... to charity 24 Quantitative models in marketing research 39.47%) Similar kinds of intuitively plausible indications can be obtained from the last two panels in table 2.5 concerning the pairs of ... binomial variable in the previous subsection In a sense, the resultant quantitative models to be discussed in chapter also quite naturally extend those in chapter Examples in the marketing research ... weeks Naturally it is of interest to examine if these peaks correspond with promotions, and this is what will be pursued in chapter 14 Quantitative models in marketing research Weekly sales (US$)...
Ngày tải lên: 06/07/2014, 05:20
... usually defines 32 Quantitative models in marketing research the ðK þ 1Þ Â vector of parameters , containing the K þ unknown parameters , to K , and the  ðK þ 1Þ vector Xt , containing the known ... followed 34 Quantitative models in marketing research 3.2 Estimation In this section we briefly discuss parameter estimation in the standard Linear Regression model We first discuss the Ordinary Least ... the maintained assumptions for the unobserved error variable "t in (3.7) are violated or that the functional form (which is obviously linear in the standard Linear Regression model) is inappropriate...
Ngày tải lên: 06/07/2014, 05:20
Quantitative Models in Marketing Research Chapter 4 potx
... tossing a fair coin In that case, the probability of obtaining heads or tails is 0:5 When modeling marketing data concerning, for example, brand choice or the response to a direct mailing, ... same kind of DGP was used in chapter Additionally, in order to obtain binomial data, we apply the rule Yi ¼ if yà > and Yi ¼ if yà In figure 4.1, we depict a scatter diai i gram of this binomial ... in other cases it can be more convenient to set the intercept parameter equal to zero In figure 4.2, we provide a scatter diagram of yà against xi , when the data i are again generated according...
Ngày tải lên: 06/07/2014, 05:20
Quantitative Models in Marketing Research Chapter 5 pot
... restricting the corresponding parameters to zero Put another way, multiplying the numerator and denominator in (5.4) by a non-zero constant, for example expðÞ, changes the intercept parameters 0;j into ... for J ¼ (5.6) reduces to the binomial Logit model discussed in the previous chapter The model in (5.6) assumes that the choices can be explained by intercepts and by individual-specific variables ... An unordered multinomial dependent variable 77 for three models, because these are not included in version 3.1 of this statistical package 5.1 Representation and interpretation In this chapter...
Ngày tải lên: 06/07/2014, 05:20
Quantitative Models in Marketing Research Chapter 6 potx
... categories In section 6.4 we illustrate the two models for the data set on the classification of individuals according to risk profiles Elements of this data set were discussed in chapter Finally, in section ... model Finally, we provide some details on how one can interpret the parameters of these models 6.1.1 Modeling an ordered dependent variable As already indicated in chapter 4, the most intuitively ... are ordered Mapping yà onto a multinomial variable, while preserving the fact that yà i i is a continuous variable that depends linearly on an explanatory variable, and thus making sure that this...
Ngày tải lên: 06/07/2014, 05:20
Quantitative Models in Marketing Research Chapter 7 docx
... 134 Quantitative models in marketing research donation behavior may be explained by the age and income of the individual The regression-type models to describe ... models In section 7.3 we consider diagnostic measures, model selection and forecasting In section 7.4 we apply two Tobit models to describe the charity donations data discussed in section 2.2.5 Finally, ... $ Nð0; 1Þ; ð7:5Þ where i ¼ 1; 2; ; N In this figure we not include the observations for which yi The line in this graph is the estimated regression line based on OLS (see chapter 3) We readily...
Ngày tải lên: 06/07/2014, 05:20
Quantitative Models in Marketing Research Chapter 8 doc
... with ¼ 1:5 and ¼ 164 Quantitative models in marketing research In practice, for many problems we are interested not particularly in the density of the durations but in the shape of the hazard ... In section 8.4 we illustrate models for interpurchase times in relation to liquid detergents (see section 2.2.6 for more details on the data) Finally, in section 8.5 we again deal with modeling ... corresponding hazard functions 162 Quantitative models in marketing research defined as the probability that the random variable Ti will equal or exceed t, that is, SðtÞ ¼ À FðtÞ ¼ Pr½Ti ! t: ð8:7Þ Using...
