Project Portfolio Management in Theory and Practice Thirty Case Studies from around the World Best Practices and Advances in Program Management Series Series Editor Ginger Levin RECENTLY PUBLISHED TITLES Project Portfolio Management in Theory and Practice: Thirty Case Studies from around the World Jamal Moustafaev Project Management in Extreme Situations: Lessons from Polar Expeditions, Military and Rescue Operations and Wilderness Exploration Monique Aubry and Pascal Lievre The IT Geek’s Guide to Project Leadership Byron A Love Situational Project Management: The Dynamics of Success and Failure Oliver F Lehmann Ethics and Governance in Project Management: Small Sins Allowed and the Line of Impunity Eduardo Victor Lopez and Alicia Medina Becoming a Sustainable Organization: A Project and Portfolio Management Approach Kristina Kohl Improving Business Performance: A Project Portfolio Management Approach Ramani S Leading and Managing Innovation: What Every Executive Team Must Know about Project, Program, and Portfolio Management, Second Edition Russell D Archibald and Shane Archibald Program Management in Defense and High Tech Environments Charles Christopher McCarthy The Self-Made Program Leader: Taking Charge in Matrix Organizations Steve Tkalcevich Transforming Business with Program Management: Integrating Strategy, People, Process, Technology, Structure, and Measurement Satish P Subramanian Stakeholder Engagement: The Game Changer for Program Management Amy Baugh Project Portfolio Management in Theory and Practice Thirty Case Studies from around the World Jamal Moustafaev, MBA, PMP CRC Press Taylor & Francis Group 6000 Broken Sound Parkway NW, Suite 300 Boca Raton, FL 33487-2742 © 2017 by Taylor & Francis Group, LLC CRC Press is an imprint of Taylor & Francis Group, an Informa business No claim to original U.S Government works Printed on acid-free paper Version Date: 20160419 International Standard Book Number-13: 978-1-4987-6924-2 (Hardback) This book contains information obtained from authentic and highly regarded sources Reasonable efforts have been made to publish reliable data and information, but the author and publisher cannot assume responsibility for the validity of all materials or the consequences of their use The authors and publishers have attempted to trace the copyright holders of all material reproduced in this publication and apologize to copyright holders if permission to publish in this form has not been obtained If any copyright material has not been acknowledged please write and let us know so we may rectify in any future reprint Except as permitted under U.S Copyright Law, no part of this book may be reprinted, reproduced, transmitted, or utilized in any form by any electronic, mechanical, or other means, now known or hereafter invented, including photocopying, microfilming, and recording, or in any information storage or retrieval system, without written permission from the publishers For permission to photocopy or use material electronically from this work, please access www.copyright com (http://www.copyright.com/) or contact the Copyright Clearance Center, Inc (CCC), 222 Rosewood Drive, Danvers, MA 01923, 978-750-8400 CCC is a not-for-profit organization that provides licenses and registration for a variety of users For organizations that have been granted a photocopy license by the CCC, a separate system of payment has been arranged Trademark Notice: Product or corporate names may be trademarks or registered trademarks, and are used only for identification and explanation without intent to infringe Library of Congress Cataloging‑in‑Publication Data Names: Moustafaev, Jamal, 1973- author Title: Project portfolio management in theory and practice : thirty case studies from around the world / Jamal Moustafaev Description: Boca Raton, FL : CRC Press, 2017 | Includes bibliographical references and index Identifiers: LCCN 2016011453 | ISBN 9781498769242 (hardcover : alk paper) Subjects: LCSH: Project management Case studies | Project management Finance | Portfolio management Classification: LCC HD69.P75 M692 2017 | DDC 658.4/04 dc23 LC record available at https://lccn.loc.gov/2016011453 Visit the Taylor & Francis Web site at http://www.taylorandfrancis.com and the CRC Press Web site at http://www.crcpress.com To my three-year-old son Shamil, who, save for the regular comic relief, provided no assistance whatsoever in the writing of this book Contents Preface: Why Another Book on Project Portfolio Management? xv About the Author .xxi SeCtion i tHe tHeoRY Introduction to Project Portfolio Management .3 Historical Case Study: Ibaraki Airport Sounds Comparable to Your Company? PPM: A Quick Overview .5 PPM Defined The Three Pillars of PPM What Happens without Project Portfolio and Proper Resourcing? 