strengths weaknesses of case study

A study to indicate the importance of consumer based-brand equity on consumer perception of brand (a case study of fast food restaurants).pdf

A study to indicate the importance of consumer based-brand equity on consumer perception of brand (a case study of fast food restaurants).pdf

... example of a study which offered a good way of understanding brand equity in the service industry is the study of Prasad and dev. (2000). Their study was based on a customer centric index of hotel ... our sample profile and that of both fast food restaurant profiles gives us a reasonable ground to conclude that our sample profile is a representative of the actual customer profile of both fast ... profile, when compared with the customer profile sample of both fast food restaurants, one check was carried out. Our respondent’s demographic profile was compared with the customer profile of...

Ngày tải lên: 24/09/2012, 17:19

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Organizing pairwork and groupwork in the context of high school classrooms at pham van nghi upper secondary school, nam dinh province: A case study

Organizing pairwork and groupwork in the context of high school classrooms at pham van nghi upper secondary school, nam dinh province: A case study

... CONTEXT OF HIGH SCHOOL CLASSROOMS AT PHAM VAN NGHI UPPER SECONDARY SCHOOL, NAM DINH PROVINCE: A CASE STUDY Is the result of my own research for the Degree of Master of Arts at College of Foreign ... method of study and the design of study. Then, Communicative approach to language teaching and pairwork and groupwork are mentioned in chapter 1 of the second part .Finally, the results of working ... success of a pair and group work ? Please, tick one option only. Teaching experience The age of teacher The proficiency of the teacher The hard work of the students The cooperation of the...

Ngày tải lên: 07/11/2012, 14:54

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UNIVERSITY TEACHER’S CONCEPTUALIZATION OF TASK-BASED TEACHING: A CASE study IN taybac university

UNIVERSITY TEACHER’S CONCEPTUALIZATION OF TASK-BASED TEACHING: A CASE study IN taybac university

... overview of the issues, statement of the problem, purpose of the study, research questions, significance of the study, limitations of the study, definition of terms, and organization of the study. ... an examination of a verb tense to the study of a transcript of an informal conversation to study spoken style. There are many different styles of study, from group examination of a text to discover ... fitness of case study to the research purpose…………………… 41 3.2. Restatement of research questions…………………………………… 43 3.3. Case description and context of the study …………………………… 43 3.3.1. The setting of...

Ngày tải lên: 07/11/2012, 15:01

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596 THE USE OF RELATIONSHIP MARKETING TECHNIQUES IN HIGHER EDUCATION  A CASE STUDY

596 THE USE OF RELATIONSHIP MARKETING TECHNIQUES IN HIGHER EDUCATION A CASE STUDY

... chọn chiến lược: Có rất nhiều công cụ để xây dựng và lựa chọn chiến lược. Phân tích mô hình SWOT (Strengths: Đ iểm mạnh, - 42 - Trong thực tế, nguồn kinh phí các doanh nghiệp dành cho hoạt...

Ngày tải lên: 08/04/2013, 17:02

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USING BRAND AS AN EFFECTIVE WEAPON TO COMPETE IN THE MARKET: A CASE STUDY OF NHAT LINH COMPANY

USING BRAND AS AN EFFECTIVE WEAPON TO COMPETE IN THE MARKET: A CASE STUDY OF NHAT LINH COMPANY

... of the 8 ring-shaped arrows illustrate alternative current. At the center of the circle, is the LiOA name, upper of inside of the circle is the name of the Company. At the lower of inside of ... COMPETE IN THE MARKET: A CASE STUDY OF NHAT LINH COMPANY by Duong Manh Cuong A research study submitted in partial fulfillment of the requirements for the degree of Master of Business Administration. Examination ... of the problem, objectives, methodology of the research study and its scope and limitations. Chapter 2: Literature review. Chapter 3: Analysis of the external environment and the Company’s strengths...

Ngày tải lên: 13/04/2013, 10:29

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Conclusions on Strengths and Weaknesses of Rang Dong Plastic Company

Conclusions on Strengths and Weaknesses of Rang Dong Plastic Company

... Established Firms Threat of substitute products Bargaining power of suppliers Bargaining power of buyers DEVELOPMENT STRATEGY FOR VIETNAM PLASTIC INDUSTRY: A CASE STUDY OF RANGDONG PLASTIC COMPANY by Ly ... Bachelor of Economics HCMC University of Economics, Vietnam Bachelor of English HCMC University of Education, Vietnam Scholarship Donor: The Government of Switzerland Asian Institute of Technology School ... the organization’s strengths and weaknesses; (4) the selection of strategies that build on the organization’s strengths and correct its weaknesses in order to take advantage of external opportunities...

