused upon 4 main goals: the ability to manage
process through theoretical knowledge and practical experience, face
complex business situations, rise to leadership thanks to authenticity and
communication skills and finally develop abilities to integrate social and
cultural issues in business.
ESSEC’s dynamic research activity (over 700 academic articles and
publications in the last 5 years) and its 18 research and teaching chairs that
bring together professors and companies, generate a wealth of knowledge and
management theory that is continuously contributing to the improvement of
organizational performance for the 21st century.
Faced with the ever-changing challenges of globalization, ESSEC’s strategy to
develop its resources, global presence and partnership network is the pursuit of
an ambitious goal: to be ranked amongst the 20 most influential business
schools in the world and to position itself as a leading educational institution
in Asia.
Trang 3ESSEC MBA IN INTERNATIONAL LUXURY BRAND MANAGEMENT
Introduction
International Luxury Brand Management
Launched in 1995 with 17 students in the first class, we now count 35 students in this year’s class graduating in September 2013 and nearly 500 alumni around the globe
We are particularly proud that this program, still the only one of its kind, has become a rence in terms of international luxury brand management both within the educational field and within the luxury industry itself and that over the years we have been able to fulfil our initial goal
refe-to “train the Managers of Tomorrow”, with a number of our alumni now holding key positions
in the industry worldwide
Every year the program attracts participants from as many as 23 different nationalities with
an average of 7 years international professional experience This one year program provides
an intensive and demanding learning experience in fashion & accessories, jewellery & watches, fragrances & cosmetics, wines & spirits and retail Students are exposed to all the major players
in the industry through CEO & HR conferences, site visits, case studies, field projects and mentors thus enabling them to constitute a huge diversity of expertise and an invaluable network of industry professionals
The MBA Program also provides ongoing career orientation and support to participants to help them find suitable positions upon graduation Individual counselling, seminars on job search techniques, interview simulation exercises, recruitment sessions and CV Book distribution are some of the ways we assist participants and keep them in contact with job market realities during their studies
Please feel free to directly contact those participants whose profile may be of specific interest
Trang 4Brief description of the MBA Program
The MBA in International Luxury Brand Management program is a one-year intensive program, delivered in English at the ESSEC Campus, on the outskirts of Paris.
It is structured to provide maximum exposure to the luxury and prestige goods industry.
In addition to the studies and projects focusing on the sector, participants also gain practical experience and in-depth knowledge of the industry through Boutique Internships, International Field Trips, and Global Field Projects.
Boutique Internships
The luxury and prestige sector is one where retail is the ultimate battleground Therefore all MBA participants spend at least two days working in a boutique At the end of the internship, both MBA participants and host companies write an evaluation report.
International Field Trips
Two field trips are organized to major international destinations, which either have an established luxury sector or have an emerging market in the luxury sector Through company presentations and site visits, MBA participants are able to better understand these markets and gain a deeper insight into the company from an international perspective Field trips this year are to Hong Kong/Dubai and Milan/Rome.
Global Field Projects
Participants are required to carry out specific consultancy projects for luxury and prestige companies to give them maximum exposure to real life situations within the industry The Global Field Project is carried out in teams of 3/4 between May and July It concerns a business issue within a company (for example, business plan for a new activity, feasibility study for activity expansion abroad) and is monitored by an MBA Professor and by
a company executive.
MBA Participants’ Profile
Examples of Global Projects
Accessories Analysis of customer service in boutiques
Watches Brand extension into jewelry
Leather Goods An audit of brand image in travel retail
Fashion Brand extension for a women’s fashion brand into the male market
Retail Development and implementation of a merchandising system for retail operations
Cosmetics 1) Developing the male cosmetics market in the USA.
