... been strong proponents of the information view of advertising, and we will argue in the conclusion that it is perfectly capable of explaining shifts in the shape of the demand curve of the type ... the conflicting empirical results on advertising effects obtained in the marketing literature, and to clarify the confusion about alternative measures of the...
Ngày tải lên: 07/03/2014, 08:20
... comparatively faster growing buying power and faster growing markets, emerging economies represents advantageous markets to invest and operate in Emerging markets will generally be influenced by changes in ... to determine whether firms within the FMCG industry follow the theories on market entry in emerging markets That is, can the market entries of FMCG firms in em...
Ngày tải lên: 23/03/2014, 08:21
The evolution of credence goods in customer markets: exchanging `pigs in pokes'''' docx
... represented by the present value of the expected future purchases of the new customers (or the expected increase in the purchases of the old customers) Similarly, the loss of customers will show ... goods in a way which is relevant for empirical analysis and consumer policy Towards a theory of credence goods The starting point of a theory of credence...
Ngày tải lên: 23/03/2014, 10:20
The Effects of Sensitization and Habituation in Durable Goods Markets ppt
... The Effects of Sensitization and Habituation in Durable Goods Markets Introduction Owning and using a product can change the way consumers feel about it As consumers gain experience ... no change in the qualitative nature of the results Therefore, we used the assumption of requiring only strict increase in quality We also tested other initial levels of...
Ngày tải lên: 30/03/2014, 09:20
ĐỊNH GIÁ ở các THỊ TRƯỜNG mới nổi VALUATION IN EMERGING MARKETS
... gia phân tích tài kinh nghiệm Taurus investment Management đặt trụ sở NY Hall chuyên phân tích thị trường nổi, nhà phân tích thị trường Ấn độ Anh ta phân tích công ty Bharat Industries Ltd (BIL) ... với thị trường phát triển > Giá cổ phầ n thường không phản ánh đầy đủ giá trị thực giá cổ phần EM thường biến động mạnh nhiều so với thị trường phát triển > giá cổ phần ng...
Ngày tải lên: 22/12/2013, 16:06
Tài liệu Study Meeting on Customer Satisfaction in Competitive Markets pdf
... Building Customer Databases Another new development in customer satisfaction area is building customer databases Data warehousing is increasingly adopted as a way of meeting the various information ... Competition became fierce and production was no longer linked automatically to sales The attention of management was not only on customers but also increasingly on competitors F...
Ngày tải lên: 18/01/2014, 15:20
Sustainability in emerging markets: Lessons from South Africa
... Country Briefing China, 25-34 10 | Sustainability in emerging markets South Africa South Africa continues to be singled out in comparative studies on CSR /sustainability in emerging markets as ... financially This report is a valuable step in the ascending path towards changing existing mindsets ’ Professor Mervyn King Chairman of the Global Reporting Initiative Sust...
Ngày tải lên: 09/02/2014, 21:09
Tài liệu Research " Stabilization Programs, Monetary Policy and Exchange Rate Movements in Emerging Markets Economies " doc
Ngày tải lên: 18/02/2014, 11:20
Tài liệu Multiple Equilibria and Minimum Wages in Labor Markets with Informational Frictions and Heterogeneous Production Technologies pot
... ABSTRACT Multiple Equilibria and Minimum Wages in Labor Markets with Informational Frictions and Heterogeneous Production Technologies It is often argued that a mandatory minimum wage is binding ... Multiple Equilibria and Minimum Wages in Labor Markets with Informational Frictions and Heterogeneous Production Technologies Gerard J...
Ngày tải lên: 22/02/2014, 09:20
Best Masters Ranking in Financial Markets 2012/2013 docx
... Bath MSc in Finance and Risk 83 University of Birmingham MSc in Mathematical Finance 84 Nottingham Business School MSc in International Finance 85 National Chiao-Tung University MS in Finance 86 ... Economics and Business MSc Program in Accounting and Finance English 91 Indian Institute of Foreign Trade (IIFT Delhi) Certificate Programme in Capital and Financial Markets 92 Por...
Ngày tải lên: 08/03/2014, 05:20
When Bonds Matter: Home Bias in Goods and Assets pptx
... (endogenous) investment in these papers: increases in Home investment raise Home wages (non-financial incomes) due to Home bias in investment spending but decrease Home dividends (net of the financing of investment) ... of their incomes to real exchange rate changes They so by increasing their holding of Home bonds (and decreasing their holdings of Foreign bonds) since Ho...
Ngày tải lên: 22/03/2014, 20:20