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methodology of marketing strategy of the company

INFLUENTIAL MARKETING: A NEW DIRECT MARKETING STRATEGY ADDRESSING THE EXISTENCE OF VOLUNTARY BUYERS doc

INFLUENTIAL MARKETING: A NEW DIRECT MARKETING STRATEGY ADDRESSING THE EXISTENCE OF VOLUNTARY BUYERS doc

Tiếp thị - Bán hàng

... as the following: # of appearences of the item in the positive class # of appearences of the item in the data 21 Note that the parameter c takes into account the occurrence of an item in the ... y) on the ALC indicates that the top x percent of the ranked list contains y percent of all responders The more responders near the top of the ranked list the better Similar to the measure of response ... is associated with the same amount of expected profit Therefore, the first adjustment is to uniformly set the expected profit of each responder to $1.00 (the expected profit of each non-responder...
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the first chapter will start with the introduction to the problem that mai dong mechanical company has been facing and also the research design and methodology of the research

the first chapter will start with the introduction to the problem that mai dong mechanical company has been facing and also the research design and methodology of the research

Báo cáo khoa học

... important products of MDC They accounted for 38% of total revenue of the company in 2009 Besides, the cast iron pipes and also machineries are also potential products of the company The company needs ... recruitment and the promotion The promotion is the move of the staff when the company initiates the whole process The real internal recruitment is than a move of the employee initiated by the employee ... offered to ensure the mutual benefit of the staff and also the company Then in order to have qualified staff, the company needs to know well their capability, expectation and requirement of the...
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FINANCIAL MANAGEMENT SYSTEM OF VIETNAM POSTS AND  TELECOMMUNICATIONS GROUP AND ITS EFFECTS ON FINANCIAL  EFFICIENCY OF THE COMPANY

FINANCIAL MANAGEMENT SYSTEM OF VIETNAM POSTS AND TELECOMMUNICATIONS GROUP AND ITS EFFECTS ON FINANCIAL EFFICIENCY OF THE COMPANY

Tiến sĩ

... efficiency of company The specific objectives of this study are: (1) To identify the profile of the company in terms of the following: Type of the company and Size of the company; (2) To determine the ... identify the profile of the company in terms of the following: 1.1 Type of the company 1.2 Size of the company To determine the current status of financial management system of VNPT in terms of the ... performance of the EGs - The status of allocation and use of financial resources of the EGs - The status of distribution and use of operational efficiency of EGs 2.2.2.3.2 External factors of the EGs There...
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Max weber the methodology of the social sciences 1949

Max weber the methodology of the social sciences 1949

Xã hội học

... desued type of knowledgecharacterIZation of the latter, P 75-6, Four tasks of the deSired type of SOCial sCienCe knowledge P 76 The deCISive feature of the method of the cultural sCiences -the SIgnIficance ... longer the case among the proponents of the assertion of professorial evaluations - as may easily be demon- THE MEANING OF "ETHICAL NEUTRALITY" strated The legitimacy of the assertion of prolessorial ... from the standpomt of the demand for the separation of judgments of fact from judgments of value, are, of all abuses, the most abhorrent The fact, however, that a dIShonestly created dlusion of the...
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Financial management system of vietnam posts and telecommunications group and its effects on financial efficiency of the company

Financial management system of vietnam posts and telecommunications group and its effects on financial efficiency of the company

Tổng hợp

... the company in terms of the following: Type of the company and Size of the company; (2) To determine the current status of financial management system of VNPT in terms of the following: Capital ... analysis of financial management system of VNPT and its effects on financial efficiency of the Group Specifically, the specific objectives of this study are: (1) To identify the profile of the company ... information about the financial efficiency of VNPT On the one hand, they want to obtain the adequate amount of information needed for decision-making about investments in the Group On the other hand,...
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Vnitřní účetní směrnice podniku Internal Accounting Rules of the Company

Vnitřní účetní směrnice podniku Internal Accounting Rules of the Company

Tổng hợp

... Annotation The goal of the bachelor thesis “Internal Accounting Rules of the Company is to analyze legislative regulations of creating internal accounting rules and to cover the scheme of internal ... internal running of the company There is an emphasis on internal regulations of cash desk agenda and archiving accounting notes The whole system is judged from the perspective of the organizational ... on the theoretical background and related legislation I analyzed the system of internal regulations in a particular company and proposed new system of internal rules which would simplify the...
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A new viral marketing strategy with the competition in the large scale online social networks

A new viral marketing strategy with the competition in the large scale online social networks

Tài liệu khác

... assumed to have existed on the social network at the rate of f3 E [0,1] after T time They launched the different circumstances of the I and the T, but they only solved the case I was unknown On ... (hop) i otherwise The objective function (1) of the ILP is to find the number of node is active The constraint (2) is number of set seed is bounded by k; the constraints (3) capture the propagation ... problem We use the above reduction in proof of Theorem then A can return the number of active nodes in G with seeding size equal to k By our constructed instance in Theorem 1, we obtain the Maximum...
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The Marketing Strategy of a multinational join stock company.doc