2) The importance of luxury service on the Chinese market
Wines and Spirits Building brand communication
Jewelry Developing and launching male jewelry
Cars Developing a business plan for a luxury car company
12% Science/Engineering, 19% Social Sciences, 10% Design, 7% Law
Trang 5Alumni news
The MBA now has nearly 500 graduates working in leading positions in over 30 countries
around the world
Whilst the positions our alumni occupy once they have graduated will depend on prior work
experience, nationality and personal competencies, the following gives some examples of
career paths before and after the ESSEC MBA in International Luxury Brand Management
Brazilian 8 ITA ConstructionsProject Manager, Brazil Business Development Manager, Lancel Hong Kong Belgian/
Taiwanese 6
Diplomat, Permanent Mission
of Taiwan Switzerland
Communications Manager,
Chanel ChinaJapanese 8 Global Production Controller, Nissan Japan Travel Retail Area Manager, Elizabeth Arden Japan American 11 V.P Brand Practice, Ketchum USA Snr VP Fragrances, Lancôme USA Indian 8 Manager, Hewlett Packard Global Product Marketing India Marketing Manager, Remy Cointreau India French 4 Office Manager, Dalumni France Buyer/Product Manager Accessories, Printemps France Canadian 5 Lead Category Analyst, Canadian Tyre Corp. Canada Trainee Store Manager,
Louis Vuitton China
ESSEC MBA IN INTERNATIONAL LUXURY BRAND MANAGEMENT
Sectors of Activity in which
2011 graduates are working Positions 2011 Graduates Hold
22%
Business Development/ Wholsale
5%
Product Development Marketing
17%
Operational Marketing
10%
Consulting
5%
Marketing – Communication,
Trang 6Fondazione AltagammaHermèsGiorgio ArmaniLanvin
L’Oréal Luxe
- Diesel
- Giorgio Armani Parfums
- Helena Rubinstein
- Lancơme
- Maison Martin Margiela
- Christian Dior Parfums
- Moët Hennessy
- SephoraMercedes-BenzPolo Ralph LaurenPPR Luxury Group
- Balenciaga
- Bottega Veneta
- Gucci
- Yves Saint Laurent
Le PrintempsQeelinRichemont
- TissotTiffany & CoTod’sTFWAWilliam Grant & Sons Ltd
Current Partners and Contributors include
Synergies between the MBA
and Industry
Each year the program continues to build an active network with industry Companies present on campus, or organise site visits They also are involved in Scholarships, the Mentor Program, Boutique Internships, Case Studies, Field Projects and Field Trips
Our sincere thanks to L’OREAL, FIRMENICH, and EDMOND SARAN for providing scholarships last year.Here is an overview of the companies involved in the program for the Class of 2012
Trang 7ESSEC MBA IN INTERNATIONAL LUXURY BRAND MANAGEMENT
Curriculum Vitæ
Trang 8Zineb AMARGUI
zineb.amargui@essec.edu Nationality : Moroccan / French
CAREER OBJECTIVE
PROFESSIONAL EXPERIENCE
client
well as MVNO (Orange, SFR, Bouygues, Free, Virgin, NRJ…)
2007
(7 months)
Orange Corporate, Paris, France (French Major Mobile Operator)
Junior Project Manager (Trainee), Delivery Team
2006
(3 months)
ATEL Energie, Paris, France
(Swiss energy services provider) Trainee
MBA in International Luxury Brand Management
Engineering degree
Scientific preparatory classes for entrance exams to engineering schools
Bachelor in Sciences with major in Mathematics
LANGUAGES AND TECHNOLOGY
Computer skills Microsoft Office: Word, Excel, PowerPoint, Access, Windows and Mac OS
INTERESTS
Guitar, Ballet dance, Tennis, Interior decoration, Travelling
Trang 9Charles BELL
charlesbell@hotmail.com Nationality : French
CAREER OBJECTIVE
To pursue a challenging international career with a strategic focus on retail operations and expansion, preferably in a human sized B.U supported by a leading luxury group
PROFESSIONAL EXPERIENCE
customer service and product assortment service, following the LVS ceremony of sales
(Independent High Street Retail Agency)Senior Retail Consultant
Watchmaking (Tag Heuer, Hublot), Cosmetics (Kiehl’s), Selective Retailing (Sephora), Apparel (Levi’s) Opened 20 stores in 5 years Total turnover: 2,8M€
one-shot property-deal (680 K€) and multiplied unit’s turnover by 10 in 4 years (>1M€ in 2011)
(Champs Elysées), L’Oréal (Kiehl’s with 6 new stores in 2011) Total turnover: 1M€
7 months (instead of the usual 18)
(Leading global optical retailer: 4400 stores in 40 countries)Expansion Manager for franchising partners
