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TABLE OF CONTENTS ABSTRACT iii ACKNOWLEDGEMENTS .iv LIST OF ABBREVIATIONS v LIST OF CHARTS AND FIGURES .vi CHAPTER I: OVERVIEW OF THE STUDY 1.1 Rationale: 1.3 Aims of the study: 1.4 Research question: 1.5 Scope of the study: 1.6 Research methodology: 1.7 Organization of the study CHAPTER 2: LITERATURE REVIEW 2.1 What is speaking? 2.2 What is speaking skill ? 2.3 Kinds of speaking situation 2.4 Elements of Speaking 2.4.1 Language feature 2.4.2 Mantel / social processing 2.5 The Importance of Speaking 2.5.1 It shows your willingness to go beyond basic business standards 2.5.2 It will help you to communicate better with your colleagues .9 2.5.3 It is important for delivering presentations and speeches 2.5.4 Good pronunciation always makes a good first impression .10 2.5.5 It allows you to travel 10 2.5.6 It gives you an edge in other jobs as well 11 2.5.7 Finally, it allows you to express yourself in a language that everyone understands 11 2.6 Aims of improving english speaking in the company: 12 2.7 Barriers to good english speaking skills: .12 2.7.1 Ambiguity .12 2.7.2 being an alert Listener 13 2.7.3 Emotional Barriers 13 2.7.4 Language Barriers 13 2.7.5 Lack of interest 13 2.7.6 Cultural differences 13 2.7.7 Psychological barriers 13 2.7.8 Physical barriers .14 2.8 Motivation: 14 CHAPTER 3: FINDING ANALYSIS .16 3.1 Sample 16 3.2 Purpose of survey questionnaire 16 3.3 Analysis of Results 16 3.3.1 personal Information 16 3.3.2 the reality of Speaking English in Wow company 18 3.3.3 the difficulties and solution to improve English speaking skill for employees in wow company 21 CHAPTER 4: RECOMMENDATIONS AND CONCLUSION 26 4.1 Summary of the study 26 4.2 Limitation of the study 26 4.3 Suggestions for the further study 27 4.4 Recommendations .27 CONCLUSION 29 REFERENCE APPENDIX ABSTRACT The aim of this research is to acquire knowledge about the theories of English speaking skill, to know the reality of the use of English speaking skill in WoW company, to find out the reality and the solutions to improve it, to raise the employees awareness of the speaking English skill and to make some suggestions for the future studies There were two main findings in this study Firstly, English language skills can contribute to better job performance and promotion in Wow company For more details, employees with English speaking skills seem to have better chance for promotion their career in all department In summary, by presenting a qualitative research method of WoW company, this research aims at contributing better understanding of effective English speaking skill ACKNOWLEDGEMENTS I would like to express my sincere thanks toward my supervisor, Hoang Thi Thuy in English Faculty – Thuong mai University for her guidance, valuable time, and assistance in this study Thanks to her tireless and helpful support in the preparation as well as the correction My deepest gratitude is given to my teachers at Thuong Mai University who provided me with the invaluable opportunity to contact to WoW company I would like to thank the staffs who were willing to support me for my analyses in all departments of WoW English center, especially Ms Nguyen Thi Huyen who is Head of Marketing department for the support and insightful advice to complete my interviews questionaires, as long as for taking precious time to share their experience Also, I would always acknowledge the encouragement and support from my family, especially my dear mother Finally, I would like to send my thanks to my friends for their directly help and encouragement with source materials in my writing process LIST OF ABBREVIATIONS i Co : Company ii No : Number LIST OF CHARTS AND FIGURES Chart 1: Employees’ age 16 Chart 2: Employees’English skill at school .17 Chart 4: The amount of time a receptionist had worked for the company 17 Chart 3: The main skill to be promoted by employees .18 Chart 5: The importance of English speaking skill for employees .19 Chart 6: The frequency of using spoken English in WoW company 19 Chart 8: Classification of employees’ current level in spoken English 20 Chart 9: Employees’ views about the necessity of Spoken English in WoW company, nowadays 21 Chart 7: Employees’ answers about having training courses in their company 22 Chart 10: The role daily interaction in the development of spoken ability 22 Chart 11: Employees’ opinion about the difficulties in understanding some words that can cause ambiguity 23 Chart 12: Number of receptionist confident when communicate by English in their job 23 Chart 13: difficulty in express their ideas through English speaking 24 Chart 14: the decision of employees falling into an embarrassing situation 24 CHAPTER I: OVERVIEW OF THE STUDY 1.1 Rationale: Nowadays, along with the global encoding process, using the language and English is essential to recovering the need for learning as well as the work of everyone Especially when Vietnam is in the process of developing and integrating with other countries in the world, so use English as a bridge to help you exchange with foreign countries, make friends, exchange experience, knowledge with other national countries Therefore, English has become a subject, an important task in the education and training of each country, including Vietnam English is not just another language Learning English can open a world of opportunities and enable you to communicate with a lot more people and businesses The ability to speak flawless English will add to your resume and confidence when you are going for job interviews Most businesses want their employees to have good command of written and spoken English The ability to