The Marketing Strategy of a multinational join stock company.doc

Quản trị kinh doanh

... for the company s activities Le Kim Hong Tu _ 5D The Marketing Strategy of a multinational join stock company Conclusion The first part of the thesis concepts related to marketing and the theory ... build the company s image The measures to build the company s image will be discussed in the next section 3.2.2 Building the company s image Le Kim Hong Tu _ 5D The Marketing Strategy of a multinational ... The Marketing Strategy of a multinational join stock company Chapter 1: Theoretical Framework 1.1.1 The concept of marketing 1.1.2 The definition of marketing Today’s central...
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The Marketing Strategy of Ha Anh INCOSE Co.,Ltd.doc

The Marketing Strategy of Ha Anh INCOSE Co.,Ltd.doc

Quản trị kinh doanh

... Conclusion The first part of the thesis concepts is related to marketing and the theory that will be later based on to research The definition, the goals of marketing , the contents of marketing ... Marketing Strategy Chapter Theoretical Framework Vi Nhat Anh TATM CN6 A1 The Marketing Strategy of Ha Anh INCOSE Co.,Ltd 1.1 The concept of marketing 1.1.1 The definition of marketing Today’s then ... central part of any definitions of marketing is the exchange process – the process of giving something of value in return for something of value Or in other words, it’s the process of transferring...
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The Marketing Strategy of Hung Long Jsc.doc

The Marketing Strategy of Hung Long Jsc.doc

Quản trị kinh doanh

... Marketing Strategy of Hung Long Jsc Conclusion The first part of the thesis concepts related to marketing and the theory that will be later based on to research The definition, the goals of marketing ... component of marketing strategy is often to keep marketing in line with a company' s overarching mission statement A marketing strategy can serve as the foundation of a marketing plan A marketing ... Improving the company s marketing mix The company needs to build up an good marketing mix for the current marketing strategy, which bases on the four elements: Product: improving the quality...
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DEVELOPING A COMPETITIVE STRATEGY: A CASE STUDY OF THE THANGLONG GARMENT COMPANY IN HANOI, VIETNAM

DEVELOPING A COMPETITIVE STRATEGY: A CASE STUDY OF THE THANGLONG GARMENT COMPANY IN HANOI, VIETNAM

Kinh tế - Thương mại

... de-emphasizes the significant of individual company differences while over emphasize the important of industry structure as determinant of company profit rates They argue that innovation and company ... the second part of January till the end of February Winter often ends in April of the next year This complicated weather condition in the North lead to the need for jackets and/or other substitute ... Geographically, the market of the company is in Hanoi and vicinity area due to the limited coverage of the distribution network Company also has customers in other provinces, most of them live in urban...
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the role of location in the marketing strategy of performing arts organizations

the role of location in the marketing strategy of performing arts organizations

Kinh tế

... focus on the generalities of marketing and nonprofit marketing The third section of presents the background of nonprofit performance arts organizations (PAOs) The fourth and final section of Chapter ... relative importance of location in the marketing strategy More specifically the research seeks to investigate the following themes: (i) the attributes that explain the location of theaters in second ... application to the service sector Chapter provides an overview of the marketing process, and the marketing and locational motivations of non-profit organizations The first and second sections of Chapter...
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Marketing strategy of Hemoq Mom in the Hospital channel

Marketing strategy of Hemoq Mom in the Hospital channel

Kinh tế

... at the centre of the marketing strategy The company identifies the total market, divides it into smaller segments, selects the most promising segments and focuses on serving them It designs a marketing ... to influence the demand of HemoQ mom Finally, evaluation and control is the ending of this project to measure the result of the marketing strategy and have a timely decision in case of occurred ... set of controllable tactical marketing tools that the firm blends to produce the response it wants in the target market The marketing mix consists of everything the firm can to influence the...
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developing a marketing plan for the keywordz service of gapit communication joint-stock company

developing a marketing plan for the keywordz service of gapit communication joint-stock company

Kinh tế

... Case Studies: the thesis concentrate analysis the case of Gapit Communication JSC, the mobile marketing service named Keywordz of that company Limitations of the Thesis Because E -marketing is ... 1.1.1 Marketing plan definition Form the Marketing text book, the nature and contents of a marketing plan can be understand that marketing plan is one of the most important outputs of the marketing ... have a half turnover of the first company and the third is a half turnover of the second More over, the first company is the most remembered Marketing mix: Simplifying somewhat, marketing strategies...
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buiding competitive strategy in the rice farming industry the case of an dinh company xây dựng chiến lược cạnh tranh trong ngành sản xuất lúa gạo

buiding competitive strategy in the rice farming industry the case of an dinh company xây dựng chiến lược cạnh tranh trong ngành sản xuất lúa gạo

Kinh tế

... distribution of finished goods Marketing and Sales: the identification of customer needs and the generation of sales Service: the support of customers after the products and services are sold to them These ... goals.4 The business strategy is a combination of the investment decision and the development of a sustainable competitive advantage The investment decision of a business strategy covers the product ... results The result of this thesis is to build appropriate competitive strategies for further development of An Dinh Company The methodology is expected to be applied effectively in the case study of...
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