Why did you turn ……… their job offer? Don’t you want to work for them? B) down Sarah invited me round for dinner last night Her husband is a wonderful ………C) cook Buick felt that sponsoring Tiger Woods was ……… doing D) worth ‘That was a wonderful dinner, thank you The food here is so ………!’ B) tasty They decided not to ……… through with the deal as it was too expensive B) go It’s important to have good ……… so that no one gets into a building without permission B) security ‘I don’t have a car Can you give me a ……… to the airport?’ C) lift We need to ……… back on spending if we want to make a profit this year B) Mark worked in Bangkok for a year, and he is very interested in Thai ………D) cuisine “A person who makes money by starting or running businesses, especially when this involves taking financial risks” Match this definition with a correct word: C) entrepreneur When someone has a lot of knowledge and experience, we say they have ………C) expertise Your sister in-law has just come here Why don’t we ……… her ……… tonight? There are a lot of night clubs in the Old Square C) take/ out In the 1997 recession, a lot of Asian companies had to ……… corporate gift giving as they wanted to reduce their expenditures B) cut down “Most important things” Match this definition with a correct word: C) priority “A person who is being taught to a particular job” Match this definition with a correct word: D) trainee Last week, I had to look…………five clients from Portugal C) after If Mr Jaminson is your guest, then you are Mr Jaminson’s ………C) host Hurry up, kids ………… the milk We got to go now! D) drink up Many people have two ……… a day: breakfast and dinner A) meals If you make a ……… you give a talk to people about a specific subject A) presentation Some of our volunteers wanted to get involved ……… the fight against poverty B) in Our partner wants to ……… Hanoi before he goes back to Canada B) look around Taking clients to a golf course to entertain them is a good way to prove that your company is …………… C) wealthy What you want to when saying: “ I think that’s everything” C) Finishing a conversation What you want to when saying: “ Sorry, I didn’t catch that” A) Checking information _ you like to talk to our Marketing Manager? D) Would _ new products did you launch? Were theretwo or three? C) How many The boss would like us to predict how much we could sell in the next quarter He wants us to make _ A) sales forecast What you want to when saying: “ Thanks very much That was very helpful.” C) Finishing a conversation An amount of money that is available for advertising during a particular period is called _ A) advertisement costs ……… is the construction site? About 3,000 square meters A) how big When you inform customers about products and persuade them to buy, you are trying to _ your products D) promote The length of time people continue to buy a product is product _ D) lifecycle Numbers showing how much a company has sold in a period are _ C) sales figures This company is gathering information about what customers want and need at the moment On the other hand, it is carrying out a market _ B) research is the cost to the buyer of goods or services C) Price A group of customers of similar age, income level and social group is _ A) market segment _ money did you spend on campaign? A) How much ……… is the CEO? He is sitting next to the green window A) Who What you want to when saying: “ Did she say when she’d like to meet?” B) Asking for information is a term used when you talk about how and where people buy things A) Consumer behavior didn’t you contact an advertising agency? D) Why The percentage of sales a company has is its market _ A) share A good marketer must be aware of the company’s strengths and C) weaknesses What you want to when saying: “ Let me read that back to you.”B) Checking information A good marketer has to a lot of hard work to get a deep of customers’ needs, and everything that really motivate them D) understanding What would you like for your main ………, smoked tuna or steak?’ D) course ‘ did you launch this advertising campaign? D) When Moviegoers may not even be aware of all the examples ofproduct _ in an average Hollywoodfilm, but they might remember enough details to boost sales after the fact A) placement _ did you target your new product at? B) Who _ you read my quarterly sales report? D) Have` Having a _ curiosity for the customer is one of the keys to successful marketing D) passionate The description of a typical customer is consumer _ C) profile Did you _ your sales targets? B) meet Things people buy for their own use are consumer _ B) goods RBS chose to sponsor golf because it ……… clients in both the USA and Europe B) targets