3/10/2014 20 Tips to Get Your Content Seen on Facebook Inbound Hub ≡ M A RKE T IN G SA L E S IN SID E RS OPINION Inbound Marketing 20 Tips to Get Your Content Seen on Facebook by Ellie Mirman February 23, 2011 at 8:30 AM Facebook can be a great channel for spreading your content to a huge and active audience, but only if your content gets seen Posting a video or a status update doesn't matter if no one sees it Note: this article is based on a presentation I did for Social Fresh Tampa earlier this week Check out the slides and resources here What is "News Feed Optimization"? http://blog.hubspot.com/blog/tabid/6307/bid/9875/20-Tips-to-Get-Your-Content-Seen-on-Facebook.aspx 1/9 3/10/2014 20 Tips to Get Your Content Seen on Facebook The news feed is the #1 most visible real estate on Facebook It is customized to each user based on their network and their patterns of activity, like which of their friends they interact with the most The news feed shows the top posts from a user's network, filtering out more than 99% of content So, the question is, how you make sure your content makes it into that