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Emotion - Mirror inside Business Imagine you are a Customer!! You visited a shop to buy your needs. You are welcomed at a shop with a great hospitality. You didn’t buy anything first time. But you found same hospitality again at same shop. You are pleased with a shop person although it was not so attractive shop. In opposite situation, you found misbehavior at another shop having an excellent infrastructure and low price. Where will you go next time? You are an employee somewhere. Your boss always misbehaves with you and shout without any reasons to show he / she is your boss. How if he / she so polite and kind to you to praise for your work? Employee at work come across to emotions likes appreciation, apprehension, defensiveness, inadequacy, intimidation, and resentment. Emotions Whatever your heart says, believe it. "Emotions in business" is key to success in competitive environment. Customer relationship is nothing but managing and expressing your kind emotions towards your customers. Truth is something else. Customers feel like being cheated although kind responses and good quotes from vendors. Buttering and praising is getting habit of a vendor. To sell a product he can tell anything to you. Still is it better to say, "Emotions is required in business"? Emotions in business is a largely untapped area and we believe that you can gain a significant business advantage by examining the emotions at play in your business and designing conversations and the organization to enhance your productivity and the well being of your employees and customers. Take a case of Coca Cola or Pepsico. While extending their business boundary to India, they had to face those believers who were opposing MNCs to sell their products. " Be Indian, buy Indian" is coming since independence. Even as a company when you are extending your boundaries to international arena, forget from where you are. You are just seller and you need to win hearts of buyers. Buyers may be anyone. However the company itself has no particular cultural or historical orientation. So you have to deconstruct some of the cultural orientation to become a global player. To be successful, you need to jettison some of the cultural baggage in your thinking and in your policies. There are no emotions in business. Human beings are emotional beings. An emotional state is part of being human and we cannot escape from that. Even though we have offered a few ideas of the importance of emotions in business, they are at play in every human relationship and interaction. Emotions in business, as in life, are the tricky bits. They have a tendency to get out of hand, to take over. Or they get bottled up and explode later. Carefully devised plans that seem great on paper can become derailed by seemingly irrational emotions. Napoleon said that "in war, three quarters turns on moral matters; the balance of manpower and material counts for the remaining quarter." Even though we do not wish to equate business with war, we believe that this is so in business. Emotions are often rational in the sense that they are based on what has happened in the past – the development of values, ethics, attitudes and behavior – all involving rational thoughts. When you take a case of an employee, motivating them is based on itself hip of emotions. Whether you hurt their feelings by being stubborn or behave softly to guide them on right track. Even if you are a director of a company and you talk to shop- floor aged worker gently, you motivated him a lot. So its nothing but behaving like human naturally. I agree that when we work in a group, our colleges are going to be our competitors anyway. But still emotions tie us in better relationship to walk ahead. It is better to look at trends which enable organizational development and seek to e-motionalize business as a means to enhance overall performance. Today’s industry is based on Information Resources, Advanced Technology, and the Role of Positive Emotions in Business and Spirituality. An individual's experience of a positive emotion could very quickly be transmitted to other organizational members and show up across interpersonal transactions with customers, and may also fuel optimal organizational functioning. Fredrickson's Broaden-and-Build Theory of Positive Emotions suggests that positive emotions broaden people's modes of thinking and action, over time this builds their enduring personal and social resources (Fredrickson 1998, 2001). There is also a link between individual organizational members' experiences of positive emotions and the upward spiraling towards optimal individual and organizational functioning (Fredrickson). Here are ten ways by Barton Goldsmith to encourage effective emotion in your company: 1. Find the emotional connection to what you do and with whom you do it. 2. Create an environment of openness; encourage people to talk. 3. Make it OK to talk about emotion within the organization. 4. Give people training in basic conflict resolution skills. 5. Encourage informality - functional groups tend to be more relaxed. 6. Encourage team members to bring their "whole" selves to work. 7. Admit publicly that not all management’s ideas are good ones. 8. Encourage team members to think out loud. 9. Promote the belief, "Laughter is good, playing it ‘cool’ is not." 10 Recognize the emotional connection to work makes the impossible seem possible. "When the heart manages emotions, they heighten your awareness of the world around you and add sparkle to life. The result is new intelligence and a new view of life. Just be sincere in your efforts and appreciate the progress you make, not expecting to be free from unpleasant emotions all at once. Each success builds more power and excitement. It gets easier as you go. When long-standing emotional issues lose some of their intensity and importance, things won't bother you as much."- Doc Childre and Howard Martin. Emotions in business have proved importance of human capital rather any other capital in today’s age which was absent in earlier industrial economies. buzzle.com . Emotion - Mirror inside Business Imagine you are a Customer!! You visited a shop to buy. say, "Emotions is required in business& quot;? Emotions in business is a largely untapped area and we believe that you can gain a significant business

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