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RESEARCH PROJECT (BMBR5103) A STUDY ON EMPLOYEE OVERALL JOB SATISFACTION IN HOA THO TEXTILE & GARMENT JOINT STOCK COPORATION STUDENT’S FULL NAME : TRAN THANH VU STUDENT ID : CGS00018516 INTAKE : SEP, 2014 ADVISOR’S NAME & TITLE : Dr NGUYEN THE KHAI December 2015 Business Research Methods Dr NGUYEN THE KHAI Advisor’s Assessment - Advisor’s signature Tran Thanh Vu Page Business Research Methods Dr NGUYEN THE KHAI Table of Contents ACKNOWLEDGEMENTS LIST OF FIGURES LIST OF TABLES ABBREVIATIONS ABSTRACT CHAPTER I: INTRODUCTION 10 Introduction of Company 10 1.1 Overview 10 1.2 History of Development 11 1.3 Scope of Business 13 1.4 Organizational structure 14 1.5 Vision 15 1.6 Mission 15 1.7 Objectives 15 2.Research Introduction 15 2.1 Problem Statement 15 2.2 Research objectives 17 Object and scope of research 18 3.1 Research object .18 3.2 Research scope .18 Research methods 19 4.1 Methods of data collection 19 4.2 Method of analyzing statistics 19 CHARPTER II: LITERATURE REVIEW 20 Theoretical basis .20 1.1 Job satisfaction of employees 20 1.2 The theory of job satisfaction 21 1.3 The components of job satisfaction 28 1.4 Business Research Model .30 Tran Thanh Vu Page Business Research Methods Dr NGUYEN THE KHAI CHAPTER III: RESEARCH METHODOLOGY 31 Quantitative Research 31 1.1 Design questionnaires .31 1.2 Collect information 31 1.3 Variable encoding 31 1.4 Data analysis 34 1.5 Description Table 35 CHARPTER IV: DATA ANALYSIS AND REPORT 40 Reliability Statistic .40 1.1 Job Characteristics 41 1.2 Job Cognitions 42 1.3 Work-Related Expectancies 43 1.4 Perceived Organizational Support 44 1.5 Overall job Satisfaction 45 1.6 Table Reliability Statistic 46 Descriptive Statistic 47 Correlation Statistic .47 Hypotheses Testing Results 49 CHARPTER V: DISCUSSION AND RECOMMENDATIONS 51 Discussion 51 Recommendations 53 REFERENCES 55 APPENDIX 57 Appendix 1: Survey Questionnaires 57 Appendix 2: Presentation Slides 64 Tran Thanh Vu Page Business Research Methods Dr NGUYEN THE KHAI ACKNOWLEDGEMENTS First of all, I would be express my sincere thanks to Dr Khai Nguyen, who instructed directly my thesis, instructed heartedly and oriented me to find out the research direction, practical approach, look for documents, process and analyze data, resolve the problem hereby I was able to complete my master's thesis Besides, in the process of learning, research and implementation of the subject I got a lot of valuable attention, suggestion, support from my teachers, colleagues, friends and relatives I also would like to thank: The teachers of the Faculty of Business Administration of Hutech University for teaching me useful knowledge during the past school year The Board of directors and the personnel department Hoa Tho Textile Garment Joint Stock Corporation and my friends, colleagues for encouraging, supporting me in the process of learning and research With the limited time and experience of such an probationary student like me; I suppose that this thesis cannot avoid the shortcomings, I would like to receive the instructions, comments of the teachers; so that I could the conditions to supplement and raise my consciousness, serve better the practical works on later Best regards! Tran Thanh Vu December,2015 Tran Thanh Vu Page Business Research Methods Dr NGUYEN THE KHAI LIST OF FIGURES Figure 1: HoaTho Head Office 10 Figure 2: Products of Hoa Tho Textile & Garment Joint Stock Corporation 13 Figure 3: Organizational structure of HoaTho 14 Figure 4: Herzberg's two-factor theory 24 Figure 5: Expectation model of Victor Vroom (1964) 26 Figure 6: Business Research Model 30 Figure 7: Chart Gender 37 Figure 8: Chart Age 37 Figure 9: Chart Working Period 38 Figure 10: Chart Current Income 38 Figure 11: Chart Level 39 Tran Thanh Vu Page Business Research Methods Dr NGUYEN THE KHAI LIST OF TABLES Table 1: Factors in the need scale of Maslow 23 Table 2: The encoding table and observed variables 33 Table 3: Feature synthesis of employees interviewed in Company 36 Table 4: Reliability statistics 46 Table 5: Descriptive statistics 47 Table 6: Summary of Correlations of all variables 48 Tran Thanh Vu Page Business Research Methods Dr NGUYEN THE KHAI ABBREVIATIONS SPSS Statistical Packages for the Social Science JC Job Characteristics JS Job Cognitions WRE Work-Related Expectancies POS Perceived Organizational Support OJS Overall job Satisfaction Tran Thanh Vu Page Business Research Methods Dr NGUYEN THE KHAI ABSTRACT The market economy has been growing increasingly opening up a lot of employment opportunities for labors Competition among enterprises is increasingly high, but human is an important resource in making competitive advantages for enterprises Pressures from the economy, from the competitive market forced enterprises to pay more attention to human factor in organization, including issues of employee satisfaction This study aims to investigate influence of factors such as Job Characteristics (JC), Job Cognitions (JS), Work-Related Expectancies (WPE) and Perceived Organizational Support (POS) on Overall Job Satisfaction (OJS) A survey questionnaire was delivered to 300 workers in Hoa Tho Textile Garment Joint Stock Corporation 243 valid survey samples were collected to conduct research and analysis Conducting SPSS analysis and using statistical techniques including descriptive statistics, correlation analysis and regression analysis The results of this study indicate positively significant relations among factors of Job Characteristics (JC), Job Cognitions (JS), Work-Related Expectancies (WPE) and Perceived Organizational Support (POS) to Overall Job Satisfaction (OJS) Key words: Job Characteristics (JC), Job Cognitions (JS), Work-Related Expectancies (WPE), Perceived Organizational Support (POS) and Overall Job Satisfaction (OJS) Tran Thanh Vu Page Business Research Methods Dr NGUYEN THE KHAI CHAPTER I: INTRODUCTION Introduction of Company 1.1 Overview HOA THO TEXTILE & GARMENT JOINT STOCK CORPORATION, which is a member of The Vietnam National Textile and Garment Group, headquarter is located at Number 36 - Ong Ich Duong - Hoa Tho Dong Ward - Cam Le District - Danang City, far away from Danang International Airport and Danang Port about 15km Figure 1: HoaTho Head Office Hoa Tho textile & garment products have conquered mostly the markets all over the world such as America, EU, Japan, Middle East, South America, through the large number of importers With more than 7,000 employees in charge of managers, designers, technicians and sewing employees with skilled workmanship as well as investing in modern facilities, the company has produced about 10 million products every year Tran Thanh Vu Page 10 Business Research Methods Dr NGUYEN THE KHAI Rigid and flexible management: Managers combine rigidity and flexibility in management, relations with subordinates This combination provides greater efficiency compared with only separate application Attention to quality of labor: Include professional qualifications and experience, capacities This issue needs fairness This is a delicate matter, so the company needs to pay attention to clear fair performance assessment Salary and other policies need to be clear Learning minds of employees: Learning minds of employees through meetings, seminars or in everyday contact Construction of working environment: Working conditions should be ensured and further improved in order to create the most favorable conditions for employees to finish work: Enhancing ventilation, lighting, and technical measures to reduce noise, ensure occupational safety Tran Thanh Vu Page 54 Business Research Methods Dr NGUYEN THE KHAI REFERENCES - Paul, S (2009) Job Satisfaction: Application, Assessment, Causes, and Consequences Advanced Topics in Organizational Behavior, 33(22), 43-44 - Nicole, N K., Paul, P L., & Benson, N E (2010) Job Satisfaction, a practical guide to improving happiness at work Job Satisfaction, 25, 321-323 - Daniel, D S., Susan, S P., & Henry, O L (2000) Job Satisfaction: Effects on Employee Motivation and Performance Pay and Suggestions for Improvement, 68, 843-856 - The Science of Human Nature (2013, August 3) The Science Post, pp E5, E7 - Nick, K (2013) Methods of Persuasion Brooklyn, NY: Hang Loose Press - Psychology (2010) Social Psychology (4th ed.) Washington, DC: Author - Job Satisfaction, a practical guide to improving happiness at work (31st ed.) (2012) Philadelphia, PA: Saunders - Jordan, J O (2010) How to Analyze People: Learn 34 Ways to Instantly Read Anybody Analyze People, 57(16), 30-32 - Introduction, History of Hoa Tho Textile & Garment Joint Stock Corporation (December, 2015), Retrieved from hoatho.com.vn Tran Thanh Vu Page 55 Business Research Methods - Dr NGUYEN THE KHAI Oliver, R.L (1997) Satisfaction A Behavioral Perspective on the Consumer New York, NY: McGraw-Hill - Shawn, A (2010) Consumer Research Methods psychologist Retrieved from Pop Health Metrics website: http://www.pophealthmetrics.com - Don, W D (2011) Job Satisfaction: Fact or Fiction Are you satisfied with your job?, 52(12), 21-22 - James, M C., Peter, C B., & Thomas, N E (2008) Job Satisfaction in Religious Education Job Satisfaction, 32, 178-180 - Madansing, D G (2012) Job Satisfaction: Current Trends & Review of Literature Current Trends, 09(15), 19-20 Tran Thanh Vu Page 56 Business Research Methods Dr NGUYEN THE KHAI APPENDIX Appendix 1: Survey Questionnaires Job Satisfaction Survey Dear Sir/Madam I am TRAN THANH VU from MBA OUM program I would like to take your time to conduct my survey for final reports Your answer will be very helpful for me to finish my survey All of your information will be kept confidentially and used for survey purpose only For any matters, not hesitate to contact me as Number Phone: 090.552.77.99 Email: tranthanhvupk91@gmail.com Thank you very much for your time and your suggestions Please answer the below questions by simply circling the number in