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slide 1 green tea 0o release the heat of live the marketing plan for the long and powerful development the purpose to communicate to all of customer to make customer satisfied in payment to have a big

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find out new way to reach the higher (better) purpose, bigger interest,….. END[r]

(1)

GREEN TEA 0O

(2)

The Purpose

To communicate to all of customer

To make customer satisfied in payment To have a big target audience

To have a big interest

(3)

To do Research and analysis Marketing strategies

Schedule

(4)

Research and analysis

The target audience

(5)

Marketing strategies

 Positioning Pricing

Distribution

(6)

Communicating strategies

Media plans for all of advertising ways

(7)

Schedule

Print advertising, advertising outdoor,

cable TV/Radio advertising,…

Direct mail, website, e-mail,…

Magnetic marketing, gifts and gadgets,

Press releases, community events,

(8)

Tracking and evaluation

Reports of the effecting: the budget,

the replying from customers, the present position in the market,…

Compare the result with the purpose,

(9)

END

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