international franchisor in EMEA (additional turnover of 10M€) Signed 24 stores in 5 new countries
Greece who was threatening to pull-out
EDUCATION
MBA in International Luxury Brand Management
BBA Thesis: Democratization of luxury
LANGUAGES AND TECHNOLOGY
Computer skills Proficient in Microsoft Office tools, and OS suite
INTERESTS
Running, Squash, Skiing, Soccer, Photography, Fine Wines and Gastronomy, Emotions & NLP, Luxury & Retail
MBA IN INTERNATIONAL LUXURY BRAND MANAGEMENT
Trang 10Josquin BOSSARD
josquin.bossard@gmail.com Nationality: French
CAREER OBJECTIVE
A brand or project management position in the jewelry/watches sector
PROFESSIONAL EXPERIENCE
managing a retail corner in a department store
Project Manager, Project & Development Dept
certification, both in the company’s plant and in clients' facilities
methods, CAD)
composed contract, certified product/process
calibration, ranking, and set-up recommendations for the project
EDUCATION
MBA in International Luxury Brand Management (Case Studies: On-line presence of IWC)
Engineering Degree in advanced mechanics and industrial Processes
LANGUAGES AND TECHNOLOGY
Computer skills Ms Project, Ms Office, Catia V5, windows, Mac OS, Photoshop, Open Office
INTERESTS
Swimming, Cycling, Rugby, Wine tasting Travels: Istanbul, Bali, Russia, Budapest, Prague, Florence, Vienna, Cuba, USA …
Trang 11MBA IN INTERNATIONAL LUXURY BRAND MANAGEMENT
Swagata BOTTERO
Swagata.b@gmail.com Nationality : Indian / French
CAREER OBJECTIVE
A business development role for a high jewellery / watches brand for India or Asia
PROFESSIONAL EXPERIENCE
High Jewellery Client Development & Sales expert
Senior CRM Correspondent, Louis Vuitton Avenue Montaigne
macro perspective to one-to-one coaching of 50 sales associates
clear 360° overview to all sales associates
and recruitment of new prospects through networking
In charge of the ‘limited edition’ women’s leather goods category, Champs Elysées flagship store
management) and was responsible for feedbacks to the Headquarters (qualitative and quantitative)
Training Co-ordinator, Louis Vuitton Headquarters
sales ceremony for a network of 460 stores worldwide
Assistant Manager, Louis Vuitton Champs Elysées Flagship store
the empowerment of sales associates and quick decision making
Cabin Crew Inflight Service Trainer
products and service
EDUCATION
MBA in International Luxury Brand Management
Diploma in ‘French civilisation and culture’
Bachelor of Arts – English Honours, Bachelors of Music
LANGUAGES AND TECHNOLOGY
Computer skills Proficient with Microsoft Office and Internet
INTERESTS
Indian Classical Music, Scuba Diving, Skiing and Trekking
Trang 12Salman BUKHARI
bukharisalman@gmail.com Nationality : Indian
CAREER OBJECTIVE
A challenging role in marketing, strategy or business development that leverages on entrepreneurial, analytical and
strategic skills particularly in cosmetics & fragrances or fashion & accessories
PROFESSIONAL EXPERIENCE
Senior Representative Marketing Strategy & Brand Development
Indian women), qualitative studies and segmentation activities
Sr Brand Services Director, Regional Account Management
across South Asia, South East Asia, Africa & Middle East
brands and implementing marketing strategies in the respective geographies
that allowed the brand to surpass sales projections (2006)
that provides an in-depth view of consumers’ values, attitudes and how the forces of change shape consumer segments
Industry Faculty- Vocational Advertising & Marketing Diploma Program
EDUCATION
MBA in International Luxury Brand Management
Masters of Commerce (M.Com - I)
LANGUAGES AND TECHNOLOGY
Languages
Computer skills
English, Hindi, Urdu, Marathi: Fluent, French: Basic
MS office, Adobe Photoshop, Corel Draw
INTERESTS
Culture, Cuisine and Consumers
Trang 13Avantika CHANDRA
avantikachandra@gmail.com Nationality : Indian
Louis Vuitton Retail India Retail Pvt Ltd., DLF Emporio Boutique, New Delhi, India
personalization (hot stamping)
Maspar Industries Pvt Ltd., New Delhi, India (Home furnishings manufacturer and retailer)
replenishment-order planning
designer)
EDUCATION
MBA in International Luxury Brand Management
B.A Honours in Fashion Merchandising and Production Management
LANGUAGES AND TECHNOLOGY
Computer skills MS Office
INTERESTS
Music, reading, Krav Maga