understand English will help you in education and research for any subject One of the biggest benefits of having the ability to fluently speak and understand English is its global status It is one of the most widely spoken languages in the world There are many countries where English is the primary language of communication A lot of countries take English as their official language In Vietnam, English is the golden key to success In the face of globalization and integration, English is considered the most widely spoken language in the world, when nearly 60 countries use English as the primary language Therefore, this foreign language plays a very important role in the current integration of globalization Human relations as well as cooperation, investment in any field from business, commerce, transportation, technology, communication, tourism, etc to the opportunities in learning, expanding ties to co-operate not only in Vietnam but also in other parts of the world As a leading education company, The English Language Training System (Wow English) is designed to help students learn the most easily and with the most excitement Those movements require all staffs in WoW to use English more frequently and professional especially English speaking skill to communicate well with foreign teachers, partners, etc However, through the internship process at WoW company, it is clear that almost staffs in the company still use English in the bad way, especially with staffs in Sale Department of the company Therefore, a researching was how to improve English speaking skill is needed 1.2 Previous studies: For WoW company- The English Language Training System (Wow English) is designed to help learners learn the most easily and with the most excitement With a special training model and methodology "Lazy English" - the combination of the most effective teaching methods at present, Wow organizes and provides special courses of English training for all students and businesses across the country Those movements require the employees in WoW company to use English more frequently and professional, especially in speaking to communicate with customers, learners, foreigner teacher, etc Therefore, the role of using English speaking skill in daily work correctly and efficiently is really important Before this study, there is no one researching how to improve English speaking skill in WoW company That is the reason why this research becomes necessary and will come in handy in WoW company 1.3 Aims of the study: The study is aimed at the following goals: - To find out the most common difficulties in learning speaking skill for employees in WoW company - To investigate the reality of the use of English in speaking in WoW company in order to identify some common English speaking mistakes in company - To acquire knowledge about the theories of English speaking skill And giving some suggestions for all employee in WoW company Therefore, this research can be used for raising employees in WoW company’s attitude toward the importance of using English speaking skill in daily work 1.4 Research question: Research question of study is survey: - What problems of speaking English are most often encountered byemployees in Wow company? - What are the possible causes of employees difficulties in acquiring speaking skill? - What techniques should students apply in improving the effectiveness of speaking skill? 1.5 Scope of the study: The study will be conducted with staffs in Marketing Department who use English to promote the company, to test the level and to consult the suitable courses for customers Actually, there are lots of various techniques to study English communication It requires much of time and effort because of the limitation of time and knowledge, resources mine, this study can only focus on study some effective techniques in improve english for employees in Wow Company 1.6 Research methodology: 1.6.1 Data collection I have study from related books, documents in library and website to get background knowledge Moreover, I was consulted ideas and opinions with supervisor, speacialist, english teacher 1.6.2 Survey questionnaires In terms of the methods, the questionnaire is designed as a mean for researcher to collect data Questionnaires are more convenient, take less time, cheap and easy for employees to answer Moreover, questionnaires are considered more reliable way since you are anonymous and this encourages greater honesty Questionnaires included closed and open-ended questions The questionnaire is given to employees with the hope to find out their attitudes towards their English speaking skill and their difficulties in speaking After gathering all the results of questionnaire with answers, I use the method of analyzing data Basing on the statistic numbers, I analyze and find out the situation, difficulties and then causes in order to suggest suitable solution for their problems 1.7 Organization of the study This study is structured as follows: Chapter 1: the Overview of the study In this chapter some of the issues like Rationale, Previous studies, Aims of the study, Research Subjects, Scope of the study, Research methodology, Organization of the study will be dealt with Chapter literature review In this chapter, some of the theories at background relating to the study will be looked at Chapter 3: Finding Analysis In this chapter, we will use Data to analysis about attitudes ‘s staff and Causes affecting english speaking skill: Chapter 5: Recommendations and suggestion at last, Summary of the study: Limitations and suggestion for further study and Causes affecting english speaking skill:will be presented We asked this