Tài liệu Laurea Magistrale (European Master) in Tourism Economics and Management TEaM (academic year 2012/13) doc

TeAM - European master in Tourism Economics and Management tnemeganaM dna scimonocE msiruoT ni retsa m naeporuE - MAeT Laurea Magistrale (European Master) in Tourism Economics and Management TEaM (academic year 2012/13) INFORMATION FOR PROSPECTIVE STUDENTS http://corsi.unibo.it/2cycle/team TeAM - European master in Tourism Economics and Management tnemeganaM dna scimonocE msiruoT ni retsa m naeporuE - MAeT The European Master in Tourism Economics and Management (TEaM) at the University of Bologna School of Economics, Rimini Campus International tourism alone moved around 980 million of tourists in 2011, with an estimated turnover of billion Euro per day (UNWTO) The players of the sector are medium and large private companies (hotel chains, tour operators, web agencies) and public bodies (local and regional governments, Destination Management Organizations, transport hubs) which select their strategies at the global level, in a framework of tight competition between tourism systems and in an age of strong innovation in the fields of finance, management, ICT and tourists care Join the TEaM, our new international degree programme starting in Fall 2012 and which builds upon the experience of the previous Laurea Magistrale in Economia e Management del Turismo The Laurea Magistrale (European Master) in Tourism Economics and Management (TEaM) is a two-year postgraduate degree which is equivalent to an M.A or M.Sc Its aim is to prepare managers and professionals able to tackle the global challenges of contemporary tourism: being, at the same time, engine of economic growth, key-player of sustainable development, and promoter of the cultural heritage Given the inter-disciplinarity of tourism, the TEaM graduate will develop: i) strong and independent skills in economics and management, jointly with knowledge of law and quantitative methods, which will allow her/him to analyse the dynamics of tourism markets and firms and enable him/her to work in a managing position; ii) advanced study methods and learning abilities which will allow her/him to continue the study in a Ph.D or enable him/her to produce independent analysis Hence, students will be prepared for market analysis, territorial planning, analysis of tourism flows, strategic and destination management, sustainable and ethical tourism and cultural heritage policies Students will live in Rimini, one of the most exciting tourism destinations in Europe, hosting about 15 million overnight stays each year It is home of the School of Economics, University of Bologna (Rimini Campus), a leading institution in tourism studies, known for the high quality of its teaching programmes (certified by the UN World Tourism Organization) and its research publications The place where the excellence of the most ancient universities in the western world meets the ability of local entrepreneurs and the public administration in developing a flourishing tourism sector Indeed, the perfect place where to study tourism economics and management This booklet provides a description of the study programme, the admission requirements, and a list of current teaching staff Further information about the TEaM and its application procedures can be found at the following links: http://corsi.unibo.it/emt (old site, active up to June 2012) http://corsi.unibo.it/2cycle/team or by contacting: Ms Valeria Macchini - Student Counselling Service economiarimini.emt@unibo.it phone: +39 0541 34 337 fax: + 39 0541 34 235 skype: Economia Rimini facebook: TEaM Rimini Dr Paolo Figini Director of the TEaM programme paolo.figini@unibo.it phone: +39 051 209 8150 fax: +39 051 209 8143 skype: pfigini TeAM - European master in Tourism Economics and Management tnemeganaM dna scimonocE msiruoT ni retsa m naeporuE - MAeT TABLE OF CONTENTS Organization of study 1.1 Introduction 1.2 Pre-requisite knowledge and crash courses 1.3 Learning outcomes 1.4 Programme Structure 1.5 Career and job opportunities 1.6 Tuition Fees and scholarships 1.7 Studying at the University of Bologna 1.8 Living in RiminI The study programme 2012-13 in detail 2.1 First year, first semester 2.2 First year, second semester 10 2.3 Second year, first semester 11 2.4 Second year, second semester 12 2.5 Faculty 14 2.6 The calendar 14 Requirements for the completion of TEaM 15 3.1 Compulsory and elective courses 15 3.2 Grading system 15 3.3 Advisers and tutors .15 3.4 Stage/ Internships 16 3.5 International mobility 16 How to apply 16 4.1 Italian and other EU citizens 16 4.2 Non-EU citizens 17 4.3 Deadlines and enrolment procedures 17 4.4 When to apply - deadlines and enrolment procedures 18 http://corsi.unibo.it/2cycle/team TeAM - European master in Tourism Economics and Management tnemeganaM dna scimonocE msiruoT ni retsa m naeporuE - MAeT Organization of study 1.1 Introduction The European Master (Laurea Magistrale) in Tourism Economics and Management (TEaM) is a twoyear postgraduate degree which is equivalent to an M.A or M.Sc The TEaM programme aims at preparing managers and professionals able to tackle the global challenges of contemporary tourism: being, at the same time, engine of economic growth, key-player of sustainable development, and promoter of the cultural heritage The supply of tourism services, even in the complexity of global competition, pivots around three specific factors: natural, cultural, and organizational resources The TEaM brings these features at the core of its educational mission The sustainable management of natural resources allows tourism destinations and firms to improve their competitiveness, fuelling at the same time a virtuous circle of economic, social, and environmental development On the other hand, most of the comparative advantages of many destinations lie in their own cultural heritage and in their ability to stage cultural events and other forms of attraction and entertainment The management of the cultural