the box Personal Information Gender Male Female Age Under 25 years old From 25 to 40 years old From 41 to 55 years old Over 55 years old Working period Less than year From to years From to years Over years Tran Thanh Vu Page 57 Business Research Methods Dr NGUYEN THE KHAI Current Income Under million From to million From to million Over million Level University College Intermediate Graduated from secondary school/ high school Responses are obtained on a 5-point Linkert-type scale where: = Very Little, = Little, = Moderate Amount, = Much, = Very Much N Question o Very Little Moderate Much Very Little Amount Much To what extent you receive information from your superior on 5 5 your job performance? To what extent you have the opportunity to talk informally with other employees while at work? To what extent is dealing with other people a part of your job? The feedback from my supervisor on how well I'm doing The opportunity to talk to others Tran Thanh Vu Page 58 Business Research Methods Dr NGUYEN THE KHAI on my job The amount of variety in my job The freedom to pretty much what I want on my job The opportunity to develop close friendships in my job 5 Responses are obtained on a 5-point Linkert-type scale where: = Never True, = Rarely True, = Neutral, = Sometimes True, = Always True No 10 11 12 13 14 Question Have the chance manager to understands employees My job provides for steady employment Have chance to make use of abilities My manager makes competent decisions Have chance to things for other people Tran Thanh Vu Never Rarely Neutral Sometimes Always different things My True True True True 5 5 5 Page 59 Business Research Methods 15 16 Working conditions Dr NGUYEN THE KHAI are pleasant Co-workers get along well with each other 5 5 5 It is more likely that I will be 17 given a pay raise or promotion at Hoa Tho company if i finish a large amount of work It is more likely that I will be 18 given a pay raise or promotion at Hoa Tho company if I high-quality work Getting work done quickly at 19 Hoa Tho company increases my chances for a pay raise or promotion Getting work done on time is 20 rewarded with high pay at Hoa Tho company Completing my work on time 21 gets me greater approval from my immediate supervisor at Hoa Tho company Tran Thanh Vu Page 60 Business Research Methods Dr NGUYEN THE KHAI My immediate supervisor at 22 Hoa Tho company gives me more recognition when I get a 5 lot of work done If I get my job done on time, I 23 have more influence with my immediate supervisor at Hoa Tho company Responses are obtained on a 5-point Linkert-type scale where: = Strongly Disagree, = Disagree, = Normal, = Agree, = Strongly Agree No Question Strongly Disagree Normal Agree Strongly Disagree 24 The organization cares about my opinions Agree 5 5 The organization strongly 25 considers my goals and values Help is available from the 26 organization when I have a problem 27 The organization really cares about my wellbeing Tran Thanh Vu Page 61 Business Research Methods Dr NGUYEN THE KHAI The organization is willing 28 to extend itself in order to help me perform my job to 5 the best of my ability The organization is willing 29 to help me when I need a special favor Responses are obtained on a 5-point Linkert-type scale where: = Very Dissatisfied, = Dissatisfied, = Uncertain, = Satisfied, = Very Satisfied N Question o Very Dissatisfied Uncertain Satisfied Dissatisfied Very Satisfied All in all, how 30 satisfied are you with the persons in 5 your work group? All in all, how 31 satisfied are with you your supervisor? All in all, how 32 satisfied are you with your job? Tran Thanh Vu Page 62 Business Research Methods Dr NGUYEN THE KHAI All in all, how satisfied are 33 with you this 5 organization, compared to most? Considering your skills and the effort 34 you put into your work, how satisfied are you with your pay? How satisfied you feel with the 35 progress you have made in this organization up to now? -Thank you for your time- Tran Thanh Vu Page 63 Business Research Methods Dr NGUYEN THE KHAI Appendix 2: Presentation Slides Tran Thanh Vu Page 64 Business Research Methods Tran Thanh Vu Dr NGUYEN THE KHAI Page 65 Business Research Methods Tran Thanh Vu Dr NGUYEN THE KHAI Page 66 Business Research Methods Tran Thanh Vu Dr NGUYEN THE KHAI Page 67 Business Research Methods Tran Thanh Vu Dr NGUYEN THE KHAI Page 68 ... Established Hoa Tho Garment Factory In 1999: Established Hoa Tho Garment Factory In 2001: Established Hoa Tho Garment Company - Dien Ban In 2002: Newly established two units - Established Hoa Tho Garment. .. Factory - Established Hoa Tho Garment Company - Quang Nam In 2003: Established Hoa Tho Garment Company - Hoi An In 2007: Newly invested two Companies: Hoa Tho Garment Company - Duy Xuyen and Hoa. .. advancement, leadership, colleague, salary) of them Although there are many different definitions of job satisfaction, overall job satisfaction has been defined in two factors as overall job satisfaction