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l1
Intelligent Networks
and
Services
By storing a massive ‘memory’ of customer and service information in a network, and referring to
it while setting up calls, and as a historical record of network use, a phenomenal new range of
services becomes possible. The effect is almost as if the network had some degree of ‘intelligent’
power of thought. This chapter commences by describing the ‘intelligent networks’ as
a
concept,
and then goes on to give examples of the new services that we can expect from it.
11.1
THE CONCEPT
OF
INTELLIGENT NETWORKS
The concept and development of
intelligent networks
(INS)
originated in North
America. The forerunner was AT&T’s database
800
service,
and AT&T continue to be
a key driver of the technology. Subsequently much work has also originated from the
RBOCs
(the American
Regional Bell Operating Companies,
or local telephone com-
panies), in conjunction with their jointly funded research arm, Bellcore. More recently,
ETSI (the European Telecommunications Standards Institute) has been very active.
The concept is based on the premise that all services can be broken down into
elemental capabilities called
functional components
or
service-independent building
blocks (SIBs
or
SIBBs).
For example, a simple service may include providing dial tone,
collecting digits, performing number translation, switching the connection, and charg-
ing at an appropriate rate. If we were now to examine a second service, then we would
find that some of the functional components used in that service would overlap those
already identified in the first. If
a
comprehensive set of these functional components
(SIBs) could be implemented at every exchange (so-called
service switchingpoint
(SSP))
and if a suitable means of controlling the exchanges, from new powerful and remote
computers called
service control points (or
SCPs), could be found, then new and much
more powerful services could be implemented simply by writing software (a
service
script)
for the
SCP,
enabling it to manipulate the
SSP(s).
231
Networks and Telecommunications: Design and Operation, Second Edition.
Martin P. Clark
Copyright © 1991, 1997 John Wiley & Sons Ltd
ISBNs: 0-471-97346-7 (Hardback); 0-470-84158-3 (Electronic)
232
INTELLIGENT NETWORKS
AND
SERVICES
11.2
INTELLIGENT NETWORK ARCHITECTURE
In the past, each exchange had at least a small amount of ‘intelligence’, comprising
software programs and related data for call routing and service control of ‘basic’ tele-
phone services. However, when we speak of an
intelligent network
we mean a network
equipped with a much larger information reference store and with software capable of
controlling more powerful services.
The
intelligence
can be added to the network on either
a
distributed
or a
centralized
basis, according to the circumstances of the established network, the equipment to be
used and the service to be provided. Here we compare and contrast the two architec-
tures as a means of illustrating the scope of possibilities.
In a network employing
distributed intelligence
the information required for
advanced call routing and service control is spread over
a
large number
of
sites or
exchanges. Each exchange stores a large store of information necessary for the set up
and control of the wide range of services it is expected to offer. This will include a store
of customer-specific data (the information pertinent to a given customer’s network), as
well as some
service logic
to tell the exchange exactly how each sophisticated service
works, and the procedure for setting up calls. This sort of intelligent network could be
created by continual enhancement of today’s exchanges, progressively adding software
and hardware to cope with new service needs. The advantage of such an approach
(storing information at a large number of exchanges) is that the service becomes
available at all existing exchanges and the call handling capacity is large. The
disadvantages are that the exchange software becomes very complex and the job of
keeping all the exchanges’ software up to date is unmanageable. Not only that, but the
software and data duplication increases the risk of inconsistencies and may affect the
service creation
environment offline development environment
(say
2-8
per network)
-
I
ive
environment
public telephone exchange (Say
25
per network)
point
(SSP)
(ideally a function included in most main
exchanges)
Figure
11.1
Intelligent
network
architecture
THE SERVICE CONTROL POINT (SCP)
233
smooth running of both the service and the network as a whole. (For example, two
exchanges may hold conflicting data because they were updated by different people at
different times.)
Figure 11.1 illustrates the standard ‘centralized’
intelligent network
(IN)
architecture.
