This chapter’s objectives are to: Describe the primary goals of an organization, explain the principles and different types of goal plans in an organization, outline different types of goals and the characteristics that make them effective, illustrate how managers secure team-level commitment to goals, describe how managers track progress of goal plans through performance dashboards.
MANAGEMENT SECOND EDITION Chapter Setting Goals Learning Objectives § § § § § Describe the primary goals of an organization Explain the principles and different types of goal plans in an organization Outline different types of goals and the characteristics that make them effective Illustrate how managers secure teamlevel commitment to goals Describehowmanagerstrackprogressofgoalplansthrough performancedashboards Copyrightâ2017JohnWiley&Sons,Inc SettingGoalsthatMakeaDifference (p.202) Đ Đ Goalsmustbesetwithinastrategicframework consistingofmission,vision,andvalues Goalsareimportantbecausethey: • • • • • Give direction Provide a sense of purpose and achievement Reinforce our beliefs Enable reaching our full potential Boost our selfesteem Copyrightâ2017JohnWiley&Sons,Inc SettingGoalsthatMakeaDifference (cont.) Đ Smartgoals(p.204) ã ã ã ã ã Specific – clearly defined goals help focus on the task Measurable – inform about the extent of progress Achievable – realistic and attainable Relevant – consistent with the organization’s mission, vision, and values Timebound – provides a target for completion Copyright ©2017 John Wiley & Sons, Inc Setting Goals that Make a Difference (cont.) § When goals go wrong they (p. 207): • • • • • • • Involve excessive risktaking Increasestress Createfeelingsoffailure Becomeaceilingforperformance Ignorenonưgoalareas Promoteshortưrangethinking Promotedishonesty/cheating Copyrightâ2017JohnWiley&Sons,Inc GoalPlans(p.209) Đ Principlesofgoalsetting • • • Clarity – goals must be clear, specific, unambiguous, measurable, and set within a time frame Challenge – people are motivated by difficult but attainable goals Commitment – ‘buy in’ more likely when: § § • ã Thetaskanditsoutcomesareperceivedtobeimportant Goalachievementisperceivedtobepossible(p.210) Feedbackclarifiesexpectations,assessesandadjusts(ifnecessary) process,andrecognizesgoodperformance Taskcomplexitygoalsmustbeappropriateforcomplextasks Đ Appropriateresources(e.g.,timeandtraining)mustbeprovided Copyrightâ2017JohnWiley&Sons,Inc GoalPlanTypesandComponents (p.211) Đ Businessplan ã ã Interpretsanorganizationalstrategyintoamarketư orcommunityưbasedopportunityfordivisionor departmentalmanagers Budgetquantitativepartofaplanthatallocates availablefinancialresources Copyrightâ2017JohnWiley&Sons,Inc GoalPlanTypesandComponents (cont.) Đ Standingplans(p.211) ã ã ã ã Designedforrepeateduseinresponseto commonly occurring events Policy – describes how an organization and its members should respond to recurring or anticipated situations Procedures – provides the specific steps to be taken as part of a recurring process or in response to a recurring situation Rules and regulations – formal descriptions of how specific actions are to be carried out Copyright ©2017 John Wiley & Sons, Inc GoalPlanTypesandComponents (cont.) Đ Đ Goalplansareessentialwaysofcommittingdepartments,resources,and individualstoafuturegoal(p.212) Directionalplan ã Đ Tacticalplan • § Covers an intermediate time scale and enacts divisional strategies by allocating people and resources Operational plan • • § General, flexible plan that provides guidelines for an organization’s longterm goals Guidesthedayưtoưdayproductionordeliveryofanorganizationsgoodsand services,andwhichenactsafunctionalstrategy Singleưuseplandevelopedtoachieveaparticulargoalorinresponsetoan eventthatisnotexpectedtoberepeated Optionưbasedplan(p.213) ã preservesflexibilityincontextsofuncertaintybyinvestinginseveral alternativeplans Copyrightâ2017JohnWiley&Sons,Inc GoalPlanTypesandComponents (cont.) Copyrightâ2017JohnWiley&Sons,Inc GoalPlanTypesandComponents (cont.) Copyrightâ2017JohnWiley&Sons,Inc EffectiveGoals(p.213) Đ Typesofgoals ã ã • § Distal goals – primary or longterm goals (p. 214) Proximal goals – shortterm goals that increase individual’s ability to reach distal goals by providing motivation and feedback Stretch goal – almost unattainable and requires the full capacity of an individual, manager, team, or organization to accomplish Meansends chain (p. 215) ã Integratedseriesofgoalsinwhichtheaccomplishmentof lowerưlevelgoalscontributestotheachievementofhigherư levelgoals Copyrightâ2017JohnWiley&Sons,Inc TeamCommitment(p.215) Đ Goalcommitment ã ã Đ Motivationanddeterminationtoachieveagoal Teammembersmustsharetheorganizations vision Managementbyobjectives(MBO;p.217) ã Managementandemployeesagreetospecific goalsthatarethenusedtoevaluateindividual performance Copyrightâ2017JohnWiley&Sons,Inc IndividualPerformance(p.217) Đ Actionplans ã Specificactions,people,andresourcesneededto accomplishagoal Copyrightâ2017JohnWiley&Sons,Inc HowManagersTrackProgress(p.218) Đ Performancedashboards • • Visual representation of an organization’s strategies and goals, which allow managers to track progress toward metrics and goals immediately Balanced scorecard – provided managers and information system designers a balanced approach to developing performance dashboards (p. 219) § Augments traditional financial measures with nonfinancial areas: § § § § Company’s relationship with customers Key internal processes Learning and growth Key performance indicators (KPIs) § Measurements that managers identify as vital to the company’s performance Copyrightâ2017JohnWiley&Sons,Inc HowManagersTrackProgress(cont.) Đ Balancedscorecard Figure8.2 Copyrightâ2017JohnWiley&Sons,Inc HowManagersTrackProgress(cont.) DolphinInnPerformanceDashboard Figure8.3 Copyright ©2017 John Wiley & Sons, Inc ... Copyrightâ2017JohnWiley&Sons,Inc SettingGoalsthatMakeaDifference (cont.) Đ Smartgoals(p.204) ã ã • • • Specific? ?–? ?clearly defined? ?goals? ?help focus on the task Measurable? ?–? ?inform about the extent of progress Achievable? ?–? ?realistic and attainable... Copyrightâ2017JohnWiley&Sons,Inc EffectiveGoals(p.213) Đ Typesofgoals ã ã ã Đ Distalgoalsprimaryorlongưtermgoals(p.214) Proximalgoalsshortưtermgoalsthatincrease individualsabilitytoreachdistalgoalsbyproviding motivationandfeedback... Achievable? ?–? ?realistic and attainable Relevant? ?–? ?consistent with the organization’s mission, vision, and values Timebound? ?–? ?provides a target for completion Copyrightâ2017JohnWiley&Sons,Inc SettingGoalsthatMakeaDifference