Ngày tải lên: 13/04/2013, 10:33

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COMPETITIVE ADVANTAGES IN OFFICE FURNITURE INDUSTRY IN VIETNAM: A CASE STUDY OF SON THUY COMPANY

COMPETITIVE ADVANTAGES IN OFFICE FURNITURE INDUSTRY IN VIETNAM: A CASE STUDY OF SON THUY COMPANY

... ADVANTAGES IN OFFICE FURNITURE INDUSTRY IN VIETNAM: A CASE STUDY OF SON THUY COMPANY by Duong Thi Ngan A research study submitted in partial fulfillment of the requirements for the degree of Master in ... an operation profile of competitor (plant, equipment, and saleforce configuration) then, the purpose of the activity serves the process of comparison among companies based on their strengths or weaknesses. 2.6. ... 14 million) with profit of 15 to 30 percent. Out of office furniture season, turnover is about VND 8 billion per month. 4.1.2 Owners profile Mr. Long is the acting president of Son Thuy Company....

Ngày tải lên: 13/04/2013, 21:58

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ENTRY STRATEGY INTO VIETNAMESE ENVIRONMENTAL MARKET A CASE STUDY OF ALTECH ENVIRONMENT PTE LTD

ENTRY STRATEGY INTO VIETNAMESE ENVIRONMENTAL MARKET A CASE STUDY OF ALTECH ENVIRONMENT PTE LTD

... advantages and disadvantages of various international entry strategies The study of external environment, competitive advantages of the company, its strengths and weaknesses, opportunities and ... Ltd and a strategic audit of the company was conducted. The study included the  Overview of Company  Technology capabilities of the company  Organizational strengths, weaknesses, opportunities ... there is a trade-off between the two types of risk. The acquisition of control is often at the expense of increased exposure to environmental risk. 2.1.4. Advantages and Disadvantages of each entry...

Ngày tải lên: 22/04/2013, 14:21

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DEVELOPING A COMPETITIVE STRATEGY: A CASE STUDY OF THE THANGLONG GARMENT COMPANY IN HANOI, VIETNAM

DEVELOPING A COMPETITIVE STRATEGY: A CASE STUDY OF THE THANGLONG GARMENT COMPANY IN HANOI, VIETNAM

... INTRODUCTION 1.1. Rationale of the research study In profit leaded organizations, net profit margin and return on equity are important measures of their performance. To achieve high rate of profit, high sales ... firms Source: The study of Japan International Cooperation Agency and Ministry of Investment, October 1999 Table 3.4 Production capacity of textile and garment industry of Vietnam as of 1998 Product ... 2000. Strategic Marketing Implementation- A case study of The Viet Tien Company in Hochiminh City, Vietnam. Research Study, AIT Publication. Result of Survey on Industry 1998, 1999. Hanoi, Statistical...

Ngày tải lên: 23/04/2013, 10:29

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Developement of Multi-Agent system (MAS) model for Bac Lieu case study

Developement of Multi-Agent system (MAS) model for Bac Lieu case study

... approach can be used on the Bac Lieu case study. It requires the agreement and participation of the institution in charge of the decisions, the appropriation of the methodology by local and legitimised ... the full set of farmers or for specific set of farmers. For instance in the following figure, again given as an illustration, one can observe the evolution of the proportion of the different ... 5 topographic position of the plot? And finally what are the economic conditions of the farmers? Depending on the combination of these three parameters, the household will have different kind of activities...

Ngày tải lên: 16/10/2013, 01:15

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Globalization: the Role of Institution Building in the Financial Sector _ The Case Study of China

Globalization: the Role of Institution Building in the Financial Sector _ The Case Study of China

... only 17.2 percent of the total by the end of 1999. z  Globalization: the Role of Institution Building in the Financial Sector _ The Case Study of China ... this study, the M2/GDP ratio of China was compared with those of a few other countries. Table 3 shows that China’s M2/GDP ratio is similar to those of Japan and UK, but higher than those of Korea ... continued monetarization of China’s economy. Professor YI Gang made the hypothesis that the rising trend of money supply to GDP ratio is the result of monetarization of China’s economy and came...

Ngày tải lên: 18/10/2013, 07:15

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