14 What Is Happening in the Industry? 16 Conclusions .18 Summary 19 The Three Pillars of Project Portfolio Management .21 Introduction 21 How to Determine Project Value? 21 Financial Models 22 Scoring Models .24 How to Balance Portfolios? 29 What Is Strategic Alignment? 34 Top-Down Approach 36 Bottom-Up Approach 38 Top-Down, Bottom-Up Approach 39 How It All Works in Real Life 40 Joker Project Concept 45 Summary 47 vii viii ◾ Contents Strategic Resource Estimation for Project Portfolios 49 Introduction 49 Improving Your Estimate Accuracy with Wideband Delphi and PERT .51 Wideband Delphi 51 Wideband Delphi “Light” .53 Program Evaluation and Review Technique 53 Other Things to Consider .57 How to Improve Your Estimates? 57 Common Estimation Oversights 58 Sample Scenario Analysis 58 Summary 64 SeCtion ii tHe APPLiCAtion: inDUStRY CASe StUDieS Project Portfolio Management in the Pharmaceutical Industry 67 Pharmaceutical Sector Overview .67 Pharmaceutical Sector Case Studies 69 Introduction 69 European Pharmaceutical Company A 70 Strategy 70 The Scoring Model 70 Portfolio Balance 73 Strategic Alignment 74 European Pharmaceutical Company B 75 Strategy 75 The Scoring Model 75 Portfolio Balance 78 Strategic Alignment 80 European Pharmaceutical Company C 80 Strategy 80 The Scoring Model 80 Portfolio Balance 82 Strategic Alignment 82 Summary 83 Project Portfolio Management in the Product Development Industry 85 Product Development Sector Overview .85 Product Development Sector Case Studies .86 Introduction 86 Company A: Bearings Manufacturer 87 Strategy 87 Scoring Model 87 Contents ◾ ix Portfolio Balance 90 Strategic Alignment 90 Company B: Software Producer 91 Strategy 91 Scoring Model 91 Portfolio Balance 94 Strategic Alignment 94 Company C: Rail Transport Company 95 Strategy 95 Scoring Model 96 Portfolio Balance 98 Strategic Alignment 99 Company D: Medical Equipment Manufacturer 99 Strategy 99 Scoring Model 99 Portfolio Balance 101 Strategic Alignment 102 Company E: Food Packaging Company 102 Strategy 102 Scoring Model 102 Portfolio Balance 105 Strategic Alignment 105 Company F: Satellite Operator 106 Strategy 106 Scoring Model 107 Portfolio Balance 109 Strategic Alignment 109 Company G: Clothing Manufacturer 110 Strategy 110 Scoring Model 110 Portfolio Balance 111 Strategic Alignment 111 Summary 112 Project Portfolio Management in the Financial Industry 113 Financial Sector Overview 113 Financial Sector Case Studies 116 Introduction 116 Eastern European Bank A 116 Strategy 117 Scoring Model 117 Portfolio Balance 119 Strategic Alignment 119 x ◾ Contents Western European Bank B 120 Strategy 120 Scoring Model 121 Portfolio Balance 123 Strategic Alignment 123 North American Brokerage Company C .124 Strategy 124 Scoring Model 124 Portfolio Balance 126 Strategic Alignment 126 Eastern European Bank D 128 Strategy 128 Scoring Model 128 Portfolio Balance 132 Strategic Alignment 132 Summary 132 Project Portfolio Management in the Energy and Logistics Industries 135 Overview of the Energy and Logistics Sectors 135 Energy and Logistics Sector Case Studies 136 Introduction 136 Energy Company A: Power Trader 137 Strategy 137 Scoring Model 137 Portfolio Balance 139 Strategic Alignment 140 Energy Company B: European Electric Utility 140 Strategy 140 Scoring Model 140 Portfolio Balance 143 Strategic Alignment 143 Energy Company C: Regional IT Department of a Global Oil and Gas Producer .144 Strategy 144 Scoring Model 145 Portfolio Balance 145 Strategic Alignment 147 Energy Company D: Eastern European Electricity Company .147 Strategy 147 Scoring Model 148 Portfolio Balance 150 Strategic Alignment 151 ... Checkpoint Initiation Checkpoint Planning Checkpoint Execution/ Checkpoint Close-out Checkpoint Control Portfolio management Project management Portfolio management Project and portfolio management. .. Estimation for Project Portfolios Chapter Project Portfolio Management in the Financial Industry Chapter Project Portfolio Management in the Government and Notfor-Profit Sector Chapter 10 Project Portfolio. .. Chapter Project Portfolio Management in the Energy and Logistics Industries Chapter Introduction to Project Portfolio Management Chapter Project Portfolio Management in the Pharmaceutical Industry