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International Economics, Business and Management Strategy Author Nguyen Hoang Tien Ph.D, Saigon International University, University in Ho Chi Minh City, Vietnam Publication Month and Year: December 2019 Pages: 585 E-BOOK ISBN: 978-81-944644-3-3 Academic Publications C-11, 169, Sector-3, Rohini, Delhi, India Website: www.publishbookonline.com Email: publishbookonline@gmail.com Phone: +91-9999744933 Contents S No Part A - Principles of Management Chapter - I Manager and Management Functions Page No 1.1 Manager and managerial work 01 01-70 1.1.1 Manager in general 01 1.1.2 Management process 04 1.1.3 Managerial roles 06 1.1.4 Managerial skills 11 1.2 Planning function 12 1.2.1 General framework of planning 12 1.2.2 Strategic planning 15 1.2.3 Operating plans, policies, procedures and rules 16 1.2.4 Management by objectives 17 1.3 Organizing function 19 1.3.1 Bureaucracy and departmentalization 19 1.3.2 Latest forms of organization 24 1.3.3 Delegation, empowerment, decentralization 29 1.4 Leading function and motivation 32 1.4.1 Leadership and management 32 1.4.2 Power, authority and influence 33 1.4.3 Effective leader and leadership styles 36 1.4.4 Transformational, charismatic and superleadership 45 1.4.5 Motivation and need satisfaction 49 1.4.6 Goals setting, behavior modification 53 1.5 Controling function 57 1.5.1 Types of control 57 1.5.2 Control process 60 1.5.3 Control techniques 63 1.5.4 Coltrol effectiveness 69 Chapter - II Management Theories and Practical Issues 71-149 2.1 Management thought development 71 2.1.1 Classical school of management 71 2.1.2 Behavioral school of management 72 2.1.3 Scientific school of management 72 2.1.4 Systemic approach 73 2.1.5 Contingency approach 73 2.1.6 Best management practices 74 2.2 Management problems and decisions 75 2.2.1 Types of decision 75 2.2.2 Procedure of problem solving and decision making 76 2.2.3 Impacts on decision making 79 2.2.4 Managerial creativity 82 2.2.5 Group problem solving and decision making 86 2.3 Management ethics 88 2.3.1 Business ethics 88 2.3.2 Corporate social responsibility 93 2.3.3 Ethical and socially responsible business 96 2.4 Organization culture and behavior 98 2.4.1 Organization culture 98 2.4.2 Organization learning 101 2.4.3 Cultural and change management 102 2.4.4 Cross cultural management 106 2.5 Communication and teamwork 110 2.5.1 Communication process 110 2.5.2 Nonverbal communication 111 2.5.3 Communication infrastructure 113 2.5.4 Overcome barriers in communication 117 2.5.5 Teams and groups 125 2.5.6 Effective work groups 127 2.6 Customer satisfaction 2.6.1 Quality management 135 135 2.6.2 Quality management techniques 140 2.6.3 Customer satisfaction 144 Part B - International Strategy Chapter - III International Economics & Business Environment 3.1 Overview of world economy 153-235 153 3.1.1 History of economic development 153 3.1.2 Future of the world economy 157 3.1.3 Global issues of the world economy 158 3.1.4 International and foreign economic relations 160 3.1.5 World economies-cases 161 3.2 International trade 163 3.2.1 Introduction to international trade 163 3.2.2 International trade relations 165 3.2.3 International trade policies 167 3.2.4 Trade liberalization and protection 168 3.2.5 International trade-cases 170 3.3 International investment 171 3.3.1 Introduction to international investment 171 3.3.2 Foreign portfolio investment 173 3.3.3 Foreign direct investment 173 3.3.4 Official development assistance 176 3.3.5 International labor movement 178 3.3.6 International investment-cases 180 3.4 International finance 182 3.4.1 Balance of international trade 182 3.4.2 Foreign exchange and exchange rate 183 3.4.3 International monetary system 187 3.5 International economic integration 190 3.5.1 International economic union and integration 190 3.5.2 ASEAN, EU, APEC 192 3.5.3 Global economic and financial institutions 197 3.5.4 International economic integration-cases 199 3.6 General business environment 20 3.6.1 Trends in global business context 200 3.6.2 General business environment characteristics 202 3.6.3 Segmentation of general business environment 205 3.6.4 Analysis of general business environment 211 3.7 Sectoral business environment 213 3.7.1 Sectorial business environment characteristics 213 3.7.2 Porter’s five force model 214 3.7.3 Analysis of sectorial business environment 215 3.7.4 Subsectorial business environment 221 3.8 Internal business environment 227 3.8.1 Business functions 227 3.8.2 Value chain 229 3.8.3 Business crossfunctions 334 Chapter - IV International Business Strategy 4.1 Corporate strategy 236-400 236 4.1.1 Essentials of strategy 236 4.1.2 Strategic thought development 247 4.1.3 Corporate strategic orientation 256 4.2 Corporate strategy planning 4.2.1 International business strategy 268 268  International