heritage, however, implies a strong networking and coordination effort between the private and the public sectors, between the tourism and the cultural industries, between local bodies and national and international organizations, thus balancing the preservation of traditional characteristics with the push for innovation Finally, an efficient management of firms and destinations needs strong organizational skills, from the definition of effective pricing and booking policies, to the implementation of branding and corporate strategies, to the effective management of human resources The TEaM addresses all these topics, searching for the right balance between economic, quantitative and managerial skills Economic and quantitative skills are enhanced through the study of forecasting models of tourism flows, the analysis of tourists choices and preferences, the tackling of the theoretical and empirical relationships between tourism specialization, economic growth, poverty alleviation and sustainable development Managerial skills are enhanced through the study of yield management strategies, the work on databases, search engines and web applications concerning hospitality and transport services, the application to the tourism sector of the most recent techniques of corporate finance, the focus on the theory and the practice of destination management 1.2 Pre-requisite knowledge and crash courses The diverse experience, provenance, and study background of TEaM students is one of the strength of the programme The TEaM is open to graduates of any discipline, although applicants holding a bachelor degree (or internationally recognized equivalent degree) with major in economics, business or tourism-related studies have a preferential track in the application procedure (see Section for more details) http://corsi.unibo.it/2cycle/team TeAM - European master in Tourism Economics and Management tnemeganaM dna scimonocE msiruoT ni retsa m naeporuE - MAeT Regardless of their background, first-year students should be familiar with the basic tools of economics and business, at the level taught in standard undergraduate courses such "Introduction to Economics", "Business and Management Principles" and "Quantitative Methods for Economics and Business" Individual preparation on these topics should be taken care by the prospective students To provide first-year students (particularly those without a bachelor degree in economics or business studies) with the basic tools and pre-requisites needed to successfully attend the TEaM programme, some crash courses are organized in Economics, Statistics and Mathematics These courses are fully integrated into the official timetable and not give any credit to the attending students For the academic year 2012/13, the crash courses are organized as follows: i) Introduction to Macroeconomics (15 hours, first term) Introduction to the National Accounts The basic model of demand and supply The IS-LM and the AS-AD models in a closed economy The open economy ii) Introduction to Mathematics (15 hours, first term); First and second degree equations; inequalities; Functions and their representation on a diagram; The concept of derivative iii) Introduction to Microeconomics (15 hours, second term); The market and how it works; Demand, supply and the equilibrium for the competitive market; The Monopoly iv) Introduction to Statistics (15 hours, second term) Introduction to the probability theory; The mean and the variance; Parametric and non-parametric methods 1.3 Learning outcomes Given the inter-disciplinarity of tourism, the TEaM graduate will develop: i) strong and independent skills in economics and management, jointly with knowledge of law and quantitative methods, which will allow her/him to analyse the dynamics of tourism markets and firms and enabling him/ her to work in a managing position; ii) advanced study methods and learning abilities which will allow her/him to continue the study in a Ph.D or enabling him/her to produce independent analysis Hence, students will be prepared for market analysis, territorial planning, analysis of tourism flows, strategic and destination management, sustainable and ethical tourism and cultural heritage policies 1.4 Programme Structure The programme is developed in four semesters (two years), granting to the successful student 120 credits (European Credit Transfer System - ECTS) The programme consists of coursework (102 ECTS), seminars (3 ECTS) and the writing and the discussion of a final dissertation (15 ECTS) Most individual courses are organized with lectures and lab sessions, and employ a pro-active teaching methodology so that students are stimulated to develop critical thinking and acquire independent research skills In the following table, the study plan for students enrolling in the Academic Year 2012/13 is outlined A full description of the individual courses is in Section http://corsi.unibo.it/2cycle/team TeAM - European master in Tourism Economics and Management tnemeganaM dna scimonocE msiruoT ni retsa m naeporuE - MAeT Period ECTS Hours First year, first semester Tourism Macroeconomics 12 60 (+ 30 lab) 12 60 (+30 lab) 30 (+ 15 lab) 12 60 (+30 lab) 12 60 (+ 30 lab) 30 (+ 15 lab) Part I: The Impact of Tourism in the Economy Part II: Tourism, Growth and Sustainability Managerial Accounting and Reporting in Tourism Part I: Managerial Accounting and Reporting in Tourism Entities Part II: Social and Environmental Accounting and Reporting for Sustainable Tourism Mathematics for Social Sciences First year, second semester Tourism Management Part I: Introduction to Management Part II: Tourism Management Tourism Microeconomics Part I: Analysis of Tourism Demand Part II: Industrial Organization and Market Structure in Tourism Time Series Analysis and Forecasting in Tourism Second year, first semester Economics of Tourism Destinations 30 Destination Marketing and Management Organization and Finance in Tourism Part I - Organization of Tourism Enterprises Part II - Corporate