Ngày tải lên: 06/07/2014, 05:20
Tài liệu The Early Detection Research Network: Investing in Translational Research on Biomarkers of Early Cancer and Cancer Risk docx
... Enabling Technologies Part III: Investing in Biomarker Research 91 Chapter Business Model 99 Chapter Evaluating Biomarker Progress in Translational Research 104 Chapter 10 Investing in Biomarker Research ... identified the binding protein in circulating blood Galectin-3 is a protein related to tumor progression and was found to be a hepatoglobin-related protein, present in higher concentrations in patients ... CT findings in the lung An extended set of genes is being investigated including APC, Cyclin D2, b-Catenin, FHIT, DNA Methyltransferase (DNA MTase), Calcitonin-Related Peptide and Deleted in Colorectal...
Ngày tải lên: 14/02/2014, 21:20
Tài liệu Implementing Purchasing and Supply Chain Management - Best Practices in Market Research pptx
... suppliers for remaining demand This competition, in turn, should improve sourcing opportunities with respect to cost and other performance indicators A declining industry may also involve increased risk ... sourcing Where to Look for Relevant Information The following sources of information will be helpful in conducting the preliminary analyses described in this chapter: 20 Implementing Purchasing ... a 20 percent increase in aircraft availability with a 20 percent decrease in costs Implementing Purchasing and Supply Chain Management: Best Practices in Market Research Market Research Market...
Ngày tải lên: 17/02/2014, 22:20
Tài liệu Implementing Models in Quantitative Finance: Methods and Cases docx
... numbers we may employ stratified sampling This technique introduces a bias in the allocation of sampled points by forcing samples to stick into subintervals refining [0, 1] Let n be the number of ... corresponding to splitting the interval [−6, 10] into N = 100 bins We have performed the same analysis under thinner refinements, that is N = 200 and N = 300 In general, error numbers increase by refining ... Selection: Optimizing an Error”, “Alpha, Beta and Beyond” and “Automatic Trading: Winning or Losing in a kBit” A5 Applied financial econometrics Cases “Scenario Simulation Using Principal Components”,...
Ngày tải lên: 19/02/2014, 13:20
Tài liệu ADVANCES IN QUANTITATIVE ANALYSIS OF FINANCE AND ACCOUNTING Essays in Microstructure in Honor of David K. Whitcomb Volume 3 ppt
... ADVANCES IN QUANTITATIVE ANALYSIS OF FINANCE AND ACCOUNTING Essays in Microstructure in Honor of David K Whitcomb Volume This page intentionally left blank ADVANCES IN QUANTITATIVE ANALYSIS OF FINANCE ... promote interaction between academic research in finance and accounting and applied research in the financial community and the accounting profession This volume contains eleven papers in microstructure ... examine pre-existing theories and puzzles in finance, in both the investments and corporate finance areas It has seemingly created the most innovative and popular link between the two areas In such,...
Ngày tải lên: 19/02/2014, 13:20
ADVANCES IN HURRICANE RESEARCH MODELLING, METEOROLOGY, PREPAREDNESS AND IMPACTS ppt
... initialization, in particular, in ob‐ taining a better dynamic and thermodynamic balance, and in the case of the EnKF also providing probabilistic information by running an ensemble Finally, full domain dynamic ... very different in character, Hurricane Debbie bringing record high winds to Ireland and Hurricane Charley bringing record rainfall to Ireland and consequently severe flooding in some locations ... leading to initialization challenges Third, it is difficult to initialize TCs properly in different environments, such as a TC in shear or with dry air wrapping into its core Finally, if TC intensity...
Ngày tải lên: 05/03/2014, 21:21
Báo cáo khoa học: "The Use of Statistics in Language Research" docx
... available Coding and Code Compression In large measure the coding problems arising in MT and in library work are the same as those occurring in other branches of communication engineering The need ... everywhere zero and has a finite value only within a restricted region If we deal in 'areas of meaning' instead of in point-like 'right' and 'wrong' meanings, there are indeed definite rules which tell ... language is the indeterminacy which arises from the mapping of a continuous territory onto a chart with a finite resolving power; it is not the result of an intrinsically indeterminate use of a discrete...
