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International bussiness the challenge of global competition 11e chapter 01

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The Rapid Change of International BusinessMcGraw-Hill/Irwin International Business, 11/e Copyright © 2008 The McGraw-Hill Companies, Inc.. Learning Objectivesoperations in more than one

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The Rapid Change of International Business

McGraw-Hill/Irwin

International Business, 11/e Copyright © 2008 The McGraw-Hill Companies, Inc All rights reserved.

chapter one

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Learning Objectives

operations in more than one country

that are leading international firms to globalize

domestic business

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International Business Terminology,

• Each formulates its own business strategy on perceived

market differences

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International Business Terminology,

cont’d.

integrate operations worldwide in most of all functional areas

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History of International Business

Greek merchants

internationally integrated trading system

• “all roads lead to China”

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Globalization

• “as if the entire world (or major regions of it) were a single

entity; [such an organization] sells the same things in the same way everywhere”

information, labor, and capital

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Table 1.1 Globalization Rankings: The KOF Index

of Globalization and the A.T Kearney/Foreign

Policy Globalization Index

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Globalization Forces, cont’d.

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Explosive Growth

and organizations in a foreign country

• level sufficient to obtain significant management control

(Table 1.2)

good/service to a destination outside a country or

region

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Table 1.2 FDI Indicators and Multinational

Company Statistics (billions of dollars and

percentages)

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Explosive Growth

matters relating to FDI and international

corporations

• 1995 – 45,000 parent companies with 280,000 foreign

affiliates ($7 trillion in sales)

• 2004 – 70,000 parent companies with 690,000 foreign

affiliates ($19 trillion in sales)

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Table 1.3 Ranking of International Companies

and nations according to GNI (Atlas Method) or

Total Sales

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Globalization Debate And You

– Extensive public protests about globalization and the

liberalization of international trade

– Waged by diametrically opposed groups with extremely

different views on consequences of globalization

– Dramatic reductions in worldwide poverty are contrasted with

anecdotal stories of people losing their livelihoods under the

growing power of multinationals

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which management has no direct control

management can use to adapt to external forces

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External Forces, cont’d.

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Internal Environmental Forces

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Why Is International Business

Different?

that surround and influence the firm’s life and

development

home country that surround and influence the firm

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Why Is International Business

Different? cont’d.

environmental forces or between sets of foreign

environmental forces

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International Business Model

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