Finance for Travel and Tourism Industry 12 30 60 International Tourism Legislation and Organization 30 Elective course - Option a: Tourism and Heritage 12 60 Part I - Tourism and Heritage: a Historical Perspective Part II - Tourism and Heritage: a Geographical Perspective Elective course-Option b: E-Commerce and Web Manag in Tourism 12 60 30 Second year, second semester Part I - E-Commerce in Tourism Part II - Web and Revenue Management in Tourism Seminars Dissertation http://corsi.unibo.it/2cycle/team 15 TeAM - European master in Tourism Economics and Management tnemeganaM dna scimonocE msiruoT ni retsa m naeporuE - MAeT 1.5 Career and job opportunities The TEaM graduate will aim at the position of: Project manager, Marketing or Financial director, Managing director of tourism companies, Destination Manager, Event Manager, Research and marketing consultant She/he will work as an independent professional or in: Private companies, Public bodies, Destination management organizations, Research centres, Business unions 1.6 Tuition Fees and Scholarships The tuition fee will be € 2,226 per academic year (this estimate being based on the assumption that fees will not change with respect to 2011/12) The final decision about tuition fees for 2012/13 will be taken by the University of Bologna around May 2012 In the worst scenario for the student, there might be an increase to match the inflation rate in 2012 (roughly 3%), so that fees might get close to € 2,300 per year When the figure will be official, it will be published on the TEaM website Students with low incomes are entitled to get allowances and partial exemptions (more information on the ER.GO website: http://www.er-go.it/ ) Students can officially enrol since the 30th of July up to the 30th of November 2012 A small additional fee is due if students enrol and pay their fees in December 2012 However, the last day of enrolment is the 28th of December 2012 Ten fee waivers are available for talented students The waiver covers the whole tuition fee (except the government tax of € 304.93) and amounts to € 1921.07 Students have to apply by sending their CV, a letter of motivation and the transcript of records before the 30th of April 2012 Further information on how to apply will be available soon 1.7 Studying at the University of Bologna The University of Bologna was probably the first University in the western world (in the nineteenth century a committee of historians, led by Giosuè Carducci, attributed the birth of the University to the year 1088) Its history is one of great thinkers in science and the humanities, making it an indispensable point of reference in the panorama of European culture The institution that we today call the University began to take shape in Bologna at the end of the eleventh century, when masters of Grammar, Rhetoric and Logic began to devote themselves to the law In 1158 Federico I promulgated the Constitutio Habita, in which the University was legally declared a place where research could develop independently from any other power Dante Alighieri, Francesco Petrarca, Nicolị Copernico, Paracelso, Raimundo de Pafort, Albrecht Dürer, St Carlo Borromeo, Torquato Tasso, Carlo Goldoni, Luigi Galvani, Giosuè Carducci and Giovanni Pascoli, among the others, all spent time at the University of Bologna On 18 September 1988 in Bologna's main square (Piazza Maggiore), the Rectors of 430 universities signed the Magna Charta Universitatum Europaeum The Magna Charta, which has since been signed by other 400 Rectors, affirmed the autonomy of the University, the essential link between teaching and research activities which transcend the limits imposed by "any geographical or political border" The signing took place as part of the ninth centennial of the University of Bologna, which was formally recognised as the Alma Mater of all universities http://corsi.unibo.it/2cycle/team TeAM - European master in Tourism Economics and Management tnemeganaM dna scimonocE msiruoT ni retsa m naeporuE - MAeT Since 1989, the Alma Mater has carried out the largest decentralisation programme in the history of Italian universities, establishing new University Campuses in four towns of Romagna (Cesena, Forlì, Ravenna and Rimini) In 1998 the University also inaugurated a branch in Buenos Aires (Argentina) On 19 June 1999 in the Aula Magna of the University of Bologna, 29 European Ministers of Higher Education signed the so-called Declaration of Bologna, which defines the "most relevant objectives for the creation of a European Area of higher education" and the promotion of this system in the world To meet these objectives, European Union members have been restructuring their university systems following the guidelines known as the Bologna Process Today there are about 90,000 students enrolled at the University of Bologna, making our University one of the largest in Italy (with more than 3,000 professors and lecturers) In 2011/12, the 23 Schools offered 143 Bachelor degrees, 98 European Master degrees, 90 Professional Master programmes Attention to carrier opportunities for future graduates has led the University to stipulate over 3,500 agreements with businesses and public organisations thanks to which some 13,000 students carry out a period of internship every year According to a recent report by the National Committee for the Evaluation of the University System, the University of Bologna is today the most internationalised of all Italian universities The number of foreign students regularly enrolled is 3,600, while another 1,500 arrive every year on international mobility programmes such as Erasmus and Overseas Recent years have seen a rapid expansion of computing services There are 30,000 students linked to the university's e-mail service and 70,000 computers connected to the university network Through the library service, users can access a catalogue of 2,000,000 books and 5,239 periodicals which garner 64 million contacts and offers 36 million pages of responses each year The oldest