Ngày tải lên: 07/03/2014, 18:20
CURRENT PROGRESS IN BIOLOGICAL RESEARCH docx
... mutations pyrimidine by taking plac different base instead of original one in the genome When a purine base replaces with another purine or a pyrimidine bas or a pyrimidine base with a purine (A↔C, ... (Short Interfering RNA) - double strand molecule [2] - extracellular origin (commonly synthetic) - called as small interfering or silencing RNA piRNA - interacts with piwi proteins (Piwi-interacting ... idiosyncrasies in the description of these patterns Following are the main results reported in this contribution: PAE shows a poor performance at identifying overlapping and disjoint patterns In all...
Ngày tải lên: 08/03/2014, 19:20
Implementing Models in Quantitative Finance: Methods and Cases ppt
... numbers we may employ stratified sampling This technique introduces a bias in the allocation of sampled points by forcing samples to stick into subintervals refining [0, 1] Let n be the number of ... corresponding to splitting the interval [−6, 10] into N = 100 bins We have performed the same analysis under thinner refinements, that is N = 200 and N = 300 In general, error numbers increase by refining ... Selection: Optimizing an Error”, “Alpha, Beta and Beyond” and “Automatic Trading: Winning or Losing in a kBit” A5 Applied financial econometrics Cases “Scenario Simulation Using Principal Components”,...
Ngày tải lên: 08/03/2014, 23:20
Gender in Tuberculosis Research docx
... other WHO departments, in order to address some of the main issues involved in integrating gender considerations into health research This publication on Gender in Tuberculosis Research constitutes ... identify best practices in addressing gender in research and the gaps in gendered research, and make recommendations to address those gaps Integrating gender considerations in health research contributes ... of progressing from infection to clinical disease than men in the same age group (Dolin, 1998) Some questions remain about the validity of these findings; more cases during child-bearing years...
Ngày tải lên: 15/03/2014, 03:20
Small Firms in Tourism (Advances in Tourism Research)
... more by an interest in evaluating business practices with a view to informing business policy at the level of the firm These appear in the final stages of the book Small Firms in Tourism: International ... or wishing to live in a particular area — play an important part in explaining the reason why many individuals establish small businesses in tourism Further, it helps illuminate why certain decisions ... examines the environmental performance of small tourism firms in Western Australia They begin by noting the main arguments in favour of encouraging sustainable business practices, and the manner in...
Ngày tải lên: 16/03/2014, 10:07
IMAGING AND RADIOANALYTICAL TECHNIQUES IN INTERDISCIPLINARY RESEARCH -FUNDAMENTALS AND CUTTING EDGE APPLICATIONS potx
... nuclear medicine and has particular value in the cardiology cycle of care This hybrid machine allows table to remain stationary in many cases, eliminating complexities inherent in table indexing, acquires ... may include research on more efficient scintillators, the use of more adequate recording 15 16 Imaging and Radioanalytical Techniques in Interdisciplinary Research - Fundamentals and Cutting ... Innovation is making an impact on PET imaging Design of Hybrid machines has been a very interesting research and technologic development axe in nuclear imaging during last fifteen years Indeed, many...
Ngày tải lên: 16/03/2014, 22:20
Common format and punctuation errors in English research writing potx
... in academic writing at the beginning of a sentence (unless it is quoted speech in qualitative research) Their job is to combine two main clauses in a compound sentence Using “and” at the beginning ... abbreviations in subheadings Incorrect: 3.6 Water solubility index (WSI) The water solubility index (WSI) increased when both temperature and chlorine concentration increased Abbreviations in body ... Don’t introduce abbreviations in keywords Correct: Incorrect: Abstract Abstract Integral imaging , which used to be called ··· KEYWORDS: three-dimensional display, integral imaging, and integral...
Ngày tải lên: 19/03/2014, 08:20
STATISTICAL METHODS IN CANCER RESEARCH ppt
... by biological and chemical research carried out in the Agency's laboratories in Lyon and, through collaborative research agreements, in national research institutions in many countries The Agency ... provide the only definitive information as t o the degree of risk i n man Since malignant diseases are clearly of multifactorial origin, their investigation in m a n has become increasingly complex, ... home institution, an investigator may well find himself out in the field wanting to conduct preliminary analyses of his data using just a pocket calculator; hence we have attempted to distinguish...
Ngày tải lên: 22/03/2014, 17:20