principles of marketing by philip kotler chapter 10 ppt

... clearly pays to invest 10 million to avoid a 10 percent probability of a Ơ6.14 billion fall in NPV. You are ahead by 10 .10 6,140 Ơ604 million. On the other hand, the value of additional information ... open. By displaying the links between today’s and 117 Ϫ 52 ϭϩ65, or $65,000 ϭϩ52, or $52,000 ϩ .63.81 4102 ϩ .2118024 ϩ .43.412202ϩ .6 1100 24 11 .102 2 NPV ϭϪ250 ϩ .6 1100 2ϩ .41502 1 .10 ϭϪ550 ϩ 102 1 .10 ϩ 670 11 .102 2 ϭϩ96, ... 1.2 ϫ 100 2ϭϩ660, or $660,000 ϩ 1probability low demand ϫ payoff with 1Probability high demand ϫ payoff with high demand2 CHAPTER 10 A Project Is Not a Black Box 275 19 We are guilty here of assuming...

Ngày tải lên: 06/07/2014, 08:20

... "Yes, Herr Liedenbrock; the labours of MM. Olafsen and Povelsen,pursued by order of the king, the researches of Troïl the scientificmission of MM. Gaimard and Robert on the French corvette ... JOURNEY TO THE CENTER OF THE EARTH JULES VERNE CHAPTER 10 INTERESTING CONVERSATIONS WITH ICELANDIC SAVANTS Dinner was ready. Professor Liedenbrock devoured his portionvoraciously, ... little expression of simplicity; but it looked like adiabolical grin. [1] _Recherche_ was sent out in 1835 by Admiral Duperré to learn thefate of the lost expedition of M. de Blosseville...

Ngày tải lên: 01/07/2014, 14:20

... a life of five years, and at a discount rate of 6 percent the present value of the cost of buying and operating it is $500,000. We begin by converting the $500,000 present value of cost of the ... annual cost 10. 61 10. 61 10. 61 28.37 We calculated the equivalent annual cost by finding the three-year annuity with the same present value as A’s lifetime costs. PV of annuity ϭ PV of A’s costs ... estimated its opportunity cost of capital for major business investments by adding a risk premium of 10 percentage points to yields on newly issued Brealey−Meyers: Principles of Corporate Finance,...

Ngày tải lên: 06/07/2014, 08:20

... shares of Coca-Cola or Reebok. You decide that Reebok offers an expected return of 20 percent and Coca- Cola offers an expected return of 10 percent. After looking back at the past vari- ability of ... portfolio to each of the two factors? What is the expected risk premium? c. Suppose you buy $80 of X and $60 of Y and sell $40 of Z. What is the sensitivity of your portfolio to each of the two factors? ... rate Change in value of dollar relative to basket of currencies Real GNP Change in forecasts of real GNP Inflation Change in forecasts of inflation Brealey−Meyers: Principles of Corporate Finance,...

Ngày tải lên: 06/07/2014, 08:20

... E L 2 .01 1Profits Ϫ interest2.01E L .01D L Both strategies offer the same payoff: 1 percent of the firm’s profits. In well- functioning markets two investments that offer the same payoff must have ... of assets Ϫ beta of debt b ␤ E ␤ A ϭ a D D ϩ E ϫ ␤ D bϩ a E D ϩ E ϫ ␤ E b Beta of assets ϭ a proportion of debt ϫ beta of debt bϩ a proportion of equity ϫ beta of equity b CHAPTER 17 Does Debt ... percent of the equity of A. a. What profits does X obtain? b. What alternative strategy would provide the same result? c. Suppose investor Y purchases 10 percent of the equity of B. What profits...

Ngày tải lên: 06/07/2014, 08:20

... the cost of the cash offer? c. What is the cost of the stock alternative? d. What is the NPV of the acquisition under the cash offer? e. What is its NPV under the stock offer? 4. Which of the following ... Destruction of Value,” Journal of Finance, 47 :108 1–1119 (July 1992). R. Bruner: “An Analysis of Value Destruction and Recovery in the Alliance and Proposed Merger of Volvo and Renault,” Journal of Financial ... Governance 6 We cover spin-offs in the next chapter. 7 In 2000 Ford followed GM by announcing plans to spin off its auto-parts business, Visteon Corporation. Brealey−Meyers: Principles of Corporate Finance,...

Ngày tải lên: 06/07/2014, 08:20

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Ngày tải lên: 30/09/2013, 21:49

... just swaller some of it once you'll see." So Tom unwound the thread from one of his needles, and each boy pricked the ball of his thumb and squeezed out a drop of blood. In time, ... beyond. By and by their pulses slowed down, and Tom whispered: "Huckleberry, what do you reckon'll come of this?" "If Doctor Robinson dies, I reckon hanging'll come of ... comes of playing hookey and doing everything a feller's told not to do. I might a been good, like Sid, if I'd a tried but no, I wouldn't, of course. But if ever I get off this...

Ngày tải lên: 24/12/2013, 14:16

... creativity and passion can be used by today’s and tomor- row’s marketing managers. The Scope of Marketing Marketing people are involved in marketing 10 types of entities: goods, services, expe- riences, ... being a matter of routine. The ultimate outcome of relationship marketing is the building of a unique com- pany asset called a marketing network. A marketing network consists of the company and its ... and Contents of a Marketing Plan The marketing plan created for each product line or brand is one of the most important outputs of planning for the marketing process. A typical marketing plan...

Ngày tải lên: 06/05/2014, 21:56

... 9 2103 . â 2009 by Taylor & Francis Group, LLC 185 10 Chemical Substances and Nephrotoxicity 10. 1 INTRODUCTION Nephrotoxicity is a renal health disorder due to direct or indirect effects of ... adversely affected by prolonged periods of exposure to an array of environmental chemicals. Man is exposed to medicines, industrial and environmental chemicals, and a variety of naturally occurring ... there- fore possible to initiate a series of degenerative changes as a result of interfering with one or more of the normal physiological processes. The array of industrial chemicals, negligence during...

Ngày tải lên: 18/06/2014, 22:20