Italian university is also one of the most technologically advanced Each month there are 3,000,000 accesses to the University's Web Portal which makes it one of the most visited university sites in the world 1.8 Living in Rimini Rimini is a pleasant middle-sized city of about 150,000 inhabitants facing the Adriatic sea, and one of the most exciting tourism destinations in Europe, hosting 15 million overnight stays each year It is home of one of the campuses of the University of Bologna and therefore it is the place in which the excellence of the most ancient universities in the western world meets the ability of local entrepreneurs and of the public administration in developing a flourishing tourism sector Indeed, the perfect place where to study tourism economics and management The Rimini Campus of the University of Bologna has more than 6,000 students and: 5000 square meters of teaching rooms; computer rooms, with a total of 170 personal computers 116 European university partners and more than 150 LLP/Erasmus grants (School of Economics only) WiFi connection in the whole campus (Almawifi) University library (opened until 10 pm) Bars and restaurants with student discounts For more information about Rimini, see http://www.riminiturismo.it and http://www.comune.rimini.it For more information about accommodation for students in Rimini, see ER.GO website: http:// www.er-go.it/ or see the wide offer on private market http://corsi.unibo.it/2cycle/team TeAM - European master in Tourism Economics and Management tnemeganaM dna scimonocE msiruoT ni retsa m naeporuE - MAeT The study programme 2012-13 in detail 2.1 First year, first semester TOURISM MACROECONOMICS (12 ECTS) Learning Outcomes: At the end of the course, the student knows recent macroeconomic models and their application to tourism Moreover, the student knows the literature on the impact of tourism on economic development, on foreign investments, on sustainability More specifically, the student is able to critically evaluate the relationship between tourism specialisation and economic growth in an international context, to compare theoretical results with empirical evidence, to develop autonomous ability in undertaking empirical research in tourism macroeconomics 60 hours of Lectures + 30 hours of laboratory Part I: The Impact of Tourism in the Economy (Paolo Figini - 30 hours) Part II: Tourism, Growth and Sustainability (Andrea Saymaan, North-West University, South Africa - Sauveur Giannoni, University of Corse, France - 30 hours) Laboratory: searching, cleaning and analysing economic data with statistical software (Paolo Figini - 30 hours) MANAGERIAL ACCOUNTING AND REPORTING IN TOURISM (12 ECTS) Learning Outcomes: At the end of the course, the student knows the recent developments of accounting theory and the theory of firms; applies the management reporting systems and, the proper tools of general accountancy to the tourism system; defines the economic, financial, social and environmental aspects of the business transactions and translate them into the accounting system More specifically, the student is able to critically evaluate the systems of social and environmental accounting specifically developed for sustainable tourism 60 hours of Lectures + 30 hours of laboratory Part I: Managerial Accounting and Reporting in Tourism Entities (Maria Gabriella Baldarelli - 30 hours) Part II: Social and Environmental Accounting and Reporting for Sustainable Tourism (Maria Gabriella Baldarelli - 30 hours) Laboratory: (TBA - 30 hours) MATHEMATICS FOR SOCIAL SCIENCES (6 ECTS) Learning Outcomes: At the end of the course the student learns the basic and multivariate calculus ropes These mathematical tools allow the student to set up and solve models arising in social sciences, as tourism, that are connected to unconstrained optimization for functions of one and several variables and to linear constrained optimization Some up to date applications inherent in tourism sector are analysed in the laboratory 30 hours of Lectures (Maria Letizia Guerra) + 15 hours of laboratory (TBA) http://corsi.unibo.it/2cycle/team TeAM - European master in Tourism Economics and Management tnemeganaM dna scimonocE msiruoT ni retsa m naeporuE - MAeT 2.2 First year, second semester TOURISM MICROECONOMICS (12 ECTS) Learning Outcomes: At the end of the course the student knows some advanced models of microeconomic theory and their application to tourism Moreover, the student knows how to interpret the tourist's behaviour, the characteristics of tourism demand and supply More specifically, the student is able to: critically evaluate recent studies of microeconomics, with particular reference to the economic problems of tourism firms and destinations, their product and pricing strategies and the organization of tourism markets; to compare theoretical results with empirical evidence; to develop autonomous ability in undertaking empirical research in tourism microeconomics 60 hours of Lectures + 30 hours of laboratory Part I: Analysis of Tourism Demand (Maurizio Mussoni - 30 hours) Part II: Industrial Organization and Market Structure in Tourism (Lorenzo Zirulia - 30 hours) Laboratory: How to plan, undertake and interpret a sample survey (Marco Savioli - 30 hours) TOURISM MANAGEMENT (12 ECTS) Learning Outcomes: At the end of the course the student develops skills and technical abilities related to: strategies of business development, innovation, and internationalization in the tourism sector More specifically, the student is able to: apply the proper analytical tools to the tourism sector; to competently evaluate the technological and organizational process of change within the firm; to critically evaluate the management of internationalization 60 hours of Lectures + 30 hours of laboratory Part I: Introduction to Management (Manuela Presutti - 30 hours) Part II: Tourism Management (Manuela Presutti - 30 hours) Laboratory: Techniques of pricing and booking management (Hermann Graziano - 30 hours) TIME SERIES