The Rapid Change of International BusinessMcGraw-Hill/Irwin International Business, 11/e Copyright © 2008 The McGraw-Hill Companies, Inc.. Learning Objectivesoperations in more than one
Trang 2The Rapid Change of International Business
McGraw-Hill/Irwin
International Business, 11/e Copyright © 2008 The McGraw-Hill Companies, Inc All rights reserved.
chapter one
Trang 3Learning Objectives
operations in more than one country
that are leading international firms to globalize
domestic business
Trang 5International Business Terminology,
• Each formulates its own business strategy on perceived
market differences
Trang 6International Business Terminology,
cont’d.
integrate operations worldwide in most of all functional areas
Trang 7History of International Business
Greek merchants
internationally integrated trading system
• “all roads lead to China”
Trang 8Globalization
• “as if the entire world (or major regions of it) were a single
entity; [such an organization] sells the same things in the same way everywhere”
information, labor, and capital
Trang 9Table 1.1 Globalization Rankings: The KOF Index
of Globalization and the A.T Kearney/Foreign
Policy Globalization Index
Trang 11Globalization Forces, cont’d.
Trang 12Explosive Growth
and organizations in a foreign country
• level sufficient to obtain significant management control
(Table 1.2)
good/service to a destination outside a country or
region
Trang 13Table 1.2 FDI Indicators and Multinational
Company Statistics (billions of dollars and
percentages)
Trang 14Explosive Growth
matters relating to FDI and international
corporations
• 1995 – 45,000 parent companies with 280,000 foreign
affiliates ($7 trillion in sales)
• 2004 – 70,000 parent companies with 690,000 foreign
affiliates ($19 trillion in sales)
Trang 15Table 1.3 Ranking of International Companies
and nations according to GNI (Atlas Method) or
Total Sales
Trang 16Globalization Debate And You
– Extensive public protests about globalization and the
liberalization of international trade
– Waged by diametrically opposed groups with extremely
different views on consequences of globalization
– Dramatic reductions in worldwide poverty are contrasted with
anecdotal stories of people losing their livelihoods under the
growing power of multinationals
Trang 17which management has no direct control
management can use to adapt to external forces
Trang 19External Forces, cont’d.
Trang 20Internal Environmental Forces
Trang 21Why Is International Business
Different?
that surround and influence the firm’s life and
development
home country that surround and influence the firm
Trang 22Why Is International Business
Different? cont’d.
environmental forces or between sets of foreign
environmental forces
Trang 23International Business Model