5 tips on writing compelling cta tủ tài liệu bách khoa

5 TIPS ON WRITING COMPELLING CALL-TO-ACTION COPY START WITH SUBJECTS & VERBS For Example, Avoid Hiding The Verb: “ Verbs generate the most shares on Twitter 2 INCLUDE NUMBERS Numbers Make You Specific VAGUE & ABSTACT CLEAR & SPECIFIC “ There’s a correlation between digits & press release views 3 USE ADVERBS SPARINGLY Use Them for Shorter Copy: WITH EASE EASILY “ Adverbs are the least shared on Twitter 4 LENGTH: 90 - 150 CHARACTERS “ Most engaging press release titles are 90 to 150 characters long 5 BE LESS TECHNICAL, MORE PRACTICAL “ Emphasize benefits “ Avoid overtly technical jargon LEARN MORE ABOUT CALLS-TO-ACTION: Download HubSpot’s free ebook: http://bit.ly/CTA-Ebook ... EASE EASILY “ Adverbs are the least shared on Twitter 4 LENGTH: 90 - 150 CHARACTERS “ Most engaging press release titles are 90 to 150 characters long 5 BE LESS TECHNICAL, MORE PRACTICAL “ Emphasize... PRACTICAL “ Emphasize benefits “ Avoid overtly technical jargon LEARN MORE ABOUT CALLS-TO-ACTION: Download HubSpot’s free ebook: http://bit.ly /CTA- Ebook ... The Verb: “ Verbs generate the most shares on Twitter 2 INCLUDE NUMBERS Numbers Make You Specific VAGUE & ABSTACT CLEAR & SPECIFIC “ There’s a correlation between digits & press release views 3