Effective use of social media to build support for anti corruption work

... Make it meaningful – Create sense of ownership – Make it trustworthy – Make it credible – Be sincere – Make it simple – Deploy all channels – Facilitate face -to- face 10 – Think long-term Burson-Marsteller ... It’s not easy to hit the headlines… Burson-Marsteller l Asia-Pacific l Evidence-Based Communications Lethargy ... it meaningful Burson-Marsteller l Asia-Pacific l Evidence-Based Communications #3 Create sense of ownership Burson-Marsteller l Asia-Pacific l Evidence-Based Communications #4 Make it trustworthy...

A Nurse’s Guide to the Use of Social Media docx

... A Nurse’s Guide to the Use of Social Media T A nurse must understand and apply these guidelines for the use of social media he use of social media and other electronic communication is expanding ... termination Additionally, the actions of the nurse may damage the reputation of the health care organization, or subject the organization to a lawsuit or regulatory consequences Social Media s Impact ... via social media, and mindful of employer policies, relevant state and federal laws, and professional standards regarding patient privacy and confidentiality and its application to social and...

Model Policy Guidelines for the Appropriate Use of Social Media and Social Networking in Medical Practice ppt

... Guidelines for the Appropriate Use of Social Media and Social Networking in Medical Practice The following guidelines are recommended for physicians who use social media and social networking in their ... Referencing the FSMB House of Delegate’s Model Guidelines for the Appropriate Use of the Internet in Medical Practice, adopted in 2002, physicians using social media and social networking sites ... efforts of the members of the Special Committee on Ethics and Professionalism who provided input and direction for this project Model Guidelines for the Appropriate Use of Social Media and Social Networking...

GUIDELINES FOR THE USE OF SOCIAL MEDIA doc

... provide a set of guidelines in the use of social media applications within VOICES Community, but we believe it has wider application for the University of Michigan The rapid growth of social media technologies ... need approval Use of the U-M Logo If you create a social media site on behalf of the university, use simple graphics that represent the U-M brand Michigan Marketing & Design (socialmedia@umich.edu ... assess the implications of “friending,” “linking, ” “following” or accepting such a request from another person For example, there is the potential for misinterpretation of the relationship or the...

How make use of social media marketing

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Best Practices in Social Media / Summary of Findings from the Second Comprehensive Study of Social Media Use by Schools, Colleges and Universities docx

... CASE Social Media Survey • Summary Topline Findings • April 13, 2011 Overview of findings Background Slover Linett Strategies Inc and mStoner partnered with CASE for the second year in a row in ... the interest in this topic We are just beginning to mine the data from this second round of research and will be releasing a full white paper later in the year If you’re interested in receiving ... for successful use of social media 3% 10% 62% 22% 3% CASE Social Media Survey • Summary Topline Findings • April 13, 2011 13 Which of the following you use the most in meeting your unit's goals?...

ROI of Social Media: Myths, Truths and How To Measure

... Truths and How To Measure February 2012 ROI of Social Media: Myths, Truths and How To Measure Chapter WONDERING ABOUT THE ROI OF SOCIAL MEDIA? If you have downloaded this ebook you probably want to ... Ebook ROI of Social Media: Myths, Truths and How To Measure Introduction Chapter 1: Wondering About the ROI of Social Media? Chapter 2: Marketers are Unsure How to Calculate Social Media ROI Chapter ... February 2012 / ROI of Social Media: Myths, Truths and How To Measure Chapter MARKETERS ARE UNSURE HOW TO CALCULATE SOCIAL MEDIA ROI The fact is there is an ROI of your mom, a phone and wearing your...

Online Public Relations A Practical Guide to Developing an Online Strategy in the World of Social Media PR in Practice by David Phillips and Philip Young_1 docx

... ethic of the organization and ignorance of it can adversely affect the consultancys relationships with the client Mixing and matching There are occasions when it may be more appropriate and ... objective and can often become the guardians of the client organizations reputation In addition they can cover many topics with advice, both internally and externally, through trained, qualified and ... usually done in a list at the beginning, in the preface, or sometimes at the end of the publication It applies equally to books and publications and to video and film material If any part of your...

Online Public Relations A Practical Guide to Developing an Online Strategy in the World of Social Media PR in Practice by David Phillips and Philip Young_2 pot

... display layout may have to be scrapped and started again In the case of exhibition designs, you should always see a final artists impression of the design for the stand prior to its actually being ... 12:30 Public relations – a practical guide Reproduction studios These studios operate in most major towns and cities, and can be very useful to you The imaging business continues to develop, and today ... usually easier to arrange However, remember that lighting and other technical apparatus all have to be set up, and props and furniture moved about Also, you not want distractions while shooting...

Online Public Relations A Practical Guide to Developing an Online Strategy in the World of Social Media PR in Practice by David Phillips and Philip Young_3 doc

... formal setting and have a formal agenda, at least for part of the meeting The adoption of the previous minutes, chairmans address, presentation and adoption of the annual accounts and the appointment ... creatively They are an excellent way of communicating at first hand with clients, the public and the media, and can show off the exhibitor and whatever products and services are being displayed ... up and running a stand at an exhibition; organizing an exhibition; public relations exhibitions or displays Support at the stand The value of any exhibition is enhanced by taking full advantage...

Online Public Relations A Practical Guide to Developing an Online Strategy in the World of Social Media PR in Practice by David Phillips and Philip Young_5 docx

... by the organization and your team members Careful and skilful handling of all the public relations issues involved can considerably lessen any lingering stigma and false impressions that may ... press It has special advantages and disadvantages Radio and television have one thing in common: they are both transient unless recorded, unlike newspapers which can be read again and again The ... alter the meaning Planning requirements for programme making are demanding (research, locations, lighting, equipment and engineering) Public relations practitioners must be aware of and understand...

Online Public Relations A Practical Guide to Developing an Online Strategy in the World of Social Media PR in Practice by David Phillips and Philip Young_6 doc

... definition of public relations includes the following: the deliberate, planned and sustained effort to establish and maintain mutual understanding between an organization and its publics The essentials ... least accurate but sometimes indicative Analysis The analyst (that is the PRO) then has to examine all the material collected, analysing and classifying it so that a report can be drawn up and ... Practice Series, edited by Anne Gregory: Public Relations in Practice; Effective Media Relations; Planning and Managing a Public Relations Campaign; Risk Issue and Crisis Management, Kogan Page...

Online Public Relations A Practical Guide to Developing an Online Strategy in the World of Social Media PR in Practice by David Phillips and Philip Young_7 ppt

... has gained in the course of its appointment Insurance 9.1 Professional indemnity The Client shall indemnify and keep indemnified the Consultancy from and against any and all proceedings, claims, ... costs of the various items of the programme Written or oral approval by the Client of the drafts, proofs and estimates will be taken by the Consultancy as authorization to proceed and such approval ... and any other relevant Acts each and every clause of this Agreement shall be read as defining the scope of, rather than attempting to exclude, liability Insofar as it is possible to exclude any...

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