ANALYSIS AND FORECASTING IN TOURISM (6 ECTS) Learning Outcomes: At the end of the course the student manages the basic tools of time series analysis with particular reference to modelling and forecasting the tourism demand More specifically, the student will be able to: assess the stationarity of a time series; discuss the methods of seasonal adjustment and interpret the results; apply the procedure of identification, selection and validation of linear models for micro- and macro-economic time series; apply the models to forecast tourism demand 30 hours of Lectures (TBA) + 15 hours of laboratory (TBA) http://corsi.unibo.it/2cycle/team 10 TeAM - European master in Tourism Economics and Management tnemeganaM dna scimonocE msiruoT ni retsa m naeporuE - MAeT 2.3 Second year, first semester Since TEaM starts its first edition in Fall 2012, the second year of the programme will be available only in Fall 2013 Hence, the teachers indicated below are the ones teaching in 2012/13 the respective courses in the equivalent Italian degree of Economia e Management del Turismo (EMT), and a few changes might happen in 2013 ECONOMICS OF TOURISM DESTINATIONS (6 ECTS) Learning Outcomes: At the end of the course the student knows how to interpret and evaluate the economic problems facing the tourism destination, with particular reference to the issue of coordination, pricing policy and tourism development Moreover, the student analyses the economics of environmental resources applied to the destination, in a framework of sustainable development, and the economics of cultural resources, in a framework of cultural preservation and promotion 30 hours of Lectures (Guido Candela) DESTINATION MARKETING AND MANAGEMENT (6 ECTS) Learning Outcomes: At the end of the course the student: knows the relevance of the destination management for the tourism sector; is able to identify and critically evaluate the marketing tools available for tourism destinations; knows how to interpret and evaluate the organizational models of coordination, control and marketing implemented by the destination authorities to effectively manage the tourism activities 30 hours of Lectures (Marcello M Mariani) ORGANIZATION AND FINANCE IN TOURISM (12 ECTS) Part I - CORPORATE FINANCE FOR TRAVEL AND TOURISM INDUSTRY (Antonio Della Bina - 30 hours) Learning Outcomes: At the end of the course the student is able to evaluate the financing and investment choices of firms operating in the tourism sector, with more emphasis on international markets More specifically, the student is able to: develop skills for medium- and long-term planning; decide the financial structure of the firm use the different models of the theory of finance to evaluate the capital budgeting decisions and the risk associated to investment projects; understand the strategic role of corporate finance in the management of tourism firms Part II - ORGANIZATION OF TOURISM ENTERPRISES (TBA - 30 hours) Learning Outcomes: What are the most relevant organizational changes shaping the tourism sector? Which theoretical approach may be effectively adopted to discuss and interpret such changes? The course aims at solving these questions and at introducing the student to the general framework of the tourism organization To achieve such goals, the teaching activity will be structured around three macro-areas Firstly, the concept of tourism organization will be analysed, highlighting how the organization theory may support the analysis of the tourism activities Secondly, the course will focus on the analysis of the relationships between information and communication technology and organization, in order to explain how the innovation in the ICT field impacts on the organization of tourism enterprises The final section of the course will be devoted to the subject of inter-firm cooperation and coordination in the tourism sector http://corsi.unibo.it/2cycle/team 11 TeAM - European master in Tourism Economics and Management tnemeganaM dna scimonocE msiruoT ni retsa m naeporuE - MAeT INTERNATIONAL TOURISM LEGISLATION AND ORGANIZATION (6 ECTS) Learning Outcomes: At the end of the course the student knows the public organization of the tourism sector at the international and European level, together with the principles of the international laws regulating the tourism sector Moreover, the student is able to critically evaluate the different administrative models of organization of the tourism sector at the local level 30 hours of Lectures (Marcella Gola) 2.4 Second year, second semester ELECTIVE COURSE Students will choose AT LEAST between two options (more options might be offered according to the availability of financial and human resources) In 2012/13 the available elective courses in Economia e Management del Turismo (EMT) will be: TOURISM AND HERITAGE IN TOURISM (12 ECTS) Part I - TOURISM AND HERITAGE: A HISTORICAL PERSPECTIVE (Patrizia Battilani - 30 hours) Learning outcomes: The student shall have a deep knowledge of the evolution of the concept of heritage and its relationship with the tourism sector and, more in general, with the economic system The analysis of different heritage valuation strategies during the 20th century and the evaluation of their impacts on tourism and economics will be carried out In general the student will able to define valuation models for material and immaterial heritage and their correspondences in the different regional and international areas, and to distinguish between cultural and tourism product in a local development perspective Part II - TOURISM AND HERITAGE: A GEOGRAPHICAL PERSPECTIVE (Alessia Mariotti - 30 hours) Learning outcomes: The student shall know the topics about the global cultural tourism studies and their relationship with Economics (the concept of tourists and space, Places, and deplacement; thematic routes) The student shall know the cultural planning approach to regeneration and the European shared cultural values (Universal Extraordinary Value/ UEV) on which World Heritage