MBA IN INTERNATIONAL LUXURY BRAND MANAGEMENT
Trang 14Yingqi CHEN (Jadey)
angel03260108@hotmail.com Nationality : Chinese
CAREER OBJECTIVE
To obtain a marketing position in the luxury industry, preferably in Jewellery & Watches
PROFESSIONAL EXPERIENCE
Facility Maintenance Specialist, Administration Department
management (FM) service platform for 35 branch offices of Mary Kay China
internal users) to around 200 retailers in China, greatly reducing the call centres’ workloads and increasing customers’ satisfaction
Branch Office in Chengdu
expansion project
other brands of Swatchgroup
reduce unnecessary conflicts during customer service
EDUCATION
MBA in International Luxury Brand Management
International Finance; International Economics and Trade
LANGUAGES AND TECHNOLOGY
Computer skills Using both Windows and Mac system, Proficient in Microsoft Office (Excel, PowerPoint and Word)
INTERESTS
Playing the flute, guitar and piano; Singing by self-accompaniment with guitar or piano; Sound recording; Digital Music
Production; Oil Painting; Photography; Visiting Museums; Reading; Travelling and Cooking
Trang 15Eunji CHO
eunji.cho23@gmail.com Nationality : Korean
Christian Dior Couture, Paris, France
Intern, Printemps Boutique
experienced the key aspects of managing a retail store
Merchandiser, Fashion Division
US $114 million in 2011 and drove sales growth by 123% over 5 years
preferences and competitors’ circumstances and assorted product lines accordingly
improved customer loyalty, and added chain sales
Marketing Coordinator, Marketing Department
sustained existing customer relations
“Excellent Customer Service”, trained to Boutique staff in how to apply the service program
Intern, Marketing Coordinator, Marketing Department
EDUCATION
MBA in International Luxury Brand Management
Bachelor of Science Degree in Clothing and Textiles
LANGUAGES AND TECHNOLOGY
INTERESTS
Avid swimmer, Enthusiast avant-garde fashion, Enjoy personal styling
MBA IN INTERNATIONAL LUXURY BRAND MANAGEMENT
Trang 16Béryl d’EPINAY
bdepinay@gmail.comNationality : French
CAREER OBJECTIVE
To pursue a challenging career in International Communication or Business Development in the Food and Beverage Industry or Wines and Spirits
PROFESSIONAL EXPERIENCE
Merchandise Planner, women’s fashion, Buying Department
replenishment orders, inter-store transfers, markdowns, mid-season returns
Retail Coordinator, Buying Department
orders, created inter-store transfers…
stores
May 07 – Sept 08 G-star Raw Denim, Barcelona, Spain
Assistant Sales Associate, Sales Department
EDUCATION
MBA in International Luxury Brand Management
2002 – 2006
2005
2004
Institut de Management et de Communication Interculturels (ISIT), Paris, France
Degree in Translation & Interpreting in French, English and Spanish
Major in International Business
Universidad Pompeu Fabra (UPF), Barcelona, Spain (1st semester)
University of Miami (UM), Florida, USA (1st semester)
LANGUAGES AND TECHNOLOGY
INTERESTS
Travel, movies & theatre, food, novels, learn new languages
Trang 17Neha DWIVEDI
nehadwivedi.off@gmail.com Nationality : Indian
(Advertising & Communications Agency) Brand Partner (Group Account Manager), Client Servicing
Unit), Economic Times, Taj Hotels, Resorts & Palaces
mainline media
Airlines
the low cost carrier of Kingfisher Airlines in India
(Advertising & Communications Agency)Senior Account Executive, Client Servicing
Men’s Health Magazine
Originals in India in 2007
brand communication and planning in India for adidas
EDUCATION
2012 - 2013
ESSEC Business School, Paris, France
MBA in International Luxury Brand Management
Bachelor of Arts(Honors) in English Literature
LANGUAGES AND TECHNOLOGY
Computer skills Proficient in all tools of Microsoft Office
INTERESTS
Reading, Performing Arts, Volunteer work, Food & Travel
MBA IN INTERNATIONAL LUXURY BRAND MANAGEMENT
Trang 18Vinnette FARRINGTON
Vfarrington28@gmail.com Nationality : American
CAREER OBJECTIVE
To pursue a rewarding management career in the luxury retail industry, preferably in the sectors of Fashion or Jewelry
PROFESSIONAL EXPERIENCE
Assistant Sales Manager-Silver Floor, NY Flagship
that led to strong profit figures
challenges through disciplinary and performance reviews and recognition
