principles of marketing by philip kotler ppt chapter 2

... CHARGAN BOOK OF MARKETING IDEAS by Philip Ragan **** PUBLISHED BY CHARGAN AT SMASHWORDS This book available in print from www.chargan.com My Book Isn't Selling! The Chargan Book of Marketing ... at $9.99! 2. The sampling download percentage When we at Chargan set up our ebook sales on the Smashwords site, we allow a free download of a portion of the book, usually 10% to 20 % of the book. ... announced that sales of Kindle ebooks had way overtaken sales of paper books on the Amazon website, by a factor of three! While many people say they prefer paper books, the march of ebooks is continuing...

Ngày tải lên: 27/06/2014, 23:20

... MỚI PHILIP KOTLER PHILIP KOTLER HỘI THẢO QUỐC TẾ VỀ MARKETING Do Tổ hợp Giáo dục PACE đăng cai tổ chức TPHCM, 17/08 /20 07 Cái gì cản trở thực hiện liên kết Cái gì cản trở thực hiện liên kết marketing ... VI NẫT V PHILIP KOTLER VI NẫT V PHILIP KOTLER ã Philip Kotler là một giáo sư lỗi lạc về Tiếp thị Quốc t ti trng Qun tr Kellogg thuc i hc Northwestern. ã ễng được xem như là cha đẻ của marketing ... sỏch ca ụng c dch v phát hành tại Việt Nam: Principles of Marketing, Marketing Management, Lateral Marketing, Marketing insights from A to Z, Ten Deadly Marketing Sins… Chiến thắng bằng cách tạo...

Ngày tải lên: 12/12/2013, 20:15

... CYP3A4, CYP3A5, CYP2D6, CYP2C9, CYP2C19, CYP1A2, and CYP2E1, and each drug may be a substrate for one or more of these enzymes. "Phase II" metabolism involves conjugation of specific ... P-glycoprotein, the product of the normal expression of the MDR1 gene. P-glycoprotein is expressed on the apical aspect of the enterocyte and on the canalicular aspect of the hepatocyte (Fig. 5-3); ... is lower than after the same dose given by rapid intravenous injection, reflecting absorption from the site of administration (Fig. 5- 2) . The extent of absorption may be reduced because a drug...

Ngày tải lên: 06/07/2014, 08:20

... influence of modifier genes, or genetic background, on the effects of a particular mutation. Even in identical twins, in whom the genetic constitution is Chapter 0 62. Principles of Human ... dystrophy type 2) manner (Chap. 3 82) . Mutations in the X-linked DMD gene, which encodes dystrophin, are the most common cause of muscular dystrophy. This feature reflects the large size of the gene ... individuals, thereby illustrating the phenomenon of variable expressivity. This may include different manifestations of a disorder variably involving different organs (e.g., MEN), the severity of the...

Ngày tải lên: 07/07/2014, 01:20

... (SCA1) 6p21 .3 -21 .2 CA G 6– 39/40–88 AD Ataxi n 1 Spinocere bellar ataxia type 2 (SCA2) 12q2 4.1 CA G 15– 31/34–400 AD Ataxi n 2 Chapter 0 62. Principles of Human Genetics (Part 24 ) ... Spinocere bellar ataxia type 12 (SCA 12) 5q31 CA G 6– 26 /66–78 AD Protei n phosphatase 2A (FRAXA) Fragile X-syndrome (FRAXE) Xq2 8 GC C 6– 25 /> ;20 0 XR FMR- 2 protein Dystrophi a myotonica ... 12p CA G 7– 23 /49–75 AD Atrop hin 1 Friedreic h ataxia (FRDA1) 9q13 -21 GA A 7– 22 /20 0–900 AR Fratax in Spinocere bellar ataxia type 3 (SCA3); Machado Joseph disease (MD) 14q2 1...

Ngày tải lên: 07/07/2014, 01:20

... the number of copies of a specific DNA sequence Copy number variations repeat, amplification Polymerase chain reaction (PCR) Amplification of DNA segment Expansion of triplet repeats, ... →absence or reduction of mRNA transcription Analyze expressed mRNA (cDNA) sequence; detect loss of expression Direct sequencing of PCR products DNA sequencing Sequencing of DNA Point mutations, ... insertions Table 62- 9 Methods Used for the Detection of Mutations Method Principle Type of Mutation Detected Commonly Used Techniques Cytogenetic analysis Unique visual appearance of various...

Ngày tải lên: 07/07/2014, 01:20

Ngày tải lên: 07/07/2014, 01:20

Ngày tải lên: 07/07/2014, 01:20

Ngày tải lên: 15/08/2013, 14:26

Ngày tải lên: 17/08/2013, 09:20

Ngày tải lên: 30/09/2013, 21:49

... . . 24 2 HOW THE PROCESS OF REINCARNATION WORKS 27 2. 1 GOING HOME TO ”THE OTHER WORLD” . . . . . . . . . . . . . 27 (1) CONSCIOUSNESS OF SELF AS ”SPIRIT” . . . . . . . . . . 27 (2) A VIEW OF THE ... Iida Faculty of Economics, Fukushima Univ., Matsukawa-cho, Fukushima City, 960– 129 6, Japan This PDF file was converted from the HTML file of Iida’s HP by Yoshio Umeno. 2. 2. MEMORIES AND RECOLLECTIONS OF ... MEMOIRS OF A WOMAN SUBJECT . . . . . . . . . . . . . 18 1.3 PROOF OF PAST LIFE MEMORIES . . . . . . . . . . . . . . . . . 20 (1) CONFORMITY TO HISTORICAL FACTS . . . . . . . . . . . 20 (2) CONSISTENCY...

Ngày tải lên: 24/12/2013, 13:15

... CONTENTS ix 4.7 References 22 9 5 Fading of Wireless Communications 23 1 5.1 Path Loss, Shadowing, and Fading 23 1 23 3 24 0 24 1 24 3 24 5 24 7 24 7 25 1 25 3 26 1 27 0 27 5 28 1 28 9 29 0 29 1 5 .2 Time-Selective Fading Fading ... Spectrum 5.7 Problems 5.8 References 6 Code-Division Multiple Access 29 3 6.1 Spreading Sequences for DS/CDMA Orthogonal Sequences 29 4 29 5 29 7 301 3 02 306 306 314 317 318 321 324 326 329 333 336 340 343 347 349 350 3 52 356 358 Sequences with ... Modulation 1.3 Interleaving 12 18 21 25 27 37 39 40 41 42 52 53 1.4 Concatenated and Turbo Codes Classical Concatenated Codes Turbo Codes 1.5 Problems 1.6 References 2 Direct-Sequence Systems 55 55 58 58 60 65 70 74 77 80 81 83 86 91 2. 1 Definitions...

Ngày tải lên: 20/01/2014, 06:20