In the lowest tier of a centralized intelligent network are a number of
service switching
points
(or
SSPs).
These contain a
service switching function
(SSF).
These are enhanced
telephone exchanges which have been developed to include a new
intelligent network
interface. The interface allows the exchange to refer the call control of advanced service
calls to the
service controlpoint
(SCP),
allowing the SCP (a centralized control point) to
manipulate subsequent actions
of
the exchange.
11.3 THE SERVICE CONTROL
POINT
(SCP)
The service control point (SCP) is a specialized computer, distinct and often remote
from the exchange, connected by a
signalling system number
7
(SS7,
see Chapter
12)
signalling link. The SCP comprises the
service control function
(SCF),
the ‘knowledge’
of how a service works and the customer-specific data required to perform it.
In response to an exchange request to deal with an ‘advanced service’ call attempt,
the SCP sends a sequence
ofprimitive
commands to the exchange, using SS7 signalling.
The commands direct the exchange to perform the necessary sequence of simple
switching actions which combine to appear as a more complex service offering
(e.g. ‘collect digits’, ‘connect switch path’). Thus the call control is carried out by the
SCP rather than the exchange (SSP). However, the connection itself never passes
through the SCP. Connections are always only switched by exchanges (the SSPs).
During call set-up, call processing is suspended
so
that the
SSP
may refer
to
the SCP.
The reference may reveal, for example, whether a given caller is permitted to be
connected to a given number. Alternatively
a
credit card number might be validated
before accepting call charges, a dialled
freephone
number might be interpreted into
another ‘real’ telephone number, or some other ‘intelligent’ action may be undertaken.
The SSP sends an SS7 message to the SCP containing the dialled number and any
other known information about the called or calling party. The SCP interprets the call
request using the received information and its own store of data, and then returns
the sequence of commands back to the SSP. The specially developed
user parts
of
SS7 signalling which enable this interaction are called the
signalling connection and
control part (SCCP)
and the
transaction capability application part (TCAP,
ITU-T
Q.771-Q.775) and the newly defined
INAP (intelligent network application part)
These
are described in more detail in Chapter 12.
The number of SCPs deployed in any given
intelligent network
depends on a number
of factors, including the complexity of the service logic required to support the
advanced services and the traffic demand for them. One option is to allocate one SCP
for each individual advanced service, but for a large number of services we would need
a large number of SCPs. Some experts therefore favour SCPs which are capable of
handling a number of different services,
so
that the number of SCPs in a network can be
kept down to a handful. In this case each will cater for
a
number of services, but each
service will be duplicated over more than one SCP to prevent total loss of the service in
the event of an
SCP computer failure.
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INTELLIGENT NETWORKS AND SERVICES
11.4
THE SERVICE SWITCHING POINT
(SSP)
The
service switching point
(SSP) or
service switching function
(SSF)
is a modified
telephone exchange. Over and above the normal functions of a telephone exchange it
contains an ‘intelligent network’ functionality comprising
0
trigger tables
0
transaction capabilities
0
intelligent peripherals
(IPs)
Every telephone exchange has a number look-up table of some form to enable it to
switch calls through to their correct destinations. In the case of an SSP
trigger table,
the
information needed to complete the call set-up is not contained in the table itself;
instead there is a
trigger
(typically activated by the dialled number) to commence a
query
transaction
with the SCP. The SSP next collects all necessary information about
the call (caller’s number, class of service, dialled number, etc.) and forwards this
information to the SCP to request further control information.
The information and short dialogue which then follows between SSP and SCP is
called a
transaction
and is conducted using
SS7
TCAP signalling
(transaction
capabilities application part).
During the dialogue the SCP returns a number of control
commands to the SSP to control its switching and charging functions, and also to
activate any necessary
intelligent peripherals
(ZPs).
Intelligent peripherals
could be any number of different types of device affording
different types of advanced service. At the simplest an IP might be a recorded
announcement machine (say, thanking a televoting caller for his interest). At a more
complex level it might be a voice interaction unit.