market penetration strategies 275  International market competition strategies 277  Globalization and localization strategies 282 4.2.2 Corporate strategy 284  Strategies for stages of corporate development 284  Strategic alliance 293  Instruments for strategic analysis 317  Procedure for strategic analysis 338 4.2.3 Business units’ strategy 340  Basic strategies and strategic moves 340  Strategies for stages of branch development 352 359 4.2.4 Functional strategy 4.3 Corporate strategy implementation and control 366 4.3.1 Strategy implementation  Context of implementation  Strategy’s decomposition convergence 366 366 and strategic 370  Strategic resource distribution and usage 377  Procedure of strategy implementation 384 4.3.2 Strategy control 386  Organization design 386  Control system design 393  Procedure of strategy control 398 Part C - International Management Chapter - V International Marketing Management 403-486 5.1 Principles of marketing 403 5.1.1 Marketing concept 403 5.1.2 Marketing management 407 5.1.3 Marketing strategy 408 5.1.4 Marketing mix 413 5.1.5 Segmenting-targeting-positioning 415 5.2 Global market and international 426 5.2.1 Global market and purchasing behavior 428 5.2.2 International service marketing 439 5.3 Strategic international marketing management 466 5.3.1 Key concepts of strategic planning 466 5.3.2 Process of strategic marketing planning 475 5.3.3 Marketing strategy implementation and control 483 Chapter - VI International Human Resource Management 487-533 6.1 Multinational enterprise 487 6.2 International planning and staffing 493 6.3 International training and development 509 6.4 International compensation and performance assessment 520 Chapter - VII International Supply Chain Management 7.1 Supply chain management 534-568 534 7.1.1 From logistics to supply chain management 534 7.1.2 Supply chain environment 537 7.1.3 Supply chain management in organization 540 7.1.4 Future of supply chain management 544 7.2 Performance measurement in the supply chain 551 7.2.1 Approaches to measuring performance 553 7.2.2 Implementing measurements and control 561 Reference 569-585 List of Tables S No Tables Page No Manager’s characteristics 06 Managerial roles 06 Goals setting 17 Advantages and disadvantages of MBO 18 MBO and MBP (Management by process) 19 Advantages and disadvantages of bureaucracy 21 Advantages and departmentalization disadvantages Advantages and departmentalization disadvantages of functional 21 of territorial 22 Advantages and disadvantages of product and service departmentalization 10 Advantages and departmentalization disadvantages of 23 customer 24 11 Advantages and disadvantages of matrix organization 25 12 Leader versus manager 32 13 Management without control 58 14 Theory X and theory Y 59 15 Qualitative control techniques 64 16 Quantitative control techniques 64 17 Taylor’s management rules 71 18 Four Industrial revolutions 156 19 Comparative analysis of general and competitive business environment 214 20 Entrance and exit barriers 217 21 Business functions in enterprises 227 22 Comparative analysis of own company and competitors 228 23 Value chain of 233 General Electric Corporation-main functional activities 24 Value chain of General Electric-supporting activities 233 25 Comparative analysis of strategic schools 249 26 Global orientation of international corporations 272 27 Competitive advantages of low cost strategy in foreign market 278 28 Competitive advantage of differentiation strategy in foreign market 279 29 Competitive advantage of quick response strategy in foreign market 280 30 Competitive advantage of strategy of good relations with local government in foreign market 281 31 Classification of motives in strategic alliance 295 32 Goals of strategic alliance and orientation of productmarket policy 298 33 Criteria for assessing and selecting partner in strategic alliance 300 34 Criteria for strategic alliance leadership assessment 310 35 The meaning of strategic position in matrix BCG 323 36 New type of matrix BCG 324 37 Factors determining attractiveness of industry 326 38 Factors determining competitive 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Principles of Management Chapter - I Manager and Management Functions Page No 1.1 Manager and managerial work 01 01-70 1.1.1 Manager in general 01 1.1.2 Management process 04 1.1.3 Managerial roles... implementation and control 483 Chapter - VI International Human Resource Management 487-533 6.1 Multinational enterprise 487 6.2 International planning and staffing 493 6.3 International training and development... 6.4 International compensation and performance assessment 520 Chapter - VII International Supply Chain Management 7.1 Supply chain management 534-568 534 7.1.1 From logistics to supply chain management

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