Set up EFAS model for business Vinamilk Key external factors WT Xếp hạng WTD score Cơ sở xếp hạng Chance Vietnam joined the WTO Quality products Demand for milk Habit of buying bulk milk Open economy, fast growth 0 1 0 2 0 2 0 1 0 05 3 3 4 2 2 0 3 0 6 0 8 0 2 0 1 There is an opportunity to expand the market High quality products are guaranteed People have an increasing demand for milk Nearly one quarter of bagged milk (32 55%) consumed by adults aged 20 34 have other needs for children The oppor.
Set up EFAS model for business Vinamilk: Key external factors WT Xếp hạng WTD score Cơ sở xếp hạng Chance: - Vietnam joined the WTO 0.1 0.3 - There is an opportunity to expand the market - Quality products 0.2 0.6 - High-quality products are guaranteed - Demand for milk 0.2 0.8 - People have an increasing demand for milk - Habit of buying bulk milk 0.1 0.2 - Nearly one-quarter of bagged milk (32.55%) consumed by adults aged 20-34 have other needs for children - Open economy, fast-growth 0.05 0.1 - The opportunity to export products to the world market 0.05 0.1 - Milk is a very potential industry and has many development opportunities, so there are many new dairy companies participating 0.05 0.2 0.05 0.1 Challenge: - There are many new competitors entering the market The intensity of competition in the industry is strong - Substitute products - Unstable input materials 0.05 0.3 - Highly competitive by dairy companies in the industry such as Hanoimilk, Abbott, Netlé, Dutch Lady - Vinamilk holds 75% of the domestic milk market share and ensures safety, so it will bear little risk - The total production of fresh milk can only meet 20-25% of milk consumption, the rest must be imported - Lack of evaluation criteria, lax quality control - Quality issues, hygiene and safety Tổng food 0.1 1.0 0.3 2.95 process, many types of milk without labels are still sold openly on the market This is an industry with development potential, but the level of competition is quite high