11.5 THE SERVICE MANAGEMENT SYSTEM (SMS) AND
SERVICE CREATION ENVIRONMENT (SCE)
The
service management system
(SMS)
or
service management point
(SMP) appears
above the SCP and is used to control the SCPs in a network.
SMSs
are
ofline
computer
systems used to prepare database and configuration tables
of
network and customer-
specific data before downloading them to the live SCPs. The
SMS
ensures that the data
held in all SCPs is comprehensive and consistent. The fact that only one
SMS
exists, or
a small number of
SMSs,
makes the manual task of administering data held within the
network a great deal easier. The service risk of running only a single
SMS
is not
material because it is only an ‘updating machine’. The service availability is affected
mainly by the reliability of the
SCPs
and SSPs.
The
SCE
(service creation environment)
is the platform for SCP software develop-
ment and testing (i.e. it is the tool with which new ‘intelligent’ services can be developed).
Usually it comprises sophisticated software
debugging
tools, capable of ‘stepping’
through the programmed commands within a new software
service script.
These help the
service designer ensure that the service is realized in the manner intended.
BENEFITS
OF
INTELLIGENT NETWORKS
235
11.6
BENEFITS
OF
INTELLIGENT NETWORKS
The main advantages of an intelligent network over predecessing public telephone
networks is the ease with which complex, and particularly network-wide, services may
be managed. Instead of having to configure routing tables and other network control
elements which are distributed across many exchanges, the network operator only needs
to maintain the data in the central SCP. This guarantees a higher level of data
consistency within the network and thus of service reliability.
In
addition, the network
operator is able to react faster in the introduction of new services. This leads to
0
minimal impact on existing network and switching equipment during the rapid
introduction of new services (the introduction requires only the downloading of new
service script software and configuration data to the SCP (from SCE and
SMS))
0
reduced cost of introducing and enhancing services
0
higher quality of service
0
the ability for rapid re-configuration of services, allowing continual retuning to meet
changing market needs (the use of a single
SMS
means that the job of coordinating
network upgrades is largely eliminated)
0
the ability to give the limited customer control and management facilities if required
(by providing special customer terminals connected to the
SMS,
customers could be
authorized to make some changes specific to their own networks)
11.7
INTELLIGENT NETWORK (IN) SERVICES
Certain types of telephone services are best realized using an intelligent network. This
applies to those types of service where either the charging requirements of the service
are complicated (e.g. there is
a
need to charge the person called and not the caller), or
where the handling is complicated (e.g. caller authorization is necessary or complicated
translation
of the dialled number is necessary, as for example by freephone numbers
where a dialled 800 telephone number must be converted to the standard telephone
number of the called party).
Examples of intelligent network services include the following.
Virtual private network (VPN)
A
service in which a company-specific network (a telephone closed user group with a
specific telephone numbering plan) may be created for individual corporate customers
of the public network. The public network thus appears to the corporate customer
much as a private network would, with a ‘tailored’ company numbering plan.
Freephone
The intelligent network converts an
800
dialled
freephone number
into a standard
telephone number allowing the
SSP
to complete the call set-up, while simultaneously
236
INTELLIGENT NETWORKS AND SERVICES
creating a call charge record for the call receiver’s account (rather than for the caller’s
account as is normal).
Premium rate service
The ability to charge a premium rate for calls over and above normal telephone charges
so
that the caller shall be charged for information services (e.g. weather forecast, traffic
information, etc.). The extra charges collected are furthered to the information
service
provider.
Calling card service
A service which allows telephone company calling card holders (e.g. AT&T calling
card) to make calls from any telephone in the public network, invoicing their call
charges to their personal calling card account. At call set-up,
IN
verifies the card
account number and requests caller authorization by means of his personal
identification number
(PIN).
Televoting
A service conceived to complement television game shows in which viewers are invited to
call different telephone numbers to register their vote for the best participant in, for
example, a television game show.
