Designing leading-edge products with lead- ing-edge tools; there is hardly a more precise statement to illustrate why Syncroness has emerged as a global player in new product development. It also explains why the firm chose ADC to provide high-performance cabling infrastructure for its new corporate headquarters in Westminster, Colorado. “Our business is totally dependant upon our number one tool – computer power,” said Jörg Lorsheider, Syncroness’ director of business development and sales. “Our network has to be operational at peak proficiency 100 percent of the time and that means it needs to work quickly. When we considered the available choices for high-performance Ethernet cabling, we found that ADC’s new CopperTen system has capabilities far beyond anything else on the market.” COLOSSAL FILES REQUIRE ENORMOUS CAPABILITIES Syncroness employs more than 30 mechanical engineers who use the most- advanced computer-aided design (CAD) software to invent or improve a wide variety of products; from golf clubs to exercise machines, medical devices to products used in space exploration. With offices in Irvine, California and Kuala SYNCRONESS CHOOSES ADC’S REVOLUTIONARY COPPERTEN ™ 10-GIGABIT ETHERNET UTP CABLING FOR NEW HEADQUARTERS CASE STUDY Lumpur, Malaysia, Syncroness engineers create and share immense amounts of data among themselves and their clients around the world. “We operate a variety of different CAD systems that require us to transfer multi- megabit files all over the place,” said Lorscheider. “In fact, we generate 25 gigs of new or revised data each week and, for a business of this size, that’s a lot of data. That’s more than a lot of big com- panies generate.” Syncroness also utilizes complex simulation software to perform fluid dynamics compu- tations and structural and thermal analyses on products. These processes rely on dis- tributed computing to combine the resources of several separate processors while consuming large amounts of band- width in order to solve problems. “We share information over tens of thousands of miles – between the United States and Malaysia. We certainly don’t want to create a bottleneck here in our own office.” Syncroness evaluated optical fiber in its quest to provide the “biggest pipe” for its network. 10-gigabit Ethernet performance was manda- tory, yet the cost of fiber optics proved prohibitive. “With fiber, the expense is in the electronics,” said David Yanish, of ADC’s global product management group. “It’s necessary to invest in com- plex hardware that converts electrical data into photons (light) in order to send the information over fiber optic cable, then additional hardware to reconvert that information back into electrons at the other end. That makes fiber about six times more expensive than unshielded twisted pair (UTP) cable. So, with a 10-gigabit standard on the horizon, we went to work developing a com- pletely new copper solution - CopperTen.” 10 GIGABITS AND BEYOND For years, the industry predicted a shift toward a fiber-based cabling structure within buildings. But, as the need for a 10G Base-T standard emerged, ADC‘s KRONE develop- ment team invested in breakthrough design and manufacturing technologies, creating CopperTen, a complete end-to-end cabling system that delivers a solution more cost- effective and easier to install than shielded CASE STUDY CASE STUDY and fiber optic cabling systems. CopperTen is the industry’s first aug- mented Category 6 UTP cabling system and it is guaranteed to enable 10-giga- bit transmission to be implemented to the full 100 meters required for struc- tured cabling systems. “In fact, we can guarantee 18 gigabits per second of channel capacity, and right now, no one else can do that,” said Yanish. “Cat 6 was supposed to be the next solution. While it did produce more bandwidth, or pipe size, it couldn’t support 10-gig Ethernet. CopperTen does; it provides a ten-fold increase in the transmission of large amounts of data as measured by Shannon’s Capacity*, while extending bandwidth to enable a capacity greater than 18 gigabits per second up to 625 MHz. And CopperTen does all this while eliminating alien crosstalk.” Alien crosstalk is signal noise generated from adjacent cables. It has plagued high-capacity copper cable designs for years. ADC combats alien crosstalk with its patent-pending oblique elliptical star filler, which never allows bordering conductors to touch or get too close to one another. This design, combined with the company’s unique cable manufacturing process, oscillate the cable pairs off-cen- ter, isolating each connector from the other. “These components and designs working in unison result in remarkable advantages that put CopperTen in a league by itself, representing the next generation of cabling technology.” AN INVESTMENT IN TODAY – AND TOMORROW CopperTen re-establishes copper as the better- priced solution for “future-proofing” Local Area Networks for the next protocols. This first-of-a-kind product allows a confident reach to the next level of transmission performance. “As standards are changing, we have to stay cur- rent and competitive,” said Lorsheider. “We have to be ready for the future by investing in the best products for our infrastructure, such as CopperTen. We get paid by the hour, and the more work we can produce during that hour, the more value our customers receive while we remain competitive. We expect this network system to last and are pleased we won’t have to rewire in five years.” ADC Telecommunications, Inc., P.O. Box 1101, Minneapolis, Minnesota USA 55440-1101 Specifications published here are current as of the date of publication of this document. Because we are continuously improving our products, ADC reserves the right to change specifications without prior notice. At any time, you may verify product specifications by contacting our headquarters office in Minneapolis. ADC Telecommunications, Inc. views its patent portfolio as an important corporate asset and vigorously enforces its patents. Products or features contained herein may be covered by one or more U.S. or foreign patents. An Equal Opportunity Employer 1309749 11/04 Original © 2004 ADC Telecommunications, Inc. All Rights Reserved Web Site: www.adc.com From North America, Call Toll Free: 1-800-366-3891 • Outside of North America: +1-952-938-8080 Fax: +1-952-917-3237 • For a listing of ADC’s global sales office locations, please refer to our web site. CASE STUDY SYNCHRONICITY Like all business success stories, this one celebrates relationships between partners who recognize the important role each plays in reaching their individual goals. When it was time to name their corporation, the five owners of Syncroness chose a name that promoted their formula for success- ful relationships. Says Lorsheider, “The name describes our ability to “synchronize” our capabilities and talents with the needs of our customers; to harmonize our bases of knowledge. That is the relationship we form with our customers and the kind of relationship ADC has formed with us.” ABOUT ADC ADC completed its acquisition of the KRONE Group on May 18, 2004. ADC is a world leader in providing global network infrastructure products, services and software that enable the profitable delivery of high-speed Internet, data, video, and voice services over our customers’ unique net- works. ADC (NASDAQ: ADCT) has sales into more than 90 countries. KRONE has served the indus- try as the leading manufacturer and supplier of fiber cabling, interconnection and distribution devices used in copper and fiber optic telecommunications and data networks. More information on KRONE is available at www.krone.com. Lean more about ADC Telecommunications, Inc. at www.adc.com. *Shannon’s Capacity formula is: Q = B log2 (1+S) concerning a communications channel: the formula that relates bandwidth in Hertz, to information carrying capacity in bits per second. Where Q is the information carrying capacity (ICC), B is the bandwidth and S is the signal-to-noise ratio. This expression shows that the ICC is proportional to the bandwidth, but is not identical to it. . www.adc.com From North America, Call Toll Free: 1-8 0 0-3 6 6-3 891 • Outside of North America: + 1-9 5 2-9 3 8-8 080 Fax: + 1-9 5 2-9 1 7-3 237 • For a listing of ADC’s global sales. a complete end-to-end cabling system that delivers a solution more cost- effective and easier to install than shielded CASE STUDY CASE STUDY and fiber