... training part of the marketing function (p. 55). TACTICAL TRENDS MARKETING When people think of marketing, they frequently think of advertising and/or selling. When excelling in marketing ... service. As is true in the marketing of products, mass marketing is being increasingly replaced by segmented marketing. Many industries are maturing and facing considerable competitive ... Trends in Marketing Services LINDA M. GORCHELS ABSTRACT SERVICE DIFFERS FROM product marketing due to the fact MARKETING that services are intangible and typically require personal interaction...
Ngày tải lên: 15/03/2014, 22:20
Reducing the barriers to international trade in accounting services
Ngày tải lên: 13/12/2013, 14:56
Tài liệu Sport and Physical Activity in Children with Congenital Heart Disease ppt
... surgery/interventions (including ablations) 1.1 Without remaining findings (complete correction) 1.2 With minimal findings 1.3 With clinically significant findings 1.4 After palliative interventions: 1.4a ... Unlimited B Mild (remaining) findings 1.2; 2.1; 2.2; 2.3; 2.4; 4.2 Unlimited C Clinically significant (remaining findings) 1.3; 5.1; 5.2; 5.3 No competitive sports D Severe (remaining) findings 1.4a; 1.4b; ... 563–9 ⏐⏐ www.aerzteblatt.de 3 MEDICINE BOX 2 Findings after cardiac surgery and/or interventions Minor remaining findings (1.2) – Scar after ventriculotomy – Incomplete right bundle branch block –...
Ngày tải lên: 12/02/2014, 19:20
Tài liệu Time trends in leisure time physical activity and physical fitness in elderly people: 20 year followup of the Spanish population national health survey (1987-2006) docx
... an ongoing, home-based personal interview examining a national representative sample of non-institutionalized population residing in main family dwellings (house- holds) of Spain and is mainly ... identify individuals at risk for physical inactivity. Background In recent years, there has been an increase of aging in the society [1]. The aging of the population can lead to an increase in the ... reported a trend towards an increased PA in individuals older than 60 years of age. In fact, the increase in PA has been found to be higher in people older t han 65 years than in mid- dle-aged population...
Ngày tải lên: 14/02/2014, 06:20
Tài liệu Careers In Marketing - The University of Arizona Eller College Department of Marketing pdf
... activities in the marketing sphere. Like retailing, selling is often neglected because other areas of marketing seem more glamorous. But selling, like doing interviewing for marketing research, ... world of marketing at its grass roots. At the heart of the marketing situation are exchanges of all kinds and ultimately all marketing is aimed at bringing about transactions. Engaging in selling ... University of Arizona Eller College Department of Marketing BUSINESS TO BUSINESS MARKETING Description Business marketing performs a special liaison role linking technology and human needs. Processors...
Ngày tải lên: 18/02/2014, 02:20
Tài liệu CHALLENGES IN MARKETING SOCIALLY USEFUL GOODS TO THE POOR pdf
... drinking water include schistosmiasis, trachoma, intestinal Helminths, Hepatitis A, and arsenic poisoning. Procter & Gamble (P&G) first researched new water-purifying technolo- gies in ... funding. “Investors” in social businesses are really acting as philanthropists. Vikram Akula, who runs SKS, a $250 million microfinance firm in India, challenges Yunus’s view in the following ... triggering a revolution in business thinking, developing BOP strategies requires firms to get back to the basic principles and rules of eco- nomics and business. The context is different in BOP...
Ngày tải lên: 19/02/2014, 03:20
Financial Services Authority Data Security in Financial Services pdf
... We noted during our visits a general shift in the financial services industry – including in small firms – from holding customer data in paper files to the electronic scanning and filing of correspondence. ... This resulted in patchy and ineffective controls. Data Security in Financial ServicesPage 30 ➤➤➤➤➤➤➤➤➤➤ arrangements in place in India. There were several reasons for this, including the potential ... repeat training or testing. In addition, training for front-line staff, such as those who work in call centres, tended to focus mainly on legislative and regulatory requirements. This Data Security in...
Ngày tải lên: 06/03/2014, 19:20
Fighting Corruption in Public Services - Chronicling Georgia’s Reforms pot
... five-pronged approach involving altering the mindset, changing staff incentives, broadening the tax base, simplifying the tax legislation, and streamlining tax administration. Altering the Mindset The ... ruling the criminal underworld within Soviet prison camps. Over time, it evolved into a network of organized criminals acting in accordance with special rules and gaining profit through intimidation, ... recruits and on- going in- service training, including English language courses. Creating a new look. The new force looks nothing like the old one. Gone are the sloppy men wearing soiled Soviet-era...
Ngày tải lên: 15/03/2014, 09:20
Quasi-Darwinian Selection in Marketing Relationships pdf
... ones. Therefore, building and maintaining long-lasting relationships has become a focus of contemporary marketing practice and the subject of research in marketing. By providing efficient repeat exchanges ... relationship. Nermin Eyuboglu is Associate Professor of Marketing, Department of Marketing and International Business, Zicklin School of Business, Baruch College, City University of New York (e-mail: nermin_eyuboglu@ baruch.cuny.edu). ... quasi-Darwinian carpentry is a fundamental alternative for interpreting rela- tionships in future studies, and its recognition may be rea- son for reevaluating and reinterpreting empirical findings in prior...
