... Publisher
http://www.chargan.com
mailto :philip@ chargan.com?subject=Book marketing
MY BOOK ISN'T SELLING!
THE CHARGAN BOOK OFMARKETING IDEAS
by
Philip Ragan
****
PUBLISHED BY CHARGAN AT SMASHWORDS
This ... announced that sales of Kindle ebooks had way overtaken sales of
paper books on the Amazon website, by a factor of three! While many people say they prefer
paper books, the march of ebooks is continuing ... all of the above, then you are not ready to move on to more expensive
methods of marketing. So our suggestion is, put the work in! Think of how much time you have
spent in writing your book. By...
... quan
trọng.
Marketing toàn diện
Marketing toàn diện
Marketing
nội bộ
Marketing
nội bộ
Marketing
liên kết
Marketing
liên kết
Marketing
quan hệ
Marketing
quan hệ
Marketing
nội bộ
Marketing
nội ... VI NẫT V PHILIP KOTLER
VI NẫT V PHILIP KOTLER
ã
Philip Kotler là một giáo sư lỗi lạc về Tiếp thị Quốc t ti trng
Qun tr Kellogg thuc i hc Northwestern.
ã
ễng được xem như là cha đẻ của marketing ... sỏch ca ụng c dch v phát hành tại Việt Nam: Principles
of Marketing, Marketing Management, Lateral Marketing, Marketing
insights from A to Z, Ten Deadly Marketing Sins…
Chiến thắng bằng cách tạo...
... most often oxidation accomplished by members of the cytochrome
P 450 (CYP) monooxygenase superfamily. CYPs that are especially important for
drug metabolism (Table 5- 1) include CYP3A4, CYP3A5, ... the product of the
normal expression of the MDR1 gene. P-glycoprotein is expressed on the apical
aspect of the enterocyte and on the canalicular aspect of the hepatocyte (Fig. 5- 3);
in both ... administered by a nonintravenous route, the peak
concentration occurs later and is lower than after the same dose given by rapid
intravenous injection, reflecting absorption from the site of administration...
... influence of modifier genes, or genetic background, on the effects of a
particular mutation. Even in identical twins, in whom the genetic constitution is
Chapter 062. Principlesof
Human ... hemochromatosis can be
influenced by iron intake (Chap. 351 ), and the course of phenylketonuria is
affected by exposure to phenylalanine in the diet (Chap. 358 ). Other metabolic
disorders, such as hyperlipidemias ... individuals, thereby illustrating the phenomenon of variable
expressivity. This may include different manifestations of a disorder variably
involving different organs (e.g., MEN), the severity of the...
...
15
31/34–400
AD Ataxi
n 2
Chapter 062. Principlesof
Human Genetics
(Part 24)
Nucleotide Repeat Expansion Disorders
Several diseases are associated with an increase in the number of ...
7–
23/49– 75
AD Atrop
hin 1
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h ataxia
(FRDA1)
9q13
-21
GA
A
7–
22/200–900
AR Fratax
in
Spinocere
bellar ataxia
type 3 (SCA3);
Machado Joseph
disease (MD)
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G
13–
36 /55 –86 ... unstable and tends to expand further during cell
division. The length of the nucleotide repeat often correlates with the severity of
the disease. When repeat length increases from one generation...
...
the
number of copies of a specific
DNA sequence
Copy number
variations
repeat, amplification
Polymerase
chain reaction (PCR)
Amplification of
DNA
segment
Expansion of
triplet repeats, ...
→absence or reduction of mRNA
transcription
Analyze
expressed mRNA
(cDNA) sequence;
detect loss of
expression
Direct sequencing of PCR
products
DNA sequencing
Sequencing of DNA
Point mutations, ... microparticles followed by
massive parallel sequencing
microorganisms,
resequencing of
amplicons
Multiplex
ligation-dependent
probe amplification
(MLPA)
Quantification of PCR-
generated amplicons...
... ”reincarnation” and ”the afterlife” are components of ”theories
of the meaning of life” essential to basic humanity.