question to seek information about the frequency of using spoken English in WoW company So, we found that it is used always as (80%) of participants reported, whereas (20%) reported that you use it usually The data collected from this chart indicates that English speaking is really useful in working company It can be said that English haven been popular language used in transaction of company Company should have policy to improve this situation in the future 60% 50% 40% 30% Column2 20% 10% 0% average good excellent Chart 8: Classification of employees’ current level in spoken English From this question, we can distinguish three current levels of participants, (25%) average, (50%) good and (25%) excellent 20 80% 70% 60% 50% 40% Column2 30% 20% 10% 0% not agreee partially agree totally agree Chart 9: Employees’ views about the necessity of Spoken English in WoW company, nowadays In this question, all of the participants (100%) totally and partially agree with the view that speaking is necessary in the business world nowadays, according to their experience So, this view reveals that speaking English is in the heart of their daily work Through data and charts we find that up to half of the marketing staff view English skills as the most important skill All employees have recognized the importance of English because they have to use English skills quite often In addition, the interviewees said they were able to speak English quite well 3.3.3 the difficulties and solution to improve English speaking skill for employees in wow company 21 120% 100% 80% 60% Column2 40% 20% 0% yes no Chart 7: Employees’ answers about having training courses in their company In order to progress the speaking level of WoW employees, all the participants declared that their company has training courses for them 120% 100% 80% 60% Column2 40% 20% 0% yes no Chart 10: The role daily interaction in the development of spoken ability In this question, all of the participants (100%) agree that you contribute to develop your speaking ability 22 80% 70% 60% 50% 40% Column2 30% 20% 10% 0% yes no Chart 11: Employees’ opinion about the difficulties in understanding some words that can cause ambiguity (75%) of workers answers were‟ yes‟ In the other hand, (25%) of them were‟ no‟ it is clear that employees usually meet ambiguitus words 100% 90% 80% 70% 60% 50% Column2 40% 30% 20% 10% 0% yes no Chart 12: Number of receptionist confident when communicate by English in their job 23 The survey results clearly show that only 10% of the respondents speak English fluently in their work Most of the staff still find it difficult to speak English, leading to insecurity 45% 40% 35% 30% 25% Column2 20% 15% 10% 5% 0% language barriers lack of interests culture differences Chart 13: difficulty in express their ideas through English speaking The results of the options show that employees in the company's barriers to speak English are quite diverse 80% 70% 60% 50% 40% Column2 30% 20% 10% 0% stop the interaction continue change the topic Chart 14: the decision of employees falling into an embarrassing situation 24 In this question, none of employees chose “stop the interaction: All of them chose continue the conversation or change it to another topic Moreover , this question reveals the importance of speaking skill in maintaining the role of communication in daily work 25 CHAPTER 4: RECOMMENDATIONS AND CONCLUSION This chapter will deal with a summary of the major findings, limitations of the study and some suggestions for further studies 4.1 Summary of the study To reach what the author aimed at this study, the study was divided into four chapters with their own purpose The first chapter briefly covers the theories related to the study The second chapter presented the overview on situation of speaking in Marketing Department, WOW COMPANY The third chapter presented the findings analysis of how to improving speaking English skill in Marketing Department through the questionnaires and interview This chapter also helps the author find the answers for three research questions that stated in the introduction The last chapter is some recommendations and suggestions to improve English english speaking skill at WOW COMPANY 4.2 Limitation of the study Although the study has certain strong points such as collection methods, namely interviews, survey questionnaires for students, due to limited time, lack of sources, the researcher’s ability and other unexpected factors, it is obvious that the study has got a number of short-comings First of all, due to the limited of time, experience to some extent, the researcher could not conduct other methods such as classroom observation which can make the obtained results more reliable Secondly, due to the limitation of scope of the study, the researcher only focus on the employees in Marketing Department, WOW COMPANY Therefore, the result of the study can’t be generalized Besides, the researcher could not cover all the aspects of difficulties In addition, the techniques suggested in this research are selected from different reliable but limited sources 26 27 In spite of the mentioned limitations, I hope that this exploratory research will contribute to the better situation of improving English speaking skill in Marketing Department, WOW COMPANY 4.3 Suggestions for the further study Because of the limitation, this study could not cover all of aspects of the study Besides, the study only focuses on difficulties for only employees in Marketing Department in order to help them improve their english speaking skill Moreover, for the further studies, to get better results, the researcher should invite more participants and the data