Ngày tải lên: 15/03/2014, 22:20
PHYSICAL TECHNIQUES IN THE STUDY OF ART, ARCHAEOLOGY AND CULTURAL HERITAGE VOLUME 1 pdf
... systems in which he is interested contain collagen, fibrillin, and cellulose (which relate, in the cultural heritage discipline, to an interest in parchment and papers). A parallel interest is in ... and restoration practices in previous times. As well, identification of metallic inserts in statues, evidence of later repainting, lining or transposition of easel paintings, the application of ... Zink, Influence of X-ray induced electronic defects on luminescence dating of works of art, in: Proc. LED 2002, Reno, USA, June 24–28, 2002. [204] T. Higham, F. Petchey, Radiocarbon dating in...
Ngày tải lên: 22/03/2014, 09:20
PROGRESS IN FINANCIAL SERVICES RISK MANAGEMENT: A SURVEY OF MAJOR FINANCIAL INSTITUTIONS pdf
... capturing and reporting information, poor data quality and inadequate systems as continued challenges to effective monitoring. 8% Not incorporated 54% Somewhat incorporated 37% Largely incorporated ... respondents. Increasing focus on reporting, stress testing and data quality Dramatically improving automation, stress testing and scenario analysis around liquidity Creating a global single-point ... are increasingly using stress testing as a strategic management tool The evolving regulatory and market environment has heightened managements’ attention on strengthening internal stress-testing...
Ngày tải lên: 22/03/2014, 21:20
Protecting Data Privacy in Health Services Research pptx
... finally the widest circle of everyone else who may have an interest in the individual's health information (but with whom the individual may or may not have an interest in sharing the information ... resources and training to oversee HSR better, since HSR differs in important ways from clinical research involving new drugs or invasive medical interventions. Second, protecting the confidentiality ... Wellcome Company, appointed by the Institute of Medicine, who was responsible for making certain that an independent examination of this report was carried out in accordance with institutional procedures...
Ngày tải lên: 22/03/2014, 23:20
Rethinking Risk Management in Financial Services Practices from other domains potx
... Management in Financial Services Report | 31 19 It is worth pointing out that in many countries, catch limits are determined by fishery councils incorporating inputs (including scientific inputs) from ... World Health Organization, http://www.who.int/, 2009. 2 | Rethinking Risk Management in Financial Services Report Rethinking Risk Management in Financial Services Report | 3 The World Economic ... March 2008. Rethinking Risk Management in Financial Services Report | 37 Application to financial services In financial services, opaque products and markets often translate to increased short-term...
Ngày tải lên: 23/03/2014, 02:20
HEARSAY EVIDENCE IN CRIMINAL PROCEEDINGS doc
... relevant, and, in principle, the more evidence the better. Rules excluding logically relevant evidence can never be justified as helping the court to perform its main task of getting to the truth, ... weak evidence, and expressed a strong preference for oral evidence from witnesses who can be inter- rogated in person at the trial. But none of this, in his view, could justify evidence being ... were invented with the supposed aim in mind of preventing the court from being misled, it is only the hearsay rule that still survives; and that only for the purpose of criminal pro- ceedings. Scope...
Ngày tải lên: 23/03/2014, 06:20
CERTIFICATE IN SALES MARKETING & HIGHER DIPLOMA IN MARKETING doc
... DIPLOMA IN MARKETING • Examination “2” Structure of Business Enterprises Forecasts & Targets Marketing Functions in Practice & Strategies Marketing Mix/Facets of Marketing Administration/Office ... and invoices. 1 The Managing & Marketing Sales Association Examination Board SYLLABUS CERTIFICATE IN SALES MARKETING & HIGHER DIPLOMA IN MARKETING ... Certificate in Sales Marketing and the Higher Diploma in Marketing each comprise of one Examination and a candidate may sit each Examination separately or together. However, the Higher Diploma in Marketing...
Ngày tải lên: 23/03/2014, 11:20
Sport and Physical Education in China potx
... variety, there is evidence that dancing as a form of social intercourse, particularly after the drinking of wine, declined. Miscellaneous recorded recreations included the use of the swing by concubines and ... wrestling in the first month of the winter. Other natural activities used for military purposes were running, jumping and throwing, which increased in value with the decline of charioteering and ... development in the field of exercise occurred with the arrival in China in AD 527 of an Indian monk called Budhidharma. After a stay of nine years at the Shaolin Temple in Wei, he grew to realize how physically...
Ngày tải lên: 24/03/2014, 02:20
From Marketing Mix to Relationship Marketing: Towards a Paradigm Shift in Marketing docx
Ngày tải lên: 29/03/2014, 20:20