IN
counts the total number of calls to each dialled
number and connects the caller to a recorded announcement which thanks him for his call.
Universal number service
This service enables customers of the public telephone network to move around the
country while remaining available under the same telephone number. As the user moves
to a new location, he must register with the
SCP
where he now is,
so
that future calls to
his number may be furthered to him. This may become the basis of
number portubility
service, the ability for a customer to change his telephone network provider without
being forced to change his telephone number. The difficulty caused by changing
number, requiring one to print new letterheads and advise business partners, might
otherwise dissuade a change of telephone network provider,
so
that
number portubility
is
increasingly viewed as an essential enabler of competition between public telephone
service providers.
Universal personal telephone service
This service is an extension of the universal number service, allowing the customer not
only
to
roam within the ‘fixed’ telephone network but also to connections of mobile
telephone and other types of telecommunication networks.
11.8
CALLING
CARD
Using network intelligence to validate
culling curd
or
credit curd
account numbers
and as a historical record of transactions, an alternative means
of
paying for calls is
possible. Calls made from any telephone can be charged to a special ‘calling card’
FREEPHONE SERVICE (OR
800
SERVICE) 237
account. The bill can then be sent to the card holders address. Maybe such a service will
make obsolete the familiar public payphones, or at least the ones for which you need
handfuls of coins to operate.
There are three ways of initiating a call. In one the caller tells the operator the card
number and the
personal identiJication number
(PIN).
The operator types this
information into a computer which interrogates the SCP to check that the card is
valid, and subsequently charges the cost of the call to the appropriate account. An
alternative is an automatic version that relies on the customer being prompted to dial
in his card account number and PIN using a DTMF telephone. Finally, a specially
designed telephone with a ‘card-wipe’ system might also be available. In this instance,
a magnetic strip on the reverse of the card is ‘wiped’ through a narrow channel on the
telephone. The telephone ‘reads’ the magnetic strip to derive the
calling card
(or
standard credit card) type and number, and automatically validates the card, notes its
expiry date and other details by using the network intelligence in the same way as
above. If the card is not valid, or if the caller dials in the wrong PIN then the call is
not permitted.
The beauty of using central intelligence of the SCP to validate cards is the scope that
it gives for tailoring calling capabilities of the card to its owner’s needs. A student’s
parents can give their
son
a calling card with which he can only ‘call home’ (as in MCI’s
‘friends and family’ service). Other calls are at the student’s expense. Similarly, a
company representative can be given the means to call his office.
Calling card service is growing in popularity in countries where it is already available,
and most major PTOs are planning to introduce it. Figure 11.2 illustrates an example
of
a telephone designed especially for automatic card validation.
11.9 FREEPHONE SERVICE (OR
800
SERVICE)
Freephone, toil-free, nulltarif
or
800
service
is available in a number of countries. In the
UK
callers who dial a number in the 0800 range, and in the
US
callers who dial a 1-800
range number have those calls completed entirely free of charge. The call charge is paid
by the recipient of the call.
Freephone
service gives companies a way of persuading people to call them. A
company may wish to promote calls to follow-up an advertisement campaign, or to
allow customers to call the service department, or maybe to allow their travelling
representatives to call the office.
Network intelligence plays two key roles in support of the freephone service. First,
the 0800 number dialled (say, 0800 12345) must be converted into the receiving
company’s actual number, say 071-246 8021, otherwise the normal telephone network
will be incapable of completing the call. The second role is to record the total number
and duration of calls made,
so that the call recipient can be charged in due course.
Figure 11.3 shows a diagram of automatic freephone service. The caller has dialled
the number
0800
12345 into the network. The SSP sends the number to the SCP, which
returns the normal telephone number to the network (to allow routing), and records the
time of day, call origin and call duration, so that the recipient (071-246 8021) may be
charged for the call by normal quarterly account.
Figure
11.2
Credit card telephone. Telephone specially designed to allow payment for public telephone calls
by credit
or
calling card.
