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1909-1956: THE FIRST STEPS, CONSTRUCTING A MODEL In 1909, Eugène Schueller, a young chemist with an entrepreneurial spirit, founded the company that was to become the L’Oréal group It all began with one of the first hair dyes that he formulated, manufactured and sold to Parisian hairdressers With this, the founder of the group forged the first link in what is still the DNA of L’Oréal: research and innovation in the service of beauty These are the formative years of “Le Grand L’Oréal” 1957-1983:ON THE ROAD TO THE At the instigation of Chairman Franỗois Dalle, the Group starts to expand internationally Acquisitions of strategic brands mark the beginning of a period of spectacular growth for the company Emblematic products come into being GRAND L'ORÉAL The company motto is “Savoir saisir ce qui commence” (seize new opportunities) ● ● These are the formative years of “Le Grand L’Oréal” At the instigation of Chairman Franỗois Dalle, the Group starts to expand internationally ● Acquisitions of strategic brands mark the beginning of a period of spectacular growth for the company Emblematic products come into being ● The company motto is “Savoir saisir ce qui commence” (seize new opportunities) 1984-2000 BECOME NUMBER ONE IN THE BEAUTY INDUSTRY These twelve years are marked by a great period of growth for L'Oréal, mainly driven by the significant investments made by the group in the field of research 2001 - PRESENT DAY DIVERSITY OF BEAUTY WORLDWIDE There is no single type of beauty; it is a multiple-faceted quality framed by different ethnic origins, aspirations, and expectations that reflect the world’s intrinsic diversity With a portfolio of powerful, international brands, L’Oréal enters the 21st century by embracing diversity in its global growth agenda OPERATING PROFIT BY OPERATIONAL DIVISION: CONSOLIDATED NET SALES BY GEOGRAPHIC ZONE COMPARED CONSOLIDATED INCOME STATEMENTS COMPARED CONSOLIDATED BALANCE SHEETS ASSETS COMPARED CONSOLIDATED BALANCE SHEETS EQUITY & LIABILITIES COMPARED CONSOLIDATED BALANCE SHEETS EQUITY & LIABILITIES COMPARED CONSOLIDATED STATEMENTS OF CASH FLOWS COMPARED CONSOLIDATED STATEMENTS OF CASH FLOWS COMPARED CONSOLIDATED STATEMENTS OF CASH FLOWS In the mid-2007, L'Oréal Group decided to open its branch in Vietnam Mission: To become the leading cosmetics company in Vietnam and one of the typical enterprises of the 21st century PROJECTS: 1) BEAUTIFY TO LIVE - LIVE TO BEAUTIFY 2) SCIENCE RESEARCH SCHOLARSHIP - L 'OREAL FOR THE DEVELOPMENT OF WOMEN IN SCIENCE 3) L'OREAL CITIZEN DAY Structure of main commodities: ● L’Oréal Luxe: Lancôme, Biotherm, Shu Uemura… ● Consumer Products: L'Oreal Paris, Maybelline New York ● Professional Products: L'Oreal Professionnel… ● Active Cosmetics: Vichy, La Roche-Posay ... hair salons and dermatologists Customer-centric Supply Chain SUPPLY CHAIN LONG-TERM MISSION (2013-2020) Offering all women and men worldwide the best of cosmetics innovation STRATEGY- UNIVERSALISATION... years of “Le Grand L’Oréal” At the instigation of Chairman Franỗois Dalle, the Group starts to expand internationally ● Acquisitions of strategic brands mark the beginning of a period of spectacular... period of growth for L'Oréal, mainly driven by the significant investments made by the group in the field of research 2001 - PRESENT DAY DIVERSITY OF BEAUTY WORLDWIDE There is no single type of