... entire systems–Supplier provides all MRO items To accompany A Framework for Marketing Management, 2nd Edition Slide 12 in Chapter 7©2003 Prentice Hall, Inc.Participants in Business BuyingParticipants ... ShreveportLouisiana State University - Shreveport To accompany A Framework for Marketing Management, 2nd Edition Slide 2 in Chapter 7©2003 Prentice Hall, Inc.ObjectivesObjectivesUnderstand the ... buying situations faced by organizational buyers. To accompany A Framework for Marketing Management, 2nd Edition Slide 3 in Chapter 7©2003 Prentice Hall, Inc.ObjectivesObjectivesIdentify the...