(Courtesy
of
British Telecom)
900
SERVICE
239
I
SCP
J
Sends
‘0800’
f
\
Returns actual
directory number
(071- 2L6 8021)
Network
1
dials
0800
123L5
Network intelligence records cost
of
call.
Costs
chorged
to
recipient
1071-266
8021)
Figure
11.3
Automatic freephone service
11.10
900
SERVICE
The United States
900
service
uses a similar intelligent network to that of the 800
service, but rather than calls being free to callers they are charged at a premium. The
premium charge covers not only the cost of the call itself, but also the cost of
value-
added
information provided during the call. Thus a typical
900
service might be ‘dial up
weather forecast’ or ‘dial up sport news’.
The value-added information is provided by a service independent of the PTO who
pays for the provision of
900 service facilities but receives revenue from the PTO for
each call made.
The role of the SCP in the
900
service is to ensure translation of dialled
900
numbers
and to record call attempts for later settlement of account between PTO and service
provider.
In other countries the service may be known under different names; the
UK
equivalent, for example, is the 0898 service.
11.11
CENTREX SERVICE AND VIRTUAL PRIVATE NETWORK
Many companies run their own automatic telephone and data networks on their own
premises, using automatic
private branch exchanges
(PBX$)
and private packet switches,
etc. Some of these companies also lease transmission capacity from public
telecommunication operators (PTOs) to connect together a number of geograph.ically
widespread sites into a single, company-wide, network. These private networks are
always tailored to the company’s particular needs, often supporting service facilities
which are not available from the public network. For example, on
a
company’s own
telephone network, the allocation of extension numbers may be set according to
departmental or company whim. In addition, other special features may’ be made
available, such as
ring buck w3hen free, conference culls
and special call barring facilities
(to prevent some extensions from dialling trunk or international calls).
240
INTELLIGENT NETWORKS
AND
SERVICES
The decreasing cost of private networks equipment, coupled with the restricted
service facilities of some public networks, has recently stimulated a rapid growth of
private networks.
If
allowed to continue by the public telecommunication operators
(PTOs), this could pose a threat
to revenue income, as less income is available from
leased circuits than from the equivalent public network service. From their point of
view it will be worse still in countries whose governments allow the resale of private
network services. Faced with this, a number of public telecommunications operators
and main exchange manufacturers have been developing new services to protect their
market shares.
Centrex and virtual private network
(VPN)
services are both products of
the counter-reaction.
The
centrex
service provides facilities similar to that of a PBX, but from the public
network's
local exchange
(or
central ofice).
This gives the customer benefits equivalent
to owning an on-site PBX but without the 'up-front' capital investment, and without
the ongoing need for expertise and accommodation to maintain it. All of the
customer's 'on-site' telephones are connected directly to the public network's local
exchange, which acts as if it were a PBX. For example, the customer may determine
the extension numbering plan. In addition, features like
call interrupt,
or
ring-back
when free,
etc., may be made available between extension numbers. Furthermore, just
as in a PBX, only the
extension number
need be dialled to call other on-site company
extensions.
Figure 11.4 compares a centrex service with the comparable service
provided using a PBX.
To
the user of extension number 2435, on either the centrex (Figure 11.4(b)) or the
PBX network (Figure 11.4(a)), it is not apparent which type of network is being used as
the network and special service capabilities are identical. This makes it feasible for a
small company to consider first subscribing to centrex service from the public tele-
communication operator, and later installing an on-site PBX, when its cost is justified.
Corporate
I
customers'
premises
I
i
I
l
Company
extension
number plan
I
X2435
PBX
I
X2436
etc.
I
(a)
PBX service
Public
corporate
I
Part
ot
local
premises acts as if it
network customers'l exchange
Company
extenslon
number plan
I
Local X2435
"L'
I
I
X2436
"e
I
etc.
I
+I
Exchange
I-
I
I
Local
I
Exchange
BSI
I
(b) centrex service
Figure
11.4
Company extension number plan using
PBX
centrex service
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