The future of the connected traveler smart travel experience

Always Connected Manoj Jasra • Travel Journey >> Micro Journeys • Optimizing the Ancillary Funnel • User-Centric Approach to Communication Across all verticals, mobile travel booking continues to rise 17% of all flight bookings are now mobile Surprised? Major Flying Stress Level Anxiety In-Flight To Airport Stage of Travel Journey Dream Research At Airport Book In-Flight Plan Arrival To Airport Destination Home #MicroJourney Dream Research #MicroJourney Airport In-Flight Communication Platform-Agnostic Communication Interpretation Enterprise Layer Communication Platform Approach to Ancillary $60 Billion in Airline Ancillary Revenue in 2015 Traditional Booking Path Email Guest Results Info Payment Confirmation Itinerary Intelligent Booking Path Results - Family of Guest Info Email Payment Confirmation - Hawaii - 60 Days Out - 10 Day Trip - Gold Tier - Tablet Booking CRM / Analytics / Cross-Channel Data Itinerary Refine Based on Guest Journey & Data Days Out 30 [...]... Results Info Payment Confirmation Itinerary Intelligent Booking Path Results - Family of 5 Guest Info Email Payment Confirmation - Hawaii - 60 Days Out - 10 Day Trip - Gold Tier - Tablet Booking CRM / Analytics / Cross-Channel Data Itinerary Refine Based on Guest Journey & Data Days Out 30 7 3