By so doing, I broke out of the traditional boundary of ”management science” and
recklessly ... THE DETAILED WORKINGS OF HYPNOTIC REGRESSION 50
(4) CONVERSATION WITH HIS OWN KIDNEY . . . . . . . . . 54
2 .5 THERE IS A TIME FOR EVERYTHING . . . . . . . . . . . . . . . 55
(1) DELIBERATELY CHOOSING ... According to them, ten of Harold’s foreign words
were of Old Norse, the language of the Vikings and the precursor of modern Icelandic,
and these words were actually used by the Vikings. The other...
... Modulation
1.3
Interleaving
12
18
21
25
27
37
39
40
41
42
52
53
1.4
Concatenated and Turbo Codes
Classical Concatenated Codes
Turbo Codes
1 .5
Problems
1.6
References
2
Direct-Sequence Systems
55
55
58
58
60
65
70
74
77
80
81
83
86
91
2.1
Definitions ... CONTENTS
ix
4.7
References
229
5
Fading of Wireless Communications
231
5. 1
Path Loss, Shadowing, and Fading
231
233
240
241
243
2 45
247
247
251
253
261
270
2 75
281
289
290
291
5. 2
Time-Selective Fading
Fading ... function of and is
where and
Let and be implicitly defined by and
Since the Jacobian of the transformation is we find that the joint density of
and is
The density of the envelope is obtained by integration...
... Licensure and Credentialing 55
Mark J. Greenwood and Maureen Beasley-Greenwood
Introduction 55
Peer Review 57
Immunity 57
Confidentiality 59
Physician Profile Databases 60
Medical ... , 153 – 157 .
Wiseman , E. J. , & McMillan , D. E. ( 1996 ) . Combined use of cocaine with alcohol or cigarettes .
American Journal of Drug and Alcohol Abuse , 22 , 57 7 – 58 7 .
Chapter ... . Professionalism in medicine: Results of a national survey of physicians . Annals of
Internal Medicine , 147 , 7 95 – 802 .
Health Care Quality Improvement Act of 1986 (HCQIA), Title IV of...
... Reexamination of the Determinants of
Consumer Satisfaction,” Journal of Marketing, no. 3 (July 1996): 15 32.
5. Evan Ramstad, “Dell Fights PC Wars by Emphasizing Customer Service,” Wall Street Journal,
15 ... being a matter of routine.
The ultimate outcome of relationship marketing is the building of a unique com-
pany asset called a marketing network. A marketing network consists of the company and
its ... creativity and passion can be used by today’s and tomor-
row’s marketing managers.
The Scope of Marketing
Marketing people are involved in marketing 10 types of entities: goods, services, expe-
riences,...
... chapter1 1.tex
82
ã
Chapter 11
Table 11.1
Monthly Income from a $100,000 Premium Single-life Pension Annuity (in $).
Period=certain Age 50 Age 65 Age 70
MFMFMF
0-year 51 4 492 655 6 05 747 677
10-year 50 9 490 ... 50 Age 65 Age 70
MFMFMF
0-year 51 4 492 655 6 05 747 677
10-year 50 9 490 630 59 2 694 649
20-year 498 484 56 9 55 5 59 1 58 3
Notes: M, male; F, female. Income starts one month after purchase.
In a ... 10:40am chapter1 1.tex
Life Insurance
ã
85
Maximization of (11.1) subject to (11 .5) yields demand functions for
annuities,
ˆ
a( p
a
, p
b
; α), and for life insurance,
ˆ
b(p
a
, p
b
; α).
5
Given...
... (effects) of the
combination of implementing the actions
and
the presence of the
current and future conditions that are captured with it by and-
connectors.
D. The
objectives
of the ... the
practicality of any of the ideas, or even the exactness (or lack thereof) of
the analogies. Rather, I share them to illustrate this method as a means
for opening up your thinking and unlocking some of ... Bernanos, 1 955
This afternoon, I observed a group of middle managers talk about changing
the culture of their plant. They began their discussion with a decision to
hold a series of small group...