sites of UNESCO is based In particular, the student will have a good knowledge of site management plan for the World Heritage sites of UNESCO E-COMMERCE AND WEB-MANAGEMENT IN TOURISM (12 ECTS) Part I - E-COMMERCE IN TOURISM (Alessandro Amoroso - 30 hours) Learning outcomes: The student will know the basics of electronic commerce and the main information technology issues in e-commerce Some hints in business concepts and social issues related to e-commerce will be provided When completed the course, the student should be able to: analyze the main issues of an e-commerce site; understand and sketch the structural requirements of an e-commerce site; assemble the main functionality of an e-commerce site; communicate with the software developers by means of the right cross-cultural language between business and computer science http://corsi.unibo.it/2cycle/team 12 TeAM - European master in Tourism Economics and Management tnemeganaM dna scimonocE msiruoT ni retsa m naeporuE - MAeT Part II - WEB AND REVENUE MANAGEMENT IN TOURISM (TBA - 30 hours) Learning outcomes: At the end of the course, the student will know the importance of the use of technology and of web management strategies, with particular reference to the systems of travel and hospitality reservation (Global Distribution Systems, GDS), and the management software used by tourism firms In particular, the student will be able to: know the main strategies of revenue management applied in tourism; know the architecture and the funcionality of a GDS and of a travel web portal; use the ICT to manage tourism companies and destinations SEMINARS (3 ECTS) Students must attend some seminars chosen from a list of seminars and workshops organized by the School of Economics Some of them can be self-organized by students on topics of their interest Seminars account for ECTS, provided that the student writes a short report on the content of the attended seminars Learning Outcomes: Al the end of the seminars the student is able to identify and evaluate the main topics of current research in the tourism field, and to deepen the analysis through brief essays FINAL DISSERTATION (15 ECTS) During the second year each student writes a thesis under the guidance of a supervisor, chosen among the teaching staff The topic of the dissertation is associated with either a core subject or a specialist subject Supervisors are assigned on the basis of students’ preferences and research specialization Students meet the supervisor to discuss an outline of the topic, the use of appropriate data and methods of analysis, the relevant literature and drafts of the dissertation When the student is near to completion of the final draft of his/her thesis, he/she chooses the title and, with the supervisor’s approval, communicates it to the University administration The School of Economics and the TEaM director will set the date for defence The final dissertation accounts for 15 ECTS Learning Outcomes: The final dissertation evaluates the achievement of the TEaM learning outcomes, and consists of the discussion of a written thesis At the end of the thesis the student is able to apply in a novel and original way the skills developed during the studies to a specific topic, and to critically evaluate the conclusions The student is also able to communicate the results in a proper way, consistent with the language developed by the specific discipline http://corsi.unibo.it/2cycle/team 13 TeAM - European master in Tourism Economics and Management tnemeganaM dna scimonocE msiruoT ni retsa m naeporuE - MAeT 2.5 Faculty The web pages of our current full-time Faculty are available in the University of Bologna portal and are accessible from the University directory: http://search.unibo.it/CMSUniboWeb/UniboSearch/Rubrica.aspx?lang=en or from the TEaM website http://corsi.unibo.it/emt/Pagine/Docenti.aspx Visiting Professors and Professional Experts will complete the teaching organization of TEaM with course teaching, invited lectures, seminars and workshops The updated list of visiting will be available on the TEaM website 2.6 The calendar The academic year at the School of Economics is composed of two semesters Each semester is composed of two terms of six weeks each, with an interval of one week for mid-term assessments The academic year starts in the last week of September with the first semester, which ends before Christmas Lectures of the second semester start in mid-February and end at the end of May, with one week of interval for mid-term assessments and one week of holiday for Easter Apart from weeks in which mid-term assessments are scheduled, exams are organized in three sessions: the winter session (7th of January- mid February), the summer session (June - July) and the fall session (first three weeks of September) The exact calendar for the academic year 2012/13 is published on the TEaM website Although not compulsory, attendance to lectures and university life is strongly advised Special permissions (and a personalised study plane) will be granted to students with a working activity Students with such requirements are kindly invited to contact the Director before the start of the academic year http://corsi.unibo.it/2cycle/team 14 TeAM - European master in Tourism Economics and Management tnemeganaM dna scimonocE msiruoT ni retsa m naeporuE - MAeT Requirements for the completion of TEaM 3.1 Compulsory and elective courses In accordance with the so-called Bologna process, the title of European Master is granted when 120 ECTS (credits) are attained by the student To attain credits, students have to take compulsory and elective courses and pass their respective exams (see Section 3.2) The programme ends with the writing and the defence of a final dissertation Although students at the University of Bologna are free to take their exams either at the exam session scheduled right at the end of each teaching activity or later on during the academic year, it is strongly recommended that TEaM students follow instead the "right" schedule, giving each exam right at the end of the corresponding course Such schedule ensures that students complete course requirements in the most appropriate order and in due time, allowing them to dedicate a relevant part of the fourth semester to work on the final dissertation 3.2 Grading System Students performance is assessed in a variety of different ways (written and oral exams, short essays, lab projects, oral presentations) The type of assessment is defined by the teacher in charge of each course (for example, it can be a written or an oral test, it may include midterm assessments, homework, class presentations and essays) Exams are marked with a grade between and 30, plus, possibly, Laude The minimum passing grade is 18/30 Positive exam marks (equal or higher than 18) are automatically registered, unless the teacher previously states differently If a student fails an exam, he/she has the opportunity to retake it in a following date For each course, there are six exam dates during the academic year: the first one is right at the end of the course Another one is scheduled in the Winter session (two if the course is scheduled in the second semester) Three exam dates are scheduled in the Summer session (two if the course is scheduled in the second semester) One exam date is scheduled in September Coordination ensures that, in the same day, there are no exam dates for courses of the same academic year Seminars, which consist of ECTS, not have a grade but only a "pass" mark On completion of all exams and seminars (105 ECTS), the average mark (weighted by the number of ECTS of each course) is transformed out of 110 points (for example, an average mark of 27/30 is equivalent to 99/110) On top of that mark, the student adds points if he/she graduates before the end of the second year, 0.33 points for each laude awarded and, finally, from to points can be added for the discussion of the final dissertation in front of a commission The points are awarded by the commission jointly with the thesis's supervisor If the student reaches the maximum point of 110, the commission can unanimously award the Laude 3.3 Advisers and tutors Upon entry, students are assigned advisers for guidance through their first year During the second year they are assigned to supervisors who oversee the preparation of their final dissertations Supervisors are determined on the basis of students’ preferences Each course (and teacher) also avails of a tutor who organizes the lab sessions and who are available for office hours Students are invited to meet tutors in order to receive help on what they not understand in class http://corsi.unibo.it/2cycle/team 15 TeAM - European master in Tourism Economics and Management tnemeganaM dna scimonocE msiruoT ni retsa m naeporuE - MAeT 3.4 Stage / Internship A limited number of internships / stage will be offered on a competitive basis by public bodies, destination management organizations and private companies that are leaders in their market segments Internhsips can be started before graduation, can fully integrate with the final dissertation project, and continue after graduation Trainers will directly select students on the basis of their CV and through interviews A service of job placement will be available for TEaM graduates For further information on stage and job placement, visit: http://www.economiarimini.unibo.it/Economia+Rimini/Didattica/Tirocini/ufficiotirocini.htm 3.5 International mobility TEaM strongly advises students to spend one semester abroad, studying at one of the many international partners of the University of Bologna, School of Economics The University is involved in many international programs of student exchange and cooperation, such as Erasmus, Erasmus Mundus, Overseas, Tempus We believe that international mobility enriches the student's experience and extends the horizon More details are available on the TEaM website and on the University of Bologna web page for http://www.eng.polorimini.unibo.it/PoloRiminiEn/International+Relations/Exchange_Students.htm How to apply 4.1 Italian and other EU citizens (and associated countries) holding an Italian bachelor degree (Laurea triennale) Italian and other EU applicants from Italian universities holding a Laurea Triennale (bachelor’s degree) in the Classes of Economics (L-33/sector 28), Business (L-18/sector 17) or Tourism Sciences (L-15/sector 39) with the graduation higher than 79/110 can directly entrol in the TEAaM programme for the academic year 2012/13 on AlmaWelcome! web page (taxpayer’s code is required): https://www.almawelcome.unibo.it/almawelcome/home.jsp Applicants possessing a first degree in Classes different from the above ones have to apply by submitting the following documents to the appointed committee: • Application form • Curriculum vitae • Copy of the bachelor degree with transcript of exams • Knowledge of English (at the B2 level) • Any other useful documents • Letter of motivation (maximum length 1500 words) • Documents have to be sent by fax (0541/434235) or by registered mail at the following address: Commissione Lauree Magistrali c/o Presidenza Facoltà di Economia-Rimini via Angherà, 22 - 47900 – Rimini, Italy Prospective students can contact the Director of TEaM (Prof Paolo Figini paolo.figini@unibo.it) for an informal pre-evaluation http://corsi.unibo.it/2cycle/team 16 TeAM - European master in Tourism Economics and Management tnemeganaM dna scimonocE msiruoT ni retsa m naeporuE - MAeT 4.2 Italian and other EU citizens (and associated countries) holding a foreign degree The enrolment procedure is in two steps STEP 1: PRE-APPLICATION - Prospective students can start a pre-application procedure by e-mailing the following documents to the appointed committee: • Application form • Curriculum vitae • Copy of the B.A degree with transcript of exams (translated into English) • Knowledge of English (at the B2 level) • Any other useful documents • Letter of motivation (maximum length 1500 words) Documents have