collection method Together with using survey questionnaires and interviews, observation is also necessary to get more persuasive conclusions All in all, despite the study can avoid to the limitation, the research has been completed under the guiding of the supervisor and self-effort Any comments and criticism will be highly appreciated for better further study 4.4 Recommendations It is often the hardest of the four language skills, but as soon as you can speak a little English there are lots of ways to improve quickly and have tons of fun For example, Join voiced chats, technology has advanced a lot in terms of social networks so, wherever you live, you’ll find a chat-room to join Talk and record yourself, this may sound funny, but it will help you realize how you can improve by repeating the recording several times till you feel happy with the results Talk to your classmates in English when you are not in class You can even make a group to play games, have a meal or just chat together Moreover, improving vocabulary is key in mastering the specialized words used in business language You can easily improve your vocabulary through training software that offers a comprehensive range of exercises Learning commonly-used business idioms and abbreviations can also enhance your vocabulary 28 Furthermore, you can research on the Internet in order to find the terminology used in the specific field that you are currently employed in It is important that you adopt an inquisitive approach towards learning, and find the meaning of any business word that you are currently unfamiliar with A business dictionary can prove to be particularly helpful, since you'll be able to find the complete meanings for new terms and their relevant usage within business communication 29 CONCLUSION To confirm this theoretical frame work, we adopted a questionnaire as a tool to collect valid data After collecting our data, we analyzed then interpreted them After that, we came to conclusions that speaking English is very crucial in Wow company and the employees are aware of its dominance Moreover, they strongly want to progress their English spoken ability for business purposes This view ensures our hypothesis which is speaking English is very necessary in employees ’s daily work 30 REFERENCE Bennie, M (2009).A Guide to Business Communication, 5th edition Oxford United kingdom Brown,H.D.(1994).Teaching by Principals:n interactive approach to Language pedagogy.Englewood chiffs,NJ:Prentice Hall Regents Bygate, M.(1987).Speaking.Oxford University Press Celce-Murcia,M.(2001).Teaching English as a Second or Foreign Language, rd edition Boston MA.Heinle & Heinle Chaney, A.L.,&T.L.Burk (1998).Teachig Oral Communication.in Grades.Boston:Allyn &Bacon Davies,P.,& Pearse,E.(2000).Success in English Teaching Oxford Univercity Press Harmer,G.(2001).The Practice of English Language Teaching,3rd edition Longman Hedge,T.(2000).Teaching and Learning in the Language Classroom Oxford: Oxford Univercity Press Archita, Mittra FluentU Business English Blog APPENDIX Survey questionnaire for employees The experimental study of this thesis is conducted though a questionnaire This later was oriented to twenty of the employees of Wow company It consists of five pages And the questions were closed ones in the form of multiple choice in which the respondents have to pick up the appropriate answer(s) or „yes‟, „no‟ questions in addition to open question were you have to write their comments or additions if you have This questionnaire was administered to be answer in no more than fifteen minutes Thank you very much for your help Q01: How old are you? A 20 years old B: 30 years old C over 30 years old Q 02: Have you studied English skill in school before? A yes B no Q 03: If yes, what was your main skill to promote? A Speaking skill B Reading skill C Writing skill D All of them Q04: how long have you been working here? A Less than years B 2-5 years C Over years Q 05: Does English speaking skill play an important role in your work? A Not important B Little important C Important D Very important Q 06: How often you use English in workplace? A Seldom B Usually C Always Q07:Does your company often have training courses to progress your spoken English? A yes B no Q 08: How is your current level in spoken English? A Average B Good C excellent Q9: According to your experience, you agree that Spoken English is necessary inyour company, nowadays? A Not agree B Totally agree C Partially agree Q10: Do every day interactions contribute to develop your speaking ability? A yes B no Q11: Do you face in using some words that can cause ambiguity? A yes B no Q12: you feel confident when speaking English in your jobs? A yes B no Q 13: If you have any difficulty in express yourself, please feel free to tick options below? A Language barriers B Lack of interests C Culture differences Q14:what would you if u are falling into an embarrassing situation in which you mispronounce phrase a sentence?? A Stop the interaction B Continue it C Change the topic Thank you very much for your cooperation! ... toward the importance of speaking English skill - To get information about the reality of using English speaking skill in daily work - To get to know the barriers and find out the solutions to. .. will use Data to analysis about attitudes ‘s staff and Causes affecting english speaking skill: Chapter 5: Recommendations and suggestion at last, Summary of the study: Limitations and suggestion... speaking skill for employees in WoW company - To investigate the reality of the use of English in speaking in WoW company in order to identify some common English speaking mistakes in company - To