PRACTISING CORPORATE SOCIAL RESPONSIBILITY IN MALAYSIA A Case Study in an Emerging Economy Loi Teck Hui www.ebook3000.com Practising Corporate Social Responsibility in Malaysia Loi Teck Hui Practising Corporate Social Responsibility in Malaysia A Case Study in an Emerging Economy www.ebook3000.com Loi Teck Hui Loi & Mokhtar (Chartered Accountants) & Loi & Mokhtar Consulting Bintulu, Malaysia ISBN 978-3-319-62475-4 ISBN 978-3-319-62476-1 (eBook) DOI 10.1007/978-3-319-62476-1 Library of Congress Control Number: 2017948254 © The Editor(s) (if applicable) and the Author(s) 2018 This work is subject to copyright All rights are solely and exclusively licensed by the Publisher, whether the whole or part of the material is concerned, specifically the rights of translation, reprinting, reuse of illustrations, recitation, broadcasting, reproduction on microfilms or in any other physical way, and transmission or information storage and retrieval, electronic adaptation, computer software, or by similar or dissimilar methodology now known or hereafter developed The use of general descriptive names, registered names, trademarks, service marks, etc in this publication does not imply, even in the absence of a specific statement, that such names are exempt from the relevant protective laws and regulations and therefore free for general use The publisher, the authors and the editors are safe to assume that the advice and information in this book are believed to be true and accurate at the date of publication Neither the publisher nor the authors or the editors give a warranty, express or implied, with respect to the material contained herein or for any errors or omissions that may have been made The publisher remains neutral with regard to jurisdictional claims in published maps and institutional affiliations Cover credit line: Pattern adapted from an Indian cotton print produced in the 19th century Printed on acid-free paper This Palgrave Macmillan imprint is published by Springer Nature The registered company is Springer International Publishing AG The registered company address is: Gewerbestrasse 11, 6330 Cham, Switzerland Acknowledgements I felt deeply honored in 2012 when Bintulu Development Authority permitted me to research into the practicing corporate social responsibility aspects of the organization since its establishment in 1978 for advancing knowledge in the areas Under the leadership of Bintulu Development Authority’s top management, the recent industrialization process, and township modernization in Bintulu have moved to a whole new level Therefore, this study is timely and compelling in an era calling for greater public accountability and sustainable development As the premier industrial town in Malaysia, it seems that Bintulu is well positioned to attain the friendly industrial city status by the year 2020 as articulated in the vision statement of Bintulu Development Authority Outside my immediate environment, I am thankful to all the dedicated staffs of Bintulu Development Authority who provided the required information in making this corporate social responsibility intellectual discourse a success In particular, I am indebted to Mr Shukarmin Chasemon, the deputy general manager of Bintulu Development Authority and the chief internal coordinator of this research project, on his diligent liaison efforts on all the v www.ebook3000.com vi Acknowledgements aspects concerning this research I am also grateful to Department of Environment, Department of Statistics, Malaysian Palm Oil Board, State Health Department, the related private and public agencies, international reviewers, and family members for their efforts in providing some crucial datasets, comments, and encouragements Photo credits are also given to some online sources Some portions of this book are based on and adapted from some related research works previously presented and published in several premier academic outlets such as the Strategic Management Society’s special conference, Emerald Group Publishing, and Routledge The administrative and editorial work by the Palgrave Macmillan team on this book project has been excellent Contents 1 Introduction Theoretical and Managerial Framework 13 3 Contexts 49 Integrating Corporate Social Responsibility into Strategic Intent and Mission 63 Integrating Corporate Social Responsibility into Development Agency Role 73 Integrating Corporate Social Responsibility into City Council Role 89 Transformative Corporate Social Responsibility 107 Implications on Corporate Social Responsibility and Corporate Sustainability 159 vii www.ebook3000.com viii Contents Concluding Remarks 173 Appendix A: Research Methodology 179 Appendix B: Development and municipal expenditures 183 Name Index 187 Subject Index 191 Abbreviations ADAB BDA CSR EC FDI GDP GLGs ISO PLCs RECODA RM SCMD SCORE TGRI The ASEAN TQM WEF Australian Development Assistance Bureau Bintulu Development Authority Corporate Social Responsibility European Commission Foreign Direct Investment Gross Domestic Product Government-linked companies International Organization for Standardization Public Listed Companies Renewable Corridor Development Authority Ringgit Malaysia Sarawak Chief Minister’s Department Sarawak Corridor of Renewable Energy The Global Reporting Initiative The Southeast Asian Nations Total Quality Management World Economic Forum ix www.ebook3000.com List of Figures Fig. 3.1 Bintulu Development Authority’s headquarters in Bintulu 53 Fig. 3.2 Bintulu Development Authority’s municipal services center 53 Fig. 3.3 Organization chart of Bintulu Development Authority 55 Fig. 4.1 Bintulu development plan completed 66 Fig. 6.1 Trends in municipal income and expenditure 2009–2012 90 Fig. 7.1 Trends in financial performance and position 2009–2012 131 Fig. 7.2 Air quality status in Sarawak in 2012 138 Fig. 8.1 Bintulu Development Authority’s practicing corporate social responsibility model 161 xi .. .Practising Corporate Social Responsibility in Malaysia Loi Teck Hui Practising Corporate Social Responsibility in Malaysia A Case Study in an Emerging Economy www.ebook3000.com... in Sarawak, Malaysian Borneo It is known as a town of resource-based industry, oil and gas, as well as renewable energy in Malaysia Sarawak, on the other hand, is the only state in Malaysia rated... research finds that CSR level of industrial companies in Malaysia is increasing both in terms of amount of the disclosure and the number of participating companies and Rahim 2003; Rashid and Ibrahim