drive the business and reach key performance metrics necessary to maximize growth opportunities and achieve an aggressive sales plan
client development initiatives through targeted CRM
proper transmission of company vision and management of customer experiences
steer individual Sales Professional development and encourage plan achievement and promotion
schedules for a sales team of 25, as well as 3 bridal registry and stationery consultants
product knowledge, sales procedures, floor protocol, and operational functions
highest customer satisfaction ratings in the store
for case exhibits such as the Frank Gehry and Charmed by Tiffany collections
EDUCATION
MBA in International Luxury Brand Management
Accredited Jewelry Professional
Continued Education- Certificate in Fashion Event Planning
BBA in Marketing
LANGUAGES AND TECHNOLOGY
INTERESTS
Travelling, Calligraphy, Reading, Pilates, International Films, Event Planning and Volunteer Fashion Show Dresser
Trang 19Valérie FLEXOR
valflex@hotmail.com Nationality : French
CAREER OBJECTIVE
To pursue a career in business development preferably in Travel Retail in fragrances & cosmetics
PROFESSIONAL EXPERIENCE
Retail Manager, Galeries Lafayette Haussmann
Sales Manager, Europe
Regional Sales Manager (Responsible for New York, New Jersey, and Connecticut regions)
a new product brand Main topics: skincare products sold through dermatologists and plastic surgeons, beauty online markets, beauty supplements on the US market
Marketing Project Manager
celebrations in the USA (restaurants, art galleries, etc)
EDUCATION
MBA in International Luxury Brand Management
Master’s in Business Law, Business Tax, Pre Chapter 11 Procedures
School of Journalism
LANGUAGES AND TECHNOLOGY
INTERESTS
Have a strong interest in classic and modern ballet, gastronomy, interior design, enjoy running and boxing
MBA IN INTERNATIONAL LUXURY BRAND MANAGEMENT
Trang 20Irina GORELOVA
irina.gorelova1104@gmail.com Nationality : Russian / French
Emirates, Russia, Ukraine) Clients: Volkswagen, Oriflame, Danone, Nestlé, Mercedes Benz…
production including budget planning and creative execution
(‘Golden Drums’), Moscow, Russia (‘Red Apple’)
creative concepts Manager of Development
with Russia and Ukraine) and China
Eastern Europe and China)
Junior Producer, TV Commercials
Danone, Partouche etc.)
Senior Account Manager
Account Executive / Account Manager
EDUCATION
MBA in International Luxury Brand Management
Bachelor of Hotel and Tourism Management, with honors Recipient 2003 & 2004 “Leaders of the future” Vladimir Potanin’s scholarship
LANGUAGES AND TECHNOLOGY
Computer skills Proficient in Word, Excel, Power Point
INTERESTS
Flamenco dancing, piano, contemporary art
Trang 21MBA IN INTERNATIONAL LUXURY BRAND MANAGEMENT
Chia- Hsuan (Claire) HAO
Clairehao@gmail.com Nationality : Taiwanese
CAREER OBJECTIVE
To pursue a dynamic career in Business Development or CRM management, preferably in luxury fashion/accessories, jewellery/watches or cosmetics/fragrances
PROFESSIONAL EXPERIENCE
and product recommendations
Assistant Manager, Underwriting and Financial advising
actively negotiated and implemented stock-sales deal, which amounted to US$8.2 million
IPO projects, the companies’ market values amounted to US$152 million and four SPO deals
regulations and requirements for one of the IPO cases
(WPP’s principal subsidiary advertising agency) Account Executive, Account Management Department
including role-playing, chatting, networking, online game and payment gateway
(Local advertising agency serving Panasonic and MORINAGA) Account Executive, Sales and customer service department
(Well-known food company operating by DOS, selective retailing channels and wholesales ) Executive Assistant, Vice President and Operating Analysis Department
EDUCATION
MBA in International Luxury Brand Management 2005–2007
2006–2007
National Cheng Kung University, Tainan, Taiwan
MBA major in Finance, Graduate Institute of Finance& Banking
Johannes Kepler University, Linz, Austria
Business school exchange program
LANGUAGES AND TECHNOLOGY
Languages English: fluent, Mandarin Chinese: native, French: basic
Computer skills Microsoft Office (Word, Excel, Power Point, Outlook)
INTERESTS
Trends in beauty and body wellness, travel, networking, experiencing diverse cultures, learning Chinese Calligraphy (for
over 20 years)