Module 4A Film Fest One of the first public performances of a film took place in 1896 The Lumière brothers showed The arrival of the train at La Ciotat Station in Paris The audience saw the film from the point of view of the still camera and was a victim of circumstance - the real world effect of the moving images The cinematographic image is a two-dimensional flat surface that represents a tridimensional space in motion The simultaneous presence of image and sound produces an illusion of reality With the arrival of television, the world shifted to the electronic image TV is a means of communication that broadcasts audio-visual images registered on a magnetic base While the cinema reproduces the movement of images on a mechanical base, TV recreates it electronically Television also establishes a dynamic relationship between live and recorded broadcast Its definition on TV is low and in a constant process of constitution but when the first high-definition television (HDTV) set hit the market in 1998, movie buffs, sports fans and tech aficionados had good reason to be pretty excited The advent of this new type of television brought superior resolution and digital surround sound Throughout the 20th century, the cinematographic code has consolidated many styles and genres TV also comprises a wide variety of narrative, informative, advertising and entertaining genres Its production is also more fragmentary than the cinema’s The video device is simple An electronic camera is connected with a wire to a screen, where the image appears Between the camera and the screen there is a magnetoscope that records synchronic sounds and images This means allows immediate control of results like erasing and using the same tape again At the same time, the textures and quality of the image can be altered In its experimental aspect, video images produce mixed genres, like art-video Another highly known genre is the video-clip The DVD (Digital Versatile Disc or Digital Video Disc) entered the scene in 1995 It was invented and developed by Philips, Sony, Toshiba and Time Warner It has largely replaced the VHS (Video Home System) and its main uses are video and data storage They are of the same dimensions as compact discs (CDs), but are capable of storing more than six times as much data Cinema, television and video exchange styles, ways of displaying, close-ups and fragmentary images They also incorporate elements from other kinds of art such as painting, from which they adopt subjects, lighting and staging Activities 1 Answer these questions a When did the Lumiére brothers show The arrival of the train at La Ciotat Station? b What are the main advantages of HDTV? English Toolkit - Art Photocopiable © Ediciones Santillana S.A / Richmond 2011 Cinema, Video, TV and DVD Module 4A c What genres does TV typically comprise? d What are the main uses of DVD? e What cinema, television and video have in common? 2 Classify under the right heading Some words or phrases fall under more than one heading National Geographic’s documentaries Modern Times 1896 Ricky Martin The X-Files Bruce Willis Batman Forever Leonardo de Caprio The Nanny Nirvana Titanic Chaplin Letal Weapon Sylvester Stallone Madonna MTV magnetic base mechanical base wire advertising Rambo high definition magnetoscope synchronic sounds and images superior resolution sorround sound informative Casablanca Television Video / DVD 3 Read these sentences Underline verbs and time reference a Throughout this century, the cinema has attracted audiences massively b Painters have represented custom scenes since the 15th century c Of all plastic arts, painting has developed the most distinctive style of transformation along history d In the 20th century, artistic movements such as pop art and op art have introduced radical changes e Along history, artists have paid special attention to colour and the harmonies and symbols it evokes f By now, society has found a meaning to photography g Along history, comics have dealt with humour, adventure and drama 4 Complete the sentences using the Present Perfect form of the verbs in brackets a Cinema (exist) since the late 19th century b The DVD largely (replace) the VHS c Because of the cinematographic code, many genres (become) consolidated d Many people (convert) their VHS into DVD lately e Throughout this century, the cinema (attract) mass audiences 5 In your notebook, write a short paragraph about the main uses of DVD or the advent of HDTV Look for information on the Web and / or magazines English Toolkit - Art Photocopiable © Ediciones Santillana S.A / Richmond 2011 Cinema