to be sent to the Director of TEaM, Prof Paolo Figini: paolo.figini@unibo.it Students can alternatively apply through the University of Bologna Action (Feewaiver) and Action (scholarship) procedures if the pre-application is sent within the 11th of May STEP 2: ENROLMENT AT UNIVERSITY OF BOLOGNA - To formally enrol at the University of Bologna through the Almawelcome! website (opening approximately from the end of July 2012), prospective students have to provide further documents: • Copy of the B.A degree with transcript of exams (with certified translation into Italian) • Declaration of value for the Academic degree (issued by the Italian Embassy / Consulate) Original documents must be translated and certified in Italian The declaration of value for the Academic Degree issued by the Embassy or Consulate of the applicants’ home country has to be enclosed in your application Applicants can self-certify the translation, while the Declaration of Value for degrees awarded by an EU University can be replaced by the Diploma Supplement 4.3 Non-EU citizens The enrolment procedure is in three steps STEP 1: PRE-APPLICATION - Prospective students have to start a pre-application procedure by emailing the following documents to the appointed committee: • Application form • Curriculum vitae • Copy of the B.A degree with transcript of exams (translated into English) • Knowledge of English (at the B2 level) • Any other useful documents • Letter of motivation (maximum length 1500 words) Documents have to be sent to the Director of TEaM, Prof Paolo Figini Students can alternatively apply through the University of Bologna Action (Feewaiver) and Action (scholarship) procedures if the application is sent within the 11th of May STEP 2: PRE-ENROLMENT THROUGH THE ITALIAN EMBASSY/CONSULATE - In case the application is positively evaluated by the appointed committee, applicants will receive a letter of acceptance which will be used to pre-enrol through the Italian Embassy-Consulate in their own country of residence within due date, as established in each country by the Italian Embassy (in most countries the deadline is around April - May) http://corsi.unibo.it/2cycle/team 17 TeAM - European master in Tourism Economics and Management tnemeganaM dna scimonocE msiruoT ni retsa m naeporuE - MAeT STEP 3: ENROLMENT AT UNIVERSITY OF BOLOGNA - To formally enrol at the University of Bologna through the Almawelcome! website (opening approximately from the end of July 2012), prospective students have to provide further documents: • Copy of the B.A degree with transcript of exams (with certified translation into Italian) • Declaration of value for the Academic degree (issued by the Italian Embassy / Consulate) Original documents must be translated and certified in Italian The declaration of value for the Academic Degree issued by the Embassy or Consulate of the applicants’ home country has to be enclosed in your application 4.4 When to apply - Deadlines and enrolment procedures Applicants will be evaluated on a first-come first-serve basis, so students are invited to apply as early as possible, starting from the 5th of March, 2012 The early application is particularly important for non-EU students, since they have to pre-enrol through the Italian Embassy-Consulate in their own country of residence within the date established by Italian Embassy (in most countries the deadline is around April - May) For individual advisory on the application and personal requisites, students can get in touch with the Director of the TEaM programme, Prof Paolo Figini (paolo.figini@unibo.it) or with the Student Counselling Office (Valeria Macchini - economiarimini.emt@unibo.it) Although there is no official limit in the number of available places, the efficient size for the TEaM class is around 40-45 students An appointed evaluating board will examine the pre-application and the applications within the following deadlines schedule: Although there is no official limit in the number of available places, the efficient size for the TEaM class is around 40-45 students An appointed evaluating board will examine the application forms within the following deadlines schedule: Application deadline Results NON-EU Students EU Students April 1, 2012 no later than April 13, 2012 yes yes April 29, 2012 no later than May 11, 2012 yes yes May 27, 2012 no later than May 31, 2012 yes yes June 24, 2012 no later than June 29, 2012 yes* yes July 22, 2012 no later than July 27, 2012 yes* yes September 16, 2012 no later than Sept 21, 2012 NO yes * Non-EU applicants are invited to check if the deadline is compatible with the deadline set by the Italian Embassy in their home countries After the acceptance, the student will receive an official letter of acceptance from the University of Bologna with which non-EU students can start the application procedure through the Italian Consulate in their home country (see the official web page of the University of Bologna about http://www.eng.polorimini.unibo.it/PoloRiminiEn/Students/International+Students/default.htm admission procedures for international students) Prospective students will be invited to enrol through the official AlmaWelcome website http://www.economiarimini.unibo.it/Economia+Rimini/Studenti/ Immatricolazioni+e+iscrizioni/Enrolment_to_the_Laurea_Magistralis.htm Enrolment procedures usually open at the end of July http://corsi.unibo.it/2cycle/team 18 ... starting in Fall 2012 and which builds upon the experience of the previous Laurea Magistrale in Economia e Management del Turismo The Laurea Magistrale (European Master) in Tourism Economics and Management. .. II: Tourism, Growth and Sustainability Managerial Accounting and Reporting in Tourism Part I: Managerial Accounting and Reporting in Tourism Entities Part II: Social and Environmental Accounting... of economics and business, at the level taught in standard undergraduate courses such "Introduction to Economics" , "Business and Management Principles" and "Quantitative Methods for Economics and